AUTO

2018 RANGE ROVER VELAR

LAND ROVER LAUNCHES NEW MARKETING CAMPAIGN TO CELEBRATE THE ARRIVAL OF THE ALL-NEW RANGE ROVER VELAR IN NORTH AMERICA – Positioned between the Range Rover Evoque and Range Rover Sport, Range Rover Velar delivers new levels of refinement, elegance and technology to its segment – New 30 second spot ‘Respect’ highlights the vehicle’s compelling design […]

TIDAL × MERCEDES-BENZ

(Courtesy of MBUSA) Mercedes-Benz and global music and entertainment platform, TIDAL, have announced a long-term partnership – in the next few months, Mercedes-Benz customers that have connected their car to the Mercedes me Portal will be able to access a complimentary TIDAL HiFi membership. Customers will be able to stream more than 50 million songs, […]

HARLEY-DAVIDSON × LABOR DAY WEEKEND

Harley-Davidson Museum® Readies for the Party of the Year over Labor Day WeekendFree live music, high-wire thrill shows, Wall of Death performances and so much more make the Harley-Davidson Museum® the epicenter for this end-of-summer That rumble growing in the distance can mean only one thing: Thousands of motorcycle enthusiasts are making their way to […]

Rolls-Royce

Rolls-Royce tops the list, featured in 11 different tunes by such artists as Future, The Weeknd, and Kodak Black. Ferrari is a close second. Chevrolet, Lamborghini, Bentley, Cadillac, Mercedes-Benz, and Porsche each get touts in several songs. Among non-car shout-outs, old standbys Hennessy cognac and Nike’s Air Jordan sneaker label got the most. We also […]

TRAVIS PASTRANA OFF-ROAD RACES WITH POLARIS RZR

Strong showing for Polaris RZR Star Car at Vegas to Reno  Travis Pastrana, Jolene Van Vugt and Jim Beaver take on longest off-road race  Guest Star Car driver Travis Pastrana put in 300-plus miles of strong driving in the Polaris RZR Star Car Friday, facing down sweltering heat, dust, and rough terrain as he joined team regulars […]

INFINITI’S PROTOTYPE 9 PEBBLE BEACH DEBUT

Nissan Motor Corporation and premium automotive brand INFINITI have unveiled a sleek, open-wheeled electric retro roadster prototype at the 2017 Pebble Beach Concours d’Elegance. The car, called Prototype 9, is a celebration of Nissan Motor and INFINITI’s ingenuity, artistry and craftsmanship. It represents a reimagining of a 1940s race car with time-honored production techniques employed to realize […]

INFINITI RETURNS TO PEBBLE BEACH

INFINITI Returns to the 2017 Pebble Beach Automotive Week With Innovative and Immersive Experiences INFINITI and TEN: The Enthusiast Network Bring the Latest in Technology and Automotive Design to Life at the Pebble Beach Concours d’Elegance – Discover first-hand what it’s like behind the wheel of the INFINITI QX50 Concept through our SOUL OF THE […]

TRACK DAY WITH LIFERUSH ADVENTURES

By Anthony Sovinsky + Vaughn Lowery Humans are unique in their ability to overcome the unimaginable. We are forced to explore the unknown –  to push our physical and mental limits. Brave people have taken chances and it has shaped our universe for the better. Whether we are attempting to climb the highest mountain or land our dream […]

JAGUAR XE SV PROJECT 8

Fresh from its world debut at the Goodwood Festival of Speed in June, Jaguar Land Rover Special Vehicle Operations (SVO) will introduce its latest high performance creation, the Jaguar XE SV Project 8, to North American automotive enthusiasts during this year’s Monterey Car Week.   Following its first public showing just 6 weeks ago in the […]

2017 RANGE ROVER EVOQUE CONVERTIBLE

​By Benjamin Reese + Vaughn Lowery  There’s no question that the Land Rover is a hallmark manufacturer synonymous with traversing over the Earth’s most spartan deserts, tundras, jungles, badlands, city streets and/or country backroads with grace and elegance. The brand best known for building competent off-road luxury SUV’s with tremendous success is testing their hand in the cabriolet SUV segment […]