Posts tagged with "supercar"

BESPOKE CULLINAN BLACK BADGE Benjamin and Christine Sloss by Rolls Royce for use by 360 Magazine

ROLLS-ROYCE BESPOKE CULLINAN BLACK BADGE

“Every Bespoke Rolls-Royce represents a unique expression of the clients’ personal passions and character. We have had the privilege of working with Mr. and Mrs. Sloss on several previous commissions and were delighted to create a Cullinan Black Badge to augment an already impressive collection. This magnificent interpretation of our all-conquering SUV is a true work of art that captures their passion for racing, luxury, and automotive excellence. Mr. and Mrs. Sloss are highly discerning patrons with a clear vision and exacting standards. In their new Cullinan, as with all their Rolls-Royce motor cars, there is no compromise between style, luxury, and performance. We are delighted they have chosen to share their creation with the wider world.”  

-Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars

Ben & Christine Sloss, car enthusiasts by day and endurance racers on the weekends, took delivery today of their latest Bespoke Rolls-Royce commission from Rolls-Royce Motor Cars Los Gatos.

The Sloss’s new Cullinan Black Badge is finished in a unique Bespoke colorway, Pikes Peak Blue, created to their personal specification by the Rolls-Royce Bespoke Collective. The name is an homage to the legendary Colorado hill-climb, which is one of their favorite races. Combined with the vivid flashes of Forge Yellow on the hand-painted coachline, wheel-centre pinstripes and brake callipers, it carries the colors of the flag of Modena, the northern Italian province, and the livery carried by all the couple’s racing cars.

The Black Badge variant brings out the darker, edgier, more assertive side of Cullinan’s character. Mr. and Mrs. Sloss’s car includes the signature silver-on-black ‘RR’ monogram, dark window surrounds and custom two-tone Black Badge wheels. To underline the car’s performance credentials, the iconic Spirit of Ecstasy atop the dark Pantheon grille is milled from a solid billet of carbon fibre. Greeting the driver upon opening the front doors are personalized Black Badge tread plates designed to match the Black Badge logo. Each plate underwent a precise Physical Vapor Deposition coating process in Black, and then was engraved to reveal the silver metal of the client’s name – Benjamin on the Driver’s side, Christine on the Passenger’s side.

Inside, the seats are hand-crafted in navy-blue leather with accent stitching and monograms in Forge Yellow; similar contrast highlights appear on the fascia, door pockets and even the face of the brushed metal Bespoke clock. The Bespoke Technical Clock was created with Navy Blue Anodized brushed stainless steel surround and accented with Forge Yellow.  The subtle accents with Forge Yellow highlights were developed especially for Mr. Sloss’s project to harmonize with the dark blue interior scheme. Each door panel is adorned with Mrs. Sloss’s personal racing logo – a stylized stiletto in embroidered leather – created by Mrs. Sloss and interpreted by a Bespoke specialist who previously worked as a shoe designer.

The Cullinan Black Badge perfectly complements the Bespoke Dawn Black Badge the Collective created for Mr. Sloss in 2018. In this spectacular example of the world’s most sociable drophead coupé, the color scheme is reversed, with the principal bodywork finished in bright yellow, and the bonnet and coachline in Pikes Peak Blue. The couple’s love of the open sky and Rolls-Royce elegance also carries over to Mrs. Sloss’s own two-tone Dawn.

BACKGROUND: BEN & CHRISTINE SLOSS

Black Badge Cullinan, Black Badge Dawn, Dawn, Wraith

“Our Rolls-Royce story began here at Pebble Beach in 2014 when we were looking for a two-door coupe with four useable seats for adults,” comments Ben Sloss. “Brands such as Aston Martin or Bentley do not offer anything suitable. When we saw the Rolls-Royce Wraith, we loved the style and elegance of the coupe, and when we took it for test drive we were impressed (really, startled) by how well it accelerated and handled, in addition to the sublime ride quality and materials we already associated with the Rolls-Royce brand. The Wraith offered a unique combination of luxury car experience and sports car performance, and we fell in love with it on the spot.”

Ben’s wife Christine subsequently commissioned a Rolls-Royce Dawn, a motorcar that quickly became her daily driver. “You can tell which are the favorite cars in our family by the mileage they have on them,” comments Mrs. Christine Sloss. “My Dawn has over 13,000 miles on the clock, because both Ben and I drive it regularly, and we enjoy its open-air experience so much that Ben decided he wanted one too.”

