Posts tagged with "hemp"

Elegance Brands releases Gorilla Hemp CBD Energy drink

Elegance Brands releases Gorilla Hemp CBD Energy drink

Elegance Brandsa global beverage company with a focus on innovation—is launching their flagship brand in select markets in the U.S. this November with their Gorilla Hemp CBD energy drink.

Gorilla Hemp is a carbonated beverage that contains 20mg of Hemp CBD isolate, 160mg of green coffee caffeine, and a multitude of natural plant extracts. This trailblazing energy drink is the world’s first to combine ingredients that boost physical stamina and mental clarity with the potential wellness benefits of CBD, which include anxiety and stress-reduction. Harnessing the best ingredients nature has to offer, Gorilla Hemp provides maximum energy alongside mental clarity.  

Gorilla Hemp is non-alcoholic and non-intoxicating. According to manufacturers, each batch is tested by third-party laboratories to ensure it is void of any THC presence. On Gorilla Hemp’s website, they promise they are “committed to transparency.” They post the Certificate of Analysis (COA) for each batch on their website at www.gorillahemp.com/lab-results.

Gorilla Hemp’s ingredient list is committed to your best self. Its natural guarana extract reduces fatigue and helps maintain focus. Its ginseng, which is a potent antioxidant, improves brain function and reduces inflammation. Its ginkgo biloba—another herbal extract—helps optimize cognitive function and overall well-being. And, its green coffee caffeine provides you with the energy to get through your day. The addition of high-quality hemp CBD isolate gives balance to the blend, and helps speed recovery with its anti-inflammatory qualities.

Elegance Brands will continue to roll out innovative products within the CBD/energy drink world later this year, including a sugar-free extension of Gorilla Hemp.

The best way for you to find this drink is through Gorilla Hemp’s store locator. Cans can be purchased individually, in 4-packs, and in 12-packs.

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Pitbull illustration by Kaelen Felix for 360 MAGAZINE.

CBD Dog Treats:  Is It Worth Your Money?

The quest to know everything about this compound is still going on as of 2020. The reason behind this is the strict regulation of hemp, meaning not everyone can just grow this out of a whim. This results in less studies conducted in the US, and many ongoing researches are happening outside of the country instead. Still, even with the freedom of study, only a handful are actually allowed to handle this plant purely for research purposes.

But that doesn’t mean it has not made an impact in the country. According to this report, since the booming of CBD use in recent years, pharmaceutical companies have been aiming to make something better than CBD— and 50% more potent! Though the plan is still in the blueprint stage, it’s amazing to recognize the push this compound has made in the medical field. And this is all for the advancement of the product that will ultimately make beneficial for animals to ingest as well.

Familiarizing Yourself With The Base Ingredient: CBD And Its Origins

Cannabidiol has been mistaken for marijuana for a long time now, so much so that rumours have become true to some people. We are here to inform you of the facts about this compound. First off, cannabidiol is a compound found in one of the species under the genus Cannabis Sativa, the hemp. Hemp is the sister species of marijuana, thus making marijuana a plant. Cannabidiol and marijuana cannot even be compared as they are of different things entirely, anatomically and biologically.

What can be properly compared is what’s inside the marijuana plant, which is THC (tetrahydrocannabinol). THC is a cannabinoid like CBD, and is abundantly present in marijuana, whereas hemp has plenty of cannabidiol and scant amount THC. This already draws a significant line between them, both legally and of customer preference. 

Legally, there would be an allowance of 0.3% THC content or less in a cannabidiol product provided it be used on humans. For animals, it could cause serious damage due to toxicity, like aggressiveness, copious vomiting, and ultimately death. Thus, many cannabidiol-focused companies opt to remove THC completely from their cat and dog products, as well as those for horses and many others meant for the animal kingdom. This doesn’t have anything to do with legalities, though it is common sense to know that letting your pet ingest cannabis with THC content inside is unlawful.

Despite proper labelling, companies faced doubt when THC-toxicity was discovered. Many pet owners demanded for 3rd party lab testing in order to prove the absence of Tetrahydrocannabinol in their formula, as well as how genuine and concentrated it truly was. This is reasonable, as THC toxicity is very risky once the compound has settled inside their bodies. It’s already hard to detoxify an animal’s body from THC, but once metabolized in the liver, it would be almost impossible to remove. And the only way to cure poisoning is to 100% remove all compounds of it in their body.

