Posts tagged with "opening"

Lego Illustration Heather Skovlund for 360 Magazine

LEGOLAND New York Resort Now Open

The Orange County Tourism & Film team is incredibly excited to share that LEGOLAND® New York Resort is officially open for fun. The 150-acre park is located in Goshen, New York.

“We are thrilled that LEGOLAND® New York Resort is officially open to all!” said Orange County Tourism Director Amanda Dana. “LEGOLAND® New York Resort will not only benefit Orange County, but it will have a tremendous economic benefit in the Hudson Valley region and the entirety of New York. I know I can’t wait to go explore LEGOLAND® New York Resort!”

After starting construction in 2018, LEGOLAND® New York Resort opened all seven of their themed lands to the general public on Friday morning. Attending the grand opening was Gov. Andrew Cuomo, joined by other elected officials and regional tourism partners who marked the opening of the theme park by flipping a power switch.

LEGOLAND® New York Resort features a theme park with seven uniquely themed worlds, filled with attractions for the whole family. The theme park also includes a variety of dining options, as well as stores to purchase your favorite LEGO® products. A 250-room resort accompanies the theme park, offering patrons the chance to stay in either pirate, kingdom, Lego Friends or LEGO® NINJAGO® themed rooms. The LEGOLAND® hotel will start accepting reservations on August 6.

The addition of LEGOLAND® New York Resort increases the number of major attractions in New York State that currently reside in Orange County. Sitting 50 miles away from New York City, Orange County provides recreational activities, history, shopping, arts and culture, dining and more for all ages. Enjoy a tasting at one of the numerous wineries, breweries, distilleries and cideries or enjoy the outdoors, rafting down the Delaware River or hiking the Appalachian Trail. Orange County provides fun for all ages throughout the entire year, making the area a premier North East destination.

About Orange County Tourism & Film

Orange County Tourism, based in Goshen, N.Y., is the county’s tourism headquarters and a participant in the I LOVE NY program. A comprehensive listing of area attractions, lodging and events can be found at Orange County Tourism and Film. Like Orange County Tourism on Facebook for the latest news on local happenings.

 

Mask illustrated by Mina Tocalini for 360 MAGAZINE.

Indiana School Quarantines on First Day

By Eamonn Burke

Greenfield Central Junior High School in Indiana opened on Thursday, as one of the first high schools to do so in the country. Within hours, the school had to quarantine when a student tested positive for the COVID-19 virus. It appears that the student was tested days before and went to school without knowing the results.

The emergency “Positive COVID-19 Test Protocol” that went into action following the testing involved isolating the student and a two week quarantine order for those who had come in contact. The schools superintendent, Harold E. Olin, knew the situation was coming but was “shocked it was on Day 1.” Nonetheless, Olin said in a letter that “It was very evident today that nearly all of our families and students were prepared to properly follow the safety protocols we have established”.

This comes amidst a national debate over the re-opening of schools in the fall. While most major school districts have announced a remote start, some in places like Texas and Florida, where the virus is running rampant, plan to open in the fall. Teachers unions have been vehemently opposing an in-person opening, threatening and executing lawsuits and strikes to make their point. They put pressure on Trump’s administration, who is urging for children to get back to school.

Further complicating matters is a study from Northwestern and a Chicago Pediatric Hospital found that children five years and younger carry the virus in high concentrations, although a study on their transmission rate has not been conducted.

On top of all the virus concerns is that of the mental health and success of students who are learning virtually. This spans everything from eye health to sleep patterns to ability to socialize. In addition, it can be harder for many students to pay attention and retain material when studying from home.

