Posts made in March 2026

OVO SOUND ARTIST NAOMI SHARON RELEASES VIDEO FOR NEW SINGLE "MISS THAT" via 360 MAGAZINE.

NAOMI SHARON RELEASES VIDEO FOR ‘MISS THAT’

WATCH “MISS THAT” VIDEO HERE!
 
WATCH NAOMI x TELFAR PERFORMANCE HERE!

OVO Sound’s Naomi Sharon releases the official video for her newest single, “Miss That,” delivering a vivid choreography-driven video to a record that has earned widespread critical praise. Billboard noted that Sharon “blends the worlds of dancehall, EDM and R&B with ease,” touted by Vibe as a a release “You Need On Your Playlist” and Grungecake declared she “hits her mark with new punchy track ‘Miss That.’” The video is directed by the award-winning Director Zac Dov Wiesel (Audrey Nuna, Megan Thee Stallion).
 
For fans familiar with Naomi Sharon’s progressive R&B songs, the video reveals another side of her artistry: the trained performer. Before launching her recording career, she formally trained at the Academy of Theatre and Dance and spent three years on stage as Shenzi in the Dutch production of The Lion KingSharon brings that theatrical foundation to the forefront on “Miss That,” where movement and music become inseparable.
 
The choreography was created by Amsterdam-based choreographer Jordy Sparidaens, working directly with Sharon during rehearsals to refine, teach, and shape the routine into its final form. The result is a striking, precisely executed visual language that matches the cool, understated confidence of the track itself.
 
“This record gave me space to expand my sound and tap into movement in a new way,” says Naomi. “Bringing choreography into it felt like a natural extension of the song and added another layer to how I wanted to present the energy behind it.”
 
Miss That” marked a significant homecoming moment when Sharon performed it live at the Edison Awards in Amsterdam, one of Europe’s prestigious music ceremonies and often considered a longtime European counterpart to the Grammy Awards. Her EP The Only Love We Know was nominated for Best Soul/R&B/Funk Album/EP at this year’s ceremony. She premiered the song at a special live performance during NY Fashion week in a collaboration with Telfar.
 
Miss That” is the lead single from Naomi‘s forthcoming album and is available now on all streaming platforms.

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Celebrity recording artist Lajune in hair, wig and bundles article via 360 MAGAZINE.

Why Global Style Still Depends on Borders

The Hidden Logistics Behind Fashion and Music’s International Moment

It seems like the easiest thing in the world. You tap your phone and instantly order the latest fashion creation from China while listening to a new song from a band based in California, all from a nice restaurant in downtown London. Style is completely global today and for the consumer there are seemingly no borders to think of.

Things couldn’t be more different if you look at them from the perspective of those who made all the fashion and music content so accessible. For them, borders are still a very real thing.

Intellectual Property Is Still Property

Copyright law determines which individual or business entity holds the rights to commercialise an IP, and it applies to every article of clothing or creative audio work you see online. The end users rarely think about this aspect, but they are essentially importing a service every time they play a Spotify tune from the UK or order a T-shirt on Temu. The practical implications of this are far reaching, and include financial and legal matters. IP owners naturally want to be in demand internationally, especially if the logistics are handled by someone else. This is one of the reasons why fashion, music, and other creative industries rely on centralised platforms with global sales to handle distribution. Individual contracts exist, but they come with serious complications and may not always be a feasible way of doing cross-border business.

Confirming Authenticity In the Age of Copycats

Then there is the burning question of copyright infringement, which is eating into the profits of legitimate providers and confusing the consumers. Creative designs are quite easy to imitate, and every fashion brand of note has had to deal with an avalanche of cheap copies advertised on the internet. Thanks to generative AI, now it’s just as easy to copy a musician’s style and produce new material that sounds just like his earlier releases. All of this is making buyers suspicious and more likely to seek validation of the brand’s credentials. It sounds silly, but these days the purveyors of style need to care more about apostille services then about the latest trends in their niche.

