Posts tagged with "Norway"

Smithsonian Channel – ULTIMATE VIKING

By Cassandra Yany

Smithsonian Channel has authorized an innovative new series that combines adventure with rich history to unveil the never before seen secrets of Viking society. The series, whose working title is ULTIMATE VIKING, will be hosted by Kristofer Hivju, who played Tormund Giantsbane in HBO’s Game of Thrones, and award-winning journalist Gry Molvær Hivju.

“We are very excited to host this living history adventure series set in our beautiful country Norway,” said Gry Molvær Hivju and Kristofer Hivju, the co-founders of Tindefilm. “We are proud to show the fjords, ocean and wild mountains that our ancestors saw. For us, this series is all about a genuine extreme experience based on Viking society, set deep in the heart of the land of the Vikings. It’s going to be exciting, ambitious and based on historical evidence.”

The series is also set to include a one-hour documentary slated to premiere in 2021 on Smithsonian Channel. Filming for the show has begun and production will take place in Norway and the UK, with a custom Viking settlement being constructed on the Norwegian coast. The adventure series will feature a diverse cast of contemporary, highly skilled men and women who will be challenged to see if they have what it takes to live as true Vikings. 

Each episode is rooted in authentic Viking knowledge, exploring every aspect of the lifestyle to discover what it was truly like to live as a Viking over 1000 years ago. The show will follow ordinary people participating in remarkable expeditions under harsh Nordic conditions. The clans will compete against each other in a series of often extreme Viking survival expeditions, challenges and tasks based on historical facts, literature and archaeological evidence. 

“We are always looking for innovative ways to re-invent the entertainment experience for our curious global audience,” said David Royle, EVP and Chief Programming Officer of Smithsonian Channel. “Vikings have long captured the public imagination and this brand-new format pushes boundaries to create a new way for our audience to be enthralled, sometimes appalled and often surprised by the challenges of Viking life.”

The series’ cast lives side by side in a Viking settlement, with every detail true to the era, including the buildings, clothes, tools and food. Participants will need to master tools like axes and swords, learn to forage and fish in Norway’s snow-capped mountains, and master the art of sailing a Viking ship while mentored by the world’s leading Viking historians. 

ULTIMATE VIKING (w/t) is produced by Wildflame Productions Ltd., Zig Zag Productions Ltd. and Tindefilm for Smithsonian Channel. The Series is directed by Showrunner Stephen Shearman, with original music composed by Silvia Strand.

ULTIMATE KING (w/t) aims to re-imagine living history for television audiences across the world,” said Llinos Griffin-Williams, the Executive Producer of Wildflame Productions. “Our new adventure history format pushes living history to another level. It is an extremely ambitious series and one we are thrilled to be making for the Smithsonian Channel.”

View a sneak peak of the series here

About Smithsonian Channel

Smithsonian Channel™, a ViacomCBS Inc. network, is where curiosity lives, inspiration strikes and wonders never cease. This is the place for awe-inspiring stories, powerful documentaries and amazing factual entertainment, available in HD and 4K Ultra HD across multiple platforms. Smithsonian Channel, winner of Emmy® and Peabody awards for its programming, is the home of popular genres such as air and space, travel, history, science, nature and pop culture. Among the network’s offerings are hit series including Aerial America, America in Color, America’s Hidden Stories, Apollo’s Moon Shot, The Pacific War in Color and Air Disasters, as well as critically-acclaimed specials that include The Green Book: Guide to Freedom, Black in Space: Breaking the Color Barrier, Walk Against Fear: James Meredith and Princess Diana’s Wicked Stepmother. Smithsonian Channel is available internationally in Canada, Singapore, Latin America, the UK and Ireland. 

About Wildflame Productions

Wildflame Productions creates extraordinary content for audiences throughout the world from its base in Cardiff.  This UK nations and regions factual powerhouse works closely with the best creative talent and a wide range of production partners to produce content for the UK and the international markets. CEO Paul Islwyn Thomas has built a strong reputation for producing factual and specialist factual programming for a wide range of broadcasters, including the full range of national BBC channels, Channel 5, S4C, Discovery and many more. Wildflame prides itself on its excellence in storytelling, bringing great ideas and ambitious concepts and formats to audiences globally. In June 2020, the company returned to being wholly independent, after exiting the Flame Media Group. 

About Tindefilm

Located on Norway’s wild and beautiful west coast, led by CEO Hilde Nerlund and DOP Tor Siverstøl. Tindefilm creates high quality, filmic content for the global market.  Their first production, Lysleite, a creative documentary about the dwindling light in the polar regions won a Gullruten (Norwegian TV awards) and their second documentary, Bit – Ballerina Bulldog was nominated for best documentary at BIFF as well asGullruten for best original score.

About Zig Zag Productions

Zig Zag Productions is one of the UK’s foremost independent television production companies. With offices in London, New York and Northern Ireland, Zig Zag has produced over 700 hours of non scripted programming and has grown to become an internationally recognised, respected and award-winning television producer both in the UK, USA and internationally. Zig Zag has produced programming for broadcasters including BBC, Channel 4, ITV, Five, TLC, MTV, Fox, National Geographic, Discovery, OWN, Logo and Syfy. The company has also won numerous awards including the Rose D’or for Best Format.

