KO Média is proud to unveil the November issue of ELLE Canada featuring the much-anticipated results of the 2020 Beauty Grand Prix.
This edition of the highly-regarded annual event invited 550 jurors to blind-test 229 products in order to crown only the very best in every category — from skincare to hair-care, from makeup to body-care.
Find out which of your favourite brands made the cut this year — and which new innovators are must-haves!
The issue features more than just hero products: Rising star Florence Pugh, the phenomenon who recently joined the Marvel universe for the upcoming Black Widow, graces the cover. The 24-year old actor who was awarded for her performance in last year’s beloved Little Women opens up about how she’s learned to balance the pressure that comes with starring in a blockbuster franchise. “I wanted to know whether it would be them or me calling the shots,” she explains. “I didn’t want to be part of something where I was constantly checked on and people were making sure I was in the ‘right’ shape.”
Sought-after actor Jodie Turner-Smith also speaks frankly in an intimate feature in the November issue. “There have been so many times in my life when I’ve experienced microaggressions that caused me to say ‘Right, so that’s not acceptable,” she says. “When someone is suffering, their suffering belongs to all of us.”
That search for equity is further considered in the issue via an investigative feature that weighs the risks of so-called ethical AI programs that are being rolled out across Canada. The algorithms are being designed to help companies eliminate harmful racial biases that can affect the hiring process — but, finds journalist Melissa Vincent, there are flaws in the system that aren’t being addressed.
Plus: Have we reached peak skincare?; An intimate tour of designers Byron and Dexter Peart’s iconic Montreal homes and the season’s best minimalist and maximalist shapes.
The November issue of ELLE Canada will hit stands on Monday, October 12th.
The ELLE network today, including France and the international editions, reaches more than 33 million readers worldwide: 45 editions of ELLE in 43 countries, 25 editions of ELLE Decoration, 5 editions of ELLE à Table, 2 editions of ELLE Men and 1 edition of ELLE Girl. It also represents 45 ELLE local websites, gathering nearly 100 million unique visitors per month. Lagardère Group, owner of ELLE & ELLE Decoration brands, partners with prestigious publishing houses worldwide, through licence contracts: With Hearst Magazines, publishing 15 editions of ELLE and 12 editions of ELLE Decoration, in 14 countries. With Burda, Aller, Ringier and 21 other partners in 29 countries, publishing 30 editions of ELLE and 13 editions of ELLE Decoration. The Lagardère Group is a global leader in content publishing, production, broadcasting and distribution.
About the Group KO:
The Group KO is made up of Productions KOTV, Productions KO Scène, KO 24, KO Média and KO Éditions. Run by the screenwriter-humourist-comedian-producer Louis Morissette, the group is motivated by the desire to tell stories that captivate the public, and to do so by mastering each creative aspect that goes into doing that. Whether it’s television shows, performances, films or magazines, the mission of the group is very simple: conquer the world, and then entertain them. In an industry full of possibilities, the KO Group sees opportunities and takes them.