Serving Demand Where It Exists

Delivering a service across the globe is just as difficult as it sounds, even in the era of instant communications. Target markets operate by their own rules and there are legal procedures to be followed. The speed of delivery doesn’t depend only on the seller’s ability to make its service available at the location, but also on an array of factors that have more to do with administration than supply and demand. Physical goods such as fashion items exist in an even more chaotic environment, with gigantic supply chains stretching across the planet which makes them susceptible to a lot of perils. It takes a disciplined approach and flawless execution to work globally and that’s true even in industries that supposedly depend on creativity rather than speed and efficiency.

Protecting the Local Profit Margins

Finally, we can’t forget that international cultural products are competing for profits against local alternatives. Some countries prefer to protect their own grassroots industries, which is why they are restricting or taxing foreign products. In recent years multiple countries that previously supported free flow of goods and services started thinking about controlling the inflow of fast-fashion products that were flooding their markets and killing off local competitors with incredibly low pricing. If this trend expands to other market segments, it could seriously complicate global operations for lifestyle brands or even make some products unavailable internationally.

JAY "JEEZY" JENKINS RETURNS TO LAS VEGAS WITH HIS 2026 RESIDENCY: THE LEGEND OF THE SNOWMAN via 360 MAGAZINE.

Jeezy’s Las Vegas Residency: The Legend of the Snowman

Jay Jenkins is removing barriers and setting new records.‘ – Vaughn Lowery

Jeezy officially announces his highly anticipated 2026 Las Vegas residency, The Legend of the Snowman, returning to PH Live at Planet Hollywood Resort & Casino, right on the Las Vegas Strip. 10 dates were just announced! The residency debuts Friday, May 1, 2026, and every single night will be a Black Tie Experience.

A FIRST-OF-ITS-KIND ANNOUNCEMENT

The residency was unveiled on March 18, 2026, at Chris Witherspoon’s, founder & CEO of PopViewers, Vibes & Views series, where a highly curated room of guests received the very first look at the residency’s movie-style trailer. The moment marked a historic milestone: Jeezy is the first music artist ever to be featured at a Vibes & Views event, a series traditionally reserved exclusively for major film and television rollouts. The distinction signals the elevated, cinematic scope of The Legend of the Snowman and positions this residency as more than a concert, it is a full cultural event.

THE EXPERIENCE

Building on the sold-out success of his 2025 Las Vegas residency, Jeezy raises the stakes in 2026. Last year’s run celebrated the 20th Anniversary of Thug Motivation 101, performing the landmark album in full. This year, the set list expands even further, pulling deeper from one of hip-hop’s most iconic catalogs, with new surprises audiences will not see coming.

Jeezy’s hits are symphonically reimagined, transforming beloved records into a cinematic, large-scale live experience built specifically for the Vegas stage. At the center of the show, The Color of Noize Orchestra returns, bringing orchestral power and emotional depth to every performance. The orchestral experience is composed and conducted by Derrick Hodge, with Adam Blackstone returning as Musical Director, ensuring world-class musical precision and production from the first note to the last.

TICKETS

Presale: Thursday, March 20th 9am PT / 12noon ET – Sunday March 22nd 10pm PT Code: SNOWMAN

Public Onsale

Monday, March 23rd at 9am PT / 12noon ET Tickets available at Ticketmaster and via Jeezy’s official website HERE.

PHOTO CREDIT: WILL STERLING / STERLINGPICS

Antonio Lopez Fernandez inside Percy Daggs IV: A Compendium of Connoisseurs issue via 360 MAGAZINE.

Antonio Lopez Fernandez

Actor/Singer/Producer Antonio Lopez Fernandez was born and raised in Valencia, Spain, and is a poet with a pen. As a songwriter, the crooner delves deep into his lyrics, capturing some of life’s most challenging moments.

As a teenager, he was scouted and signed to a reputable modeling agency, allowing him to travel around the globe. Then, from prints, he went into moving pictures, ultimately resulting in him producing TV/film projects.

This emerging artist’s forthcoming project, Desde mi Silencio, is beautifully constructed and includes a melodic, emotional, and personal expression of sensual sound. The instrumentation is simple and harmonic. Overall, his vocals are sonically sound with effortless enunciation.

Antonio Lopez Fernandez inside Percy Daggs IV: A Compendium of Connoisseurs issue via 360 MAGAZINE.

Of late, our very own Vaughn Lowery had an opportunity to candidly chat with Antonio Lopez Fernandez about his recent rise to stardom.