New Snow Collections From Oakley

With temperatures dropping, travel restrictions being lifted, and cooler destinations preparing for an influx of visitors while being COVID-19 safe, many snowboarders and ski junkies are looking for new pieces to invest in. With frightful temperatures and the need for gear to support intense athletic performances, investing in the right collection is paramount. For the most dedicated winter athletes, Oakley is an excellent choice for cold-weather attire.

Today, Oakley launches two all-new snow collections to get snowboards and skiers ready for the upcoming season. The Thermonuclear Protection Collection draws inspiration from the brand’s heritage in motorsports, while the Team Collection garners influence from professional Norwegian Olympic snowboarder Stale Sandbech and his life of travel and adventure. Both collections strive to combine style and performance.

About the Thermonuclear Protection Collection: 

The TNP Collection fuses provocative colors, bold designs, and daring styles for those looking to make a statement on the mountain. All of the looks are sure to grab attention, especially in context of the stark winter surroundings. The collection includes a variety of outerwear and accessories designed with reflective properties, hi-tech fabrics and modern silhouettes, available for both men and women. Full TNP

About the Team Collection:

Inspired by Stale’s adventures all over the world, the Team Collection features men’s pieces that can easily transition from mountain gear to streetwear. The range can be adapted for the “on-the-go” lifestyle through modular layering and includes outerwear with premium stretch fabrics, goggles, a helmet and two pieces made from 100% recycled material. Overall, the collection strives to be dedicated to a more eco-friendly approach.

Stale Sandbech is a famed Norwegian snowboarder. He participated in the 2010, 2014, and 2018 Winter Olympics and won a silver medal in Men’s slopestyle in 2014 at the Sochi Olympics. With his Olympics debut in 2010, Sandbech became the youngest Norwegian Olympian in 82 years. His partnership with Oakley reflects his on the go lifestyle as he adventures and trains.

Oakley, Inc. based in California is a subsidiary of the Italian corporate giant Luxottica based in Milan. Found in 1975, it began in the garage of James Jannard with an initial investment of just $300. The company designs, develops, and manufactures sports performance equipment as well as lifestyle pieces, with the new snow collections falling into the former category. Yet, typical to Oakley the pieces retain a stylish flare.

Most famous for their sunglasses, Oakley also counts sports visors, ski/snowboard goggles, watches, apparel, backpacks, shoes, optical frames, and other accessories. A vast majority of the designs are completed in house, with Oakley currently holding an impressive number of patents, over 850.

Julie Bergan – Hard Feelings: Ventricle II

LISTEN HERE

Julie Bergan’s ‘Hard Feelings’ project sees the Norwegian pop sensation make a global impression. Its tracks have already accumulated over 35 million streams as Julie is now approaching 5 million monthly listeners at Spotify. Meanwhile, her profile has been boosted by fresh support at tastemaker media. Today Julie continues her upward trajectory with the release of her EP, Hard Feelings: Ventricle II’ featuring the standout single ‘One Touch’.

Powered by Julie’s explosive vocal range and boundless charisma, ‘One Touch’ demonstrates exactly why she’s destined for global star status. It’s a fiery cocktail of arena-ready alt-pop dynamics and EDM energy, topped with some throwback ‘80s flavor. It’s also as relatable as we’ve come to expect from Julie, as it expresses the rush and excitement of a new relationship. The single is co-written by Julie Bergan together with fellow Norwegian singer/songwriter Dagny and produced by Rat City.

Julie commented: “The two volumes of ‘Hard Feelings’ are a collection of all the feels I’ve had over the last year. It goes from being blessed with a broken heart to just wanting to be out there on the dance floor and kiss somebody. I have worked a lot on allowing myself to actually get to know my own feelings and through that process I created these two EPs. In different ways they both describe what has been going on lately. The good and the bad. In one moment you feel low, alone and heartbroken, and in the next one you feel free, strong and it’s like you’re coming up for air. That is totally okay and absolutely normal, and I guess it’s just what life is about. Also, as a female in 2020 I really hope I can inspire other girls out there to speak their mind, be confident and believe in themselves. We’ve been oppressed and underestimated for way too long. Let’s be girls who support girls!”

Initially inspired by icons such as Rihanna, Destiny’s Child and Robyn, Julie Bergan has already played shows as guest to both Dua Lipa and Justin Bieber. Still just 26-years-old, she’s already packed a lot into her career. Her early single ‘Arigato’ went to #1 in Norway, as it earned her Breakthrough Artist of the Year from the Norwegian songwriters’ association NOPA and a Spellemann (the Norwegian Grammy / BRIT equivalent) nomination for Song of the Year.

A feature on K-391 feat. Alan Walker’s global smash ‘Ignite’ continued her rise. Returning to #1 in Norway, its success saw her perform all over the world, ranging from a huge Coachella set to EDC Japan. She built on that with her double-Platinum debut album ‘Turn On The Lights’ in 2018 and the double-Platinum single ‘STFU’ which won Song of the Year at the NRJ Awards.

