As the FIFA World Cup kicked off, Lay’s flipped the script on soccer fandom – inviting fans to jump on the ‘bandwagon’ this summer!
Posts tagged with "fifa"
FIFA Is Stripping Gambling Branding From World Cup Stadiums
There is something perfectly 2026 about a sporting event that demands you stop calling Hard Rock Stadium Hard Rock Stadium so it can pretend, for thirty-eight days in June and July, that gambling is not part of the modern football experience.
A NIGHT W/ KIDSUPER + J BALVIN BY JAMESON
On May 6th in Williamsburg, Brooklyn, more than 300 guests gathered to celebrate Jameson Irish Whiskey’s latest collaboration with global music icon J Balvin, creative visionary Colm Dillane of KidSuper and partnership as the Official Whiskey of Major League Soccer for the new It’s What You Bring campaign.
LOUIS VUITTON + UNICEF Partnership
During Men Fall Winter 2026 Fashion Show, Louis Vuitton unveils an exclusive time object and its bespoke trunk to be auctioned later this year, in support of the 10th anniversary of the LOUIS VUITTON for UNICEF partnership.
COCA-COLA + PANINI + FIFA WORLD CUP
Coca‑Cola North America and Panini America Partner to Bring Iconic FIFA World Cup™ Ritual to Fans Across the U.S. and Canada.
COLDPLAY PERFORMS AT FIFA CLUB WORLD CUP
Coldplay surprised soccer fans during the first-ever FIFA Club World Cup™ Final Halftime Show on Sunday, July 13 performing with Emmanuel Kelly, the world’s first differently abled pop artist, at MetLife Stadium in front of tens of thousands of fans and millions streaming worldwide on DAZN.
KIZZ DANIEL + BECKY G
Nigerian Afrobeats Singer songwriter and one of the most streamed artists in Africa, Kizz Daniel, has released “Cough” with Latin superstar Becky G out now via Flyboy Inc / EMPIRE.
Eight Exciting Facts About the FIFA World Cup Competition
The FIFA World Cup remains one of the best competitions in the world of sports. It is the biggest, most popular sporting event worldwide. Billions of people watch the competition and root for one of the 32 teams to lift the trophy.
FIFA – TUKOH TAKA
Featuring three global superstars from around the world and uniting their diverse cultures through one smash hit song, today, FIFA confirms Nicki Minaj, Maluma, and Myriam Fares will release their new single “Tukoh Taka” on November 18 via Universal Arabic Music / Universal Music Group / Republic Records.
AREA15 IMMERSIVE EXPERIENCES
AREA15 ANNOUNCES IMMERSIVE EXPERIENCES, PROMOTIONS
FOR NOVEMBER 2022