Sofia Vergara x LA Art Show

SOFIA VERGARA TO HOST 25th ANNUAL LA ART SHOW OPENING NIGHT GALA

Proceeds From Star-Studded Event Will Benefit St. Jude Children’s Research Hospital

OPENING NIGHT PREMIERE
Wednesday, February 5, 2020
Red Card & Patrons Preview | 6pm – 11pm
Opening Night Premiere | 8pm – 11pm

SHOW HOURS
Thursday, February 6, 2020 | 11am – 7pm
Friday, February 7, 2020 | 11am – 7pm
Saturday, February 8, 2020 | 11am – 7pm
Sunday, February 9, 2020 | 11am – 5pm

LOS ANGELES CONVENTION CENTER – SOUTH HALL
1201 South Figueroa Street
Los Angeles, CA 90015

The 25th Annual LA Art Show is proud to announce that actress Sofia Vergara will be the official host of the 2020 Opening Night Premiere Gala being held at the Los Angeles Convention Center on Wednesday Feb. 5 from 8 – 11 pm. The beloved Colombian actress is known for her role as Gloria Delgado on the ABC television series Modern Family. The long-running, multiple-Emmy award-winning series is currently in its 11 and final season.

Proceeds from the event will benefit St. Jude Children’s Research Hospital for the sixth year in a row. Thanks to generous donors, families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their children live.

All proceeds from the sale of Patron and Vanguard tickets and 15 percent of sales of Friend tickets will go directly to the charity. All attendees of the Opening Night Premiere party are supporting the lifesaving mission of St. Jude: Finding cures. Saving children. ®

In addition to food, beverages, live music and art, gala attendees will be given a special sneak peek of the LA Art Show’s 200,000 square foot of programming featuring more than 100 galleries from 18 countries. They will have first dibs to explore DIVERSEartLA, a celebration of pride in LA’s cultural diversity, view Oscar-nominated Kazuhiro Tsuji’s three-dimensional portraits of legendary, historical figures and get up close to 25 years of red carpet dresses designed by Sue Wong (and worn by stars like Anne Hathaway, Jessica Biel, Minnie Driver and others).

The LA Art Show returns to the Los Angeles Convention Center from Feb. 6 – 9. As the city (and west coast’s) largest art fair, and one of the most diversely programmed in the world, the LA Art Show features a comprehensive lineup of exhibitors not only in contemporary and modern art, but also classical and other specialized art scenes that often command their own dedicated shows.

DIVERSEARTLA 2020
“The Birth of the Niemand” by Viktor Freso
DIVERSEartLA showcase will be a full on celebration of pride in LA’s cultural diversity. This special programming section within the fair is dedicated to exhibiting the institutions, artists and non-profits from Southern California, around the Pacific Rim, and beyond, donating 20,000 square feet of exhibition space to the participating organizations. The work is not for sale.

For 2020, DIVERSEARTLA will be expanded to embrace and celebrate those art institutions and art collectors who support LA’s newest and largest iteration of art community, as well as to create a strong conversation around a variety of events and programs. Thus serving as a platform and resource for diversity best practices and leadership, including all of Los Angeles’s communities.

So far, 2020 lineup for DIVERSEartLA includes LACMA, The Broad, Japanese American National Museum, La Neomudejar Museum from Madrid, MOLAA, Art Al Limite, LA Art Association, the UCLA Chicano Studies Research Center, and many others. For the first time ever, work will be presented by the Danubiana Museum of Bratislava, as will a special exhibition from the collection of Homeira Goldstein, and more. Proving to be popular in years past, the performance programming for the 2020 DIVERSEartLA includes work by PSJM Collective from Spain and artist Miss Art World, presented by the LA Art Association.

2020 HIGHLIGHTS

ICONOCLASTS
By Kazu Hiro
Presented by Copro Gallery

Kazu Hiro is a contemporary hyperrealist sculptor living and working in Los Angeles. After working 25 years as a special effects makeup artist in Hollywood, Kazu decisively shifted focus in 2012, dedicating himself semi-full time to fine art sculpture. Using resin, platinum silicone, and many other materials, Kazu constructs three-dimensional portraits in a scale two times life size. Kazu has received numerous accolades throughout his career including an Academy Award in 2018 for his work in the film “Darkest Hour” helping good friend, actor, Gary Oldman to portray Winston Churchill. Kazu Hiro’s newest hyperreal portrait sculpture will be unveiled at the LA Art Show in Copro Gallery’s booth, alongside a retrospective of several of his past works. The artist will be in attendance at select times throughout the fair.