In addition to the two-part ‘Hard Feelings’ project, Julie has also impacted with some major features this year: ‘Get To Know Me First’ with Molly Hammar and AWA; ‘Don’t You Wanna Play?’ with ‘Kiss Somebody’ collaborators SEEB; ‘Outline’ with Crazy Cousinz; and ‘Outta My Head’ with Love Harder.

‘Hard Feelings: Ventricle II’ Tracklist

  1. ‘One Touch’
  2. ‘Kiss Somebody’
  3. ‘Commando’
  4. ‘All Of Them’
Szemui Ho, camping, hiking, illustration, 360 MAGAZINE

Monster Energy & X Games Norway 2020

Monster Energy’s Ski and Snowboard Athletes Claim Three Gold Medals in Slopestyle Events on Day Two of X Games Norway 2020

Way to close out an epic edition of Winter X Games! Monster Energy congratulates its ski and snowboard athletes on a dominant performance on the final day of X Games Norway 2020 this Sunday.

In front of a stoked crowd at Hafjell Resort, team riders Max Parrot (Snowboard), Zoi Sadowski-Synnott (Snowboard) and Maggie Voisin (Freeski) claimed gold medals in Slopestyle events, joined by a silver-medal finish from Kokomo Murase (Snowboard) and bronze medals for Ståle Sandbech (Snowboard) and Giulia Tanno (Freeski).

Now in its fifth consecutive year in Norway, the biggest spectacle in action sports returned to Hafjell Resort about 120 miles north of the city of Oslo for snow sports competitions in a festival atmosphere. Aside from showcasing the highest level of freestyle skiing and snowboarding, the event featured concerts by hot musical acts Arif, Musti, Chris Abolade, and Alan Walker.

Supported by Monster Energy as the official energy drink partner of X Games, the competition attracted the world’s best athletes in competitive freeski and snowboarding. Over the course of two action-packed days, X Games Norway 2020 awarded 26 medals overall, with Monster Energy riders claiming nine medals total (3 gold, 3 silver, 3 bronze).

Here’s how the action unfolded for team Monster Energy on the final day of the invite-only competition in Scandinavia:

Women’s Snowboard Slopestyle: Monster Energy’s Zoi Sadowski-Synnott Claims Second Career Gold Medal, Kokomo Murase Earns Silver Medal

The Monster Energy team’s gold medal run began in Women’s Snowboard Slopestyle, the first medal event contested on Sunday. Amidst low visibility and drizzling rain, eight of the world’s best freestyle snowboarders took on a downhill obstacle course stacked with creative rail elements, quarterpipes, and a massive ‘Money Booter’ jump at the bottom. In a format change introduced at X Games Aspen 2020, winners were no longer determined by their highest-scoring runs, but in a 32-minute jam session scored on overall impression.

When all was said and done, Monster Energy’s Zoi Sadowski-Synnott brought the right blend of technical tricks and solid consistency to the demanding course.

Known for her mastery of switch tricks and new-school style, the 19-year-old from Wanaka, New Zealand, worked the rail section with backside bluntslide to back 180 Same Way out, switch backside 180 over the rail, noseslide pretzel, switch boardslide to gap, and frontside boardslide down the big rail. In the jump section, she sent a big backside 720, switch backside 540, frontside 720, switch backside double cork 900 stalefish, and a double backflip over the Money Booter that sealed the win.

“It’s pretty tricky right now because it’s raining, which has been a change from all the other days we’ve been riding. I came in today knowing it’s about who rides the best under these conditions. So that’s what I was trying to do,” said Zoi Sadowski-Synnott upon claiming gold in Women’s Snowboard Slopestyle at X Games Norway today.

Her latest Slopestyle gold is already the second win in the discipline for Sadowski-Synnott, bringing her X Games count to three medals (2 gold, 1 silver). The young Kiwi ripper barged onto the scene by claiming Slopestyle gold and Big Air silver at X Games Aspen 2019 and won every big-ticket event of that season, including the Burton U.S. Open. Recognized as Rookie of the Year in the inaugural Snowboarder Magazine Awards in 2020, Sadowski-Synnott also made history as the first athlete from New Zealand in 26 years to win a Winter Olympics medal when she earned Slopestyle bronze at PyeongChang 2018.

Joining Sadowski-Synnott on the Slopestyle podium today, Kokomo Murase came into X Games Norway not only as the youngest rider at age 15 but also the lightest at a mere 105 pounds. But that didn’t stop the Japanese snowboarding wunderkind from dropping some of the heaviest tricks of the weekend.

Working the course with speed and difficult aerial moves, Murase sent a backside 360 over the rail and hit the rail section with frontside nosebluntslide, pole jam Indy grab, and frontside lipslide 270 out the big rail. In the jump section, the 15-year-old from Gifu, Japan, stoked the crowd with backside 720 mute, frontside double cork 900, frontside 720 stalefish, and a backside 1260 with a slightly imperfect landing for a strong silver-medal finish.

On the strength of today’s silver medal, Murase now owns five X Games medals (1 gold, 3 silver, 1 bronze) across Slopestyle and Big Air disciplines. Murase has been turning heads since her upset victory at X Games Norway 2018, where she made history as the first girl to land a 1260 double cork in a competition and became the youngest competitor ever to earn a medal at Winter X Games at age 13. She has reached the podium in all five of her X Games starts and was recently named Snowboarder of the Year at the 2019 Japan Action Sports Awards.

