Posts tagged with "climate change"

Floating Homes illustration by Heather Skovlund for 360 Magazine

Digital Twin Floating Homes

Digital Twin floating home designs could help coastal cities cope with rising sea levels

Climate Change may force some city dwellers to take to the water, according to the C40 Cities Climate Leadership Group.

It estimates that some 800 million people and 570 cities could be at risk by 2050 if sea levels rise half a metre, as forecast by some experts, but C40 Cities – 97 cities representing a twelfth of the global population and a quarter of its economy – believes a floating neighborhood in Amsterdam, Netherlands, shows a way to cope.

Known as the ‘Schoonschip‘ – literally ‘clean ship’ in Dutch but translating more as green or environmental ship – it houses more than 100 people in 46 sustainable homes across 30 water plots. The area was designed to be mainly self-sufficient, with a minimal impact on nature while adapting to the rising water.

Space&Matter, the Amsterdam architects’ practice behind the water village, said: “Since urban areas struggle with high density, we should make better use of the space on the water.

“With Schoonschip, we want to set the example and show how living on water can be a great and better alternative for people and our planet.”

Schoonschip also utilizes clean energy sources: solar panels and heat pumps provide heating, and the architects plan to convert wastewater from toilets and showers back into energy. All buildings also have a green roof – part vegetation and geared to rainwater collection.

With almost 70% of the world’s population expected to be living in cities by 2050, the Schoonschip concept could help places like the Indonesian capital Jakarta (pop: 10.5 million) where evacuation currently appears to be the only answer to rising sea levels.

US cities are also at risk; news organization Climate Central listed 22 in Florida in a Top 25 US cities most vulnerable to coastal flooding.

And that’s where 3D Digital Twin modelling steps in, according to Cityzenith CEO Michael Jansen, by enabling the Schoonschip concept to be adapted for large scale use:

“As many have pointed out, including world-renowned philanthropist Bill Gates, Climate Change threatens the existence of coastal cities, but Digital Twin software can ensure infrastructure efficiency, minimize emissions, and most importantly, simulate cities on the water to ensure they can survive and thrive in adverse conditions.”

Cityzenith’s tech already features in key projects worldwide, such as the Orlando SED smart district, the Lamina Tower luxury property apartment project in Saudi Arabia, and the smart city of Amaravati, India. 

Dog illustration by Heather Skovlund for 360 Magazine

Backyarding is Here to Stay

Backyarding is Here to Stay & It Has a Purpose. What’s Yours? 

By Kris Kiser, President & CEO of the Outdoor Power Equipment Institute

What once only happened indoors now happens outdoors. It’s called “backyarding,” and it’s a trend that’s here to stay. From office work to working out, from eating to entertaining, if these activities were once typically held inside a home or office, they are now being brought to the great outdoors.

Simply think back over the last year and recount the number of times your backyard has taken center stage in your everyday life. The family yard became the safe and purposeful space where we could gather and recharge. Spending time outdoors is great for your physical and mental health, and our backyards are the bridge between indoor and outdoor living.

The backyard is nearly limitless with possibilities, and you can get really creative in how you expand and enjoy your yard. But before you get to work in your yard, you must first identity what type of “backyarder” you are. Then, you can keep that idea in mind to create a more purposeful outdoor space that is customized to your family’s needs.

Here are just a few of the backyarding personality types. Which one(s) are you?

Entertainer Extraordinaire
Your backyard was the neighborhood hot spot long before the pandemic made that trend posh. Family milestones, birthdays, graduations, reunions, socially distanced BBQs – your yard is *the* place to gather. Your yard is set up for success with patio furniture, fire pit, yard games, plenty of outdoor seating, string lights, and maybe even an outdoor kitchen.  The family yard and community park are five-star event spaces that are always easy to book!  

Environmentalist
You know that nature starts in your own backyard and that taking small steps in your yard can make a big impact on climate change. As the proverbial Robin to your yard’s Batman, you embrace your role in supporting the superhero powers of your living landscape. Those include capturing and filtering rainwater, producing oxygen, and absorbing carbon, just to name a few. 

