About 360 MAGAZINE

360 MAGAZINE is an award-winning international publishing on popular culture and design. We introduce avant trademarks to efficacious architects. We are a LGBTQIA2S+ friendly publication--officially recognized by the NGLCC. Our core demographic ranges from 19 to 39-year-old college-educated trendsetters within their respective international communities. The pages in this art book satisfy their strong interests including music, art, travel, auto, health, fashion, tech, philanthropy, design, food and entrepreneurship. It's an introspective digital/print/tablet portrait series, which encapsulates artists/brands/entities who embody the true essence of our publication- empowerment, equality, sensuality and most important of all, humanity within a global society.

Marvel, 360 MAGAZINE

Marvel Turns 80

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This weekend, Marvel celebrates its milestone 80th Anniversary…and you’re invited! From the Golden Age, through the latest and greatest of the past decade, read a handful of hits from 80 years of Marvel canon, all in our Digital Comics Shop web store!

Enter code MARVEL50 at the cart page, and see your total order price snikt in half with 50% storewide savings!* This offer runs this weekend, through 9/3 11:00 PM ET!

Want the perfect intro series for the iconic Ms. Marvel? Try Kamala Khan’s first ongoing in MS. MARVEL VOL. 1: NO NORMAL! Or, get acquainted with Night Traveler Moon Knight in his groundbreaking 2014 run! And try this editor-recommended sensational She-Hulk series, featuring the gamma green attorney and her superhuman law practice! This weekend marks a great opportunity to try that buzzed about series you’ve been meaning to read! From the Eternals’ ancient civilizations, to Spider-Man’s friendly neighborhood, we’ve got you covered with this storewide coupon!

New to comics, and don’t know where to start? Visit the DISCOVER Reading List section to help you uncover pathways through events, themed lists, recommended series, favorite characters, creators and more! Start with our lineup of 80th Anniversary Spotlights, from our Silver Age list featuring foundational stories of the 60s, through the gnarly 90s, to modern Must-Reads of today.

Best of all, digital collections and comics are great for on-the-go reading! All purchases in the Marvel Digital Comics Shop are added to your personal library, and can be read on any web browser, or in the Marvel Comics app on iPhone®, iPad® and select Android™ devices! Our smart-paneling feature provides an intuitive reader experience, ideal for all types of mobile device and tablet users!

Ring in a historic 80 years this weekend! Expand your reading with this exceptional offer through 9/3, 11:00 PM ET!

BIRDMAN & JUVENILE DO IT AGAIN

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Turning up with the most sought-after reunion of 2019, Birdman & Juvenile unleash a new collaborative single entitled “Ride Dat” featuring Lil Wayne.  The single will premiere on Apple Music’s Beats 1 and is available at all digital retailers today.

Get it HERE via Cash Money Records.

Capturing the magic of classic Cash Money Records, this blockbuster track unites the label’s three original pillars—Birdman, Juvenile, and Lil Wayne—on one massive, modern, and magnificent banger. Over a beat cooked up by in-house producer DRoc [Jacquees, Rich Gang], Juvenile leaps right into a classic NOLA flow, bobbing and weaving between nimble rhymes and a hypnotic hook. While Birdman’s icy cadences shines more than ever before Lil Wayne goes hard with an airtight display of his own. These Cash Money Records all-stars deliver an anthem for the label’s next generation and a historic return-to-form. Be on the lookout for the music video’s debut soon.

Fittingly, it sets the stage for the imminent arrival of I’m On My Shit, the follow-up sequel to J.A.G.—the first collaborative album released by Birdman & Juvenile earlier this year. Songs from the initial collaboration cumulatively tallied over 20 million YouTube views and clocked 10 million Spotify streams and counting. Billboard predicted it as “the beginning of a new chapter.” The ultimate sequel of 2019 is just around the corner. Get ready for I’m On My Shit.