What was it like growing up in Valencia, Spain? Siblings? Any childhood memories that helped make you into the man we see before us today? Did you ever dream big? If so, can you elaborate on those dreams?

It is an honor for me to share this conversation with you. Growing up in Valencia was fun because it is a warm and peaceful place, and my childhood memories always include secretly dreaming of being an actor and singer because I was raised in an artistic environment. In my dreams, of course, I set the biggest goals, but I have always believed that day by day, with sacrifice and hard work, and with disappointments and joys, small goals are achieved.

You’re one of latin music’s most beautiful men. Besides getting your big break into the entertainment industry as a model during your teenage years, when did you actually realize you were handsome?

I’ve never believed I was handsome because I’ve always thought that with hard work you can achieve success, and I started as a model as a way to get into show business, and I tried and still try to always work following the guidelines of the directors and producers, based on my humble wisdom.

Can you describe your process on song construction? Do you write lyrics against a track with a producer in a studio? Or do you conjure up a hook and verses without instrumental?

My songwriting process is as follows: I begin by listening to my heart, reflecting, and recalling past emotions and experiences of all kinds. I started writing in my room, in my notebook, writing the lyrics in the form of poetry. Then I set them to music and present them to the producers and musicians, and together, we shape the entire song because this is a team effort. Finally, I respect the audience, who ultimately decides for everyone, and I am very, very grateful to them.

Your vocal tone is velvety and melodic. And your enunciation is clear and concise. At what age did you realize that you had possessed distinctive vocals?

I never realized it was about my voice because I’ve always read aloud since I was very young, with pauses, articulating and vocalizing clearly, and I think that led me to music. Besides, a great music manager discovered me and saw something different in me since everything I compose is original, and I don’t imitate anyone.

If you could count on one hand, how many hearts have you broken?

I always fall in love with the person who doesn’t love me back, and this phrase perfectly defines my love life, which is a mess. But the important thing about love, even if I fail or the other person fails me, is that you live and feel, and you know that love moves everything and is the most wonderful thing in the world because I’ve experienced all kinds of situations. I’ve loved and not been loved in return, and vice versa, or I’ve lived love in my dreams. And the important thing is that if your heart feels, you’re alive.

Desde mi Silencio is a poetic vulnerable body of work that speaks to love and compassion. How did you allow yourself permission to exhibit such sensitivity?

This work speaks of my experiences, which I believe we have all experienced at some point, such as loving and not being loved in return, the person you love not listening to you, being unfaithful or having been cheated on, or falling in love and only experiencing the relationship in your thoughts. I composed it thinking of it in an easy and simple way.

Te Hablo is one of our favored songs from your current project for a myriad of reasons. If you had to choose one of your best loved tracks from the album, which would it be and why?

In particular Te Hablo it’s also my favorite because it talks about a specific relationship where I gave everything and was the only one who talked about the relationship, and she just kept saying ‘I love you’ until I finally left because I discovered something…and all the songs are special because they talk about moments in my life, and I still have many moments left to live and capture in lyrics.

If you could collaborate with any other artist dead or alive, who would it be?

It would have been a dream to collaborate with Freddie Mercury, and with a living artist, although it’s a dream, I’d love to do a song with Nicole Kidman or Jennifer Aniston because of the sweetness they convey.

Antonio Lopez Fernandez inside Percy Daggs IV: A Compendium of Connoisseurs issue via 360 MAGAZINE.

As an accomplished multi-hyphenated artist, are there any words of advice you could offer an aspiring talent?

My only advice is that the artist should be unique and express their feelings, and most importantly, respect the audience because it is thanks to the audience that we transmit emotions.

Besides the aforementioned, is there anything that you wish to speak about that we haven’t already touched on? Projects on the horizon? Community involvement? Are there any personal short-term goals?

I’m preparing a new album in Spanish and another in English, and I’m going to move to LA. I’m also open to projects in advertising, fashion, and film. Thank you so much for your support; it’s an honor to share this conversation with you.