Expert Landscaper
Your yard makes neighbors green with envy. You know how to maintain a healthy living landscape all year long, and you have the latest outdoor power equipment to make even big jobs easier. Your idea of a good time? Spending the weekend doing yardwork. You love the sense of accomplishment that comes from working in your yard, and friends can count on you for advice about their own living landscapes.

Horticulturist
The USDA Plant Hardiness Zone Map is bookmarked on your browser because putting the right plant in the right place is the living landscape Golden Rule you live by. You consider location, maintenance, sunlight and watering requirements, as well as your climate zone and lifestyle needs, before you even think about sticking your shovel in the dirt.

Kid Zone Creator
You know the safest place for your kids to be is in your own backyard, and you work hard to create an outdoor fun zone they will never want to leave. A flat area of sturdy turfgrass to play sports and pitch a tent? Check. Treehouse? Check. Zipline strung safely between backyard trees? Check. An elevated garden where kids can help grow the family’s meals? Check. Natural playscapes, like a patch of sand bordered by rocks and log stump seating? Check. “Fun” is your middle name, and you are winning at this game.

Nature Lover
No binging Netflix for you. You subscribe to “Nature TV” and prefer to spend your free time watching the birds, bats, butterflies and other wildlife that count on your yard for food and shelter. You cultivate a living landscape that supports a rich biodiversity with butterfly bushes, flowering plants, water sources, and trees and shrubs with nooks for nesting and food.  

Pet Pamperer
Your focus is on Fido, and you take cues from your four-legged friends about how to purpose your backyard. You’ve planted sturdy turfgrass like Buffalo or Bermuda that can stand up to pet play, and you’ve used soft foliage to create a natural barricade between “off limits” areas and the rest of the lawn. Trees and shrubs are strategically planted for shade, and you’ve even set up a shallow water feature to help your pup cool off on hot days. For you, planting with purpose means keeping toxic plants out of the picture. (For a complete list, visit ASPCA’s list of non-toxic and toxic plants.

Work (and learn!) from Home Warrior 
You don’t need to turn to technology to create a virtual backdrop for your video calls. The natural setting created by your yard’s trees, flowers, bushes and other plants is your go-to video call background. Your kids aren’t doing in-person school? No problem. Your backyard or neighborhood park is a living laboratory for learning that supports outdoor learning, even when school isn’t in session. Your kids take online classes under the shade of a tree. Do homework at a patio or picnic table. Brush up on STEM education by planting and studying flowers, bug hunting, and weather watching.

Zen Master
Enjoying your morning coffee on the balcony as songbirds serenade you. Meditating under the shade of a tree. De-stressing by swinging in a backyard hammock. Taking a break from your busy day to feel the sun on your face and the breeze in your hair. Your backyard is your sacred space for rest, relaxation, and rejuvenation. It’s the best “green spa” in town. You know that spending time outside is good for your health and well-being and that, thanks to your yard, these benefits are only steps away.

Setting the stage for backyarding. One final and important note to backyarders of all kinds. Creating a yard that supports all of the aspects of your family’s outdoor lifestyle means taking stock of what you might need to care for your lawn. Take an inventory of your outdoor power equipment to make sure you are prepared. Then, get out there and create your canvas for even more backyard memory-making.

To learn more about creating the yard of your dreams, visit TurfMutt.

Miami Florida illustration by Kaelen Felix for 360 Magazine

Clean Cities Clean Future campaign

Investing in Digital Twins can prevent US cities from under-reporting their carbon emissions.

Cities across the United States are underreporting their carbon emissions by an average of 18.3% according to Nature Communications, the journal for research across the natural sciences.

It has reported huge discrepancies in measurement, with some cities under-reporting emissions by as much as 145.5%, and the total amount of potentially unreported carbon equating to 129 million metric tons. But, a Clean Cities – Clean Future campaign launched by leading Digital Twin provider Cityzenith has offered to help them address this.

Kevin Gurney of Northern Arizona University said the cities’ problem is not so much that they are deliberately under-reporting carbon emissions, but the fact that they simply do not have the technology to measure them.

Gurney and his team have developed ‘Vulcan’, an automated measurement system that can estimate fossil-fuel emissions at specific geographic points and across large areas.

The team compared Vulcan’s estimates of greenhouse gas emissions between 2010 and 2015 with those reported in 48 city inventories, which discovered that many US cities were not measuring their emissions accurately.

