For Fall 2021, Vans tapped New York fashion designer Sandy Liang to get her to take on the world’s most famous sea sponge: his infectious happiness, and the values of friendship, humor, positivity, and “Off the Wall” attitude the show shares with Vans.
Born and based in New York City’s Lower East Side, Sandy initially attended the Rhode Island School of Design to study architecture but transferred to the Parsons School of Design after discovering her passion for clothing design. Prior to starting her eponymous label, which is deeply rooted in New York influence and style, Sandy interned or worked for several high-profile brands, including Opening Ceremony, Phillip Lim, and Jason Wu.
Taking influence from grandma fashion, sport fem, nostalgia, and humor—as well as her background in architectural design, Sandy is a favorite among Downtown New York girls like model Soo Joo Park, stylist Kate Foley, and blogger Hanneli Mustaparta.
Sandy brings her unique aesthetic to two SpongeBob-inspired Sk8-Hi 38 DX colorways. Patchwork features a blue, purple, and teal beach-inspired patchwork design on the quarters, with black toe, tongue and heel cap, and a black side stripe. A second iteration of the Sk8-Hi 38 DX boasts an all-over pastel green and blue gradient, overlaid with pale pink tropical flowers inspired by another Sandy, Sandy Cheeks, the adventure-seeking squirrel.
In apparel, Sandy gives beloved SpongeBob characters a makeover, dressing them in her own clothing designs for their runway debut on her boyfriend fit tee, fleece hoodie, and twill bucket hat.
ATTORNEY AND FORMER LAW SCHOOL ASSISTANT DEAN LAUNCHESINNOVATIVE ATHLETIC, ATHLEISURE, AND HEALTHCARE PROFESSIONAL APPAREL LINE OBSERVAMÉ
After a year of research and development, ObservaMé launched a line of sports, athleisure and healthcare professional apparel that sets the company apart from other brands in the industry. Karen D. Fultz-Robinson, a former attorney now fashion designer, has chosen the United States, specifically Tampa, to be the headquarters for all activities involving the design, manufacturing and distribution of the ObservaMé clothing lines for men and women.
The ObservaMé brand was developed to meet the demands of those living active lifestyles while addressing the need for easy access to personal fitness trackers and watches while training. All active wear shirts include a provisionally patented, one-of-a-kind, design that allows for easy viewing and access to fitness devices directly through the sleeve. Recently, Fultz-Robinson also learned that there was a need for the patent design to allow access to watches in the medical field, which led to the development of the ObservaMé compression sleeves.
As a marathon runner, Fultz-Robinson knows that training happens under many weather conditions and access to fitness tracking devices should not be a distraction. The ObservaMé design concept was born during a 15-mile run. Fultz-Robinson developed sketches and assembled a team to help her put together the mock-ups and final patterns.
“As an athlete, regardless of weather, I wanted to track my progress – pace, heart rate, and distance, and sometimes you just want to know what time it is,” said Fultz-Robinson. “Why should something seemingly so simple be difficult to access? Athletes or anyone living an active lifestyle shouldn’t have to struggle to view their devices.”
Today, the product line has grown to include the signature shirts along with vests and performance pants and a variety of accessories. ObservaMé’s brand name was also chosen by Fultz-Robinson to explain the company’s purpose for its customers. ObservaMé means “watch me” in Spanish.
“We help the consumer watch their performance and provide a stylish look that draws others to watch them as they compete or overcome performance barriers,” said Fultz-Robinson. “It references the clocks (watches) on our wrists but also encourages accountability, which helps us strive to maintain our fitness goals.”
While all long-sleeved ObservaMé apparel has been designed to stop the need for tugging or placing straps over the sleeve, each article of ObservaMé active wear is hand-made with high-quality dry wick material and some provide UV protection for active lifestyles (i.e., running, cycling, hiking, boating, golfing, hunting, and etc.). The streamlined designs contour to all body types for easy flexibility during any activity and all-day comfort, and the fabric is soft to the touch which prevents chaffing. The compression sleeves, which also provides easy access to watches and fitness trackers, can be used by athletes for sun protection or quickly convertible warmth, but have also been tested for use by those in the medical profession to prevent skin contact with inadvertent splashes from contaminants while allowing for monitoring vitals and staying warm.