Women’s Ski Slopestyle: Monster Energy’s Maggie Voisin Claims Second Gold Medal, Giulia Tanno Takes Bronze

Next, the action moved into Women’s Ski Slopestyle as the day’s first freeski event. A total of seven different countries were represented in the eight-rider final with athletes hailing from Canada, New Zealand, Norway, Switzerland, Sweden, as well as the UK and United States. Much like in the Snowboard Slopestyle final, the judges were looking for best overall impression in a 32-minute jam format.

Stepping into the final fresh off yesterday’s Big Air silver medal, Monster Energy’s Maggie Voisin unleashed a diverse trick selection onto the stacked course. In the rail section, the 21-year-old from White Fish, Montana, posted a gap to disaster, switch left 270 on 270 out, backside 270 left disaster on the down-flat-down, and left 270 on 270 off. Upping her trick difficulty from run to run, she also hit the massive jump elements with a rightside 720 tailgrab, letfside Rodeo 900, switch leftside 900 safety grab, and almost landed a leftside double cork 1260 for the best overall impression and the win.

“Today the weather was really tough and you just kind of had to roll with it. I just tried to stay consistent. Getting a podium yesterday and the win today, I’m just so grateful,” said Voisin upon claiming Women’s Ski Slopestyle gold at X Games Norway 2020 today, adding: “Today is also International Women’s Day, so a big shout out to all the women snowboarders before us. I’m just so stoked to be a female athlete in action sports.”

This weekend’s Slopestyle gold and Big Air silver medals bring Voisin’s X Games medal count to seven total medals (2 gold, 2 silver, 3 bronze). The Montana native now owns two Ski Slopestyle gold after winning the event at X Games Aspen 2018. Voisin made history at XG Norway 2017 as the first American woman to medal in Big Air. After undergoing knee surgery in April 2019, the U.S. freeski prodigy returned to competition in full strength by claiming Slopestyle bronze at XG Aspen 2020 in January.

Monster Energy’s Giulia Tanno came into the final looking for a medal after closely missing the podium in Saturday’s Big Air competition. When all was said and done, the 21-year-old from Lenzerheide, Switzerland, earned the bronze medal with a solid mixture of technical rail tricks and stylish airs. In the rail section, Tanno finessed gap to disaster on the double kink, frontside 450 out, and switch-up 270 on the down rail. And in the jump section, she sent a switch leftside 900 tailgrab, and rightside 900, switch rightside 540, as well as a leftside double cork 1080 for a strong third-place finish.

This weekend’s Slopestyle bronze brings Tanno’s X Games total to four medals (2 silver, 2 bronze). The member of the Swiss national freeski team also had a successful contest run with back-to-back podiums at International Ski Federation (FIS) events. At the recent FIS Freeski Big Air World Cup in Destne, Czech Republic, Tanno took home the 2019/20 Big Air crystal globe trophy as the top rider of the season.

Monster Energy Men’s Snowboard Slopestyle: Max Perrot Takes Gold, Ståle Sandbech Earns Bronze

When the action moved into the Monster Energy Men’s Snowboard Slopestyle event, eight finalists stepped to the challenging course in a 32-minute jam session. Straight out the gate, Monster Energy’s Max Parrot revisited his rivalry with Canada’s Mark McMorris, who took the gold medal in Saturday’s Big Air final with Parrot settling for silver. Now it was time for a rematch!

Undeterred by rainy weather and the fact that his last Slopestyle win happened back in 2014, Parrot left nothing to chance in the competitive final. Hitting the rail section with difficult tech tricks, he posted a frontside bluntslide 450 off, gap backside 360 to 50-50 the kink rail, frontside nosebluntslide over the hip, pole jam Wildcat backflip, and backside lipslide fakie the big rail. Flexing his aerial skills in the jump section, Parrot sent a backside 1260, backside triple cork 1440 melon, Cab double cork 1260, Cab triple 1620 Indy grab, and a perfect frontside triple cork 1440 mute to clinch the win.

“I was definitely focused on a good result today. And I’m actually happy since the last time I won gold in Slopestyle was in 2014, so it’s been a while. It feels good to taste gold again in Slopestyle at X Games!” said Parrot upon earning Men’s Snowboard Slopestyle gold at X Games Norway 2020 today.

After claiming Big Air silver and Slopestyle gold at X Games Norway 2020 this weekend, Parrot now owns 13 medals (8 gold, 5 silver). The 25-year-old from Bromont, Canada, made an emotional return to competition by winning Big Air gold at X Games Norway 2019 after a battle with Hodgkin Lymphoma cancer. The eight-time X Games champion currently holds the record for the most medals in the history of X Games Snowboard Big Air (6 gold, 4 silver) and also earned Slopestyle silver for Canada at the 2018 Winter Olympics in PyeongChang.

Also stepping onto the Men’s Snowboard Slopestyle podium today, hometown hero Ståle Sandbech from Rykkinn, Norway earned bronze with a versatile trick selection.