JONAS BROTHERS PERFORM FIRST OF TWO SOLD OUT SHOWS

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LISTEN TO HAPPINESS BEGINS HERE 

Currently on their sold out Happiness Begins Tour, Jonas Brothers performed the first of two sold out nights at New York’s legendary Madison Square Garden tonight. Joined by special guests Bebe Rexha and Jordan McGraw, the Happiness

Begins Tour canvases North America through the end of the year. See the full itinerary below. Earlier this week, the band took home the 2019 MTV Video Music Award for “Best Pop” for “Sucker,” as well as put on an epic hometown performance of “Sucker” and “Only Human” at the historic Stone Pony stage at the Jersey Shore.

Meanwhile, “Sucker” and “Burning Up” also achieved a 2X platinum certification from the RIAA, continuing the band’s monumental success. Happiness Begins became the third #1 album of the Jonas Brother’s career and first release since 2009. This #1 bow represented a landmark moment for the group and pop at large as they retain the place at the top of the charts they claimed a decade ago. A global success, the album also landed at #1 in Canada, with additional career high debuts in countries including UK, Australia, Germany and the Netherlands and more. These achievements solidified Jonas Brothers’ return as the biggest pop moment of 2019.

Jonas Brothers “Happiness Begins Tour” 2019 Dates here.

Capitol Music Group, Katy Perry, Rony Alwin, 360 MAGAZINE

Katy Perry

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In her 10 years with Capitol, Katy has racked up a cumulative 35 billion streams alongside worldwide sales of more than 45 million adjusted albums and 135 million tracks. With the singles “Roar,” “Firework,” and “Dark Horse” each surpassing the 10 million threshold including song sales and streams, Katy became the first artist to earn three RIAA Digital Single Diamond Awards. She is one of only five artists in history to have topped 100 million certified units with their digital singles – and the first-ever Capitol Records recording artist to join the elite RIAA 100 Million Certified Songs club. Katy’s 2015 Super Bowl performance is the highest-rated in the event’s history. She is the most-followed person globally on Twitter, and the first to surpass 100 million followers. She was the first female artist to have four videos surpass a billion views each. Her videos for “Firework” and “Last Friday Night” have over one billion views, while “Roar” and “Dark Horse” have surpassed the two billion mark. 

Aside from being one of the best-selling musical artists of all time, Katy is an active advocate of many philanthropic causes. In 2013, Katy was appointed a UNICEF Goodwill Ambassador as a result of her commitment to improving the lives of children worldwide. From traveling to Vietnam and Madagascar to highlight the needs of some of the world’s most vulnerable children, to recording PSAs about the importance of empowering girls and supporting adolescents living with HIV/AIDS, as well as raising awareness for UNICEF’s emergency relief efforts, Katy has used her powerful voice to advocate for children and support UNICEF’s mission to ensure every child’s right to health, education, equality, and protection. She was awarded with the Audrey Hepburn Humanitarian Award in 2016. 

Katy has also been a champion for LGBTQ+ equality. She has received numerous awards for her work, including the Trevor Project’s Hero Award in 2012, the Human Rights Campaign’s National Equality Award in 2017, and amfAR’s Award of Courage in 2018. She has also performed at various events to raise funds for the fight against HIV/AIDS, including 2009’s Life Ball and 2016’s amfAR Cannes Gala

WATCH: http://katy.to/SmallTalkVidPR

*Photo by Rony Alwin

Shy Glizzy, 360 MAGAZINE

Shy Glizzy

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Today, Grammy-nominated rapper Shy Glizzy releases his new EP ALOHA – LISTEN HERE. The entire EP was inspired by the island of Hawaii, where Shy Glizzy crafted the project during a two-week stay.  The first single “Wakiki Flow” kicks off the EP, with no hook or interruptions giving a sneak peek into Glizzy’s stream of consciousness and sets the tone for the rest of the project. Featuring production from heavy-hitters Harry Fraud and Wondagurl, ALOHA finds Glizzy returning back to his roots of raw lyrics and unfiltered flows.

With this EP being a follow up to his 2019 released project Covered N’ Blood and fresh off the sold out Drip or Drown 2 Tour where he performed alongside Gunna and Lil Keed, it’s clear that Shy Glizzy is determined to close out this year with a bang.

