With 4/20 right around the corner, Weedmaps, in partnership with Diamond Supply Co and Wiz Khalifa / Taylor Gang, has announced an upcoming limited-edition 4/20 capsule collection featuring apparel items and accessories for cannabis lovers and streetwear aficionados alike.
The capsule will be available for purchase starting tomorrow, 4/20, on Diamond Supply Co’s website, at the LA Diamond Supply clothing store, as well as a number of Diamond Supply authorized retailers. Items in the collection include hoodies, t-shirts, crewnecks, hats, sweatpants, a varsity jacket and a catch-all tray, all retailed between $36-$480. Proceeds from the capsule purchases will be donated to cannabis reform nonprofit, Last Prisoner Project via Weedmaps.
Also, be sure to also check out Weedmaps’ 4/20 “Even Higher Together” virtual event (taking place on the holiday on Weedmaps’ website) hosted by Snoop Dogg with co-headliners A$AP Rocky and Jhené Aiko. The 4/20 collection will be worn by Wiz Khalifa, Chevy Woods and Fedd the God during the Taylor Gang Cypher hosted by Wiz featuring Taylor Gang members and more, with beats supplied by world-renowned producer The Alchemist.
Weedmaps Announces “Even Higher Together” Virtual 4/20 Event Featuring Snoop Dogg, A$AP Rocky, Jhené Aiko and More .
Weedmaps, the premier destination for consumers to discover cannabis products and retailers, announced today its second virtual 4/20 event, “Even Higher Together,” to celebrate the holiday. Hosted by Snoop Dogg with co-headliners A$AP Rocky and Jhené Aiko, the virtual event will include appearances by Wiz Khalifa, Mike Tyson, G-Eazy, Rebelution’s Eric Rachmany, Berner, The Alchemist, TOKiMONSTA, Ms. Pat, Too $hort, Jaleel White, Bam Marley, and more.
“Despite the last year being a challenging one for everyone, there is ample reason to celebrate given the momentum we’ve seen in cannabis legislation across the country, and we wanted to, once again, give our community a way to do so safely”
“Weedmaps’ virtual 4/20 event is going to be phenomenal,” said Snoop Dogg. “Anything celebrating cannabis and the culture around it, you know I gotta be there. Cannabis brings people together and Weedmaps is doing just that. I’m also dropping my new album, “From Tha Streets 2 Tha Suites” on 4/20, to give my fans a little something to smoke to on this holiday, ya dig?”
The virtual event will ring in 4:20 across all U.S. continental time zones and include a variety of never-before-seen performances, including Wiz Khalifa hosting a cypher featuring Taylor Gang members and more, with beats supplied by world-renowned producer The Alchemist. Additionally, Mike Tyson, Too $hort, and Jaleel White will get together with celebrity chef Nikki Steward, as she cooks up the perfect 4/20 brunch.
“Despite the last year being a challenging one for everyone, there is ample reason to celebrate given the momentum we’ve seen in cannabis legislation across the country, and we wanted to, once again, give our community a way to do so safely,” said Juanjo Feijoo, chief marketing officer, Weedmaps. “As cannabis becomes more widely accepted and as the industry experiences significant growth, Weedmaps is steadfast in its commitment to bring together consumers and businesses as we continue the fight for a more inclusive industry. In that vein, we’re excited to bring together top talent to create an eclectic event to celebrate the progress that’s been made thus far and unite for the necessary work that is ahead.”
To highlight the importance of criminal justice reform, decarceration, and equity in cannabis for Black, Indigenous, and People of Color (BIPOC) communities, WM TEAL (Together for Equity, Access & Legalization) and Last Prisoner Project will bring together activists who have been previously incarcerated for cannabis crimes, as well as M-1 of dead prez, for the Last Prisoner Project Justice Session, moderated by rapper and activist Talib Kweli. There will also be an opportunity for attendees to donate directly to the Last Prisoner Project throughout the virtual event to support those incarcerated for cannabis crimes and their reentry into society.
Beginning at 1:00 p.m. PDT on Tuesday, April 20, adults 21 and older in the U.S., Canada, and Mexico can tune into the free virtual celebration for one day only by visiting Weedmap’s website. Adults living in states where cannabis is legal are encouraged to check out their website or download the Weedmaps app on iOS or Android to find the latest deals ahead of the festivities.
Weedmaps, the premier destination for consumers to discover cannabis products and retailers, announced today their second virtual 4/20 event, “Even Higher Together.” The live stream will be hosted by Snoop Dogg (who will also be debuting his new album From Tha Streets 2 Tha Suites) with co-headliners A$AP Rocky and Jhené Aiko.
Attendees can expect:
- Top Tier Talent: In addition to Snoop, A$AP, and Jhené, appearances will be made by G-Eazy, Rebelution’s Eric Rachmany, Berner, TOKiMONSTA, Ms. Pat, Bam Marley, and more. Other notable talents will be featured in interactive sessions and never-before-seen performances including:
- Taylor Gang Cypher: Wiz Khalifa will be hosting a cypher featuring Taylor Gang members and more, with beats supplied by world-renowned producer The Alchemist.
- Last Prisoner Project Justice Session: Viewers can tune in to learn more about the importance of criminal justice reform as WM TEAL (Together for Equity, Access & Legalization) and Last Prisoner Project bring together activists who have been previously incarcerated for cannabis crimes, as well as M-1 of dead prez, in a panel moderated by rapper and activist Talib Kweli.
- Cooking with cannabis: Mike Tyson, Too $hort, and Jaleel White get together with celebrity chef, Nikki Steward, as she cooks up the perfect 4/20 brunch.
- Timing: Attendees 21 and older across the U.S., Canada, and Mexico are invited to tune in at weedmaps.com/wm-420/ beginning at 1 p.m., and ring in 4:20 pm across all U.S. continental time zones PDT on Tuesday, April 20.
Founded in 2008, Weedmaps’ mission is to power a transparent and inclusive global cannabis economy. As WM Holding Company’s (WMH) business-to-consumer (B2C) platform, Weedmaps provides consumers with the latest information about cannabis and cannabis products and connects its retailer and brand clients to those highly engaged consumers on its website and mobile apps.
WMH holds a strong belief in the power of cannabis and the importance of enabling safe, legal access to consumers worldwide. Since inception, WMH has worked tirelessly, not only to be the most comprehensive platform for consumers, but also to build the software solutions that power business compliance in the space; to advocate for legalization, social equity, and licensing in many jurisdictions; and to facilitate further learning by partnering with dozens of subject matter experts in providing detailed, accurate information about the plant.
Headquartered in Irvine, California, Weedmaps employs more than 400 professionals around the world, including in Denver; Sacramento, California; Tucson, Arizona; New York; Barcelona, Spain; and Toronto. Visit their website here.
About Last Prisoner Project (LPP)
The Last Prisoner Project (LPP) is a nonprofit organization dedicated to cannabis-related criminal justice reform. As the United States moves away from the criminalization of cannabis, giving rise to a major new industry, there remains the fundamental injustice inflicted upon those who have suffered under America’s unjust policy of cannabis prohibition. Through intervention, advocacy, and awareness campaigns, the Last Prisoner Project works to redress the past and continuing harms of these inhumane and ineffective laws and policies. Visit their website or text FREEDOM to 24365 to donate and learn more.