PETA Attacks NBA Over Canada Goose Sponsorship
Natural Fibers Alliance Blows Foul on Extremism
This week members of the People for the Ethical Treatment of Animals (PETA) demanded the NBA scuttle its new multiyear partnership with Canada Goose. On Monday, the Canadian company announced a multi-year partnership with the NBA to develop specialized attire for NBA All-Star Games.
PETA has had a long-running campaign against Canada Goose because the company uses feathers and fur in some of its outerwear. PETA has vigorously attempted to ban the use of all leather, wool, fur, cashmere, down, and silk at the federal, state, and local levels because they are derived from animals–including the leather used to make basketballs.
Mike Brown, head of sustainability and communications with the Natural Fibers Alliance, issued the following response to PETA: PETA has gotten so extreme that it would ban basketballs simply because they’re made with leather. This is a lay-up for the league: Tell PETA to hit the showers.”
Not only does PETA’s advocacy against natural materials harm the environment but threatens consumers’ freedom of choice. Synthetic clothing is one of the top global polluters of waterways. Researchers estimate that synthetic fabrics alone are responsible for up to 35 percent of microplastic pollution in our oceans; synthetic clothing “sheds” microparticles when cleaned. Natural fibers, in contrast, are a sustainable and renewable resource.
The Natural Fibers Alliance is a newly formed environmental justice coalition representing wool, leather, fur, and other naturally produced materials. For additional comments or questions, contact Mike Brown.
It’s fair to say that the NFL is still one of the major sports in America, with millions of fans following the action each season. This saw $9.5 billion in revenue made by the NFL in 2020 and each team in the league getting a slice of this to build with. With the 2020 season delivering all the usual thrills and spills (with an exciting Super Bowl game to top it off), it is still a sport that offers so much to fans.
It is not just watching the drama unfold that brings so many people to the NFL, though. Betting on this sport also draws many fans in to keep up with the action. The AGA estimated that the 2018 Superbowl drew almost $5 billion in bets – much of it illicit. Thankfully, 2021 is a different time, and sports betting is making its way to gradual nation-wide legalization, with many states already fully allowing it.
In terms of actually making a profit from your wagers, for many, the key to success is finding the best NFL picks and predictions to use in their betting. If you can make the correct calls, it really helps you get the most from sports betting in the long term.
Of course, it is also the individual teams that make the NFL what it is. While the players that each team fields count for a lot, smaller things, such as the uniform each team wears, are very important. A snazzy uniform can help attract fans and make them feel good about their team – as well as leading to more shirt sales! A poorly executed uniform, on the other hand, can have the opposite effect.
With the NFL in off-season until September, now is the perfect time to look at which teams come out best and worst in terms of stylish uniforms.
Best 3 NFL team uniforms – Packers, Saints and Rams
As it is always nice to look on the bright side of life, let’s start with the most fashionable NFL uniforms around. While teams are always rebranding and updating each off-season, these are the current top three:
First up are the Green Bay Packers. The green and gold shirt design is pure class and instantly recognizable. It has remained pretty much unchanged for a long time and this gives it a really classic feel. The flash of yellow on the sleeve edging gives it extra zip, while the all-yellow pants complement the shirt perfectly.
Second best would probably be the LA Rams. This might be slightly controversial, as they had a kit rebrand recently, which was not to everyone’s taste. For a lot of fans, though, it looks awesome and is a definite update on their old uniform! The all-blue shirts and pants give an elite vibe, while the tight fit of both gives players an almost video game-style outline.
Third place must go to the New Orleans Saints. All you really need to know is that their uniform brings together black, gold and white to stunning effect. The players helmets, in particular, work very well, as the gold color and white stripe help offset the black uniform itself. For the same reason, the gold player numbering also stands out well on the black shirts.
Bottom 3 NFL uniforms – Jets, Bengals and Falcons
While the previous teams have got it spot-on in terms of cool uniforms, these three have not. First up are the recently rebranded New York Jets. There is just something about this uniform that does not work, and it looks ugly. This is mainly down to the outdated feel and how the white lettering sits awkwardly on the shade of green that is used.
If the Jets uniform is boring, then the Bengals have almost the opposite problem – there is just too much going on! The orange helmets with black stripes are like a migraine-inducing magic eye picture, while the stripe of orange on the black pants does not work, either. Throw in a shade of orange on the shirt, which anyone would find hard to pull on, and you have a real disaster.
Last up are the Atlanta Falcons. They (like the Jets) recently rebranded but somehow managed to go backwards in terms of cool-looking uniforms. Whoever thought all white is a good look for the football field needs a serious eye test! The lettering and numbering on the uniform also looks like it has come from a Sega Mega Drive. All in all, it is a real no-no.
NFL uniforms are key to the game’s appeal
Although football is a sport, what the teams in the NFL wear really does matter. Just as you would only add the most stylish Italian fashion brands to your wardrobe, teams can only expect their uniform to be a hit if it looks great. Getting this right not only affects how the players feel when they wear their uniforms but also how the fans feel when they see them.