Harley Davidson, 360 MAGAZINE, Tim McCormick

Harley-Davidson Museum

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The party of the summer takes place at the Harley-Davidson Museum® over Rally weekend
Plus, a new exhibit and your last chance to catch “Daredevils” highlight a September to remember

Milwaukee, USA (Aug 29, 2019) – Make plans to join the Harley-Davidson Museum Aug. 29 – Sept. 1 during Rally Weekend for free live entertainment from chart-topping musicians, stunt shows, demo rides of select 2020 motorcycles, LiveWire Jumpstart experiences, the H-D Museum’s Annual Custom Bike Show, acres and acres of motorcycle thrills, and miles and miles of rolling sculptures.

And this weekend marks one of the last chances to see the scintillating “Daredevils” exhibit (closing Sept. 8) while gallery space is cleared away for the arrival of “Building a Milwaukee Icon: Harley-Davidson’s Juneau Avenue Factory,” opening Sept. 6. Plus, the life-size LEGO® Harley-Davidson® Fat Boy® is reigning supreme as Milwaukee’s must-see attraction and it’s found only at the H-D Museum.

RALLY WEEKEND, Aug. 29 – Sept. 1
The H-D Museum – where Harley-Davidson history and custom culture come to life – will serve as the central rally point all-weekend long. In addition to performances from a variety of national, regional and local musicians and artists – all for free on two separate stages – the H.D. Museum will come alive with stunt shows, pinstriping artists exhibiting their mastery, tattooers spilling ink to create that ultimate souvenir and so much more. All outdoor entertainment – including the live music – is free and open to the public.

Some highlights include:

  • Headline music acts
  • Ill Conduct Stunt Shows featuring Cole Freeman, Thu-Sat at noon, 2, 4 and 6 p.m. Sun at 10 a.m., noon, 2 and 3:40 p.m.
  • Milwaukee Rally Women’s Ride, Friday, staging begins at 8 a.m.
    The Milwaukee Rally Women’s Ride is back! Join your fellow female riders for a great day touring the beautiful roads of southeast Wisconsin. Participants receive a fabulous lunch and more. Staging begins at 8 a.m. at the Harley-Davidson Museum®. Instructions and photos at 9 a.m.; kickstands up 9:30 a.m. Ride is limited to the first 116 women, so buy your tickets fast! Preregistration is required.
  • Custom Bike Show, Sunday, Sept. 1 (8 a.m.-5 p.m.)
    You think your bike is HOT, show it off at the 2019 Harley-Davidson Museum Custom Bike Show! Classes include: Antique, VRSC™, Sidecar, Trike, Full Dresser, Stock Sportster, Stock Big Twin, Show Custom, Custom Touring, Radical Custom, Pro Class and Non-H-D Cool Custom. Proceeds will benefit the BUILD Moto Mentor Program.
  • Free Demo Rides, Thu-Sat (10 a.m.-3 p.m.)
    Be among the first to throw a leg over select 2020 Harley-Davidson motorcycles. Plus, the all-new, all-electric LiveWire™ will be available on the Jumpstart for those wishing to experience the future of Harley-Davidson and thrill of its twist-and-go throttle.
  • Harley-Davidson® IRONe Demos, Sat (10 a.m.-5 p.m.)
    The brand-new electric-powered two-wheelers for kids will once again be available for demos. Families are invited to bring the little ones down to take a spin on the first electric-powered balance bikes for kids with parents who want to share their love for riding.
  • This weekend also marks one of the final times you can take in the thrill, chills and spills found in the H-D Museum’s special summer exhibit, “Daredevils: A Century of Spine-Tingling Spectacles” before it closes September 8.

LEGO x HARLEY-DAVIDSON
The LEGO Group recently revealed its latest LEGO® Creator Expert model – a Harley-Davidson® Fat Boy® that cruised into LEGO Stores globally and the Harley-Davidson Museum. Developed in collaboration with Harley-Davidson, this detailed LEGO interpretation of the iconic Milwaukee motorcycle captures the beauty of the real-life machine with finishes, surfaces, and design elements crafted to replicate the full-size Harley-Davidson Fat Boy. Featuring 1,023 pieces, the model comes complete with solid-disc wheels, teardrop fuel tank, integrated speedometer, and dual exhaust pipes. Visit The Shop to purchase your LEGO® Creator Expert model – Harley-Davidson® Fat Boy.