Gurney used measuring heating emissions as an example: “Heating oil statistics are difficult to get. Cities will often just not include the heating oil in their total building estimates.”

He added that cities are also using different methods to measure emissions from various sources, such as airborne, on-road, and marine:

“The analysis highlights the need for a systematic, consistent approach to accounting for carbon emissions across the US, because inaccurate estimates make it difficult to assess how effective emissions reduction efforts are.”

The World Economic Forum says cities are crucial for the journey to net-zero emissions. Despite only covering 3% of the Earth’s land surface, urban areas are responsible for more than 70% of global carbon emissions.

Emily Tan, City Solutions General Manager at Shell Renewable and Climate Solutions also called for a consistent approach to the problem: “Integrated solutions need to be innovated and delivered. This will require unprecedented collaboration between the government, industry, and society.

“But the urgency has never been greater. After all, making cities sustainable places to live and work for future generations will be imperative if the world is to meet the broader goals of the Paris Agreement and move closer to a net-zero emissions world.”

Cityzenith CEO Michael Jansen is adamant that the solution to effective measurement and management of carbon emissions within urban areas is Digital Twin technology:

“This report should be a real eye-opener to everyone working to address the 2016 Paris Agreement and push back against Climate Change.

“We already knew that urban emissions were by far the biggest contributor to the greenhouse gases, causing our world to heat up and threaten human life and prosperity, but it now seems that some of the parameters must change through this inadvertent under-reporting.

“Fortunately, Digital Twin 3D modelling through a powerful platform like our SmartWorldOS software can aggregate all new data, and then use AI to develop lasting solutions to the problems highlighted by Nature Communications and the Vulcan team.

“We are raising $15 million through Regulation A+ crowdfunding and as part of our Clean Cities – Clean Future’ campaign, we are donating our SmartWorldOS technology platform to one city at a time for every $1m raised to help create carbon neutral cities.

“And the great news is we have already raised more than $2 million from more than 1,000 new shareholders since launching our investment platform on our website at the end of last year, which will allow the first cities to benefit to be announced in the second quarter of 2021.”

Ten European teams selected for the Helsinki Energy challenge

Ten European teams selected for Helsinki Energy Challenge

Ten teams have been selected for the final phase of the Helsinki Energy Challenge. The finalist teams highlight the international and interdisciplinary nature of the participants. They have a wide variety of proposals for how Helsinki can phase out the use of coal for heat production in the most sustainable way possible by 2029. Next, the competition is advancing into the co-creation phase.

In the 252 teams taking part in the Helsinki Energy Challenge, there were 1,528 experts and innovators from across the globe designing potential solutions to the challenge of decarbonising the heating of Helsinki.

The ten proposals selected to advance consist of a diverse set of solutions that have significant potential for further development in the coming phase. Many of the suggested solutions are also scalable to the needs of other cities. Included in the race are several wide-ranging comprehensive solutions, some of which find new ways to combine technologies that are already in use. There are also competition entries that include entirely new technologies. Among the solutions are new approaches to heat storage and transfer, waste heat utilization, energy consumption control and consumer activation. Included are also some non-technological innovations that enable the realisation of future sustainable solutions and the combination of centralised and decentralised solutions.

“I launched the Helsinki Energy Challenge to bring the world’s best talent together to consider solutions to Helsinki’s heating challenge. The competition has sparked conversation around the topic on a global scale. It has succeeded in combining wide-ranging international expertise and ambitious problem solving, and we are certain that this collision of different competences will generate new ways of thinking in the future as well. Our challenge competition has strong international support from different organizations and from several of my fellow Mayors, and we will be working together to make sure the solutions that are created are put to use as broadly as possible. Every city must do their part in the fight against global climate change,” says Mayor of Helsinki Jan Vapaavuori.

The teams are interdisciplinary and international

The teams that have advanced to the final phase are each made up of 3–20 members and together include 85 experts from a diverse set of fields. The finalists include, and are primarily made up of combinations of, start-ups, large companies, research institutes and universities, as well as international consortia made up of various companies.

The finalist teams represent excellence and a credible combination of various expertise, making them capable of elevating their competing proposals to the next level in the final phase of the competition.

