Brewed in a 20 BBL batch with 1800 lbs of malt for toasted notes of caramel followed by light additions of CTZ hop to tease a slight bitterness. This deep, rich brew is layered with fresh ground coffee & coconut for an 8% summer stout.
We are incredibly humbled to join up with our friends Liquid Gravity Brewing Co. down the road & hundreds of breweries worldwide to raise awareness for race-based injustice. As part of the Black is Beautiful beer initiative we will be making a collective donation to the NAACP SLO County Branch. Get in on the good stuff.
Available starting 8/5 online and in brewery taprooms.
SLO Brew Rock Taproom Hours Outdoor Dining (855 Aerovista Place)
Budweiser unveiled a contemporary and timely version of its iconic “whassup” commercial as a reminder for America to prioritize check-ins with loved ones as the country endures unprecedented social isolation to combat COVID-19. The new spot is part of a broader PSA that features weekday programming across Budweiser’s digital platforms to encourage check-ins with family and friends.
The original “whassup” ad rose to pop culture prominence in 1999, creating a widely-used catchphrase that manifested itself in different corners of culture and achieved industry-wide acclaim. Now, Budweiser was compelled to bring back the commercial for today’s times as the country comes to grips with uncertain periods of isolation. Bud has collaborated with Dwyane Wade and a collection of athletes, musicians and celebrities from his close network to bring back the commercial as a PSA for connecting with each other in order to stave off isolation and loneliness.
“Thanks to modern technology, we’re able to remain virtually connected in ways that otherwise we would not have been able to within the current distance-mandated climate,” said Monica Rustgi, Vice President of Marketing for Budweiser. “In times like these, something as simple as a hello, or in this case ‘whassup,’ means a lot. Following the unbelievable success of the original ad campaign, we found this to be a meaningful opportunity to revisit the original spot’s simplicity and focus on human connection in a time when people may be feeling hopeless, uncertain, and alone. Our hope is that by getting people to check in, we can play a small part in bringing the world closer together during these trying times.”
The campaign’s second episode features Gabrielle Union, joined by Wade, and fellow actors Issa Rae, Yvonne Orji, Emmy Raver-Lampman and Broadway star Daveed Diggs. Watch the new spot here.
The campaign’s first episode launched last week, featuring Wade and Union checking in with Chris Bosh, Candace Parker, and DJ D-Nice.
“My wife and I wanted to partner with Budweiser because we believe the message is crucial,” said Wade. “We both remembered the original ‘whassup’ ads and love the idea of bringing them back as a genuine PSA to connect with each other. We encourage everyone to take a moment out from their day to check-in with their friends and loved ones during this difficult time.”
Budweiser has partnered with The Salvation Army as part of the PSA campaign. In response to rising levels of anxiety, uncertainty, and fear resulting from the pandemic, The Salvation Army launched a nationwide hotline in April.
“During times of crisis, feelings of isolation and fear can be overwhelming, and we want people to know there’s someone here to listen,” said David Hudson, National Commander of The Salvation Army. “The unknown is the hardest part, but thanks to Budweiser, more people will know that they’re not alone. We’re going to get through this—together.”
As part of the campaign, Budweiser will make a donation to The Salvation Army for essential support of those in need due to COVID-19.
Everyday at 6:00 PM EST, Budweiser will be offering its community the chance to say “whassup” through a host of interactive activations on its social platforms. This is headlined by “whassup” live chats every Thursday via Instagram Live on @BudweiserUSA where different celebrities will check in while having a Bud and answering questions submitted by fans. The program will kick off with Dwyane Wade tomorrow, April 30, at 6:00 PM EST. A full list of activities can be found in the notes section.
The Salvation Army has trained staff available for English and Spanish speakers every day from 9:00 AM – 11:00 PM EST at 1-844-458-HOPE (4673). Callers are encouraged to leave a message if they call after hours.
In Door County, Wisconsin you can expect a luxurious stay where you’ll get the best of both worlds — nature and an artisanal experience featuring exceptional food and beverage options, as well as artistic features. Door County has always been a welcoming place to visitors since the beginning of its inception.
Historically, it’s been home to Native American tribes such as the Potawatomi, the Winnebago, the Ojibwe, the Sauk, the Menominee and the Ottawa. European settlers also were a part of the Door County community. But the peninsula has always had residents with many dating back 12,000 years ago. This is to say, Door County, Wisconsin is welcoming to people from all walks of life.
Book a stay at Glidden Lodge Beach Resort in Sturgeon Bay. The property has everything you need to enjoy your stay as a family, a group of friends and as a solo traveler. Their one, two- and three-bedroom units all offer stunning views of Lake Michigan and beachfront access. Other properties in Door County include bed and breakfasts, campgrounds, cottages and houses, hotels, log cabins, resorts and wheelchair accessible lodging to fit your needs.
Your stay can begin at Sturgeon Bay, where you can visit an array of museums, nature sites and rustic food businesses such as Sturgeon Ship Bay canal, Potawatomi State Park and the preserves.