The Sue Wong Signature
By Sue Wong
Sue Wong never fails to astonish, employing the revered age-old couture techniques implemented by the finest Couture houses in Europe, and evoking the allure and glamour of various eras such as Weimar Berlin, 1930s Shanghai, Precode Hollywood and Manhattan’s gilded Jazz Age. While often adopting vintage style, every design belongs in the now and is decidedly very Sue Wong; exquisite fabrics shimmering with incandescent beads, unique embroideries and layered textures embellished with passementerie and soutache combine to create works of art that are graceful, elegant, unique and timelessly beautiful. The 2020 LA Art Show will be taking place the same weekend as Tinseltown’s premiere awards ceremony: the Oscars. It’s only appropriate to celebrate with 25 years of the iconic style of Sue Wong in a new FASHION section of programming, featuring nearly a dozen gowns worn on red carpets by Hollywood stars like Anne Hathaway, Kim Kardashian, Jessica Biel, Minnie Driver, Reba McEntire, Tyra Banks and more.

The M.C. Escher Experience
By M.C. Escher
Presented by Walker Fine Art

Exploring the intersection of art, mathematics, science and poetry, Escher’s work has fascinated and astounded generations of artists, architects, mathematicians, musicians and designers alike. Over 40 years, Walker Fine Art has assembled the largest collection of Escher works in the world, and will showcase the “rarest of the rare” at the 25th Annual LA Art Show. The M.C. Escher experience runs the span of his entire career, and will include rarely seen lithographs, wood cuts, engravings, and mezzotints, as well as the artist’s iconic custom furniture. Many of these will be shown in California for the first time ever. In addition to seeing the artist’s work up close, LA Art Show attendees will have the opportunity to become Escher. A special photo-booth will recreate his iconic sphere self portrait with you in the reflection.

ALPHACUBE
By Lorenzo Marini
Curated by Sabino Maria Frassà
Presented by Bruce Lurie Gallery

After Milan, Venice and Dubay Lorenzo presents his new art-installation ALPHACUBE in the USA. Curator Sabino Maria Frassà explains that AlphaCube turns that paradigm of the white cube as the best form for conveying contemporary art. The artwork is a large white cube, that immerses guests in a space animated by letters, light and sound.

The white cube rises in space like something alien, as much in form as in content: while it is obvious that the artist has a certain fascination for Dadaism and Futurism, which he reinterprets and actualizes, it also cannot be denied that the focus of the installation is not an aesthetic satisfaction but a social and cultural stimulus.

3/11: Requiem And Revival
By Sogen Chiba
Presented by Gallery Kitai

On March 11, 2011, the most powerful earthquake ever recorded in the history of Japan occurred off the Pacific coast of Tōhoku. The earthquake triggered powerful tsunami waves that killed over 19,000 people. Premiering originally at the Tokyo Metropolitan Art Museum, Sogen Chiba’s 3/11 Requiem and Revival work transcribes newspaper reports of the Great East Japan Earthquake in large-scale calligraphy murals.

For the 25th annual LA Art Show, Chiba has created a never-before seen work in this series. Nearly a decade has passed since the tragic events of 3/11, so the lessons learned from the event are now fading. In this exhibition, Chiba seeks to record the memories of unimaginable disaster, and consider how we can move beyond them. Chiba himself is from the disaster-hit Ishinomaki district, and has used his indomitable spirit to move beyond misfortune and challenge himself to create works and imagery that can only be expressed in calligraphy. The artist will be performing each day at the LA Art Show.