“Christine and I are both gentleman… err, gentleperson racing drivers, competing in endurance races in GT racing cars, and many of our street cars are two-seater supercars with a very distinctive and personal livery,” continues Ben Sloss. “Michael Fux showed me that Rolls-Royce’s craftspeople could create completely personal, outrageous but beautiful colour schemes, and when I heard about the sportier Dawn Black Badge, I thought it was the perfect opportunity to commission a very personal Rolls-Royce.”

Ben Sloss Dawn Black Badge

Through the Rolls-Royce Motor Cars Los Gatos dealership, Ben Sloss worked closely with the Bespoke Collective at the Home of Rolls-Royce in Goodwood to realize his vision for his perfect personal Rolls-Royce. His motor-racing pursuits led him to the more driver-focused Dawn Black Badge as the canvas for his vision, a reinterpretation of the livery on the couple’s racing cars.

“Our racing cars carry the colors of the flag of Modena in Northern Italy. I wanted to see what Rolls-Royce could do with those same colors,” comments Mr. Sloss. “The first time I saw the livery the Rolls-Royce team had created for the Dawn, I burst out with “O my God, that’s unreal­– I love it!!’ It’s outrageous, it’s over the top… it’s perfect. I still grin every time I see it.”

The Bespoke Collective set to work reinterpreting the color scheme into Rolls-Royce design language, creating two new bespoke paint colors for the exterior of his Dawn Black Badge. The intense deep yellow that adorns the main bodywork has been named ‘Superflare’ due to its radiance under the California sun, whilst it is contrasted with the darkest of navy blues named Pikes Peak Blue, due to Mr. Sloss’ interest in the king of timed hill climbs. A further flash of Superflare yellow offsets the black of the 21” carbon fibre and aluminium wheel.

The same color scheme is continued throughout the interior of Mr. Sloss’ Dawn Black Badge, with the seats, dashboard, tonneau cover and rear seat waterfall clad in Navy Blue leathers, highlighted with Bright Yellow seat piping, stitched RR headrest logos and unique to Black Badge model infinity logo between the rear seats. The yellow theme continues in the cabin with a yellow flash along the door interiors, two-tone Navy Blue and Bright Yellow steering wheel and an exclusively developed Bright Yellow pinstripe applied to the Piano Milori Blue wood dashboard, the first use of Milori Blue outside the one-off customer Phantom, ‘Whispered Muse’, shown at the 2018 Geneva Motor Show. Mr Sloss’ Dawn Black Badge is finished with a Navy Blue, leather-clad Aero Cowling enclosing the rear seats.

Benjamin and Christine Sloss and their BESPOKE CULLINAN BLACK BADGE for by Rolls Royce for use by 360 Magazinewheel of the BESPOKE CULLINAN BLACK BADGE Benjamin and Christine Sloss by Rolls Royce for use by 360 MagazineBESPOKE CULLINAN BLACK BADGE Benjamin and Christine Sloss by Rolls Royce for use by 360 Magazine

Geometric Tools illustrated by Mina Tocalini for 360 MAGAZINE.

Stratos Zero Supercar?

What would the Bertone Stratos Zero Concept look like today if it had made it past the prototype stage and into production? Casey Putsch and a Genius Garage alumni Peyton MacAllister will be coachbuilding a fully functioning modern day supercar that reflects the past and shows what the Bertone Stratos Zero could have been. The King Zero project, named in recognition of Putsch’s longtime YouTube channel sponsor AvalonKing ceramic coatings, will launch this summer and take to the roads sometime later this fall.

Casey and Peyton are going old school ditching 3D and clay modeling for full scale hand drawings to bring to life the epic build (see below). Given the one-off nature of this project, the body of the King Zero will be hand formed over a wire buck using thin gauge steel to create the body.  The use of a wooden buck was not considered since there will only be one Zero ever produced, for now. Watch the video detailing the build HERE.  

King Zero project will be using the suspension and frame from a Porsche Boxster and a BMW V12 to give it modern-day supercar performance, versus the 115 horsepower Lancia Fulvia V-4 in the original prototype. The dimensions for the King Zero will also increase. The original Stratos Zero was 33 inches tall (7 inches lower than a GT 40), 144 inches long with an 87-inch wheelbase.  However, given the Boxster’s 95.2-inch wheelbase the overall dimensions for the King Zero will increase 8 to 9% to provide more room for the V-12 and also its occupants. 