The Good Result From Using CBD Dog Treats

There are many good reasons why you should let your dog have cannabidiol derived products. It can range from being a medical situation, or just something to reinforce their immune system with. Whatever it is, cannabidiol can likely help you with it, given you follow the proper dosage and read the labels carefully.

1. My Dog Is Feeling Pain

Well, you’re in luck. Cannabidiol is a product that became a booming success because of its analgesic effects. When used by your dog, their ECS will begin to interact with the product. ECS stands for Endocannabinoid System, a key factor in delivering the desired therapeutic effects to whatever pains they are feeling.

Relief can be given for those dogs that experience joint pain or osteoarthritis, muscle aches, wounds, and swollen, red areas. The product works as an anti-inflammatory; it is present in your peripheral system to tackle the site of pain immediately. Another role it plays is a message blocker. In the brain, it will block messages between there and pain receptors, thus successfully numbing the sensation of pain. Lastly, it acts as an anti-cytokine, a type of protein that is present in an inflamed site and worsen it in complicated cases.

2. My Dog Is Feeling Restless/Jittery/Being Inexplicably Hostile

As pet owners, we have a sixth sense on knowing if our dogs are feeling unwell or not. But even without that, there can be overt signs to show your canine is experiencing stress and anxiety.

Physically, your dog might be tense, always on-guard, and opt to hide their large (or small) bodies in tight spaces or under the bed. Emotionally, they’d be chaotic, ranging from howling loudly to growling at you whenever you offer physical comfort. Other symptoms include whining, listlessness, and an unaffectionate behavior. With Cannabidiol working on the amygdala, anxiety will diminish quite instantly and would leave your dog drowsy or sleeping after a tense episode.

3. My Dog Is Experiencing A Seizure

Lately, a CBD-derived product became available for purchase in pharmacies. It’s called Epidiolex, and it can be prescribed by a doctor for those suffering from Lennox-Gastaut syndrome and Dravet syndrome in patients two years old and below. It was a great breakthrough for the compound as well as the product.

As it turns out, it can also help your dog lessen seizure activity. A study found here: https://www.aaha.org/publications/newstat/articles/2019-05/new-study-cbd-shows-promise-for-treating-canine-epilepsy/ has discovered cannabidiol can prevent seizure attacks for as much as 50%. Also, this product does not cause dependence and addiction, or even overdose.

The Bottom Line

Cannabidiol is still a work in progress, with its popularity skyrocketing even before its scientific studies can back it up. Despite this, many users and pet owners believe in the power of this compound. Though it should be duly noted that only products distributed by reputable companies can ensure its potent effect.

Jane Fonda Uncle Ben's Campaign illustrated by Mina Tocalini for 360 MAGAZINE.

Jane Fonda × Uncle Bud’s

In celebration of National Hemp Month, Uncle Bud’s, the Made in America, mass market leader in Hemp and CBD, reveals its first campaign imagery with Jane Fonda, the brand’s newest ambassador. Shot by acclaimed photographer John Russo with styling by Cristina Ehrlich, who is named one of the top 25 most powerful stylists by The Hollywood Reporter, the campaign features two-time Academy Award-winning actress, author, activist, and fitness guru Jane Fonda, who was playfully captured with her go-to products from Uncle Bud’s Hemp & CBD.

The hero campaign image is a compilation of seven Fondas holding a different Uncle Bud’s product. The assortment includes the glow-inducing Hemp Enzyme Face Mask, the powerful and fast-acting CBD Body Revive Gel, the moisturizing and indulgent Hemp Body Lotion, the timely and in-demand cult favorite Hemp Hand Sanitizer, the original and hero product, The Hemp Topical Pain Relief, its counterpart The Hemp Roll-On Pain Relief, and the healing, digital age must-have, The Hemp Blue Light Face Mask. The eye-catching shot will live alongside the slogan “I’m FONDA Hemp and CBD” on a prominent billboard in Times Square and be used in the brand’s digital reach this quarter.

With the partnership kicking off during the pandemic, Uncle Bud’s, an innovative leader in the Hemp and CBD space was inspired to get creative in working with Fonda to release the collaboration. In lieu of a traditional photoshoot, Fonda was announced as the brand’s newest ambassador in May by way of a lighthearted video created by Fonda and shared on her personal social media accounts. The video was a fun play on TikTok’s viral ‘pass the brush’ challenge, and the partnership has lived on social channels until now.