Opening the final as the first rider in, Sandbech sent a frontside lipslide over the hip, backside 180 to 50-50, Half Cab 50-50 the kink rail, boardslide up and down the Spider Rail, and front board 270 the big rail. Maintaining his flow into the jump section, the Norwegian local posted backside 1260 mute grab, backside double cork 720, backside Cab 1260 stalefish, frontside 1440 tailgrab, and backside 1440 mute to jump onto the podium with a solid third-place finish.

Today’s Slopestyle bronze is Sandbech’s first X Games medal since XG Norway 2017 and his sixth medal overall (2 silver, 4 bronze). A long-standing member of the Norwegian national snowboarding team, Sandbech earned Slopestyle silver at the 2014 Winter Olympics in Sochi. The 26-year-old also recently claimed third place in the Men’s Snowboard Slopestyle final at Winter Dew Tour Copper Mountain 2020 and is known for his viral StaleLIFE video series on YouTube.

Didn’t catch today’s live stream? X Games fans who missed the action at X Games Norway 2020 this weekend can re-watch all live broadcasts on the official X Games YouTube channel.

Viewers in the United States can also look forward to watching the ‘Best of X Games Norway 2020’ anthology as part of World of X Games on ABC Television. Part 1 of ‘Best of X Games Norway 2020’ will air on March 14, 1:00 p.m. ET and Part 2 on March 21, 1:00 p.m. ET on ABC.

Visit monsterenergy.com for exclusive content from X Games Norway 2020 including photos, videos, and contest results as they happen. Follow Monster Energy on Youtube, Facebook, Instagram, and Twitter for exclusive behind-the-scenes looks in Oslo.

About Monster Energy
Based in Corona, California, Monster Energy is the leading marketer and distributor of energy drinks and alternative beverages. Refusing to acknowledge the traditional, Monster Energy supports the scene and sport. Whether motocross, off-road, NASCAR, MMA, BMX, surf, snowboard, ski, skateboard, or the rock and roll lifestyle, Monster Energy is a brand that believes in authenticity and the core of what its sports, athletes and musicians represent. More than a drink, it’s the way of life lived by athletes, sports, bands, believers and fans. See more about Monster Energy including all of its drinks at monsterenergy.com.

Saddle Skeedadle’s Cycling Myths Unlocked:

Busting the Roadblocks Keeping Travelers out of the Saddle

Leading cycling operator Saddle Skedaddle sets the record straight on cycling’s biggest misconceptions.

Newcastle upon Tyne, UK. Feb. 3, 2020: Cycling tours have become increasingly more popular in recent years thanks to North America’s focus on wellness travel, sustainable transport methods, and getting away from centers of overtourism. As such, cycling operators are adapting to the modern traveler.

Saddle Skedaddle, the world’s leading bike tour operator with itineraries in nearly 40 countries, recognized a 140% increase in bookings from North Americans between 2014-2018, according to Paul Snedker, director and co-founder. But even as cycling tours are on the rise, Snedker says there are still a lot of misconceptions about this kind of travel that limits new riders from hitting the road.

“There’s are these ideas that you have to be a really fit athlete to do a cycling trip, or that it would feel more like going to the gym than a true vacation,” says Snedker. “But actually, they’re quite accessible for all fitness levels and a great way to explore a destination in an even deeper way.”

Here are some common cycling misconceptions, unlocked:

Myth 1: You have to be an Olympian to do a cycling tour

According to Snedker, the biggest customer concerns are that they won’t be fit enough to do it, or they’ll be the slowest one of the group. While some bike trips are designed for hard core cyclists, there is quite a range in terms of level of difficulty, and many of the tours designed for family or leisure purposes are quite gentle. 

“Many travelers think the whole group will be decked out in lycra and be world-class cyclists on a bit of a holiday,” says Snedker. “The reality is most of our guests are over 50 and are simply looking for a way to stay active on vacation. So long as you’re reasonably fit in your daily life, you’ll be able to keep pace on a lot of our trips.”

Snedker says one of the biggest game changers and gateways to cycling holidays for people who are nervous about their endurance level has been the introduction of electric bikes to Skedaddle’s roster.

“E-bikes are so fantastic at leveling the bike lane, so to speak,” Snedker says. “Not only do they provide that extra push when you need it the most, but they take away the fear factor in the build up to a trip, so travelers can really get excited without being nervous about the physical side of things.”

Responding to strong client demand, Saddle Skedaddle has been steadily introducing self-guided and guided electric bike trips over the last few years, including several to far-flung destinations including Vietnam, China, and Chile.

Myth 2: You won’t have time to explore off your bike

North Americans typically get very little vacation time, so when they do get away, they want to see more, do more, and experience more. According to Snedker, there’s a common misconception that cycling trips don’t give you time to explore the destination. In reality, Snedker says the opposite is true.

“At Skedaddle, we’ve always said we prefer pedaling through, not passing by,” he says. “What that means is your bike can take you so many places your car or a coach bus can’t, so you’re able to really bike deep into the culture and check out the little nooks and crannies of a village or a rural stretch of a dirt path you may never otherwise encounter.”

Some of Saddle Skedaddle’s most popular trips include activities like remote camping under the stars in the Simien mountains, hiking in the jungle of Jordan’s Ajloun Forest Reserve, spotting orangutans on a family-focused journey through Borneo, and hunting for the best tapas bar in a small Spanish village.