“We are hoping to pay tribute to the original masterpiece and art that is the Stratos Zero,” said Putsch.  “Our plans are to take it further to represent what a pure supercar should be with simplicity and a stick shift. The goal is to make a drivable supercar that gets back to the basics. I plan on driving it as much as possible and use it to teach future engineers.”   

Follow Casey Putsch: Instagram

Bugatti, Centodieci, 360 MAGAZINE

Bugatti Centodieci

Bugatti launched its newest car, Centodieci Italian, to mark the auto manufacturer’s 110th anniversary. Only 10 of the cars will be fabricated and all have already been sold with each one boasting a price point of $10 million dollars.

Exceptional design and vast power have been the hallmark features of Bugatti vehicles for around 110 years. The French manufacturer of hyper sports cars now consistently pursues this path further with the new special-edition Centodieci. In addition, Bugatti is echoing its recent history with an exclusive and extraordinary small series.

“With the Centodieci, we pay homage to the EB110 super sports car which was built in the 1990s and is very much a part of our tradition-steeped history,” says Stephan Winkelmann, President of Bugatti. “With the EB110, Bugatti catapulted itself to the top of the automotive world once again after 1956 with a new model.” It was a crucial interim step for the production facility that was newly founded in Molsheim in 1998, taking Bugatti back to its roots in France, and the first hyper sports car of modern times – the Veyron.

“We are proud of our long Bugatti history, of which the EB110 is very much a part. That’s why we’re celebrating a reinterpretation of this extraordinary vehicle with the Centodieci – Italian for 110,” says Stephan Winkelmann. The EB110 was built in Campogalliano, Italy, but from the very outset it never denied its French influences. Former owner Romano Artioli opened the factory on Ettore Bugatti’s 109th birthday – 15 September 1990. Artioli made a deliberate choice in opting for Campogalliano, a small town in Emilia Romagna. The location had a key advantage in the 1990s: it was in the catchment area of several Italian sports car brands, so Artioli was easily able to recruit experienced employees for his project. Artioli presented the super sports car EB110 to the public on Ettore Bugatti’s 110th birthday – hence the type designation: EB for Ettore Bugatti, 110 for his 110th birthday.

New three-dimensional design

There are many areas in which the new special-edition Bugatti Centodieci echoes the former super sports car of the 1990s. “The challenge was not to allow oneself to be captivated too much by the design of the historic vehicle and work solely in retrospect, but instead to create a modern interpretation of the shape and technology of that time,” says Achim Anscheidt, Head Designer at Bugatti. Even sportier and more extreme than the Bugatti Chiron1 and Divo2 hyper sports cars, yet elegant and timeless like the La Voiture Noire2, it is a one-of-a-kind Bugatti for the enthusiast.

“We faced a number of technical challenges in terms of the development and design of the Centodieci,” says Achim Anscheidt. The EB110 is a very flat, wedge-shaped and graphically quasi two-dimensional super sports car of the late 1980s. “Transporting this classic look into the new millennium without copying it was technically complex, to say the least. We had to create a new way of combining the complex aerothermal requirements of the underlying Chiron technology with a completely different aesthetic appearance.”

The flat, horseshoe-shaped radiator at the front reveals its depth only from the side view, with the newly developed, deep-seated front spoiler and the three-section air intakes providing a perfect match. The front of the Centodieci drops very low. The iconic Bugatti horseshoe has been reduced accordingly, while the Bugatti logo Macaron sits on the hood, which is interrupted at the centre by a black element. “This allowed us to rekindle memories of EB110,” says Achim Anscheidt. The optimised front section with the extended front splitter and the airflow through the hood further improve the car’s aerodynamics.

The front is subordinated to the generally low geometry of the vehicle, despite its original, predominant cooling surface. The newly developed, complex and very narrow headlamps with integrated LED daytime running lights provide the perfect match. Thanks to the newly developed lighting elements, we were stylistically free in the front and rear sections to pay respectful homage to the EB110 while at the same time transposing this appealing visual reminiscence into modern technology,” says Achim Anscheidt.