EAST ASIAN INK SHOWCASE
Ink painting originated in East Asia as the tradition of using carbon-based black ink and calligraphic brush painting techniques, and has continued to evolve as the basis for much contemporary works in the region. Ink is as synonymous with painting in the East as oil is with painting in the West. From traditional and historical, to contemporary, to avant-garde, the LA Art Show offers the largest showcase of ink painting of any art fair outside of Asia. This a unique opportunity to appreciate the rich spectrum of ink painting styles. Learn more here:

The Maize Project
By Eric Johnson
Presented by Fabrik Projects Gallery

The “Maize Project” abstractly represents a lodge pole-like structure. In the Native American culture, the lodge pole is a gathering place and the title and shape of the sculpture references a section of an ear of maize corn. For Johnson, this alludes to his Native American heritage and also is a call to raise awareness to issues of global hunger, alternative fuel, and corn’s complicated relationship to our food supply. The piece is assembled from more than 300 individually cast polyester resin units—”kernels,” as he calls them. The kernels were made in Johnson’s studio with assistance from various artists, friends and community members. The communal project took several years to complete. Participants were invited to select resin colors, sequencing of pours, and encase small objects or messages into the kernels. Customization ranges from the light hearted (candy corn) to the profound (baby teeth of a lost child).

DIALOGS LA & PERFORMANCE SCHEDULE
Returning for the 7th year in a row, the DIALOGS LA series of conversations will connect audiences directly to the artists, curators, and other art world luminaires involved in the LA Art Show.

Live art demonstrations by renowned ink painter Sogen Chiba, and sculptor Ichitaka Kamiji are also scheduled throughout the fair. Attendees will also be able to see and interact with performances by Miss Artworld and PSJM Collective. For the first time ever, the DIALOGS LA booth will be screening The Edge of Paradise: Taylor Camp Kaua’i 1969-1977 on Friday and Saturday as well.

HIGHLIGHT
Saturday, Feb 8 / 4pm / A Conversation With Gronk & Sellars
Moderated by Marisa Caichiolo

Two legendary L.A.-based artists will discuss their theatrical and opera collaborations around the world over the last three decades. Gronk and Sellars will also share their experience and thoughts on the role of art in a time of profound social upheaval and inequity. The conversation will take place on Gronk’s installation Pyramids, a full-size mock-up of a theatrical stage that Gronk will be painting throughout the run of the LA Art Show. Pyramids re-imagines Gronk’s 2013 set design for Sellar’s Purcell’s “The Indian Queen,” an innovative updating of the 1695 semi-opera. For the LA Art Show, Gronk brings the piece into 2020, while also providing visitors with a behind-the-curtain view of his artistic practice. Rather than enter a theater where the stage is already set, visitors will be able to interact with the artist, participating in the process of making a “political theater” for our contemporary moment. Gronk is a featured artist in DIVERSEartLA, where his project brings together elements of his lifelong work as a painter, muralist, performance artist, set designer, sculptor, and printmaker. His expansive art flows out of his DTLA studio into the hallway, where the resulting 40-foot long wall mural has been declared a city landmark. Peter Sellars is a renowned theater, opera, and festival director. He is co-organizer of the exhibition Inside the Mask, on Central American masks after the Conquista, which opens at the Hammer Museum on February 15.

About the LA Art Show
The LA Art Show creates one of the largest international art fairs in the United States providing an exciting, immersive, insider art experience to sponsors, their select guests and VIP clients. The show attracts an elite roster of national and international galleries, acclaimed artists, highly regarded curators, architects, design professionals, along with discerning collectors. This innovative, exceptional cultural environment attracts executives and board members of Southern California businesses, state, county, and municipal government representatives, as well as leaders of the region’s cultural institutions. Attendees are trend setters, influencers and alpha consumers, who seek and demand the newest and the best in all areas of their lives—art, design, food, technology and travel being specific passion points. www.LAartshow.com

Petersen Automotive Museum Opens New “Legends of Los Angeles” Exhibit

On November 10, 2018, the Petersen Automotive Museum opened its latest exhibit, “Legends of Los Angeles: Southern California Race Cars and Their Builders,” in the Charles Nearburg Family Gallery presented by Lucas Oil. The display features 12 Los Angeles-built race cars powered by engineering masterminds such as Ed “The Old Master” Pink and Fred Offenhauser and piloted by legends such as Don “The Snake” Prudhomme, Parnelli Jones, Bill Stroppe and Dan Gurney.