Antonio Lopez Fernandez inside Percy Daggs IV: A Compendium of Connoisseurs issue via 360 MAGAZINE.
Antonio Lopez Fernandez inside Percy Daggs IV: A Compendium of Connoisseurs issue via 360 MAGAZINE.
Hollywood TV/film actor Percy Daggs IV, starring in The Hunger Games: Sunrise on the Reaping, covers QR coded print issue via 360 MAGAZINE.

PERCY DAGGS IV

Hollywood’s brightest and emerging talents have seen Percy Daggs IV shine on all screens. It’s been a long while since we’ve witnessed an mangenue in the making. From Megan Good in Eve’s Bayou to Jaden Smith in Pursuit of Happiness, he possesses the same charisma and acting chops as they displayed in those iconic films. Daggs possesses an exceptional amount of je ne sais quoi for a youth actor in the industry.

From the age of 3, he practiced his lines in front of his parents and expressed his unwavering desire to become an actor. His parents understood that they had to nurture his dreams from that place. His father, Percy Daggs III, best known for his role in Veronica Mars, along with his actress wife, decided to manage their child’s career. After procuring representation with LA Talent, a sister agency of the internationally acclaimed LA Models and New York Model Management, he was catapulted into stardom.

During the early stages, he booked a number of print campaigns and TV commercials. Fast forward, he landed roles on high profile shows with megastars like Samuel Jackson’s The Last Days of Petomly Grey and of late with Sterling K. Brown in Hulu’s Paradise. In Halle Berry’s Never Let Go, he made his film debut as her son and gained international notoriety. His performance was captivating, and was interviewed on KTLA as well as earned a nomination from the NAACP Image Awards.

Now, he’s positioned to star in another cerebral sci-fi franchise film, The Hunger Games: Sunrise of the Reaping, slated to be released on November 20, 2026. In this prequel, he plays the son of Kelvin Richardson. Daggs appears stoic and righteous in the trailer that has been released. The film stars heavyweights like Glenn Close, Billy Porter and Elle Fanning. With plenty of buzz surrounding the film, we were able to catch up with IV regarding his newly found fame as well as his aspirations for what’s to come in the near future.

With a prolific family-style management, agency, and publicity team in place, 360 MAGAZINE predicts that Percy Daggs IV will step into the shoes of such greats as Denzel Washington and Sidney Poitier, especially with the unwavering support of his three younger sisters. Daggs is on the verge of becoming a global household name at the ripe age of 14.

Hollywood TV/film actor Percy Daggs IV, starring in The Hunger Games: Sunrise on the Reaping, covers QR coded print issue via 360 MAGAZINE.
Hollywood TV/film actor Percy Daggs IV, starring in The Hunger Games: Sunrise on the Reaping, covers QR coded print issue via 360 MAGAZINE.

ALLDAY PROJECT + PUBG: BATTLEGROUNDS via 360 MAGAZINE.

ALLDAY PROJECT + PUBG: BATTLEGROUNDS

UNVEIL “I DON’T BARGAIN” COLLABORATION TRACK AND MUSIC VIDEO FOR 9TH ANNIVERSARY

LISTEN HERE | WATCH HERE

ALLDAY PROJECT has joined forces with PUBG: BATTLEGROUNDS to release a new collaboration track.

THEBLACKLABEL announced that ALLDAY PROJECT (ANNIE, TARZZAN, BAILEY, WOOCHAN, and YOUNGSEO) has released the song “I DON’T BARGAIN” in celebration of the 9th anniversary of PUBG: BATTLEGROUNDS.

The track reflects the core values that define the game, including survival, the underdog spirit, and an uncompromising attitude toward competition. The declarations “I don’t bargain” and “I don’t partake with them fakes” symbolize a player’s determination to never compromise under any circumstances, while also serving as a tribute to the fans who have shared the battlefield with the game over the past nine years.

The music video, which opens with the line “I don’t bargain,” features the members of ALLDAY PROJECT appearing one by one against the backdrop of the PUBG battlefield. The video builds momentum as the group’s distinctive performances are intercut with intense combat scenes.

This collaboration goes beyond a simple partnership and was conceived at the intersection of PUBG’s universe and ALLDAY PROJECT’s musical identity. Vince, a singer-producer under THEBLACKLABEL, along with members of ALLDAY PROJECT, participated directly in writing the lyrics, adding authenticity to the song’s message and creating a narrative that connects the shared philosophy of gaming and music.