“We incorporated the wedge-shaped design in the development process but we took it in a new direction,” says the designer. Instead of copying the classic Italian wedge in which the muscle runs from the rear to the front wheel, suggesting a dynamic leap forward, Bugatti strikes out on a new path in the Centodieci. The otherwise dominant Bugatti line, the C line on the B pillar, gives way to a new design Significantly smaller than the Chiron1, five round air inserts – positioned in the form of a diamond – ensure sufficient air intake for the iconic 16-cylinder engine. In this way, Bugatti has brought forward the visually leaping wedge of the EB110 SS into a new millennium.

Instead of the graphic two-dimensional rear of the EB110 with its two pill-shaped tail lights, the Centodieci relies on a wide air outlet opening for more efficient engine thermals, bringing to life the flying tail light elements in graphic kinship with the EB110. It took several months to develop solutions to ensure a balanced temperature. As in the EB110, the engine is seen behind a transparent glass surface. The rear is formed into a single ventilation hole, characterised by the eight rear light elements, 2+2 exhaust tailpipes positioned on top of each other in a black matt anodised finish and a performance diffuser to improve downforce. The overhanging rear wing is permanently attached in the style of the original EB110 SS. This increases the downforce. Downforce is supported by the aerodynamic tailgate and a laminar flow-optimised rear window.

16-cylinder engine now delivers 1,600 hp

Instead of the V12, the Centodieci features the iconic 8.0-litre W16 engine with 1,176 kW/1,600 hp at 7,000 rpm. An additional air inlet in the area of the oil cooler reliably regulates the temperature of the performance-enhanced engine. The Centodieci sprints from 0 to 100 km/h in 2.4 seconds, to 200 km/h in 6.1 seconds and to 300 km/h in 13.1 seconds; the top speed is electronically cut off at 380 km/h. “It’s not just the top speed that makes a hyper sports car. With the Centodieci, we once again demonstrate that design, quality and performance are just as important,” says Stephan Winkelmann. Compared to the Chiron1, the Centodieci saves 20 kilograms of unladen weight. Among other things, a lightweight windscreen wiper and stabilisers made of carbon are used. This enables a sensational power-to-weight ratio of just 1.13 kilograms per horsepower. “The increased power and lower weight further improve performance – for even better acceleration at high speeds. The Centodieci offers our customers an improved power-to-weight ratio and even more dynamic handling,” says Stephan Winkelmann.

The new paint tone matches this. “With the communication paint finish in white, we’re demonstrating a powerful contrast with the La Voiture Noire – the black car just presented in March: two completely opposing yet related forces, like yin and yang,” says Stephan Winkelmann. He says that this was what continues to set Bugatti apart after 110 years.

Naturally, customers can have their special-edition Centodieci  painted in the Bugatti colour of their choice. The small series, limited to ten vehicles (and already sold out) and handcrafted in Molsheim, France, will be delivered in two years at unit prices starting at EUR 8 million plus VAT. After its short period in Italy, Bugatti has now been back at its old headquarters in Molsheim, France, for almost 20 years. This is where Ettore Bugatti produced the very first vehicles that bore his name at the end of 1909.

1 Fuel consumption, l/100km: urban 35.2 / extra-urban 15.2 / combined 22.5; CO2 emissions combined, g/km: 516; efficiency class: G

2 Fuel consumption, l/100km: not subject to Directive 1999/94/EC since no general type approval has been issued to date.

BBC America’s Top Gear returns for an All New Season

The all-new 27th season of Top Gear premieres on the network on Sunday, July 14 at 8/7c on BBC America. Featuring new hosts Freddie Flintoff, Paddy McGuinness and returning host Chris Harris, the premiere episode sees the trio reliving their first car experiences in Ethiopia. Freddie, Paddy and Chris are tasked with buying a fine example of their own first car, and drive their purchases to the Danakil Depression – the hottest year-round place on Earth. Moreover, Chris takes to the track in the McLaren 600LT and Ferrari 488 Pista in order to determine which track-day supercar is the best. Suffice to say, Europe’s tire manufacturers were kept in business for another few years.

THIS SEASON:

  • The hosts must find examples of their first cars for an epic Ethiopian road trip.
  • Paddy, Chris and Freddie build their own electric sports cars. Plus, Chris challenges Elon Musk’s claims about the Tesla Model 3.
  • Paddy will demonstrate of the perfect family car is an old hearse. They’re spacious, carefully driven and very cheap, on account of no one wanting to buy one.
  • The hosts test rare cars in the rain forest of Borneo.
  • Freddie competes in Iceland’s Formula Off Road – the maddest, smashiest motorsport on the planet, in which thousand-horsepower trucks race to the top of vertical cliffs.