The finalist teams are all European. The selected teams represent organizations from Finland, Sweden, Denmark, Great Britain, Germany, Italy, the Netherlands, Poland, Hungary, Austria and France. Most of the teams include experts and organizations from more than one country.

“When you consider that we received such a large number of proposals and that the competing teams included 1,528 experts from different backgrounds and countries around the world, it becomes clear that the competition includes a very wide range of different solutions. Evaluating these solutions has been more difficult than expected. However, the hard part is now behind us, and the competition is advancing to the next, even more interesting phase.Currently, the teams’ solutions are only provisional proposals, and each team will receive support and additional information to further develop their proposal in the co-creation phase. We are looking forward to seeing what the finalist teams’ final proposals will look like. They have some impressive and diverse expertise on display, so we are going in with high expectations,” says Project Director Laura Uuttu-Deschryvere.

The co-creation phase begins

The teams selected for the finals are invited to the co-creation phase, during which they will receive support for further development of their solution and additional information to enable them to tailor their idea to the context of Helsinki. At the centre of the co-creation phase is the boot camp in December.

An international panel of judges will evaluate the final competition proposals at the beginning of 2021, and the winner of the competition will be announced in March 2021. The proposals will be evaluated on the basis of their climate impact, impact on natural resources, cost impact, implementation schedule and feasibility, security of supply and capacity. The City of Helsinki has committed to openly sharing the lessons and results of the competition to allow other cities to use them in their own climate work.

Proposals submitted in the first phase of the competition included also a large variety of other ideas and concepts that did not reach the finals but which the City of Helsinki intends to highlight during the competition process too. The 252 submissions included ideas in which solving the challenge is “gamified”, new solutions for the utilization of different heat sources, new market and business models, heat storage solutions, decentralized heat production models, new technologies such as small modular reactors (SMR), and hydrogen based solutions.

Cities have a key role – the COVID-19 pandemic will not stop Helsinki’s climate work

Climate change is the biggest challenge of our time, and cities have a decisive role in mitigating it. Despite the COVID-19 pandemic, the City of Helsinki keeps investing heavily in its climate work. The climate crisis has not been cancelled and the City of Helsinki is working its way towards a carbon neutral Helsinki by 2035. At the moment, more than half of Helsinki’s direct carbon dioxide emissions originate from heating the city. This is why finding a sustainable heating solution will have a critical impact on achieving the City’s carbon neutrality goal. Currently, more than half of Helsinki’s heating energy is produced with coal, the use of which will have to stop by 2029. Helsinki wants to find long-term sustainable solutions, which is why it does not want to replace the use of coal with biomass-fired production.

Helsinki wants to find long-term sustainable solutions to heat the city in the future and to act as a platform for new and innovative solutions that also other cities around the world can benefit from. For this purpose, it opened the international Helsinki Energy Challenge competition on 27 February 2020. The competition seeks solutions through which the city can be heated sustainably in the coming decades – without coal and with as little biomass as possible. The competition’s first prize is one million euros.

Final Presidential Debate

By Hannah DiPilato 

The final presidential debate took place on Thursday. Significantly less chaotic than the first debate, both candidates were able to express their opinions on certain issues and to respond to the moderator, Kristen Welker‘s, questions, for the most part. 

The first unavoidable topic presented was the ongoing coronavirus pandemic. Current President Donald Trump took over the first question claiming that a vaccine would be distributed as soon as a few weeks from now. He claimed the military is ready to distribute 100 million vaccinations. He also placed emphasis on the fact coronavirus is a worldwide problem as well as emphasizing his own recovery.  

Presidential candidate Joe Biden came in with a rebuttal focusing on families that have lost loved ones as a result of the pandemic and how Trump will not take responsibility for these deaths. He also used the statistic that a predicted 200,000 Americans would die before the end of 2020 at the current rate. Trump disagreed with this and compared coronavirus to the Swine Flu which occurred while Joe Biden was Vice President. 

Welker then led the conversation to lockdowns as a result of Covid-19. Biden began by saying he plans to shut down Covid, not the country. He wants to get places with high reproduction rates under control. 

Trump’s main point was that schools should reopen because children aren’t the main concern in relation to the pandemic. He talked about his son’s rapid recovery and his belief schools should open. 

