Essentia® Water, the pioneer of ionized alkaline water in the U.S., today launched a new campaign featuring basketball star Jimmy Butler, Chicago quarterback Justin Fields, and multi-platinum singer-songwriter Tate McRae.
Many NBA players earn big money on court with lucrative contracts paying in the millions of dollars a year. But most court stars earn the bulk of their dollars through even more lucrative endorsement deals. In 2020, Rookie LaMelo Ball was drafted 3rd overall by the Charlotte Hornets and inked a $35.5 million that will […]
Reebok and Packer are teaming up to release a limited-edition release of Allen Iverson’s notorious Answer IV. The Answer IV’s are a blast from the past, referencing sport, style and culture of the ‘90s and early ‘00s. The Packer x Reebok Answer IV ($180) will be available on January 21 solely in-store and online at […]
By: Rumnik K Ghuman Colin in Black & White is a new limited Netflix series recently released in October. This series is following Colin Kaepernick through his journey in high school as he had to face multiple issues as a black child who had white parents. During high school, Colin was a straight-A student who also […]
LEADING SPORTS RETAILER OPENING FOUR DEBUT STANDALONE STORES IN THE UK IN DECEMBER Leading sports retailer, Lids is expanding its brick-and-mortar retail presence internationally with the opening of its first standalone stores in Europe. For its European debut, Lids will open four locations throughout the London metropolitan area: Seven Dials (now open) and The 02 […]
To kick off the ‘21-22 basketball season, Champion Athleticwear and the NBPA are partnering to honor the champion that lives within each one of us by highlighting the community of champions who helped professional basketball player, James Wiseman, accomplish his dream of playing in the NBA. As Wiseman said himself, “A champion can be bred in any city – what it takes […]
By: James B. LaValle, R.Ph., CCN Recent world events have caused a healthy immune system to be on everyone’s mind. One of the big revelations to most people over the last few months is just how important our overall health and lifestyle are for our immune system. It’s especially important for people who are overweight […]
Paolo Uggetti, one of the nation’s most talented young sports journalists, has joined ESPN as a college football writer. Uggetti has covered the NBA nationally for The Ringer for the past five years, writing features on everything from Devin Booker’s Mexican heritage to players’ mental health in the bubble, to tracking down the KIA that […]
The top 3 international undrafted players playing in the NBA today Typically, teams in the league would use the Summer League to evaluate drafted or undrafted talent to make roster decisions. With the pandemic, the franchises were not given that opportunity. Even with the chances to watch those games, some teams strike out on undrafted […]
LeBron James and L.A. Lakers Help Sell Confederate Merchandise “Hypocrite” Basketball Star Wears Logo of Retailer Marketing Confederate Flags and Robert E. Lee Lunch Bags Despite cultivating the reputation of a social justice warrior, basketball star LeBron James and his Los Angeles Lakers teammates have hit the court with the logo of online retailer Wish […]