Fans crowded the Smokey Bones location in Plantation, FL, to meet the running back who scored the game-winning touchdown defeating the Patriots. Attempting to add Competitive Eater to his title, Kenyan Drake accepted Smokey Bone’s Charity 5 Pound Eating Contest challenge, which included 2.5 lb. Slab of House Smoked Baby Back Ribs, 1 lb. Smoked Pork Chop, ½ lb. Premium Burger and 1 lb. of freshly made donuts.
Kenyan Drake fasted all-day in preparation for the contest and started off strong but didn’t make it to halftime. However, for his participation, Smokey Bones donated $5,000 to his charity of choice— The Boys & Girls Club of Broward County. “I chose to benefit The Boys & Girls of Broward County because it hits home. I grew up closely with the organization in Atlanta and they work to enable all young people, especially those in need, to reach their full potential as productive, caring and responsible citizens,” says Kenyan. Smokey Bones’ CEO, Ryan Esko along with a few children on behalf of the charity presented the check to Kenyan.
New Era Cap Premieres “The Path to the Cap”
Starring NBA Superstar D’Angelo Russell
A film celebrating the New Era Cap NBA Authentics: Draft Series Collection
June 19, 2018, Buffalo, New York – On the week of the NBA Draft, New Era Cap Co. presents “The Path to the Cap”: a never-before-seen exploration of NBA superstar and 2015 NBA Draft second overall pick D’Angelo Russell’s journey from neighborhood baller to NBA professional athlete. Produced by the international sports and lifestyle brand, the film celebrates the moment Russell donned his new team’s hat – a symbol of success after a young lifetimes’ worth of perseverance and hard work. This year, 60 potential stars will make that same leap, and each draftee will mark their moment in a cap from New Era’s NBA Authentics: Draft Series Collection.
Many will watch as the athletes put on their hats, but few know what the true path to the cap entails – which is why New Era Cap Co. travels back to Russell’s roots in his hometown of Louisville, Kentucky tracing his NBA success story to its origin point. Candid interviews with his parents and two brothers give a behind-the-scenes look at what drove Russell, including a previously unseen sibling rivalry that spawned his competitive spirit.
“The feeling of getting drafted and putting on that team hat was something I dreamed about forever. I worked my entire life to put on that cap,” said Russell. “It is an incredible honor to have worked alongside New Era to tell the story of how I got to that moment, and I’m excited for every player in this year’s draft class to realize that same dream.”
“The Path to the Cap” celebrates New Era’s ongoing partnership with the league around the NBA Draft. In 2018, the brand introduces new editions of the emblematic lids; in addition to individual team logos and colorways, each hat in the collection features a series of unique design elements, featuring custom patches and pins that pay homage to the local city neighborhoods that host the NBA’s 30 teams.
“The NBA Authentics: Draft Series collection is New Era Cap’s most exciting NBA collection to date,” said Mark Maidment, Senior Vice President, Brand at New Era Cap. “We wanted to create visual representations of the excitement these young men will feel for their new homes and fan families. The cap marks the end of their first path and the beginning of the next: the opportunity to represent each of these cities come opening night.”
The film can be seen here http://www.youtube.com/watch?v=16Jr2hCjysQ&feature=youtu.be
ABOUT NEW ERA CAP:
New Era Cap Co. Inc. is an international lifestyle brand with an authentic sports heritage that dates back over 90 years. Best known for being the official on-field cap for Major League Baseball and the National Football League, New Era Cap is the brand of choice not only for its headwear collection, but also for its accessories and apparel lines for men, women and youth. The brand is worn as a symbol of self-expression by athletes, artists and some of the most interesting people around the globe. New Era Cap encourages people to truly express their personal style and individuality through its products. The Company is headquartered in Buffalo, NY and operates facilities in Canada, Europe, Brazil, Japan, and Hong Kong. For more information, visit www.neweracap.com.
Red Bull cameras have been following Mikaela Shiffrin all season giving the inside peek into her life.
Part 5: The World Cup Hustle– available today. Download it HERE.
“I have to trust that I know what I’m going to do.” Get a peak behind the scenes before Mikaela Shiffrin gets to the start gate at a World Cup stop. From doing the dishes to dishing out dance moves on stage, Mikaela keeps busy in preparation to race. With selfies stops for eager fans off the hill and the calculated training on the slopes, all in a day’s work in her run up to her biggest season yet.
For more B-roll and interview footage of Mikaela Shiffrin, updated monthly:
Part 1: Summer Grind
“I have to go harder because somebody else out there is” – Mikaela showcases her gains in the gym through her intense two-a-day workouts in Park City, Utah. Download it HERE.
Part 2: An American Girl in Paris
“Elegance is the name of the game here” – Though vacation days are rare for the FIS World Cup overall champion, Mikaela found a few days this summer to explore Paris for the first time. She also served as host at the Grand Prix de Diane Longines horse race in Chantilly. Download it HERE.
Part 3: Inside Out in Germany
“It’s the strangest thing I’ve ever seen. We’re sleeping, eating and skiing all in the same building.” – Mikaela prepared for the new season with her first experience of indoor skiing. The three-day training session in Wittenberg, Germany was intense but crucial. Download it HERE.
Part 4: New peaks in Chile
For the top skiers on the circuit, the foundation of a successful season is built in Chile. See how Mikaela Shiffrin got herself ready to defend her World Cup title by spending time in the Southern Hemisphere as she displays a work ethic that never rests. Download it HERE.