“I don’t look at this as blue states and red states, we’re the United States,” said Biden. However, he quickly followed this statement by saying upticks have been seen mostly in red states. Trump responded that America should not shut down, but instead just protect the elderly and those at high risk. 

After a significant amount of time discussing coronavirus, the topic switched to national security. Biden questioned why Russia, China and Iran are interfering with the election and Trump has not taken any measures to handle this. Trump refuted this saying nobody is tougher on Russia than himself and pointed fingers at Biden saying Russia is paying Biden a lot of money. 

Biden then explained how he has never taken money from another country but points a finger at Trump who has overseas accounts, pressuring Trump to reveal his tax records. Trump then explained he prepays his taxes and that he would love to release the taxes as soon as he can. He stressed that the IRS “treats him very badly.” 

The next main topic of the debate was American families, beginning with a focus on healthcare. Trump wants to create a healthcare plan that is better than Obamacare while always protecting those with preexisting conditions. He accused Biden of wanting to eliminate private healthcare. 

Biden responded that he supports private insurance and no one would lose their private insurance under his plan. He said he wants to continue Obamacare as Bidencare He explained he wants everyone to have a public healthcare option and he plans to lower drug prices and insurance premiums. Trump also compared Biden to the United States Senator Bernie Sanders, but Biden said he disagreed with Sanders’ plans. 

Welker asked both candidates if this was the right time to raise the minimum wage considering the Covid-19 pandemic. Trump explained he would consider raising the federal minimum wage to $15 an hour, but that minimum wage heavily depends on the state. On the other hand, Biden believes everyone deserves a minimum wage of at least $15 an hour in order to live without multiple jobs. 

Many people have previously had issues with how Trump has handled immigration laws in the past. His views have not seemed to change since he said illegal immigrant children are brought by “coyotes and bad people” to America as a ploy to get into the country. 

Biden’s response was that the children were not brought by “bad people” but parents that deserve equality. If he were to be elected, he plans to make more undocumented people citizens and able to stay in the United States. Trump then responded that if you take in a rapist or murder ICE then has to come to find them and only those with the “lowest IQ” will come back to get caught. 

The Black Lives Matter movement has brought systemic racism into the media, so Welker ensured both candidates addressed these issues. Biden gave a very sympathetic response where he spoke about wanting to learn more about systemic racism and that he understands the hardships families of color go through. He touched on white privilege and institutionalized racism as well and believes there should be less imprisonment for drug problems. 

Trump claimed that “no one has done what I’ve done” regarding racism. He claimed he has great relationships and that that he “is the least racist person in the room.” This was ironic considering the Kristen Welker is a person of color. He also claimed he has done the most for racism since Abraham Lincoln. 

Nearing the end of the debate, the topic of conversation was climate change. Trump explained he created a lot of “programs” to battle climate change but was being incredibly vague. He explained America has a very good carbon emission and he defended his decision to back out of the Paris Accord. 

“We don’t have much time, we’re going to pass the point of no return, return the next eight to 10 years,” said Biden on the topic. Biden wants more industries to transition to clean energy and he has a plan to have 100% clean energy by 2050. 

At the end of the debate, each candidate was asked to speak directly to those that did not vote for them if they were elected. Trump explained he wanted to make the country successful, how it was before the pandemic. He expressed that he has been able to have the best unemployment rate for minorities and how he wants to cut taxes, unlike Biden. 

Biden clarified that he represents everyone, whether someone voted for him or not. He said he would emphasize hope over fear and science over fiction. He wants to help the economy, end systemic racism and promote clean energy. He concluded by saying what is on the ballot is the character of the United States.

The aftermath of the debate on social media was less prominent compared to the first debate, but there were still a few highlights. Rapper 50 Cent said he will be voting for Trump because of Biden’s tax plan.

“Yeah, I don’t want to be 20 Cent. 62 percent is a very, very, bad idea. I don’t like it,” said the rapper on Tuesday. 

Pence vs. Harris illustration for 360 mag

Harris vs. Pence Vice Presidential Debate

By Hannah DiPilato

On Wednesday night, amidst many members of the White House testing positive for Coronavirus, the vice presidential debate was still held. Vice President Mike Pence and vice-presidential candidate Kamala Harris discussed important topics with 57 million people watching. 