To celebrate the launch, LEGO Master Builders created a life-size model of the motorcycle, complete with silver coated parts, Wi-Fi animation control, sound and light effects to imitate a real Harley-Davidson® Fat Boy® and 6,000 special LEGO elements. The extraordinary creation took 865 hours to build, is made of 69,569 pieces and will be on display at the world’s only Harley-Davidson Museum for a limited time.

EXHIBITS
“Daredevils: A Century of Spine-Tingling Spectacles” (through Sept. 8)
Step right up and behold amazing displays of danger and derring-do! Daredevils have thrilled audiences for centuries. What began with horse trick riders in circuses inspired new generations of entertainers on bicycles, motorcycles, cars – even flying sofa chairs. From touring thrill shows to Hollywood movie stunt work, “Daredevils” celebrates the exciting history of these death-defying entertainers who spend countless hours perfecting their exploits. Witness how incredible feats from long ago inspire modern-day risk-takers. The H-D Museum cordially invites one and all, children big and small to behold how daredevils are born! Please note: Select photos from the exhibit can be found at this page.

“Building a Milwaukee Icon: Harley-Davidson’s Juneau Avenue Factory” (Opens Sept. 6)
A recently recovered cache of architectural drawings includes plans for the original Juneau Avenue facility. The pencil drawings, along with archival photographs, demonstrate the whirlwind pace of the company’s early growth. While building an international business—going from producing just over 1,000 motorcycles in 1909 to manufacturing 27,000 motorcycles in 1920—the company’s Milwaukee factory experienced near-constant expansion. Construction through this relatively brief period created the buildings that today, a century later, are still the proud home of Harley-Davidson.
“Building a Milwaukee Icon” provides a snapshot of Harley-Davidson’s formative years and illustrates a chapter of Milwaukee history when the city was known as the “Machine Shop to the World.”
We invite you to explore our collaboration with three Milwaukee area museums, featuring #MilwaukeeMade exhibits. http://www.visitmilwaukee.org/milwaukee-made/

EVENTS
BIKE NIGHTS
Thursdays, 5-9 p.m.
All bikes unite every Thursday at the Harley-Davidson Museum. Grab your bike (or whatever wheels you favor). Join your fellow riders (and non-riders) for free live music from some of Milwaukee’s favorite bands, fun and drool-worthy rolling sculptures. Enjoy food and drink specials inside and outside MOTOR Bar & Restaurant®, including the Budweiser® Bike Night Koozie Special all-season long (koozies available at The Shop on the Museum campus) and Bulleit® Bourbon Signature Cocktails.
Sign up for the H-D Museum Bike Night Loyalty Program, to receive a chance to win exclusive experiences, tours and more at the end of the season (for more details and the full entertainment lineup, visit H-DMuseum.com).
Sept. 5 – (Chopper Bike Night) – Them Guilty Aces
Sept. 12 – (Urban Bike Night) – DJ Shawna
Sept. 19 – THE PLAYLIST
Sept. 26 – (Final outdoor Bike Night of the season) – The Big Al Wetzel Band

THE CROSS COUNTRY CHASE, Saturday, Sept. 7, 4:30-6:30 p.m.
On Saturday, September 7th, 2019 a group of approximately 100-adventerous souls on antique motorcycles will take America’s two-lanes by storm and the world is invited to cheer on the excitement and stop at the Harley-Davidson Museum – come check out the vintage rolling sculptures. 
The Cross Country Chase, America’s newest antique motorcycle touring challenge, is brought to you by the tried-n-true crew at the Motorcycle Cannonball in partnership with Legends Motorcycle Museum. This down-n-dirty endurance run will prove out the “who’s who” of antique motorcycling.  Not only will the winner be crowned a “Legend” and have bragging rights for life after successfully completing the arduous run, but as a bonus, a cash prize will also be awarded. The cross-country challenge is for riders over 18, motorcycles manufactured between 1930-1948, and will be an extreme test of endurance, speed, navigation, and knowledge.