The ObservaMé apparel line for men includes half-zip and crewneck shirts, hoodies, vests, full-zip jackets with hoods and performance pants. Women’s athletic/athleisure wear includes half-zip and V-neck shirts, full-zip jackets with hoods (with a high/low option), vests, hoodies, and long and capris style performance pants. All apparel is available for purchase at www.observame.net, and during various athletic events nationally. ObservaMé has previously appeared at the Boston and Detroit Marathons.
All products are manufactured at ObservaMé’s headquarters in Tampa, located at 14260 Carlson Circle, under Fultz-Robinson’s supervision to ensure the quality of each product meets the high standard set by the company.
Before founding ObservaMé, Fultz-Robinson practiced state and federal commercial and business litigation with the Tampa office of Sheehe & Associates, P.A., and was an assistant dean and professor at Cooley Law School’s Tampa Bay campus. Before moving to Florida, she was a partner and practiced commercial, business, subrogation and recovery litigation, as well as family law at the law firm of Cozen O’Connor in Atlanta, Georgia, and was an assistant vice president at Bank of America in the Estate Settlement Division. Born and raised in Detroit, Michigan, Fultz-Robinson earned her bachelor’s degree in International Relations at Michigan State University and juris doctor from Thomas M. Cooley Law School’s Lansing, Michigan campus.
All-star Cincinnati Reds pitcher and 2020 Cy Young Award finalist Trevor Bauer has partnered with Lids, the leading sports retailer.
In the 25-year history of Lids, Bauer is the first MLB player to partner with the company. Lids will become the exclusive headwear retailer for Bauer.
Bauer caught attention for his personal merchandise and custom cleats during the 2020 baseball season, and he will unveil several limited-edition custom hats, shirts and customizations throughout the year, all of which will be available nationwide.
Bauer said he has been a Lids customer for many years.
“As I’ve become more invested in design and branding in recent years, the opportunity to collaborate with such an iconic retailer, especially as its first MLB athlete partner, is really meaningful,” Bauer said.
Lawrence Berger, co-founder and partner at Ames Watson and Chairman of FanzzLids Holdings, said Bauer is equally impressive on and off the mound.
“Lids has been the leading headwear retailer for years, in large part due to the popularity of baseball hats, and we cannot think of a better individual to be our first MLB athlete partner than Trevor. We look forward to combining his passion for design with our talented creative team to make some incredible merchandise and content,” Berger said.
Bauer is the reigning MLBPA Players Choice NL Outstanding Pitcher and a finalist for the 2020 National League Cy Young Award, which will be announced Wednesday.
Bauer puts his season up against those of Jacob deGrom, who won the award in 2018 and 2019, and Yu Darvish, who debuted in 2012 with Bauer and is eyeing his first Cy Young Award, as well.
Bauer posted his career-best earned run average in 2020 of 1.73, second best in baseball only behind Cleveland Indians ace Shane Bieber. He won five games and anchored a Reds pitching staff that landed the seventh seed in the playoffs.
He also garnered attention for contributions to baseball as a whole with his self-titled YouTube channel and Momentum, an athlete-driven media company with the goal of connecting fans to the game.
Momentum uses authentic player stories to affect the public perception of baseball. With over 500 original pieces of audio and video, Momentum has built popular series like Bauer Bytes and Live At Bats. Its content has also been distributed through digital channels and partners like PlayersTV and FOX Sports.
To celebrate the 35th Anniversary of the release of the original Super Mario Bros.™ video game, Champion has teamed up with Super Mario Bros. to debut a limited-edition collection using rare graphics that were created for the original Super Mario Bros. game, including the Japanese Box Art.