In early June, the campaign came to life on set in Los Angeles, with Uncle Bud’s, Fonda and all parties taking utmost precaution in a safe and mindfully orchestrated socially distanced photoshoot.

Jane Highlighted some of her favorite products from the set: “This [the Hemp Roll-On Pain Relief] is my go-to for aches and pains. Just roll it on and go. No mess, no stiffness, no BS…I gave this blue light face mask to a good friend of mine. It protects your skin from harmful blue light that emits from your computer or phone. It’s terrific. So, if you happen to know *someone* who spends too much time online, get this mask.”

“We are excited to be able to celebrate National Hemp Month with the release of the ‘I’m FONDA Hemp & CBD’ campaign” said Garrett Greller, Co-Founder of Uncle Bud’s Hemp & CBD. “With COVID-19, this partnership took a different course to start but it’s allowed the brand’s innovation to shine through. The playful imagery is the perfect fusion of Jane Fonda’s personality and Uncle Bud’s product.”

Officially launching in September 2018 with one hero product, Uncle Bud’s Hemp & CBD has experienced unequivocal growth. In less than two years, the brand has grown to now include over 72 Hemp & CBD products powered by the proprietary formula, CANATREX™, retailed in more than 15,000 stores nationally, and the company has continued to outperform its Q1 and Q2 2020 projections amidst the coronavirus pandemic. As a leader in the Hemp and CBD space, Uncle Bud’s takes pride in being Made in America, GMO Free, Cruelty Free and Leaping Bunny Certified. The full range includes Hemp & CBD products for skincare, personal care, and even pet care – all retailing under $30.

Jane Fonda is a two-time Academy Award-winning actress (Best Actress in 1971 for Klute and in 1978 for Coming Home), author, activist, and fitness guru. Her career has spanned over 50 years, accumulating an extensive body of film work and crucial work on behalf of political causes such as women’s rights, Native Americans, and the environment. She is a three-time Golden Globe winner, Honorary Palme d’Or honoree, 2014 AFI Life Achievement Award winner, and the 2019 recipient of the Stanley Kubrick Excellence in Film Award as part of BAFTA’s Britannia Awards. Fonda will next be seen in the seventh and final season of Grace & Frankie and other past credits include the comedy Book Club for Paramount and the Emmy-nominated HBO documentary Jane Fonda in Five Acts, which chronicles her life and activism. Currently, she is leading the charge on Fire Drill Fridays, a national movement to protest government inaction on climate change. In September, Fonda will release her book What Can I Do? My Path from Climate Despair to Action through Penguin Random House about the looming disaster of climate change and the tools we need to join her in protest.

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Bella Thorne, Vaughn Lowery, 360 Magazine

Bella Thorne × DRIHP

Actress and philanthropist Bella Thorne aligns with hemp clothing line DRIHP

Actress and philanthropist, Bella Thorne aligns with clothing line DRIHP. In addition, influencer Rachel Cook and model and social media personality, Jay Alvarrez have come on board as Brand Ambassadors for the new environmentally-safe hemp line. The line officially launched Saturday, May 30, 2020 on their website. DRIHP was founded by millennial entrepreneur, Luke Dandrea, who is also the founder of the revolutionary hemp flower, hemp seed and hemp crop insurance company, Clone Connect.

DRIHP is more than eco-friendly hemp apparel; DRIHP is a movement that Dandrea hopes will be a launching pad to help save the planet! With its multiple uses, Dandrea’s mission is to educate the consumer one product at a time on how industrial hemp is the game changing component in the science of global warming. One of the many uses of industrial hemp is textiles, which is what DRIHP is focused on. The fibers from the stalks of a hemp plant create eco-friendly hemp apparel and the H in DRIHP stands for Hemp. DRIHP textiles use 1/20 of the water that is required to grow and process traditional cotton fabrics. The line will carry men and women’s clothing and accessories. DRIHP is currently giving away 20,0000 breathable and stylish hemp face masks to customers that go to the website and sign up.

When Dandrea wanted to build out the idea of launching the first major hemp apparel and accessories brand, he approached Barrett Wissman, Chairman of IMG Artists and principal of the social media management firm Two Pillar Management to build out and manage the company as well as engage his higher end talent such as actress Bella Thorne and influencers Jay Alvarrez, and Rachel Cook to be the first ambassadors for the brand.