The new season sees Paddy, Freddie and Chris tackling the fastest, hottest, toughest Top Gear challenges to date: pushing their cars, and themselves, to the very limits of endurance. From the brutal heat of the Ethiopian desert to the pedestrianized shopping district of downtown Mansfield in England,Top Gear is going bigger than ever before – all brought from the world-famous Top Gear test track, where a fresh batch of celebrities will demonstrate their driving prowess, or lack thereof, in the Reasonably Fast Car as well as being put through a new challenge which will be set by the presenters each week.

Freddie Flintoff

Paddy McGuinness

Chris Harris

PUMA X Pirelli: the new “Replicat -X”

FAST AS A BULLET, AERODYNAMIC AS A RACING CAR

PUMA and Pirelli introduce the new “Replicat -X” inspired by modern sports cars.

  • Pirelli and PUMA join forces to develop a revolutionary new shoe inspired by motorsport.
  • A completely fresh silhouette made with a sole and upper construction that helps you to control the grip off and on track.
  • The Replicat-X marks a new PUMA motorsport design philosophy bringing racing to the road.

You know the sound of a racing car? It’s the sound of power. A legend in the tire industry, Pirelli dominates that power both on and off the track. And now you can feel the excitement of the race track at your feet.

For the first time, PUMA and Pirelli join forces to bring control to your feet. Combining Pirelli’s CINTURATO Blue tire, used at the top level of racing with Puma’s motorsport heritage, the new Replicat-X is designed to perform like a modern supercar, bringing the track to the street.

 

The Replicat-X sports an “oversized” full rubber outsole, with a comfortable molded sock-liner. Pirelli’s unique CINTURATO Blue tread pattern on the sole – used to generate maximum traction at wet races – provides grip and control for the power under your feet.

Fast as a bullet, aerodynamic as a racing car, the shoe’s upper features a perforated Microfiber-suede on the vamp, with lateral mesh panels for breathability, providing the perfect fit to own the road.

In AW19 PUMA will bring the track to the street, influencing a new generation inspired by the hustle and roar of racing in their style and swagger on the streets. We will create a powerful and relevant new look and feel for PUMA Motorsports. We will break through the ordinary, tear down the trackside barriers and accelerate into the streets at full throttle!

The new Replicat – X in the first colorway will be pre-launched from May 15 on puma.com

 

About PUMA:

PUMA is one of the world’s leading Sports Brands, designing, developing, selling and marketing footwear, apparel and accessories. For over 65 years, PUMA has established a history of making fast product designs for the fastest athletes on the planet. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Golf, and Motorsports. It engages in exciting collaborations with renowned design brands to bring innovative and fast designs to the sports world. The PUMA Group owns the brands PUMA, Cobra Golf and Dobotex. The company distributes its products in more than 120 countries, employs more than 11,000 people worldwide, and is headquartered in Herzogenaurach/Germany. For more information, please visit http://www.puma.com.

About PIRELLI:

Established in 1872, Pirelli is among some of the world’s leading tire producers and the only one exclusively focused on consumer tyres (car, motorbike and bicycle) and associated services. Pirelli has a distinct positioning in high value tyres, characterized by an advanced technology with more than 2,400 homologations obtained, thanks to partnerships with the most prestigious car manufacturers in the world. In order to achieve the highest levels of performance, safety and containment of environmental impact, Pirelli has always been strongly committed to research and development, in which it invested 6.1% of revenue from high-value products in 2018. Involved in motorsport since 1907, Pirelli has been the exclusive official tire partner of the  FIA Formula One World Championship™ since 2011 and has just renewed the agreement until 2023. Pirelli Design, in line with Pirelli’s strategic focus on the Prestige and Premium car segments, develops targeted design projects in collaboration with a select number of partners that represent excellence in their respective areas of business, with the ultimate aim of offering products that are unique and iconic.

LEGO McLaren 720S arrives at P Zero World

P Zero World,the first Pirelli flagship store in the world, has special news for both car lovers and the young at heart – the much hyped, full-size LEGO® McLaren 720S vehicle has arrived in-store on Santa Monica Boulevard. This is the first time this ‘car-spectacle’ is in Los Angeles, after being launched by McLaren in Goodwood (UK) last year.