The Champion x Super Mario Bros. collection brings together two iconic brands using Super Mario Bros.’ nostalgic graphics reinvented through the Champion lens on the authentic apparel brand’s Reverse Weave hoodies, crews and joggers, anoraks, shirts, overalls, and kid’s styles. The collection drops on November 18th and will be available globally.
One of the hero items is a nod to Mario’s well-known outfit, the authentic apparel’s red Super Fleece 3.0 Overalls, emblazoned with Champion’s script logo.
Mark your calendars for November 18th, when assorted pieces can be shopped in the U.S. on Champion.com and in various retail partners, including Finish Line, PacSun, Jimmy Jazz, Tilly’s, Zumiez and Shiekh Shoes, before it’s game over for this collection.
Ball said he’s excited to join the PUMA family as he kicks off his basketball career.
“I believe the brand is the perfect partner for me because PUMA will allow me to just be myself. I want to be 100-percent authentic whether that’s playing basketball or showing off my personal style, and that’s what I want to do with PUMA,” Ball said.
The 6-foot-7-inch guard with elite passing skills opted out of college basketball in favor of professional contracts in Lithuania and Australia.
Adam Petrick, the global director of brand and marketing at PUMA, said Ball is a natural fit for PUMA because of his personal style and his “physical gifts and dynamic play on the court.”
“We are thrilled to add him to our roster of talented athletes, and at just 19 years old, we can’t wait to see his impact on the broader culture surrounding basketball,” Petrick said.
The first collaboration between the young phenom and PUMA will come in the form of a PUMA x LaMelo Ball T-shirt and hoodie set. The set will release Nov. 18, the same day as the 2020 NBA Draft where Ball is expected to go in the top five.
PUMA also intends to blur lines between sports, culture, music and fashion with its approach to the collaboration with Ball, which will likely be seen in the form of shirts, shoes and other apparel.
The partnership will follow PUMA’s “Not From Here” concept, something Ball cooked up himself to represent his unique attitude.
“I don’t know what normal is. I personally chose a different path to achieve my success because that defines who I am,” Ball said. “I know some people think I am mysterious or ‘not from here,’ and I might have to agree. I am someone who likes to be different and consider myself to be one of one. That’s the message I want to share in my upcoming projects with PUMA.”
Ball and PUMA will also join forces to host basketball camps, clothing donations, court refurbishments and more to support programs that encourage young athletes stay active.
In Ball’s 2019-2020 season as a member of the Illawarra Hawks, he played just 12 games before injuring himself during practice and deciding to leave for the NBA Draft. He averaged 17 points, 6.8 assists and 7.6 rebounds per game.
Without a consensus first pick, there is also speculation that Minnesota could trade out of the first pick, opening an opportunity for a team looking for a point guard with passing abilities like Ball’s.
It all remains to be seen the night of the Draft Nov. 18, where one thing is for sure: LaMelo Ball’s name will be called.
ABC7 Los Angeles, the most-watched television station in Los Angeles, has joined forces with local muralists to create wearable pieces of art. The art is available on t-shirts and is sold online at ABC7’s brand new apparel shop.
The campaign will raise money for ABC7’s Feed SoCal Campaign, the station’s effort to eliminate food insecurities through donations.
The shirts will cost between $24.95 and $28.50, and 100% of the proceeds will go to the following Southern California food banks: Los Angeles Regional Food Bank, Second Harvest Food Bank of Orange County, Feeding America Riverside/San Bernardino and FOOD Share and Ventura County’s Food Bank.
Corie Mattie, the first featured artist in this series, said, “It’s really important for people to give back to the community; and I think, with art, you can really portray messages that speak to people.”
Mattie’s shirt is available now. Other artists include Jeremy Novy, whose shirt is available Sept. 2, Kar_Part, whose shirt is available Sept. 9 and Ruben Rojas, whose shirt is available Sept. 16.
ABC7 encourages residents to tune into newscasts every Friday at 11 a.m. and 5 p.m. for stories about the need for donations. You can also donate to the food bank of your choice by clicking right here.
