GIVĒON’S “THE FIRST NOEL (AMAZON ORIGINAL)” IS NOW LIVE EXCLUSIVELY ON AMAZON MUSIC!
GIVĒON has always used his raw, evocative songwriting to mine a confusing world for answers, and that approach has connected to the tune of over 1 billion global streams and nearly 1 billion YouTube views thus far. But, lately he’s been fixed on a problem he can’t solve. As he puts it, “Sometimes the truth is rewarded, and sometimes it’s frowned upon. Does a little deception make us feel better?” This sort of tension is at the heart of GIVĒON’s work. His debut album Give or Take shows off the emotional curiosity and deep warmth of his songs over cinematic R&B arrangements. This sensitivity and love for storytelling traces back to his upbringing in Long Beach, CA, where his mother shielded him and his brothers from the area’s gang culture and encouraged him to sing. After years of hustle, he bonded with producer Sevn Thomas (Drake, Rihanna) in 2019 and placed “Chicago Freestyle” on Drake’s 2020 mixtape Dark Lane Demo Tapes. GIVĒON’s March 2020 debut EP Take Time held his first top 40 Hot 100 hit, “Heartbreak Anniversary,” and by March 2021, his When It’s All Said and Done… Take Time compilation debuted at No. 5 on the Billboard 200 (It’s since gone Platinum, and highlight “All to Me” went Gold—his 10th RIAA certification). Since then, the seven-time Grammy nominee has been forging connections in person on tour, and he’s been hard at work writing Give or Take. Its arrival shows just how much he’s grown, both as an introspective songwriter and an empathetic human being.
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