Stated Wissman, “It has been an honor to help build out a company that is not only launching a new, cutting-edge fashion brand, but one that is at the forefront of a new environmental movement.”

Thorne a long-time cannabis enthusiast is the co-founder of her own very successful cannabis and CBD brand line called Forbidden Flowers, which launched through Glass House Group in October 2019. Understanding the history of hemp, she thought it was important to jump on aboard to this project to help educate her fans, etc. about the environmental benefits of hemp and clear up some of the misconceptions of placing hemp in the same category as cannabis.

“It’s important for me to use my voice to spread the beauty and knowledge of this world. It was mind blowing to find out that so many people when you discuss hemp put it in the same category as cannabis,” stated Thorne. It was crazy to watch how their minds would automatically shut down to the concept. When Luke approached me about DRIHP, I was like, yes, yes… Let’s save the planet dude and let’s educate the world on this wonderful, amazing product, that we can make clothes out of, build houses with, eat when we are hungry, the uses for it are virtually limitless! Hemp is the answer to saving the planet and I am stoked to be able to play a small part of that education. If you can change one person’s mind… you can help change the world.”

“Bella bleeds authenticity and so does the brand. She caught on immediately. Jay set the foundation early on and realized his platform was ready to learn about environmentalism,” stated Dandrea on the collaboration with Thorne and Alvarez.

About Bella Thorne:

Bella Thorne is an actress, best-selling author, director, philanthropist musician and entrepreneur. She entered the entertainment business at six months of age and now at twenty-two has amassed an empire that stretches from acting to various entrepreneurial ventures and philanthropic endeavors that have set her apart from your normal millennial entertainer. Her unapologetic authenticity and ability to be raw with her fans has generated a loyal and diehard following on her social media pages, which consists of 23M on Instagram, 6.8M on Twitter, 542k subscribers on YouTube. She is a force to be reckoned with and is just getting started. Follow Bella Thorne on Instagram.

About Jay Alvarrez:

Jay Alvarrez is a cinematographer, photographer, model and social media personality. Born in Oahu Hawaii, the 25-year-old has turned himself into an impressive brand on Social Media. As a model and extreme sports enthusiast, he has grown an impressive fanbase throughout his mind-blowing videos on YouTube, in which he is jumping out of airplanes, driving rough breathtaking landscapes and often teams up with other influencers or superstars like Kygo or Alexis Ren. With way more than a 100 million views on some of his or his clients’ YouTube videos. Alvarez is definitely one of the biggest male influencers in social media right now and the main face for campaigns with Coca Cola, Armani, Hyundai, Omega Watches and many others. He not only appears in their campaigns, but he is also a creative director shooting the campaigns as well. Follow Jay Alvarrez on Instagram.

About Luke Dandrea:

Serial Entrepreneur, Luke Dandrea, first started solo in his garage with his laptop controlling the majority of plant sales in California based off of a top Digital Marketing company for lead generation that he formed. The garage turned into an office when the farm bill passed, opening up access to sell into the majority of the US. His passion and leadership in devoting his life to educating hemps benefits quickly turned him into a force to be reckoned with. He landed the main speaking role at an international hemp convention and foresaw that industrial hemp will be the way of the future, which is why DRIHP Hemp Apparel’s vision became a quick reality. He stands by the saying “it’s not about selling a shirt; it’s about educating all of the benefits of hemp. Hemp can save our planet and I won’t stop until realization of the masses is apparent” It doesn’t hurt that he controls the branding strategy for DRIHP which is what he feels is his strong suit. It’s a rarity to go 3/3 on an entrepreneurs first companies, but his passion and purpose have always been the north star, and it’s showed to pay off.

About DRIHP:

DRIHP is an industrial Hemp, environmentally safe apparel line founded in 2020 by entrepreneur Luke Dandrea. The H in DRIHP stands for Hemp and it’s called DRIHP because Hemp uses 1/20 of water compared to cotton to grow and process. In addition, a Hemp plant is the fastest CO2 to biomass conversion tool. In fact, one acre of Hemp produces more of the air we breathe than 25 acres of trees. Most products made from wood can be made from Hemp, which would reduce deforestation. DRIHP is more than apparel line… it is a CONCEPT of Life. It’s not about selling a shirt; it’s about educating that masses that Hemp can make for a better world When something is so new and or “reborn” such as Hemp, it requires those who understand to educate. DRIHP’s mission is to seek out people with impact who have an authentic passion for the movement to help educate the masses and save the planet! Follow DRIHP on Instagram.