Champion Athleticwear launches new 90’s-inspired collaboration with MTV
Champion Athleticwear and MTV are launching a limited-edition clothing and it fulfills all of your vintage street style dreams.
In the collection, Champion combines its classic streetwear designs with MTV’s 90’s aesthetic. The retro clothing collaboration celebrates the styles of hip-hop’s past that inspire the fashions of the future. With iconic prints, retro looks and bright colors, Champion × MTV is reminiscent of the time rappers went from musicians to style icons. The collection features iconic styles from men’s crewneck shirts, tanks, and jackets to women’s body-con dresses and onesies.
The limited edition Men’s Champion life tank is a prime choice to consider for the holiday weekend. Available in two colors, blue multi and yellow, the flashy top is sure to set off some fireworks. For a fully retro ‘fit, you can pair the tank with the crinkle nylon short.
Quality is the foundation of the Champion x MTV line. The tank is crafted from thick, heavyweight 7 oz. 100 cotton for durability. The standard, classic fit perfect for easy going mobility is what sets this offering apart. It also features minimalistic intentional branding, a Champion x MTV jock tag at the hem, and a C patch logo at back neck.
To highlight the profound influence that the network and Champion had on the next generation of artists, Champion and MTV have enlisted iconic rapper Jadakiss. Jadakiss, who has had a profound impact on both the music and fashion industries, will showcase the retro capsule collection.
“There’s not many brands that make you automatically think iconic, but Champion and MTV are exactly that,” said Jadakiss. “Coming up in the hip-hop scene, and till this day, you got to always look your best. Champion was one of those brands you could throw on and look and feel your best no matter the occasion. This MTV and Champion collaboration makes sense cause of what they mean to the culture.”
Robert Graham, the eclectic luxury American lifestyle brand is slated to launch a Star Wars capsule-inspired collection, in conjunction with Lucasfilm. The collection, in anticipation of the final installment in the Skywalker saga, Star Wars: The Rise of Skywalker, will be available for purchase starting November 16, 2019. Early access for VIP Collectors kicks off in select stores on November 14.
Best known for their signature “wearable art” and embellished sport shirts, Robert Graham utilizes an iconic trademark style throughout the capsule collection, as seen in pieces like the Skywalker sport coat, the Lord Vader sport shirt and the Darth Vader Lightsaber T-Shirt. The capsule will feature three men’s button downs ($298), two men’s sports coats ($1298), three men’s T-shirts ($128), two women’s blouses ($248-$398), one women’s T-shirt ($128), one women’s bomber ($498) and five pocket squares/silk scarves ($68-$248).
The Star Wars x Robert Graham capsule collection will be sold both in stores and online at Robert Graham, as well as at Bloomingdales, Neiman Marcus, Nordstrom, Saks and DXL, and select participating specialty retailers.
New Era Cap, the official on-field cap of the National Football League, has launched the New Era 2019 NFL Apparel Collection. Featuring clean silhouettes and elevated fabrics, you can now rep your team in sophisticated style through the brand’s newest apparel offering.
Made of premium materials such as French Terry Cotton and Ponte De Roma, the collection is both functional and fashionable with its ability to keep you warm at the stadium or fresh for a night out.
The NFL Apparel Collection is available for a variety of NFL teams with styles designed for both for men and women, including fleeces, hoodies, T-shirts, Henleys, raglans and even full-zip jackets. The colors are classic and contemporary, available in a palate of black, navy or gray — perfect for football season.
The New Era 2019 Fall NFL Apparel Collection is now available on neweracap.com and select team retailers for a retail price range of $52 – $232 USD.
JW Anderson x UNIQLO collaboration will be hitting stores worldwide and Uniqlo.com on October 17th!
Titled “The Great British Outdoors,” the new FW19 collection draws inspiration from the town of St. Ives in Cornwall, England, fusing traditional British elements with the modern silhouettes of JW Anderson. The pieces bring contrasting pops of color to classic heritage tartans, making for a unique LifeWear collection.
The FW19 designs retail from $39.90 – $179.90 and will be available in a full run of adult sizing.
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