Autism-Friendly Day, Sat Sept 14, 9 a.m.-6 p.m.
Join Autism Speaks at the Harley-Davidson Museum for its second annual Autism-Friendly Day, Saturday, Sept. 14, from 9 a.m.-6 p.m. Just mention “Autism Speaks” at the front desk to enjoy discounted tickets, specials at The Shop and MOTOR Bar & Restaurant and fun activities for the whole family. Families will have the option to purchase $14 tickets for adults and $5 tickets for children ages 5-17; kids under 5 are always free. While the Harley-Davidson Museum has made efforts to make the venue as accommodating as possible, please note that some motorcycles may be riding on to campus during this day.

SAVE THE DATES:
Free Museum Admission (Gallery Night), Oct. 18, 5-9 p.m.
Skulloween Bike Night, Oct. 31
Veterans Day Appreciation, Nov. 9-11
Black Friday Beerfest, Nov. 29

About the Harley-Davidson Museum
A walk through the Harley-Davidson Museum® is a walk through the history of America. With an unrivaled collection of Harley-Davidson® motorcycles and memorabilia, a 20-acre, park-like campus, and a calendar full of activities, the H-D Museum™ is one of Milwaukee’s top tourist destinations for visitors from around the globe. A visit to the H-D Museum™ is an experience that will stay with you for a lifetime. Make your plans to visit the Harley-Davidson Museum® at H-DMuseum.com.

Dave East “Everyday” feat. Gunna Visual is Out

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Today, meteoric Harlem rapper, model and actor Dave East – whose legendary mixtapes have amassed over one billion global streams –released the music video for “Everyday” featuring Gunna. Directed by Andrew Sandler, the menacing visual features Dave East in the midst of a high stakes poker game while switching to shots of Gunna exchanging bars with East in a dimly lit room. Watch the visual here.

“Everyday” was a part of Dave East’s two-song summer release ‘Survival Pacc,’ which also included “Wanna be a G” featuring Max B. Released via Def Jam Recordings/Mass Appeal Records, you can listen to ‘Survival Pacc’ here. Dave’s long-awaited debut album, SURVIVAL, is slated to arrive this fall.

Leading up to the highly anticipated release of SURVIVAL, Dave East will be portraying Method Man in Wu-Tang: An American Saga, the upcoming HULU limited mini-series whose 10 episodes will premiere on September 4th. A fictionalized drama, An American Saga was created by Wu-Tang Clan leader RZA and Alex Tse (Watchmen, Superfly 2018). Executive producers include Brian Grazer and Method Man. View trailers for An American Saga here.

Dave East’s Def Jam/Mass Appeal saga took off in August 2017 with the release of his lauded mixtape,Paranoia: A True Story. The 13-track mixtape gained traction behind Dave’s Def Jam debut single“Perfect” featuring Chris Brown, whose video boasts more than 40 million combined YouTube views of to date.

Paranoia: A True Story was followed up by the Paranoia 2 mixtape (January 2018), which was supported by a 10-minute short film, “The Hated.” The gritty drama centered on two childhood friends who get caught up in the street hustle that eventually lands one of them in the Rikers Island jail. Dave’s profile was amped considerably on his 23-city cross-country “Paranoia 2 Tour” of the U.S. in January-February 2018.

Dave East then jumped into the ring for BELOVED (October 2018), a mixtape collabo with invincible Yonkers MC Styles P. The project spun off a single, “We Got Everything”; watch the video here starring Dave East and Styles P. Dave segued into headlining his 23-city “Get It How I Live Tour” of the U.S. in November-December 2018.

ABOUT DAVE EAST:
Praised for his lyricism and raw storytelling, and blessed with a loyal New York following, Dave East is one of the most promising rappers on the scene today. Born and raised in Harlem, he was inspired by older generation East Coast rappers ranging from Notorious B.I.G. to Styles P, Jadakiss, Cam’ron, and Big Pun. After a college basket­ball stint, Dave’s attention gravitated full time to music. Starting in 2010, he released an array of critically acclaimed mixtapes that earned him widespread recognition in the hip-hop community. His 7th mixtape, 2014’s Black Rose caught Nas by surprise, and resulted in Dave’s signing to Nas’ Mass Appeal imprint. Subsequent mixtapes Hate Me Now (2015) and Kairi Chanel (2016, named for Dave’s daughter), boasted a collective guest list topped by Nas, Styles P, Pusha T, Jadakiss, 2 Chainz, Fabolous, Cam’ron, Beanie Sigel, Rico Love, and The Game, to name just a few. Kairi Chanel led off with the storytelling visual for “Keisha” followed by “Type Of Time”, with over 12 million combined YouTube views to date. After nabbing a spot on the notorious XXL Freshman Class in 2016, he jumped onto the Def Jam roster late that year. He was first heard on “Gold Digger” featuring A-Boogie, from Def Jam’s Direct Deposit Vol. 2 compilation (February 2017). Paranoia: A True Story marked Dave’s official Def Jam debut EP in August 2017 (with “Perfect” featuring Chris Brown; and “The Hated”). The Paranoia 2 mixtape followed in January 2018.