DRIHP, Vaughn Lowery, 360 Magazine
coffee, mug, plate, cocoa, green, white, brown, 360 Magazine, illustration

HEMP VS. CBD

On the shelf, both hemp oil and CBD oil look very similar. They are both extracted from industrial hemp plants grown in the United States, and they both claim to have the same purported health benefits? Which one truly offers you more with each serving? 

Although they look and sound similar, each designation refers to a completely different product. Here’s why you should consider choosing CBD oil over hemp oil

Hemp Oil May Be One of Many Products

Unlike CBD oil, hemp oil may refer to one of many different products. The designation “hemp oil” is given to oils collected from industrial hemp plans, or crushed hempseed plants. 

In this circumstance, “hemp oil” is a closer match to traditional CBD oil than hempseed-based “hemp oil.” A tincture or capsule derived from hempseeds contains only trace amounts of cannabidiols (the good stuff from CBD oil), and are primarily used in cooking oils, beauty products and paint. 

Hemp oil derived from hempseeds is noted for a completely different set of health benefits. Comparable to chia seed oil and flaxseed oil, hempseed oil is noted for a high concentration of proteins, fatty acids and amino acids. These compounds are all noted for their health benefits: Omega-3 and Omega-6 oils are good for joint health, while amino acids and proteins may help reduce the chance of cardiovascular disease. 

Where Hemp Oil and CBD Oil Differ

Even if you do find a hemp oil derived from natural plants, it may not necessarily be the same as CBD oil. Because hemp oil is often derived from hempseeds instead of specially-grown domestic Cannabis sativa plants, it may not contain all the benefits of CBD oil. 

Organic, full spectrum CBD oil are extracted from the full hemp plant. Leaves, stalks and flowers are processed to extract all of the cannabidiols out of the plant. In turn, users may receive the benefits of full cannabidiol, which have been documented in several peer-reviewed case studies. 

And while full-spectrum CBD oil does contain a trace amount of THC – the compound that creates the traditional “high” of cannabis – it’s not nearly enough to give you that feeling. The industrial limit for THC in full-spectrum CBD oil is 0.3% by dry weight, which is not enough to register on most drug tests, nor is it enough to give you that funny feeling. 

While CBD oil is safe for everyday consumption in most people, you should always discuss adding any product or regimen with your doctor. By going over your current medications and plans for CBD oil, they can help you decide if it’s right for your lifestyle. 

Should I Use CBD Oil or Hemp Oil? 

If you’re looking for an alternative to olive oil in cooking or baking, Hemp oil offers health benefits, and can often be found at natural foods stores. However, Hemp oil and CBD oil are not the same thing. 

If you are looking for potential health benefits from an oil that can be used orally or topically, then CBD oil is always your best bet. Before buying and product, make sure it actually contains the full spectrum cannabidiols, instead of just hemp seeds. 

Lily CBD

From a mother dealing with the physical and mental struggle of arthritis, fibromyalgia and sciatica, (former Director @ Spike Lee’s agency Spike DDB)  Russell Markus, Founder of Lily CBD, sought out healthy alternatives for his mom. The journey through chia seeds and sensory deprivation tanks ultimately lead him to CBD.

“I desperately wanted to provide my mother & close friends a healthy alternative to help with their physical struggles and stresses. As a society, we’ve been so conditioned to use pills that provide short term benefits, yet they often lead to long term issues. Let’s be honest, we all know friends and family who have been victims to these pills that have spread like a wildfire throughout our society. I was desperate to make sure that didn’t happen to the people I loved.”

The journey led him to launch Lily CBD, a hemp based CBD oil, born from a desire to give ourselves and those we love an alternative to the conventional ways of calming and nurturing the mind and body. Named after two loving maternal great-grandmothers from Brooklyn, Lily CBD, a CBD focused company, is crafted to help you feel alive.

Lily CBD was laser focused on sharing their organic practice CBD to friends and family in early April to begin collecting feedback. Starting in late May, Lily CBD launched in Soho House, The Assemblage, and Parsley Health and officially opened up their eComm store to the public in July. The currently company is self funded. “Finding partners was not about quantity, rather finding individuals & organizations who were to be progressive in their approach to health & helping society,” says Russell.