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How In-Home Care Helps Seniors Maintain Their Daily Routine Safely

As we age, we experience changes that can make the efforts of our daily living tasks more difficult to perform. Most seniors want to stay in their homes, where they have known true comforts. Residing in their homes as long as possible with in-home care that offers practical help and safety supervision is what most older adults wish to achieve. This method provides both comfort and practical support for people and families.

Personalized Assistance for Everyday Activities

Some older people would struggle to shower, get dressed, or make meals. Caregivers can provide assistance on a personalized level with so many different capabilities and preferences. These daily activities help senior citizens maintain cleanliness, nutrition, and a semblance of personal dignity. In-home care can develop routines to ensure these routines are as consistent as possible. Such assistance helps the individual feel more comfortable, as they share their lives with a friend rather than a stranger. Exploring in-home care shows families how personalized support helps seniors maintain their daily routines safely. 

Safety and Accident Prevention

Many older individuals suffer serious injuries as a result of falls and other minor mishaps in the home. Professional caregivers mitigate these risks with supervision and support. Home inspectors frequently recognize risks such as rugs that are not secured to the floor or lighting that is too low, as well as recommend the adjustment or addition of specific elements for improved safety. Assistance with mobility and transfers at the right moment reduces the risk of slips and ensures peace of mind for both seniors and their families.

Medication Reminders and Health Monitoring

Missed doses or incorrect timing can result in health complications. They can also help set up pillboxes or schedules and provide gentle reminders. Another feature involves tracking deviations in physical constitution or activities and promptly alerting family members or health services. By closely monitoring the patients, seniors are prevented from over-visiting the hospital while still controlling any condition.

Support for Social Connections

Many feelings and negative effects of isolation have an effect on physical and mental health. Home-based caregivers promote a social life through phone calls, video calls, or visits from friends and family. They might also take seniors for walks or to local events, promoting both involvement and mental health. Having close social connections has been proven to relieve loneliness and contribute to more positive thinking.

Encouraging Independence and Confidence

 The goal of in-home care is to assist while promoting as much independence as possible. Caregivers stimulate the elderly to do things that they like to do, whether it is gardening, reading, light exercise, etc. Being a part of these activities improves the individual’s self-esteem and confidence, which makes the casual course of a day less stressful and troublesome.

Relief and Assistance for Family Members

Taking care of an elderly family member can bring fulfillment and exhaustion. In-home care services offer vital respite to family caregivers, providing them with a much-needed break to rest or attend to other duties. When family and friends know they are getting proper support, it reduces stress and the chance of caregiver burnout. Together, our work strengthens families and keeps them at peace.

Promoting Healthy Routines and Habits

For those with memory issues or chronic conditions, consistent routines matter because they improve overall well-being. In-home care aids in reassuring daily routines of meals, exercise, and rest. They promote beneficial habits like drinking water or low-impact movement. which contribute to overall health over time. Structured environments and predictable routines reduce confusion or anxiety.

Emotional Support and Companionship

Other than providing practical assistance, emotional support is another crucial part of senior care. Caregivers offer companionship, listen objectively when a family member vents, and most importantly, provide encouragement during challenging times. Trust allows you to give and receive the gift of connection, which comforts you with the knowledge that you and your loved ones will not be abandoned. Older adults have also been found (rightly so) to improve greatly in their quality of life when interacting meaningfully with caregivers.

Conclusion

Home healthcare provides practical answers and compassionate care to allow elders to continue performing their daily activities in safety and comfort. It gives families peace of mind and allows the elderly to comfortably age in place. Besides, opting for in-home assistance helps them maintain their independence, offers a more extensive range of well-being, and gives them the attention they deserve.

Lexus and award-winning Icelandic-Chinese artist, composer, producer and multi-instrumentalist Laufey today announced 100 Miles, a musical event streaming live on Twitch, Friday, March 27 at 9 PM ET / 6 PM PT via 360 MAGAZINE.