As for all the McLaren models, this special one made of little building bricks is also equipped with Pirelli tires. Those who are in the area can stop by the shop to admire this 1:1 scale model of the McLaren 720S, which is on display until Tuesday, October 9th. P Zero World is offering complimentary tire inspections and Italian espressos as well.

Event details:

·What: Full-size LEGO® McLaren 720S model on display at P Zero World

·Location: P Zero World: 10349 Santa Monica Boulevard, Los Angeles, CA 90025

·Dates: 21 September – 9 October 2018

·Timing: Available to view during store hours

9am-6pm Monday-Friday and 10am-2pm Saturday

·Fun facts:

·200,000 plus LEGO® building blocks make up the frame

·Over 2000 hours of manpower went into the construction of this replica, which features the same coloring and details on the car body as the original version –thanks to the McLaren team and Speed Champion Lego squad in Bilund, Denmark

·Total weight is 1.6 tons

·The model includes four special Pirelli tires: P Zero Corsa in the Color Edition Silver version. Pirelli has exclusively equipped all McLaren car models over the years.

For local Angelenos, P Zero World organizes several events to share and enjoy in ‘engine passion’. The next event is a free viewing party of the penultimate race of the FIM World Superbike Championship on Sunday October 14th. P Zero World will provide food and the opportunity to win a free set of Pirelli Moto tires for those who ride in on their motorcycles.

About P Zero World Los Angeles

Since its inauguration two and a half years ago, P Zero World Los Angeles has been graced with Formula One drivers, American TV celebrities, baseball stars and other notable ‘stars and stripes’ VIPs. The first Pirelli flagship store, situated in the ”fancy” Beverly Hills, has become the point of reference for many supercar owners to not only change their tires but as a meeting point where bespoke design, luxury and the ultimate trends in the automotive world are appreciated and celebrated. The store team’s professional service, offering of Pirelli’s high quality products and in-store events and displays are paramount to the concept of P Zero World. Pirelli just opened its third P Zero World store in Monte Carlo, following the one in Los Angeles and Munich.

About Pirelli

Pirelli was founded in 1872 and has its headquarters in Milan, Italy. Pirelli focuses its business on the high end, premium product segment where it is a world leader. Pirelli has a commercial presence in over 160 countries and 19 factories in 13 countries. Successfully competing in motorsports since 1907, Pirelli is currently the exclusive supplier of the Formula 1 championship, the Superbike world championship, and many other championships around the world.

Pirelli Tire North America (PTNA) includes the Modular Integrated Robotized System (MIRS) facility and research and development center at its Rome, Georgia headquarters, a state-of-the-art manufacturing plant in Silao, Mexico, sales and marketing offices in New York City, Los Angeles, Detroit, Montreal and Mexico City, and a prestige flagship store in Los Angeles. The company manufactures, distributes and markets original equipment and replacement tires for export and domestic car/motorcycle applications. For more information regarding Pirelli, please visit www.pirelli.com

Speed Read: Supercars

Speed Read: Supercars will guide you through every aspect of these imagination-capturing, eye-widening, land-bound speed missiles.

When Lamborghini unleashed its Miura on an unsuspecting world in 1966, it set off a high-performance arms race that continues to this day. Ferrari, Maserati, Jaguar, Porsche, and Lotus all accepted the challenge. Over the following five decades, numerous others stepped up, including stalwarts like Aston Martin, BMW, and Audi, as well as small-volume specialists such as Koenigsegg, Pagani, Noble, and Spyker. The result is a veritable smorgasbord of blazingly fast and delicious-looking land missiles available to anyone with several hundred thousand dollars to spare.

Supercars are complex subjects that interest nearly all car enthusiasts. Every part of a supercar represents myriad decisions informed by engineering, aesthetics, human interface, and emotion. Speed Read: Supercars answers the hows and whys of these fantastic cars, offering an engaging review of history, engineering, design, key concepts, and key people.

About the Author

Basem Wasef’s fascination with all things automotive spans back to his childhood in London, where he was known to sing Happy Birthday to his extensive collection of Matchbox cars. Though his enthusiasm has taken him from the Arctic Circle to Modena in pursuit of extraordinary and exotic vehicles, he can’t imagine living anywhere but car-crazed Los Angeles, California.