“Legends of LA” is highlighted by a stunning180-degree panoramic video, which surrounds the collection of race cars and provides an immersive way to experience the fastest race cars ever built in Los Angeles as they are raced on the region’s famed tracks. Featuring vehicles from every major racing type including midgets, sprint cars, dragsters, off-road cars, IndyCars, land-speed cars and road-racing cars, the panoramic video works alongside the display to take viewers on a visual journey down historic tracks such as El Mirage, Willow Springs International Raceway and Perris Auto Speedway.

Key vehicles on display include a 1963 Ol’Yaller Mark IX, which was one of the last race cars designed and built by Southern California hot rod legend Max Balchowsky; a 1964 Shelby Cobra 289 FIA, one of five FIA-spec factory team cars that competed in the 1964 World Championship and was raced by Dan Gurney in the Targa Florio; a 1967 Long 
“Shelby Super Snake” with an Ed Pink racing engine, which made history when driver Done Prudhomme accomplished four quarter-mile runs in the six-second range at the 1967 NHRA Spring Nationals; and Big Oly, a 1970 Ford Bronco which was raced to a back-to-back victories at the Baja 1000 in 1971 and 1972 by the legendary off-roading team of Parnelli Jones and Bill Stroppe.

“From the early years of auto racing to today, Los Angeles has played a key role in the development and growth of motorsports in North America,” said Executive Director Terry L. Karges. “Our new exhibit honors the region’s rich history through some of the finest examples of race car engineering and design, telling a comprehensive story about the legends that helped establish Los Angeles as the diverse racing destination that is today.”

Preceding the public opening, the Petersen hosted a formal cocktail reception and media preview on Thursday, November 8, 2018. The evening paid homage to LA-based racing icon and race car constructor Parnelli Jones, a motorsports legend known for his victories in nearly every major auto racing event in the United States. Jones, whose voice is featured in the gallery video was praised on stage while guests bid on his signed racing memorabilia during a silent auction.

“Legends of Los Angeles” will run through December 1, 2019. To learn more about the new exhibit or the Peterson Automotive Museum, please click here!

The Petersen Automotive Museum Foundation is a non-profit 501(c)(3) charity. The Museum is located at 6060 Wilshire Boulevard (at Fairfax) in Los Angeles, California, 90036. Admission prices are $16 for general admission adults, $13 for seniors and students with ID, $8 for children ages 3 to 12. Active military with ID, personal care attendants and children under three are admitted free. Museum hours are 10 a.m. to 6 p.m. For general information, call 323-930-CARS or visit here!

Maggie Rogers’ “Give A Little” Out Today

If you haven’t heard of Maggie Rogers yet..it’s about time you seriously do.

Just earlier today, the 24-year old music artist released her new song “Give A Little” that is available for listening on Spotify and the song is available for download HERE

Produced by Grammy-award winning producer, Greg Kurstin, Rogers’ new upbeat song exhibits a soft touch of romance as it is aground by darkness and defensiveness.

Kurstin has previously worked with Adele, Sia, Foo Fighters and many others so it’s to no surprise that his help with Rogers’ “Give A Little” is such a success already.

Ever since Rogers released her first album The Echo back in 2012, her talent in the music industry has evolved and blossomed into something more beautiful every time. This change is evident throughout her music over the course of years as she gains an even larger fan base during the process.

Interested in seeing where Rogers will be showing? She will be the headline for two sold out shows at Koko in London which takes place the 29th and 30th of August, following her performances at the U.K.’s Reading and Leeds Festival at the BBC Radio 1 Stage.

Pilgrimage Music & Cultural Festival is yet another event where Rogers’ will be performing at which takes place on the 22nd and 23rd of September.

Did you think that was the last of Maggie Rogers’ appearance this year? Think not! She will also perform as a co-headline at All Things Go Fall Classic which is one of Washington D.C.’s LARGEST signature festivals. By her side on October 6th is also LPX (Lizzy Plapinger).