“Our customers have evolved; they want cycling to enhance their travel experience, not the other way around,” Snedker says.

Myth 3: International cycling travel is complicated

According to Snedker, many potential bike travelers get antsy about the logistics behind a bike trip, from how to transport their bike to how to read road signs in a different language. The reality is, though, it’s never been easier to cycle in other countries than this decade thanks to technology and updated airline policies.

Just last year, American Airlines dropped their overweight charges for traveling with bicycles, and thanks to apps like the one Saddle Skedaddle has developed, road signs and directions for self-guided trips are simple as keeping your phone mounted on your handlebars.

Of course, rentals and guided trips make all these logistics even easier. “While we have a full-service team on the ground that’s ready to greet guests – and their bikes – the moment they arrive, we also offer bike rentals throughout each trip to make things as seamless as possible,” says Snedker.

Myth 4: You can’t bring kids on a cycling trip

It’s no longer just empty-nesters – family cycling travel continues to grow in popularity as parents look for active ways to keep the whole gang engaged on vacations. However, a common misconception is that group cycling trips don’t really work for families, something Snedkern says couldn’t be more wrong.

“Cycling provides a memorable way to bond as a family on holiday – and I daresay is more exciting than driving around in the rented minivan!”

Saddle Skedaddle makes sure all its family trips include a variety of activities out of the saddle that interest teenagers as well as younger children. They welcome kids as young as two on its family adventures, ranging from exploring Viking history on the Lofoten Islands of Norway to zip-lining and camping through the Moroccan Desert , and rent bike trailers, tag a longs and kids’ bikes so the whole family can keep up at their own pace.

For more information and to pedal through your next adventure, please visit: www.skedaddle.com

About Saddle Skedaddle

Saddle Skedaddle is the UK’s leading independent cycling vacation specialist that is all about doing something wonderful on two wheels. Our team of experts have searched far and wide for nearly 25 years to bring you some of the world’s most incredible locations and enchanting cultures to enjoy at the speed of the bike. It’s time to really meet a place, and its people, you’ll never want to forget.

North Pole Pop-Up Bar

A pop-up bar will open at the North Pole and offer free gin for life

Finnish Arctic Blue Gin is opening the northernmost pop-up bar “Arctic Bar” at the North Pole on April 17th. Any explorer courageous enough to reach it will earn free gin for life.

Situated at N90°E0°, the Arctic Bar will be open for one day on the 17th of April and gift anyone who shows up a lifetime supply of award-winning Arctic Blue Gin. The Arctic Bar will be the northernmost bar in the world, topping the Bar in Hotel Tulpan in Svalbard, Norway.

Why the North Pole?

“To survive here, you need to be a little mad, and quite a lot tougher. Just like the wild bilberries we season our gin with, that fight their way through the frozen earth just to survive. It’s not easy, but you can truly taste their zest for life.” says Mikko Spoof, Co-Founder and Brand Director of Arctic Brand Group.

“And just like the bilberries, our ideas have to fight through a dark and frosty element to survive.” Continues Mr. Spoof, “We believe actions are more impactful than words in telling stories. That’s why we will open a bar at the North Pole. The customers can enjoy free gin during the pop-up day and even better than that: they will get a lifetime supply of Arctic Blue Gin delivered to their front door. ”

The Finnish expedition will ride on the North Pole for a week in very harsh conditions. The thickness of the ice may vary from a few centimeters to a few meters and the temperature can even drop down to -40°C/F.

The expedition to N90°E0° will start today as Mikko Spoof and other three mad explorers embark on an adventure with the beloved gin to open a bar amongst polar bears, walruses, and seals. If you find yourself at N90°E0° on April 17th, you will get a free supply of Arctic Blue Gin for the rest of your life, or at least as long as the bilberries survive and are not extinct due to climate change.

The team is headed by the experienced polar expert and photographer Poppis Suomela. Photographer Valtteri Hirvonen and director Otso Tiainen will also join the extreme trip and film a short documentary on the effects of global warming.

About Arctic Brands Group

Arctic Brands Group is a high-quality artisan spirits company founded in 2017 and merged with Chevaliers Holding Ltd Hong Kong in 2018. The company has produced its first double gold award winning spirit the ARCTIC BLUE GIN. The products of Arctic Brands Group are based on the unique Finnish nature and its pure raw materials. Domestic blueberries, fresh spring water and Nordic plants give Arctic Blue the unique, sophisticated blueberry, juniper, spicy and coniferous taste. Arctic Blue Gin is already exported to over ten countries.

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“Real 40 Year-Old Virgin “Bachelor” continues search for his one true love in America this Spring, 2019”

In this day and age it seems that romance has become an Instagram ideal; everyone striving to become the illusive “#goals” that are seen in the media. Since the birth of dating app Tinder in 2012, the dating world has been changed forever and social media has taken a strong hold over how we interact with others. Some may think real romance is a thing of the past or something that can only be seen on ABC’s The Bachelor. Shows that have fallen under the large umbrella of the Bachelor Nation have gained notoriety over the years for their strict formula of creating “true love.” Just last week football player Colton Underwood ended his search for love, seemingly as well as his reputation of being a virgin.