If you are looking to shop and dine, then Door County’s historic shopping districts have an array of dining and beverage options. One such place is Renard’s Cheese, a family owned, and operated business ran by third generation cheesemakers. You can then follow that up with a stop at Door County Candy, which will satisfy your sweet tooth with handcrafted chocolates and treats.
After if you’re interested in the art scene, then check out the Margaret Lockwood Gallery, featuring Lockwood’s award-winning abstract paintings, which highlights the beauty and landscapes of Door County; or go see incredible art from over 198 artists spanning drawing, printmaking, and photography mediums at Miller Art Museum. After enjoying a fully packed day, you can finish your day off with dinner at Crate Restaurant with some of the best food — a mix of fresh seafood, steaks and high-quality sushi.
Sister Bay is known for Seaquist Orchards where the cherries are tart, and apples are crisp. With over 1,000 acres of cherries and 30 acres of apples and acres of apricots and pears, you’ll be around nothing but beautiful nature and artisan treats. To keep the orchard experience going, have brunch at Al Johnson’s Swedish Restaurant, where the goats grazing on grass the roof in the summer will fit the bill.
The Norwegian and Moravian roots of Ephraim are part of its modern life. At the Ephraim Historical Foundation, you can learn about the Moravian religious community, founded by the Reverend Andreas Iverson as well as see some of its historic sites such as The Moravian Church, the Pioneer Schoolhouse and the Anderson Store. The Hardy Gallery is located on Ephraim’s historic Anderson Dock and features local and regional artists. The Blue Dolphin House and BDH Studio contains a gallery located in an 1860s renovated farmhouse surrounded by pine trees and a beautiful garden.
Ellison Bay has an artsy vibe. The Clearing Folk School founded by architect Jens Jensen is a 128-acre school surrounded by forests and meadows which overlook the Green Bay shoreline. All year round, the school provides classes and workshops following folk traditions of fine crafts and natural sciences. From painting, writing, quilting, birding, wood carving, rustic furniture making and more, you will have an incredible time. Before your departure, you should stop by Rob Williams Studio to witness unconventional landscape paintings.
If you’re looking for old Swedish traditions, you should stroll down the marina, play in the parks and beaches and dine on the finest goods in Fish Creek. Fish Creek has the largest single store retailer of olive oil and balsamic vinegar, The Oilere. Or you can visit the Swedish-American bakery, Fika Bakery & Cafe and Lautenbach’s Orchard Country Winery & Market, where during the summer you can purchase freshly picked Montmorency cherries. Around dinnertime, the Fish Boil at Rowley’s Bay Resort in Ellison Bay serves freshly caught Lake Michigan whitefish that is cooked over an open fire. Finally, end your evening under the beautiful night sky at Northern Sky Theater located in Peninsula State Park.
There’s a lot to do in Door County and anyone who’s looking to enjoy nature, art and artisanal goods will find every part of this trip worth their time. This location would be great for anyone who prefers a more elegant and rustic stay. For more information on what Door County could provide, visit www.doorcounty.com.
While some people are enjoying a different type of CBD on 4/20, we will be sipping on cold brew drinks. Jameson Cold Brew is a traditional Irish Whiskey infused with a delicious cold brew flavor, perfect to be enjoyed in mixed cocktails or simply on the rocks.
Jameson Cold Brew Dalgona Coffee
1 part Jameson® Cold Brew
2 parts instant coffee
2 parts granulated sugar
2 parts hot water
3 parts milk of choice
1 part cinnamon
How to Make
In mixing bowl add instant coffee, sugar and hot water
Whisk until light and fluffy
In a glass, fill 3/4 of the way with 3 parts milk of choice and 1 part Jameson Cold Brew
Where fun is needed, Natural Light goes, and crashing the seltzer party is our next destination. Natty is ready to rock the seltzer world with thelaunch of Natural Light Seltzer, a new flavor-forward, 6% ABV beverage that is available in two irresistible blends of fruit flavors. Aloha Beaches combines mango and peach for a tropical feel, and Catalina Lime Mixer features black cherry and lime. This is the seltzer younever saw coming!
Natural Light Seltzer is rolling into stores nationwide in 12 packs, 24 packs, and a 25 oz. single serve can with packaging that will get you into full-on “beach mode” all year round.
“The seltzer category is booming. It’s part of a larger shift in consumption across America and we believe it has tremendous staying power,” said Ricardo Marques, Vice President of Core and Value Brands at Anheuser-Busch. “We know plenty of Natty Light drinkers are also trying seltzer, so we want to meet that demand by bringing the fun of Natty into that space with an affordable price offering that fits their lifestyle.”
Hot off the heels of Naturdays, the number one beer innovation of 2019, Anheuser-Busch is continuing to anticipate consumer trends with a new take on what a hard seltzer can be.
Now that Natty has crashed the seltzer party, we want to crash your party too! Tell us on social why your party needs more flavor and we may just deliver cases of Natural Light Seltzer right to your doorstep. Use the hashtags #NattySeltzer and #Sweepstakes on Twitter for a chance to win. 100 winners will win 10 cases* of Natural Light Seltzer to bring some fun to their fall parties.