A fan of hers already? We knew you would. You can all her tour dates right here –RSVP fast!

As for her “Give A Little” song, stay tuned in the next upcoming weeks for her official music video!

En Avance x Maison Francis Kurkdjian Collaborative Concept Opening

Celebrating its 25th anniversary this year, luxury fashion and lifestyle store En Avance, a pioneer in Miami’s Design District founded by Karen Quinones, hosts the first Maison Francis Kurkdjian store-within-a-store in the United States. The new collaborative concept opened on Saturday, April 14, 2018 in Paradise Plaza – 151 NE 41st Street, Suite 129 Miami, FL 33137 in the Miami Design District, a neighborhood dedicated to innovative fashion, design and architecture. To commemorate this silver milestone and new partnership, over 160 longtime friends of the brand came to celebrate and support this meaningful new juncture.

“What an amazing way to ring in my 25th year and celebrate this amazing collaborative concept with Maison Francis Kurkdjian. I’m really proud of the beautiful Store we created together,” said Karen Quinones, founder of En Avance.

En Avance and Maison Francis Kurkdjian, an iconic French luxury fragrance house co-founded by master perfumer Francis Kurkdjian and its President & CEO Marc Chaya, share a portion of the space designed by Forall Studio in Paris who created perfectly the chic elegance of Maison Francis Kurkdijan Paris Boutique. En Avance is a chic loft type retail environment with beautiful white concrete floors and an exclusive repertoire of magical themed Fornasetti wallpaper panels that are at once iconic and covetable. The edited selection of designer fashion, accessories and home decor is displayed on metal racks and white lacquer Calligaris furniture. Free floating dressing rooms draped with custom red velvet curtains added a hint of drama to the architectural design of the space. Guests sipped on Moet Champagne Minis and enjoyed first hand looks of styles curated by owner Karen Quinones who has provided a platform to showcase young new talent from across the globe.

“It was such a nice way for Francis & me  to celebrate the opening of our first boutique in the United States in collaboration with Karen & En Avance! The party was all about friendship, beauty and good vibes,” exclaimed Marc Chaya, Co-founder & CEO of Maison Francis Kurkdjian.

Notable Attendees: Louis Aguirre, Barbara Becker, Tracy Mourning, Sam Robin, Gabrielle Union, Veronica Webb

About En Avance

Celebrating its milestone 25th year, En Avance, established in 1993, has been a platform to showcase young new talent from across the globe. With its innovative, timeless, luxurious, yet functional sense of style, owner Karen Quinones carefully selects, curates and features new young talent and established designers also stocking sustainable fashion and beauty brands. Along with clothing, En Avance features exquisite fine jewelry, luxury lingerie, books, French ceramics and also exclusively presents Fornasetti’s furniture, objects and decorations adding a fresh and whimsical mix to her curation.Being the first multi-brand boutique to come to the Miami Design District in 2006, En Avance continues to be a destination at the forefront in the ever evolving industry.

About Maison Francis Kurkdjian

Maison Francis Kurkdjian was born in 2009 from the encounter between Francis Kurkdjian, a renowned master-perfumer with scores of successful creations to his name, and Marc Chaya, ex Ernst & Young advisory partner. Together, they fulfil their desire for a sensual, generous and multi-facetted landscape of free expression, creating a new emblem of French know-how and lifestyle. Maison Francis Kurkdjian has since developed into a key player in the luxury fragrance market with presence in nearly 500 ultra-selective retail locations in more than 40 countries. The Maison Francis Kurkdjian collection is sketched like a fragrance wardrobe, with myriad of facets of emotions. Designed in the tradition of luxury French perfumery, it advocates nevertheless a contemporary vision of the art of creating and wearing perfume. Maison Francis Kurkdjian has been a member of Comité Colbert since January 2016.