Philipp Hebestreit, a German 40 year-old “real-virgin bachelor,” hopes to follow in Colton’s footsteps by taking his search for love to the states. He launched his initial campaign “Free Philie” ten years ago, making headlines in his attempts to enlist the public in his search for the one. To launch his search in America Hebestreit will begin his search in New York City’s Time Square district later this month.

“My parents are my inspiration and the reason I began this campaign to find my one true love,” said Hebestreit. “They have been deeply in love for several decades and it’s the kind of everlasting love you just don’t see anymore.”

“Most Romantic Man in the World…” – Marie Claire

“Free Philie,” one of the largest searches for love in the word, began in 2008 with a lonely plea on Hebestreit’s personal blog. His post garnered the attention of a multitude of women and sparked his curiosity in expanding his search even further. He then took to the streets of several German cities with flyers and large posters. His efforts became even more elaborate with newspaper advertisements, recorded video messages, bulletins and cars equipped with “Free Philie” flags.

He began going even bigger with his attempts and traveling further in order to reach a wider audience. He donned a full body shield in Hamburg, sent out thousands of messages in bottles into the North Sea, advertised on electric boats in the canals of Amsterdam, placed speaking stands in London’s Piccadilly Circus, placed an inflatable Frog at the Eiffel Tower, and even more international exploits for love. Philipp Hebestreit has spread his “love art” as far as Austria, Switzerland, Norway and Italy.

“A phenomenon that is conquering the hearts of women around the world…” – Wall Street Journal

Hebestreit is one of the very few virgin men turning to the public in order to enter his first relationship. This aspect of his sexuality is what drew most of the attention to his search as Philip is amongst just 10% of European men of his age to remain virginal. Those choosing celibacy often keep this fact to themselves to avoid social backlash. As for Philip, he tackles this topic with pride sparking public discussion. It is through his “Free Philie” campaign that Philip has attempted to tackle the belief that male virginity in the Western world should be something to be ashamed of.

By bringing attention to the conversation of virginity, “Free Philie” gained international attention in the form of letters, packages, texts and emails from celebrities and other public figures from over 100 countries. He received gifts such as lingerie and nude photos to a “Medal of Knightliness,” and a 5 foot teddy bear that caused his P.O. box to be terminated.

While stateside, ten years after the campaign’s inception, Philip will begin in New York City and continue his travels with teasers on his whereabouts on his “Free Philie” social media accounts.

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New Single by Cheat Codes

CHEAT CODES team up with Afrojack for huge new single, “Ferrari”
+ announce forthcoming dance EP, “Level 2”
available via 300 Entertainment

Multi-platinum, electronic dance music trio CHEAT CODES  (comprised of Trevor Dahl, Matthew Russell and Kevi Ford) have teamed up with Afrojack for the huge new track, “Ferrari”, taken from their forthcoming EP, “Level 2”. The bass-heavy track blends dance and hip hop sensibilities that break into an anthemic chorus, drenched with Cheat Codes signature electronic textures that have seen them become one of the fastest growing pop and dance acts, garnering over 2 billion streams.

The monumental track is over a year in the making- Matt of Cheat Codes explains: “We met up with Afrojack in the studio over a year ago, we wanted to figure out how we could blend our two sounds into something cohesive. We first heard the drop and knew it was something we could come together on. A lot of the process was back and forth through email sending demos. Gonna have to hit the stage together at some point because the clubs are gonna love this one.”

The dance-floor ready anthem is juxtaposed by it’s dark lyrical narrative that ultimately tells the tale of a missteps in a relationship. Matt adds, “Ferrari is that moment when you really mess up in a relationship and have to overcompensate to try and make it better”

“Ferrari” follows, “Feeling of Falling,” their new single and collaboration with pop sensation KIM PETRAS. The euphoric anthem pairs Cheat Codes’ signature sugary electronic hooks with Kim’s mesmerizing vocals. The group released a remix bundle of the track, featuring re-works from the likes of Daniel Blume, Danny Quest, Justin Caruso, and Angemi, as well as Steve Aoki – which is available now.  Cheat Codes, who are touring with Steve Aoki throughout the UK this February, recently remixed Aoki’s collaboration with BTS,  “Waste It On Me”.

“Ferrari” comes in the wake of another exciting year for Cheat Codes. The group are on the heels of their track, “Only You” which featured Little Mix and its inventive music video featuring TV star, Peyton List. “Only You” hit #1 at UK radio and received critical acclaim from the likes of Billboard, TIME and Rolling Stone.  Earlier this year, the group was joined by Fetty Wap and CVBZ to take the stage at Jimmy Kimmel Live! to perform their single, “Feels Great.”