360 MAGAZINE, Vaughn Lowery

7 Styles for all the Brides to Rock your Winter Wedding

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Winters are the best season to get married! Do you know why? There are multiple reasons to go for a winter wedding. Firstly, you don’t sweat or you don’t have to worry about your makeup wearing off (let’s be honest, no matter how great your makeup is heat and sweat just don’t let it stay). Secondly, you can experiment with your outfit or play around some fabrics. Winters are probably the best time to bring out beautiful wedding styles. Here are some ideas for you to style your bridal look and nail your winter wedding the best way!

1. Go for a Double-Dupatta

You can never go wrong with a double dupatta for your winter wedding. You can always team up your second dupatta in a contrasting color. Find creative and different styles of wearing dupatta on lehenga to get that millennial bridal look!


2. Wear full-sleeves Blouse

Full-sleeve blouses are always a hit when it comes to winter wedding bridal look. Along with your heavy makeup, team it up with a full sleeves blouse. You can also wear a light lehenga skirt with a heavily embroidered full sleeve blouse.

3. Add a furry element to your look

Make your bridal look chic with a furry element. Go for a furry stole or have a faux-fur. Doesn’t it sound like an interesting idea to make your bridal look the best trendy way!

4. Velvet Lehenga – For the WIN!

Velvet is always a classy choice for winters. Velvet adds warmth to your bridal look and give you a complete breathtaking look. If you do not want to wear a complete velvet lehenga go for a velvet dupatta.

5. Cape your look and be a Superwoman for the night

You can always add a cape to your bridal lehenga. You can make yourself look like a superwoman for the night with an added cape to your bridal outfit.

6. Get yourself a higher Neckline

A lot of brides do not experiment with their neckline of the blouse but you can always be the trendy one and give your neckline a different touch. Higher neckline keeps you warm and stylish too! You can go for something like a Chinese collar or keep it a simple with a boatneck for your blouse.

7. Be a trendy bride and go for a Pant Lehenga

Pant lehenga is probably the talk of the town. It will not only keep you warm but keep your style up to date.

Jeep, Wrangler, Rubicon, 360 MAGAZINE

A Beginner’s Guide To Off-Roading Near Denver

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You have just purchased your first Jeep or ATV, and you are ready to take it for a spin. You are in luck if you live in or near Denver, Colorado. The area is a paradise for ATV enthusiasts, and you can really test the limits of your vehicle in this area. Make sure you have the right truck rims for the job by purchasing any truck parts online you need. Once you are all set, follow this handy guide to lead you to a weekend of fun.


Bill Moore 4×4 Loop and the Empire Area


The Bill Moore Lake area offers a lot of beautiful scenery for you to enjoy. Even if you have lived in Colorado your entire life, you will see a side of it you have never witnessed before. There is a network of trails around here you definitely have to check out. The three main trails in this area include Red Elephant Hill, Mill Creek and Bill Moore Lake. Red Elephant Hill is recommended for advanced offroaders only. You can check it out once you have some experience under your belt, but for the time being, Mill Creek and Bill Moore Lake are plenty of fun.


Yankee Hill Network


You can get a full day’s worth of enjoyment out of the myriad of trails on the Yankee Hill Network. Most of them are perfect for beginners, so you can drive around to your heart’s content. The most popular route for locals to take is to start at St. Mary’s Glacier and drive over to Central City. As you head along this trail, you can take various side routes and develop your own loops. One point to keep in mind is that rocks generally litter the trails. You need to make sure you lower the air pressure in your tires before heading out so that you can increase your traction. Just make sure you avoid Miners Gulch.