The debate was a little calmer than last week’s, but there is still a lot to take away from the dispute. Moderator Susan Page of USA Today was able to keep things in check between the two, allowing a fair debate. 

The first topic was the unavoidable coronavirus, even more relevant now that so many people in Washington have tested positive. “Stop playing politics with people’s lives,” said Pence when he brought up Harris’ opinion that she wouldn’t get a COVID vaccination unless it was endorsed by public health experts. Pence also shot blame at China for causing the coronavirus while Harris contrasted this idea by saying the Trump administration didn’t do enough to combat the pandemic. 

Another pressing issue presented was the two candidates’ opinions on abortion. Pence made a comment that “Joe Biden and Kamala Harris support taxpayer funding of abortion all the way up to the moment of birth, late-term abortion.” Although this is an exaggeration, Biden does support abortion rights. 

Pence and Harris argued about loopholes that currently exist in abortion laws that allow abortion all the way up to birth, but comparing the right to abortion to infanticide are two drastically different things. Pence could not confirm how Judge Amy Coney Barrett would vote on Roe v. Wade if confirmed into the Supreme Court. This has been a hot topic ever since the death of Justice Ruth Bader Ginsburg.

Many Americans are familiar with Biden’s plan to raise taxes on many people across the United States, but Pence took this a step forward claiming Biden would raise taxes on everyone. “Senator Harris is denying the fact that they’re going to raise taxes on every American,” said Pence. Harris noted that Biden has made it clear he won’t be raising taxes for anyone that makes less than $400,000 a year. 

Pence also acknowledged that climate change is real and that the Trump administration will “follow the science,” but he quickly changed the subject back onto Biden’s proposed tax increase. Harris responded that the government needs to do more to combat the changing climate, but didn’t say exactly how much preventative measures would cost. She also said Biden would rejoin the United States with the Paris climate accords. 

On the lighter side of the debate, social media buzzed about a fly landing on Pence’s head. The Vice President didn’t notice the fly, but the fly’s black body stood out to the audience against Pence’s bright white hair. 

The fly became a sensation and many twitter accounts were created from its perspective. There were hopes for a Saturday Night Live skit and jokes about a Netflix special. An online Halloween store is even selling a white wig with a fly on it called “Debate Fly Wig.” Biden also took advantage of this running joke and created a tweet with a fly pun to encourage donations and put a fly swatter up for sale.  

In the debate’s final moments, a question submitted by an eighth-grader was asked regarding the political division of The United States and the disagreement between the country’s leaders. 

Pence responded by attacking the news media for showing more of a significant divide that actually exists between most citizens. Harris referenced the 2017 Charlottesville violence and how this motivated Biden to run. “Joe Biden has a history of lifting people up and fighting for their dignity,” she said explaining how Biden could unite Americans. “I mean, you have to know Joe’s story to know that Joe has known pain, he has known suffering, and he has known love.”

On Thursday, following the vice presidential debate, President Donald Trump stated he would not be attending the next virtual debate against presidential candidate Joe Biden. Trump said on Fox News he would hold a rally instead.

Jane Fonda Uncle Ben's Campaign illustrated by Mina Tocalini for 360 MAGAZINE.

Jane Fonda × Uncle Bud’s

In celebration of National Hemp Month, Uncle Bud’s, the Made in America, mass market leader in Hemp and CBD, reveals its first campaign imagery with Jane Fonda, the brand’s newest ambassador. Shot by acclaimed photographer John Russo with styling by Cristina Ehrlich, who is named one of the top 25 most powerful stylists by The Hollywood Reporter, the campaign features two-time Academy Award-winning actress, author, activist, and fitness guru Jane Fonda, who was playfully captured with her go-to products from Uncle Bud’s Hemp & CBD.

The hero campaign image is a compilation of seven Fondas holding a different Uncle Bud’s product. The assortment includes the glow-inducing Hemp Enzyme Face Mask, the powerful and fast-acting CBD Body Revive Gel, the moisturizing and indulgent Hemp Body Lotion, the timely and in-demand cult favorite Hemp Hand Sanitizer, the original and hero product, The Hemp Topical Pain Relief, its counterpart The Hemp Roll-On Pain Relief, and the healing, digital age must-have, The Hemp Blue Light Face Mask. The eye-catching shot will live alongside the slogan “I’m FONDA Hemp and CBD” on a prominent billboard in Times Square and be used in the brand’s digital reach this quarter.

