As he continues to put up numbers across DSPs and receive critical acclaim worldwide, Nigerian singer, songwriter, and phenomenon WurlD reveals the music video for his latest single “WAYO (KPE LE WU)” today. The song remains a standout from his tastemaker-approved AFROSOUL EP—out now via Platoon.
In the cinematic visual, WurlD takes over a smoky nightclub reminiscent of classy speakeasies of the twenties and thirties. Donning a dapper reflective vest, his endless charisma shines on stage as he catches the attention of one special audience member. The proceedings take an otherworldly turn as the performance gets downright heavenly. “WAYO is a blend of Afrobeat with soul music. This song shines light on the idea of wanting assurance of commitment from a lover “no do me WAYO” which means “don’t play games with me”. The video focuses more on the imaginary love connection between Me and a fan at a show. This describes special and intimate moments with me and fans at my shows, like it’s just us alone at the concert. “
Right out of the gate, AFROSOUL made waves worldwide. In addition to plugs from The Guardian Life, Red Bull, and more, CLASH claimed, “From beginning to end, we are in WurlD’s universe, watching an urgent transformation from caterpillar to butterfly in real-time.” Not to mention, “WAYO (KPE LE WU)” gathered over 472K Spotify streams followed by “GHOST TOWN” with 313K Spotify streams. WurlD has all the makings of an international icon.
WurlD, born Sadiq Onifade, began his career writing for notable artists such as B.o.B., Trinidad James, Akon, Mario, and many more. In 2016, WurlD collaborated with Shizzi & Walshy Fire of Major Lazer to deliver the Afro pop hit “Show You Off”. In 2019, he released his Love Is Contagious EP. He also co-wrote the hit song “Blow My Mind” by Davido featuring Chris Brown and also released the critically acclaimed collaborative project ‘ILGWT’ (I Love Girls with Trobul) with award winning Nigerian producer Sarz. Praised by Vice, OKayAfrica, E!, and MTV, his unique style and eclectic sound has garnered him a dedicated global fan base.