In August, the brand continued growing it’s partner network with locations like HealHaus, a wellness center in Brooklyn, Clover Grocery in the West Village, The End in Williamsburg, Office Coffee on Canal Street and STAE Beauty Essentials @ The Surf Lodge in Montauk. The brand will continue to expand its list of national partnerships throughout the remainder of 2018 and into the following year. “There’s a lot of product on the market, and I only feel comfortable sharing a CBD with the world that, I feel comfortable with my family taking. While I haven’t tried all the CBD that’s out there, our full-spectrum and terpene rich formula is unmatched to any lab results I’ve seen. ”

On LilyCBD.com, customers and clients can select from a range of strengths depending on their own personal ailments and general health. Lily CBD is committed to working with single source, organic practices, family farms and is creating a network of farms accessible within 100 miles of the state of New York.

“We needed to be able to sit with farmers, help in the harvest and touch & feel the product. As the industry grows, expected to far exceed $20 billion by 2020, there’s going to be a range of quality in the market. We have to strive to share high quality CBD grown with integrity.”

In order to ensure integrity when helping to heal while providing clients with the best knowledge possible, Dr. Soyona Rafatjah (Formerly of Parsley Health) joined Lily CBD as Functional Medicine Advisor. “CBD can be an extremely effective treatment for a multitude of diagnoses, and comes with minimal if any negative effects. I have personally seen patients of mine find relief from various conditions like seizures, insomnia, anxiety, migraines, and pain, when no other therapies were helping. I believe that a combination of the increase in positive scientific studies and the positive feedback by millions of people who use it, can be credited for the skyrocketing usage and access to CBD products in the past few years. A 2017 survey from Brightfield Group and HelloMD on 150,000 people showed that 42% of people who used CBD had stopped their over the counter and prescription pain medications. With drug overdose recently becoming the leading cause of death in Americans under 50, CBD could be potentially reverse this trend, saving millions of lives of people in their prime years.” says Dr. Rafatjah.

Lily donates 5% of all sales goes to charities focused on children with Autism, Epilepsy and Mental Health Issues.

PRODUCT DETAILS

Lily CBD comes three retail strengths 500mg ($99), 1000mg ($179), and 1500mg ($249) & custom strengths for key food and beverage partners. The CBD is made with organic practice Hemp CBD Oil and non-gmo MCT coconut oil. Our organic practice hemp-CBD is farmed over a three months season. Once fully matured, the CBD is CO2 extracted from the hemp flower in a state-of-the-art facility in order to produce the cleanest, healthiest CBD possible. Our full spectrum oil is non-psychoactive and filled with CBD, CBC, CBG, CBDV, CVDA and a wide range of terpenes.

Our CBD has been tested for the quality of our cannabinoid breakdown, nutrients, and terpenes while ensuring it contains ZERO heavy metals, pesticides or any contaminants.

CBD: An Alternative to Prescription Drugs?

In the modern world, our first approach to treating an illness is to find the most suitable pharmaceutical drug, which we typically get either over-the-counter or on prescription. However, while these medicines are normally effective, they can unlock a whole new box of issues, including dependency and side effects.

Becoming reliant on medication can be mentally unsettling, and nasty side effects like nausea and dizziness typically require further treatment, leaving patients on a cocktail of pharmaceutical-grade drugs before they know it.

In the case of opioid painkillers, dependency may even be life-threatening, with the risk of overdose frighteningly high. In 2016, abuse of prescription opioid painkillers and recreational opiates accounted for more than 40,000 US lives, according to the Centers for Disease Control and Prevention (CDC).

This cycle of illness, drugs, side effects and more drugs is wearing thin with many, and combined with the new wave of medical cannabis science, a clear divide has formed between those who favor prescription drugs, and those who’d rather take natural, plant-based medicines.

From a historical perspective, medicinal cannabis use makes perfect sense, with the herb being used for millennia across the world, but particularly in Africa and Asia.

Technological advancements have greatly developed our knowledge of cannabis, and scientists now know which compounds are responsible for various effects. For example, the psychoactive “high” mostly comes from a therapeutic cannabinoid called tetrahydrocannabinol (THC). However, numerous other cannabinoids have medicinal properties, sans the hallucinogenic effects.