With the partnership kicking off during the pandemic, Uncle Bud’s, an innovative leader in the Hemp and CBD space was inspired to get creative in working with Fonda to release the collaboration. In lieu of a traditional photoshoot, Fonda was announced as the brand’s newest ambassador in May by way of a lighthearted video created by Fonda and shared on her personal social media accounts. The video was a fun play on TikTok’s viral ‘pass the brush’ challenge, and the partnership has lived on social channels until now.

In early June, the campaign came to life on set in Los Angeles, with Uncle Bud’s, Fonda and all parties taking utmost precaution in a safe and mindfully orchestrated socially distanced photoshoot.

Jane Highlighted some of her favorite products from the set: “This [the Hemp Roll-On Pain Relief] is my go-to for aches and pains. Just roll it on and go. No mess, no stiffness, no BS…I gave this blue light face mask to a good friend of mine. It protects your skin from harmful blue light that emits from your computer or phone. It’s terrific. So, if you happen to know *someone* who spends too much time online, get this mask.”

“We are excited to be able to celebrate National Hemp Month with the release of the ‘I’m FONDA Hemp & CBD’ campaign” said Garrett Greller, Co-Founder of Uncle Bud’s Hemp & CBD. “With COVID-19, this partnership took a different course to start but it’s allowed the brand’s innovation to shine through. The playful imagery is the perfect fusion of Jane Fonda’s personality and Uncle Bud’s product.”

Officially launching in September 2018 with one hero product, Uncle Bud’s Hemp & CBD has experienced unequivocal growth. In less than two years, the brand has grown to now include over 72 Hemp & CBD products powered by the proprietary formula, CANATREX™, retailed in more than 15,000 stores nationally, and the company has continued to outperform its Q1 and Q2 2020 projections amidst the coronavirus pandemic. As a leader in the Hemp and CBD space, Uncle Bud’s takes pride in being Made in America, GMO Free, Cruelty Free and Leaping Bunny Certified. The full range includes Hemp & CBD products for skincare, personal care, and even pet care – all retailing under $30.

Jane Fonda is a two-time Academy Award-winning actress (Best Actress in 1971 for Klute and in 1978 for Coming Home), author, activist, and fitness guru. Her career has spanned over 50 years, accumulating an extensive body of film work and crucial work on behalf of political causes such as women’s rights, Native Americans, and the environment. She is a three-time Golden Globe winner, Honorary Palme d’Or honoree, 2014 AFI Life Achievement Award winner, and the 2019 recipient of the Stanley Kubrick Excellence in Film Award as part of BAFTA’s Britannia Awards. Fonda will next be seen in the seventh and final season of Grace & Frankie and other past credits include the comedy Book Club for Paramount and the Emmy-nominated HBO documentary Jane Fonda in Five Acts, which chronicles her life and activism. Currently, she is leading the charge on Fire Drill Fridays, a national movement to protest government inaction on climate change. In September, Fonda will release her book What Can I Do? My Path from Climate Despair to Action through Penguin Random House about the looming disaster of climate change and the tools we need to join her in protest.

Follow Jane Fonda: Facebook | Instagram | Twitter

Follow Uncle Bud’s Hemp & CBD: Facebook | Instagram | Twitter | YouTube

World Oceans Day Event

In recognition of World Oceans Day, the TerraCycle Thai Foundation announced that it participated in the “Innovation for Sustainable Ocean” event hosted by the Department of Marine and Coastal Resources (DMCR) June 8 in Bangkok, Thailand at the request of the Thai government.

The Foundation installed a river plastic capture trap in the waterway of Khodpor public park in Rayong that’s designed to increase the amount of debris and marine plastics that are collected from Thai waterways, by intercepting it before it reaches and pollutes the ocean. Furthering the Foundation’s commitment, it has also agreed to sustainably recycle not only the waste collected through its own collection devices and efforts, but also the waste collected by all the other organizations participating in the project.

