Luisa Via Roma Partnerships With UNICEF via Ares Modena for use by 360 MAGAZINE

ARES × UNICEF × LUISA VIA ROMA

ARES MODENA AUCTIONS ONE-OFF S1 PROJECT SPYDER SUPERCAR IN AID OF UNICEF

  • ARES Modena’s one-off supercar, the S1 Project Spyder, has sold for €1.2 million at the “Luisa Via Roma for UNICEF” charity gala
  • Exclusive edition created especially for the event, with all proceeds donated to global humanitarian charity
  • Exclusive S1 model designed entirely by the Modena-based company, immediately recognizable by its profile characterized by the absence of a windshield and roof
  • ARES’s commitment to UNICEF continues, supporting humanitarian causes around the world

ARES Modena is pleased to announce the sale of an exclusive “one-off” model of the Supercar S1 Project Spyder at the”Luisa Via Roma for UNICEF” charity gala held on July 30, 2022 at La Certosa di San Giacomo in Capri, Italy. 

Taking centre stage at the auction organized in aid of global humanitarian charity, UNICEF, the one-off model created especially for the event by the Modenese atelier stunned guests who submitted bids to secure the supercar created by the ARES Centro Stile, as the brand continues to carve out an increasingly valuable position in the luxury coachbuilding market. 

Despite global challenges, UNICEF continues to fight every day for the rights of children around the world, providing them with safe shelter, food and protection from wars, natural disasters, and inequalities.  

A winning bid of €1.2 million – with all proceeds donated directly to UNICEF – secured the instantly recognisable S1 Project Spyder. Designedwithout a windscreen, the sinuous carbon fiber body takes on a unique and organic shape, flowing inside the passenger compartment dividing and enveloping the passengers. Handmade, customised and richly finished with the finest leathers, the interior of S1 Project Spyder reveals elegant and minimalistic lines, with maximum attention to detail. 

This unique model allows drivers and passengers to feel a driving experience without filters. In fact, two wind deflectors have been designed, elegantly emerging from the streamlined bodywork, the deflectors that redirect the air current over the passengers into the air intakes behind the headrests, creating a virtual canopy and a calm yet unfiltered driving experience. 

Commenting on the auction, ARES Modena CEO and co-founder Dany Bahar said: “We are incredibly pleased to once again give our support to such an important charity as UNICEF. I am delighted that the “one-off” model of our Supercar S1 Project Spyder has attracted such global attention, meaning we are able to now donate a significant amount of support to UNICEF and help them continue their invaluable work where it is needed most.”