Cannabidiol (CBD) is the most studied and seemingly most useful non-intoxicating cannabinoid, and the market for CBD products has exploded in the 2010s, thanks in part to the relaxation of laws surrounding non-psychoactive hemp.

CBD over opioids
Opioid-based painkillers like Tramadol are now regularly prescribed for chronic pain, with stronger synthetic drugs such as fentanyl available on prescription for the most extreme discomfort. These drugs are designed to interact with opioid receptors in the opioid system. The pain relief from these drugs is substantial, however sustained use leads to increased tolerance, stronger doses and addiction.

However, CBD may be helpful for chronic patients, and also those who have ended up dependent on opioids, as the cannabinoid seems to exhibit anti-addiction properties by interfering with pleasure-reward mechanisms.

By elevating concentrations of anandamide in the body, CBD is promoting a neurotransmitter that works to ease both physical and mental pain. How CBD tackles addiction is less clear, but some evidence indicates that CBD is active in the opioid system.

Not all pain is the same – for example, some chronic pain is persistent and always at a similar intensity, whereas the worst effects of inflammatory and neuropathic pain tend to come from flare-ups.

For internal neuropathic pain, CBD vape oil and e-liquid treatment is ideal, because the relief comes very quickly. Meanwhile, lingering pain is economically and perhaps more efficiently managed by orally-consumed CBD products (e.g. capsules, edibles, coffee).

Experimenting with gels, creams and balms infused with cannabis or CBD is a novel method of coping with localized pain. These ensure that the cannabinoid receptors in the affected area are directly activated.

If you’re unsure where to start searching for the right CBD product and form for your pain or you simply can’t decide with the long list of options, you can click here to learn more.

CBD: the new anti-inflammatory drug?
Immune system response is still not well that understood, and this has made it difficult to control. Researchers have struggled to find ways of influencing inflammation, but studies into the endocannabinoid system have found that immune system response is accessible via cannabinoid receptor 2 (CB2). Endocannabinoids look to signal a stoppage in inflammation, after a wound has fully healed or an infection is neutralized.

This discovery may be crucial, as the current leading class of anti-inflammatories (non-steroidal anti-inflammatory drugs, or NSAIDs) are known to cause concerning side effects, including stomach ulcers.

The best CBD product for inflammation depends, unsurprisingly on the type of inflammation. Internal conditions like irritable bowel syndrome (IBS), which could be exacerbated by endocannabinoid deficiency, respond well to both CBD vape juice and CBD edibles, or even tincture oils.

For osteoarthritis, a form of inflammation which affects the joints, CBD creams and other topicals are likely to produce better results.

CBD’s promise as an antidepressant
Cannabinoid research is providing genuine hope for antidepressant researchers, after decades of stagnation in medication development. The current situation with depression medicine is far from ideal, with selective serotonin reuptake inhibitors (SSRIs) slow to show benefits – for up to 40 percent of patients, these drugs may not even work at all. And then there are the side effects to contend with, which range from drowsiness to impotence. Depersonalization and derealization have also been anecdotally reported with SSRIs.

However, a glut of promising studies on CBD and the brain have found that the ECS could be important in correcting off-balance brain chemistry. The CB1 receptor modulates many variables, mood being one, and the bond between anandamide and this receptor is important for good mental wellbeing. Factors outside of the ECS also affect mood, but the potency of anandamide as an antidepressant makes the link with the CB1 receptor an essential one.

Some of the most exciting research on cannabinoids has been on their neuroprotective and neurogenesis properties. Studies on the hippocampus and the prefrontal cortex and cannabinoid treatments, which are associated with depression, have demonstrated that CBD is able to repair these regions of the brain, by restoring neuronal circuitry and helping to form new brain cells.

A 2018 study on rats carried out in Brazil showed that CBD was effective from the first treatment and for up to seven days after the last dose at blocking synaptic proteins which damage neuronal circuitry in the prefrontal cortex. Meanwhile, CBD-initiated neurogenesis in the hippocampus helps to regrow the brains of adult rats with depression. These results have not yet been replicated in humans, but rats are used for such studies because their brains are similar to humans. General memories and our autobiographical memory are stored in the hippocampus.

The only CBD products that aren’t suitable for managing depression are topicals, as the cannabinoids remain in the skin, and do not reach the brain.