JAGUAR I-PACE eTROPHY

Jaguar Racing Gives Global Debut to I-PACE eTROPHY Racecar in Berlin

Jaguar I-PACE eTROPHY will be the official support series to ABB FIA Formula E Championship

Today, the Jaguar I-PACE eTROPHY charged ahead as it made its global debut in Berlin. Founder and CEO of Formula E Alejandro Agag had the honour of marking this historical moment alongside Jaguar Racing as he drove the racecar around the iconic Tempelhof Circuit.

BMW × COACHELLA

THE MOST EXHILARATING ROAD TO COACHELLA.

When music and innovation meet, incredible things happen. See for yourself in our latest collaboration with the Coachella Valley Music & Arts Festival.

For this year’s #roadtocoachella we unveiled a unique Coachella design for our BMW i8 Roadster, created by Portugal. The Man lead singer John Gourley. Take a look at this exciting reimagination of the BMW i8 Roadster.

Watch video

CSR2 Racing x Lamborghini

Zynga (Nasdaq:ZNGA), a leading social game developer, today announced the launch of the new Lamborghini Huracán Performante Spyder and Lamborghini Urus models in CSR Racing 2 (CSR2), the most popular Racing game on mobile. As the Huracán Performante Spyder and Urus make their international auto show debuts at the 2018 Geneva International Motor Show, CSR2 players will be able to interact with both vehicles in-game, giving them unparalleled, behind-the-scenes access to the world’s newest supercars.

“We are proud to partner with Lamborghini to bring the performance and cutting-edge design of the Huracán Performante Spyder and Urus to mobile players around the world,” said Julian Widdows, Vice President of Games, CSR2. “Working closely with the Lamborghini design team enabled us to capture every detail of both vehicles in stunning realism, bringing them to life for car lovers who are unable to see the unveiling in-person during the Geneva Motor Show. We are excited to take the experience a step further by giving our players the chance to take the Huracán Performante Spyder and Urus off the mobile screen and into their real-world driveway through a seamless integration with CSR2’s AR mode.”

Beginning today, CSR2 players will be able to experience the Huracán Performante Spyder and Urus in both in-game racing and real-world AR environments.Specifically:

  • The Lamborghini Huracán Performante Spyder, which debuted for the first time ever at the 2018 Geneva Auto Show, will feature a special golden cup March 9 – 12 in-game. Players will be able to collect one of 17 different configurations, including the Geneva unveiled vehicle, and take part in a special event ladder to earn rewards and upgrades.
  • The Lamborghini Urus, having made its North American debut in Detroit in January, will be the crew championship prize, with the top 10 crews getting to own the Geneva configuration of the vehicle. Lamborghini Urus season players that participate in a crew and achieve 20 million respect points will be guaranteed another Geneva configuration of the vehicle. The luxury SUV touts a cutting-edge, distinct and streamlined design, boasting Italian craftsmanship intersecting with state-of-the-art technology, making it an ultimate garage must-have for CSR2 players.

“The commitment that CSR2 takes in providing a true-to-life drag racing and vehicle ownership experience for their players aligns with the values, pride and excellence that the Lamborghini brand embodies,” said Mitja Borkert, Chief Designer, Lamborghini. “At Lamborghini, we are dedicated to creating a lifestyle experience through luxury design and outstanding performances, and it’s been a pleasure to work with CSR2 to digitally recreate both the Huracán Performante Spyder and Urus as they appear on the floor of the Geneva International Motor Show.”

Since debuting in June 2016, CSR2 has pioneered innovation in the mobile Racing category – delivering the most authentic vehicle and drag racing experience to car lovers around the world. Working closely with all manufacturers featured in-game, every vehicle in CSR2 has been meticulously recreated, with precise attention paid to every aspect of the customization experience, from paint colors and finishes to interior leather colors and trims. CSR2’s AR Mode is a next-generation car configurator experience that complements new in-game car models, allowing players to scale their vehicle to showroom specs, place and reposition their supercar in a real-world environment and share across their social channels.

Attendees of the 2018 Geneva International Motor Show can experience the Huracán Performante Spyder and Urus exclusively in CSR2’s AR mode by visiting the Lamborghini booth on the show floor March 7 – 11 for a hands-on demo.