Please take a moment to review the release below and let me know if you have any questions, need more information or would like to schedule an interview to discuss the announcement. Interviews are available with:

• Tom Szaky, Chairman of the Board, TerraCycle Global Foundation

• Jon Banner, EVP Global Communications and President, The PepsiCo Foundation

Mira Lehr – High Water Mark

At the age of 85, Mira Lehr is hitting a new high water mark in her career with national critical acclaim and a passion for protecting the planet from climate Armageddon. Mira Lehr has been championing environmental action since 1969, decades before others jumped on the climate bandwagon. It was fifty-one years ago that Buckminster Fuller chose Lehr for his groundbreaking World Game project. This was during the first lunar landing and a year before the first Earth Day, which celebrates its 50th anniversary this week on April 22.

Now, on the 50th anniversary of her artistic turning point towards championing the environment, the Mennello Museum of American Art in Orlando has invited Mira Lehr to present a new exhibition with a fateful title: High Water Mark. Since the museum is temporarily closed due to the pandemic, a new series of online initiatives bring Mira’s art to audiences who are staying at home now because of social distancing.

➢ The Mennello Museum is also providing online tools for families while at home with their children during the pandemic, based on Mira Lehr’s exhibition. Parents can visit the museum’s social media channels: facebook.com/MennelloMuseum and instagram.com/mennellomuseum (#YourMennelloMoment).

➢ Lehr is sharing the museum’s virtual tours with her audiences at this new video-tour miralehr.com/high-water-mark-exhibition-videos and at this new gallery photo-tour miralehr.com/exhibition-phototour.

About the Artist

Lehr’s solo and group exhibitions number over 300. She is a graduate of Vassar College (1956) with a degree in Art History, under the mentorship of Linda Nochlin, the feminist art historian. She has been collected by major institutions across the U.S., including the Smithsonian Museum of American Art (Washington), the Getty Museum Research Center (Los Angeles), Perez Art Museum (Miami), and the Frances Lehman Loeb Art Center (NY).

Helsinki, Finland, 360 MAGAZINE

Helsinki Energy Challenge

Helsinki wants to offer a platform for new, sustainable and innovative solutions, and, on 27 February, the City opened the international Helsinki Energy Challenge. The competition seeks to find solutions, by means of which the city can be heated in a sustainable way without coal and with as little biomass as possible during the upcoming decades. The grand prize of the competition is one million euros. The City of Helsinki lives up to its global responsibility in the fight against climate change and is committed to sharing the results of the competition openly, in order to allow other cities to benefit from them in their own climate work. The role of the cities in the fight against the climate crisis is decisive.

Despite the world situation caused by the coronavirus, the City of Helsinki keeps investing heavily in its climate work. The climate crisis has not been cancelled and the City is still working its way towards a carbon neutral Helsinki. In order to get the best possible result out of the Helsinki Energy Challenge even in this changed situation, it has been decided that the registration phase is prolonged. The prolonged registration phase ends on 30 September 2020. The finalist teams invited to the second phase of the competition are announced in the beginning of November and the winner of the competition will be revealed in March 2021.

“Our competition got off to a great start at the end of February, and the reception has been overwhelmingly positive both in Finland and abroad. It is clear that we have started something unique. However, the changed world situation caused by the coronavirus comes at a difficult stage in respect to our competition. Innovators and potential competitors now need time to adapt to the new situation and prolonging the registration phase of the competition is necessary at this point. The competition process will remain otherwise unaltered. Despite the coronavirus, we need to stick to the climate goals. We still have to get rid of coal and we want to replace it with long-term sustainable solutions. We are fulfilling our responsibility in the fight against the global climate crisis and we will not let it wait until the coronavirus crisis has blown over. Both the Helsinki Energy Challenge and our other climate efforts continue at full strength”, notes Helsinki Mayor Jan Vapaavuori.

During the prolonged registration phase of the Helsinki Energy Challenge, there will be additional webinars and other virtual events, during which the competitors can learn more about the competition, but also look for members to their competition team. Interested parties are encouraged to enter the competition as diversified and cross-disciplinary teams.

The new competition schedule and further information about the Helsinki Energy Challenge can be found HERE

(Photo courtesy of Jussi Hellsten)