100 MILES: LEXUS + LAUFEY ONE-NIGHT-ONLY

‘Lexus is re-imagining their brand’s DNA with cutting-edge EV technology and sultry vocals from Laufey, while paying tribute to Miles Davis in future Twitch performance.’Vaughn Lowery

  • Performance to honor Miles Davis’ centennial with the live debut of “Blue In Green,” a newly reimagined track by Laufey
  • Lexus + Laufey to unveil Blue In Green Edition RZ, a custom electric vehicle inspired by the collaboration

Lexus and award-winning Icelandic-Chinese artist, composer, producer and multi-instrumentalist Laufey today announced 100 Miles, a musical event streaming live on Twitch, Friday, March 27 at 9 PM ET / 6 PM PT. The night will celebrate jazz legend Miles Davis’ enduring legacy during his centennial year, featuring the debut of Laufey’s lyrical debut of “Blue In Green” and the reveal of a one-of-one Lexus custom vehicle.

“Miles Davis understood the roots of jazz – and then reinvented it. That spirit of honoring the past while moving it forward is what makes this tribute so meaningful,” said Laufey. “Partnering with Lexus to bring this celebration to life felt natural. They get how creativity and innovation can move people, just like music does.”

“Our collaboration with Laufey is about celebrating jazz, inspiring creativity, and giving fans an unforgettable experience,” said Sara Lara, senior manager, Lexus marketing. “We’re blending heritage, artistry, and innovation, much like jazz itself.”

100 Miles Marks Debut Performance on Laufey’s All-New Twitch Channel
Streaming for fans everywhere, along with a small in-person audience of tastemakers and superfans, the event marks Laufey’s debut performance on her all-new Twitch channel. Fans around the world are invited to experience Laufey’s modern, jazz-inspired sound in a special performance that honors the enduring influence of Miles Davis.

Designed as an immersive performance, the event will feature a blend of beloved songs from her catalog alongside new material – most notably the premiere of Laufey’s newly reimagined rendition of “Blue In Green.”

“Laufey’s performance on Twitch alongside Lexus is the kind of unique, live moment our community loves. These experiences are so special for artists because of the personal, real-time connection they create with their fans, and audiences show up on Twitch not just to watch, but to be part of the event,” said Kate McCagg, Global Head of Twitch Brand Partnership Studio & Brand Innovation Lab. “We’re excited to bring this tribute to Miles Davis to a global live audience. It’s a perfect example of why music streams on Twitch continue to grow in popularity. Fans want to experience great performances like this one together, and we’re thrilled to make that possible.”

Laufey Premieres Lyrical Interpretation of “Blue In Green,” Available Exclusively on Amazon Music on March 27

Originally recorded in 1959 as an instrumental by Miles Davis and released on Kind of Blue, the best-selling jazz album of all time, “Blue In Green” underscores Lexus’ latest national broadcast commercial “Miles and Miles,” part of The Standard of Amazing: Electricity at Its Finest campaign that highlights Lexus’ electrified lineup.

In tribute to what would have been Davis’ 100th birthday in 2026, Lexus has tapped Laufey to develop her own take on Davis’ iconic composition as an Amazon Music Original track. Available exclusively on Amazon Music beginning March 27, Laufey adds original lyrics and her unmistakable voice to the song while honoring the restraint and timeless beauty of Davis’ original.

Laufey x Lexus Present: Blue In Green Edition RZ
As part of the celebration, Lexus will also unveil the Blue In Green Edition RZ, a Laufey custom electric vehicle inspired by Miles Davis’ timeless composition. The vehicle weaves together subtle nods to Miles’ legacy with personal touches from Laufey, creating a modern tribute that bridges past and future – much like jazz itself.

The EV’s vision echoes the themes of Lexus’ latest chapter of The Standard of Amazing campaign, “Electricity at Its Finest,” which underscores that the true essence of electrification lies not just in its mechanics, but in its capacity to create profound and personal connections. Just as Miles Davis’ music continues to resonate on an emotional level, Lexus electric vehicles are designed to move people both physically and emotionally.

To watch 100 Miles, please visit twitch.tv/laufey. And to learn more about Lexus’ electrified lineup, please visit Lexus.com.

Project Hail Mary movie f/ Ryan Gosling via 360 MAGAZINE.