Find Cheat Codes:
More Info On Cheat Codes:   
•  Over 2 billion streaming consumption of repertoire.
•  “Feels Great” ft. Fetty Wap & CVBZ is recently RIAA Gold Certified in the US.
•  Remix of Maggie Lindemann’s “Pretty Girl” is approaching 5 million units globally.
•  300 debut single, “No Promises” ft Demi Lovato is Platinum in over 15 countries with     over 4 million global equivalents to date.
•  “No Promises”  peaked Top 5 at Pop radio with 80MM in audience reach.
•   Platinum  Certified:  US,  UK,  Norway.  Australia  X2, Ireland X2,  Portugal,  Poland,       Netherlands, New Zealand, Mexico, Italy, Canada & Sweden
•  Gold  Certified:  UK,  Belgium, Brazil,  Colombia,  Denmark, Germany,  Finland,               France, South Africa, Switzerland & Spain

Grand Dame Hotel Opening

WORLD’S MOST NORTHERLY “GRAND DAME”  HOTEL SET TO RELAUNCH APRIL 1

WEILL TO HANDLE PR FOR NORWAY’S BRITANNIA HOTEL TRONDHEIM

First opened in 1870 to welcome aristocratic Britons in search of the world’s best salmon fishing, Trondheim’s Britannia Hotel will reopen on April 1 after a multi-year $160 million renovation. The fjord city of Trondheim, located just 60 miles south of the Arctic Circle, is Norway’s third-largest city, home to 200,000.

Britannia Hotel is a striking domed white building that has been the world’s most northerly luxurious “palace” hotel for 150 years. It has welcomed distinguished guests from presidents to Nobel Prize winners, to Queen Elizabeth II and the Duke of Edinburgh, to Beyoncé and Jay-Z.

The rebirth of the Britannia is the brainchild of Norwegian financier, Odd Reitan, who was born in Trondheim in 1951 and who, at age 14, developed the dream of owning the hotel. He features prominently in the Forbes and Bloomberg lists of global billionaires.

“We are thrilled to have been asked to represent this extraordinary hotel,” says Geoffrey Weill, “adding it to our inventory of some of the world’s most spectacular privately owned ‘grand hotels.'”

A member of Leading Hotels of the World, the Britannia will offer 246 rooms and 11 suites, six restaurants and bars – including its original Palm Court, a spa, gym and indoor swimming pool. The hotel will offer guests the latest technology, sound-proofing, TV’s concealed within mirrors, as well as amenities and lighting that are easily understood and operated.

The Britannia will be a celebration of cutting-edge Norwegian and Scandinavian design and artworks. Beds are by the celebrated Swedish handmade bedmaker, Hästens. Bathrooms are a feast of Carrara marble.

At the heart of the Britannia will be the glass-domed Palm Court, first unveiled in 1918 and long Trondheim’s meeting place for socialites, artists, musicians and intellectuals. The reborn Palm Court will host breakfast, lunch, brunch, afternoon tea and dinner – offering creative Scandinavian fare.

The Britannia’s culinary arts are overseen by Christopher Davidsen, born in the Norwegian city of Stavanger in 1983 and Silver medal winner of the cherished Bocuse d’Or in 2017. Davidsen’s prime focus will be the elegant Speilsalen, his first signature restaurant. The Brasserie Britannia will be classic French, inspired by Paris and Lyon and by New York’s Balthazar. The Jonathan Grill is a casual restaurant specializing in Japanese, Korean and Norwegian specialties. The marble and crystal Britannia Bar is expected to become overnight Trondheim’s chicest cocktail bar and lounge.

The Vinbaren wine bar – with its 8,000-bottle cellar – will provide a lounge, tasting room and bar offering tapas, charcuterie and cheeses.

The Britannia Spa & Fitness features a large indoor pool, several saunas, five treatment rooms and personal trainers. The hotel will also offer state-of-the-art conference and ballroom facilities.

To learn more about Geoffrey Weill Associates’ complete list of clients, visit: www.geoffreyweill.com.

Ice Culture

Black Coffee & Vinyl Presents: Ice Culture

Art, Music & Lit from the Arctic Circle to Antarctica

Black Coffee & Vinyl Presents: Ice Culture explores the beauty and mystery of our world’s ice, and reveals the necessity of ice to our human survival. The project explores the traditions and cultures of people connected to ice from the Arctic Circle to Antarctica, and raises vital concerns about climate change that can no longer be ignored. As climate change affects the weather and composition of our planet, our ice continues to melt. This reality affects all of us, regardless of where we live.

Black Coffee & Vinyl Presents: Ice Culture, a website and literary magazine publication, features art, music and literature by artists living and working in Greenland, Iceland, Norway, Canada, Germany, US and more. Mixing poetry, essays, interviews, visual art and sound art, the project explores the myriad of ways ice touches our lives.

Ice Culture celebrates the physical and spiritual nature of ice. Ice has soul. It has a song. Ice radiates; it glows. It’s precious. Ice is a resource. Ice Culture showcases ice in all of its forms, from majestic glaciers to ice-carved musical instruments.

The collection features literature that includes poetry exploring Sami cultural traditions and the effects of climate change by Vivian Faith Prescott and an essay detailing the experience of a scientific mission in Antarctica; original musical compositions by Jósep Gíslason (Iceland) and a DJ mix inspired by Langjökull, the second biggest glacier in Iceland, curated by FM Belfast drummer Ívar Pétur Kjartansson (Iceland); interviews with indie singer/songwriter and star of the AMC show “The Terror,” Nive Nielsen (Greenland) and ice musician and co-founder of the annual Ice Music Festival, Terje Isungset (Norway); as well as interviews with artist residency programs in the Arctic Circle and Antarctica.