DISABILITY EMPLOYMENT

“People with disabilities are entering the workforce in unprecedented numbers?” It’s worth looking at the reports that show how “no group has felt the benefits of accelerated economic growth more than Americans with a disability”

Indeed, people with disabilities experienced a four-fold increase in job opportunities last year – unprecedented growth

In states across the country, Governors are undertaking new efforts to expand job opportunities for all. For example, Gov.Edwards recently launched a task force focused on employment for Louisianans with disabilities. Gov. Walker just signed historic legislation that makes Wisconsin an Employment First and commits resources to expanding competitive, integrated employment. Remarkable progress and remarkable leadership.

During the Meeting of the National Governors Association (NGA), our team and partner organizations spoke 1-on-1 with thirty-four different Governors. In each meeting we advocated for policies and practices that will expand economic opportunities. For several Governors, we had the chance to honor them with an award for their leadership and their continuing commitment to these issues.

At the end of the day, there are hundreds of self-advocates, community organizations and state leaders in a position to drive this change forward. Your involvement can move progress even faster! Expanding opportunities requires leaders across the public sector, the private sector and advocates to join forces and find solutions. First, check out where your state ranks and what challenges impact opportunities. You can also see what your state has done or is already doing to expand jobs for people with disabilities. We have written in-depth reports about what each of the 50 states is doing to advance opportunities for Americans with disabilities. image-2018-04-18 (1)

FIRST U.S. CHAMPION STORE × LA

CHAMPION® ATHLETICWEAR OPENS FIRST U.S. RETAIL STORE IN LOS ANGELES

The Iconic Brand Blends the Heart of a Champion and City Culture with New Retail Venture in California

Champion Athleticwear, makers of authentic athletic apparel since 1919, is bringing the brand to life in a unique and genuine way with its first U.S. store opening in Los Angeles, California, at 123 South La Brea Avenue.

Opening its first American specialty retail location in one of the city’s top shopping destinations, Champion selected Los Angeles’ flourishing La Brea District to plant its retail flag in an area comprised of dozens of trendsetting stores and brands. The first 500 customers to shop at the grand opening on Saturday, April 7 will receive a limited edition canvas tote bag with exclusive art designed by Stella Blu, a local artist.

“The global sphere of influence in Los Angeles with regard to fashion, art, sports and entertainment culture make it the perfect place for Champion to bring its iconic heritage and product stories to life,” said Susan Hennike, President Champion Athleticwear. “In today’s retail landscape, it’s vital to create a direct connection with our consumers. The need to provide a seamless customer experience across all channels makes this exactly the right time and place for Champion to launch this exciting retail concept in the United States.”

The Champion store will feature onsite customization, allowing shoppers to design one-of-a-kind Champion garments made on-demand and tailored to their specific preferences. Additionally, there will be a number of specialized product assortments only available in the Los Angeles store and frequent product drops will take place from the company’s global lines. Regional collections inspired by the Southern California area in which the store resides will also be available and will include exclusive styles, colors and partnerships with local influencers.

“The store will showcase not only our iconic pieces, such as Reverse Weave®, but also our heritage and key moments in time, further illustrating our brand’s unique identity,” said David Robertson, Director Champion Brand Marketing. “We truly believe in our mantra that ‘it takes a little more to make a Champion’ and we’ve transformed this concept into a reality with this store.”

With the launch of the first U.S. store, Champion has developed a retail concept that is true to the brand, the consumer and the local community to tell one holistic story. The store’s design is inspired by Champion’s incredible sportswear heritage but interpreted in a modern way, mirroring how the brand continuously reinvents its classic and iconic products.

Through imagery, product displays and merchandising, Champion is able to bring its key icons like Reverse Weave to life in a new way. Key materials used throughout the store give a nod to the brand’s authentic American athleticwear positioning, which includes reclaimed basketball court hardwoods, gym lockers and metal mesh (like the mesh fabric Champion pioneered).

Situated in the heart of La Brea, the store creates a space for shoppers to visit when looking for iconic styles, simple classics or bold designs, all curated and merchandised by Champion for a one of a kind experience.

To learn more, visit Champion.com and follow the brand on Instagram, Twitter and Facebook as well as the Champion Los Angeles Store on Instagram @champion_losangeles.