PROJECT HAIL MARY F/ RYAN GOSLING

FILMED FOR IMAX®

Only in Theaters March 20

Amazon Prime members gained exclusive access to an early screening of PROJECT HAIL MARY on March 16 in theaters only. 

Purchase tickets HERE

In the film, Project Hail Mary, science teacher Ryland Grace (Ryan Gosling) wakes up on a spaceship light years from home with no recollection of who he is or how he got there. As his memory returns, he begins to uncover his mission: solve the riddle of the mysterious substance causing the sun to die out. He must call on his scientific knowledge and unorthodox ideas to save everything on Earth from extinction but an unexpected friendship means he may not have to do it alone.

Directed by: Phil Lord & Christopher Miller

Screenplay by: Drew Goodard

Based on the novel by: Andy Weir

Produced by: Amy Pascal, p.g.a., Ryan Gosling, Phil Lord, p.g.a., Christopher Miller, p.g.a., Aditya Sood, p.g.a., Rachel O’Connor, p.g.a., Andy Weir

Executive Producers: Patricia Whitcher, Drew Goddard, Sarah Esberg, Lucy Kitada, Nikki Baida, Ken Kao

Cast: Ryan Gosling, Sandra Hüller, Lionel Boyce, Ken Leung, Milana Vayntrub

Genre: Action, Adventure, Science Fiction

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#ProjectHailMary

Project Hail Mary movie f/ Ryan Gosling via 360 MAGAZINE.

SXSW Injects Backline + Spotify for Backstage Wellness via 360 MAGAZINE.

SXSW Injects Backline + Spotify for Backstage Wellness

Backline and Spotify are bringing their Heart & Soul Wellness Lounge to SXSW 2026, providing a restorative destination exclusively for artists, managers, and select badge holders. The activation builds on Backline and Spotify’s larger partnership to strengthen wellbeing support for the music community, helping connect artists and their teams to practical care and resources that extend beyond a single moment or event.

Open daily at the Music Clubhouse’s Artist Lounge, this activation offers a calming retreat from the intensity of the festival, featuring on‑site wellness and curated giveaways to support mental, emotional, and physical well-being.

Backline is bringing Vinyl Wellness and Stephanie Travis Coaching along, offering a rotating schedule of drop‑in services. Modalities include massage, meditation, leg‑compression sessions, and PEMF therapy. Wellness devices, including red light therapy, massage guns, and recovery cubes, will also be available for use throughout the week. 

To provide support to attendees beyond the festival, Backline created a library of materials within the space that allows guests to learn about Backline’s ongoing and take-home resources. The library includes information on Mind the Music, The Touring Notebook, and the always accessible B-LINE (a brand new, music industry-specific 24/7 mental health and crisis support line), will be available, offering tangible tools to navigate the unique stressors of the music industry. Backline is also providing wellness products, including VocalEze, Tiger Balm, sleeping eye masks, Throat Coat lozenges, and The Good Patch wellness patches.

Backline also collaborated with Spotify to curate gift bags for performing artists and their crews at the Spotify 20: Live at Stubb’s event on Saturday, March 14. The bags included self-care and home goods from East Austin-based retailer Take Heart, along with Backline materials and resources.

Hilary Gleason, Backline’s Co-founder and Executive Director, says “There’s nothing quite like the musical marathon of SXSW. Being able to provide a sanctuary lights us up, not only because it’s the first activation of its type since 2020 but because healing as a community is powerful. Artists and managers will be able to take a collective exhale, be in the moment and get some much needed pampering before they’re back at it, and bringing music and memorable moments to ATX.” 

Lauren Wurgaft, Director, Head of Global Social Impact at Spotify, says: “At Spotify, we believe supporting artists means supporting the whole person. Our partnership with Backline is focused on expanding practical, year-round pathways to care for the music community, and bringing the Heart & Soul Wellness Lounge to SXSW is a meaningful extension of that commitment. We’re proud to help create space for artists and their teams to pause, reset, and access resources that last beyond the festival.”

This iteration of the Heart & Soul Wellness Lounge underscores a shared commitment to support the well‑being of the music community—offering a place to pause, reconnect, and restore amidst the demands of a high‑energy week.

For more information on Backline, please visit:

Website / Instagram / Facebook / Twitter