Whether you’re one of the lucky winners or buying Natty for your party, don’t forget to Enjoy Responsibly – hydrate between Natty’s and plan ahead for a safe ride. To learn more, follow @naturallight on Twitter and Facebook, @naturallightbeer onInstagram, and visit www.NaturalLight.com.
Natty Seltzer Party Crash
No Purchase Necessary. Open to US residents 21+. Begins 8/13/19 & ends 9/8/19 (“Sweepstakes Period”). To enter, tweet the hashtags #NattySeltzer & #Sweepstakes during the Sweepstakes Period. See Official Rules at www.naturallight.com/nattyseltzersweeps.html for prizes & details. Msg & data rates may apply. Void where prohibited. *Cash equivalent in certain states.
About Natural Light
Natural Light was introduced in 1977 as Anheuser-Busch’s first reduced-calorie light beer. Currently the sixth best-selling beer in America, Natural Light is brewed with a blend of premium hops and a combination of malt and corn producing a clean flavor, light body and satisfying refreshment.
For more than 165 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate 12 flagship breweries, 12 craft partners, 14 distributorships and 23 agricultural and packaging facilities, and have more than 18,000 employees across the United States. We are home to several of America’s most recognizable beer brands, including Budweiser, Bud Light, Michelob ULTRA and Stella Artois, as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry.
From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home.
If you haven’t had a chance to jump into an adventure this summer, then now is the chance to travel to Fairfield, California! Best known for their Jelly Belly Factory and Anheuser-Busch Brewery, Fairfield has many attractions to offer. It is a vibrant area surrounded with parks, golf courses, wildlife, and wine! Take one of the many tours that are offered including a talk with a brewing expert, or a behind the scenes into how Jelly Belly makes their famous jelly beans. Spend the day checking out the Western Railway Museum, the Suisun Marsh, shopping, wine tasting or filling up your day with entertainment and have some locally made dinner later on in the evening.
200 Years of Friendship and St. Patrick’s Days : In Time for Milestone St. Patrick’s Day, Guinness is donating $1 to charity for each adult that dons a ‘Stache
This year marks the 200th St. Patrick’s Day Guinness will share with America, the latest reminder of the two-century connection between a legendary brewery and its good friends across the Atlantic. Once again, in the days and weeks leading up to March 17, it’s time for us all to embrace the stories we tell, the memories we make and the bonds we build over a pint of Guinness.
The Guinness brand is encouraging all Americans, 21 years and older, to make a simple pledge (assuming they’ve already promised to drink responsibly, of course): gather with friends, new or old, toast to the many things we all have in common…and give a ‘Stache. Indeed, this St. Patrick’s Day, the Guinness ‘Stache – that unmistakable hint of foam left behind on the upper lip after the first sip of stout – is back as a symbol of the goodness and the Irish-ness that lives within all of us.
From now through March 31, 2018, when adult beer lovers share photos of their ‘Staches – self-grown and groomed, drawn-on, or Guinness-enhanced – on social media (tagging @GuinnessUS and using #StacheForCharity), Guinness will donate $1 (up to $100,000) to the Guinness Gives Back Fund*, which supports nonprofits that contribute to the common good in our communities, includingTeam Rubicon, a veteran-led disaster response organization.
“Over the past 200 years, so much has changed – yet so much has stayed the same, like people coming together to raise a pint of Guinness with their friends on St. Patrick’s Day,” said Guinness Brand Director Emma Giles. “We are proud to be part of such an enduring tradition that celebrates Irish heritage and, when it comes down to it, the power of friendship. The Guinness ‘Stache is a great way to bring that to life in a fun way for a great cause.”
The symbol of the ‘Stache will appear alongside Guinness brand activity at bars and restaurants and on social media throughout the St. Patrick’s Day season, including in some digital content that pays homage to 200 years of mustaches in America. To spread the word about the bonds a ‘Stache can build, the brand is releasing additional digital content that will help us all reflect on the friendships we cherish – and some very recognizable Guinness fans will also get involved in spreading the word.
In addition, it’s time for the latest limited-edition Guinness Draught cans, which will hit shelves in time for St. Patrick’s Day. The ongoing series celebrates the famed Guinness ad campaigns of the 1930s and ‘50s. While it doesn’t have a mustache, the kinkajou – which we thought was a sloth at first – will be featured on this version.
To keep an eye on everything the Guinness brand is doing and to get in on the ‘Stache action, follow @GuinnessUS on Twitter, Instagram and Facebook.
Whether you’re making a new friend or meeting an old one, having a Guinness Draught, or ordering up any other Guinness beer this St. Patrick’s Day, please respect the beer and drink responsibly.
*The Guinness Gives Back Fund is a corporate donor advised fund administered by Fairfield County’s Community Foundation. The Fund’s mission is to support local charitable organizations which are classified under Section 501(c)(3) of the Internal Revenue Code that are aligned with the corporate focus areas of Diageo North America, Inc.