Rampart Range


If you do not mind traveling a bit further away from Denver, then you should absolutely visit Rampart Range, located in the eastern Colorado plains. You can take your vehicle along the main road, which is appropriately named Rampart Range Road. It is a simple dirt road to drive across, but you should bear in mind that it does close down seasonally. As long as you visit the area during the right time of year, you can drive down it as well as the dozens of other service roads in the park.


There are numerous trails to visit around Denver. Before you head out, make sure you purchase all truck accessories Denver you may need. Additionally, it is vital to remember that if you do not feel comfortable taking a certain trail, then there is no shame in turning around. When you are just a beginner, you do not want to push your luck. You could end up stranded in the middle of a park, which is the last thing anyone wants. As long as you buy everything you need from a reputable online ATV shop, you can enjoy greater peace of mind.

Oakley Named Exclusive On-Field Partner

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Oakley® announced a monumental four-year partnership with the National Football League, becoming an official on-field partner and licensee of the NFL. The partnership the biggest sports deal in the brand’s history will commence at the start of the forthcoming football season, with Oakley shields and eyewear Powered by Prizm™ Lens Technology being available for all 32 teams, as well as making Officially Licensed NFL Eyewear available for fans.

As a brand rooted in sport performance optics, Oakley’s primary focus for the partnership is to deliver leading lens technology to the game, as well as to consumers around the world. In such a fast-paced sport where quick decision-making is key and clear vision is crucial, Oakley shields are designed to enhance performance, and we are working with the NFL to improve the safety of NFL players. Then for everyday life, Oakley’s lifestyle and sport eyewear will provide everyday athletes the chance to experience the same benefits of Prizm making the world and their respective sport environments look vivid and vibrant and revealing nuances that would normally be missed by the naked eye.

“The Oakley brand started in stadiums and now we will continue our brand journey inside the biggest and most relevant stadiums in North America: football stadiums,” Benjamin Goss, Oakley’s Global Marketing Director. “We are thrilled to partner with the National Football League and its players to push the boundaries of performance and help them see the game differently through Prizm.”

As part of the partnership, for the first time in NFL history, all players will have the option of wearing Prizm Clear shields during games. Prizm Clear, grounded in decades of research, has a slight color tint engineered to help optimize detail recognition in the football environment. As the sport and shields evolve, Oakley’s Prizm Lens Technology will be at the forefront of football gear.

“We see Oakley as an ideal partner because we’re united by the same goal: supporting some of the world’s best athletes in their quest for elite performance,” said Renie Anderson, Chief Revenue Officer & EVP, NFL Partnerships. “Our game is faster and precision is more fundamental than ever, and Oakley provides the technologically-advanced gear that players, coaches and personnel need for peak performance.”

In order to showcase the benefits of Prizm Clear, Oakley launched a new brand film, putting the audience onto the NFL field and letting them experience what the world’s best football players will see through Prizm during a game. To achieve this, the brand created a variety of custom POV camera rigs to bring the experience to life through the eyes of Team Oakley athletes, including 2018 NFL MVP Patrick Mahomes II of the Kansas City Chiefs, JuJu Smith-Schuster and Derwin James Jr. of the Los Angeles Chargers.

View the new campaign HERE.

Oakley develops products and technologies designed to meet the performance demands of the world’s best athletes, but also makes those same innovations available for athletes of all levels. Now that Oakley is an official on-field eyewear partner of the NFL, fans will have access to the same eyewear technology that they see on the sidelines of the NFL.

Additionally, as Oakley is an official licensee, fans can now represent their favorite team with a special-edition NFL eyewear collection from Oakley, available for all 32 teams in two men’s styles, Holbrook™ and Flak® 2.0 XL, and seven teams in a women’s style, Low Key. The special-edition NFL eyewear collection comes equipped with Prizm, official team logo etched on the lens and team color accents throughout. Fans can also customize select frames with the Oakley Custom Program, building a unique piece of eyewear with their NFL team’s logo and preferred colors.

To celebrate the landmark partnership, Oakley took over New York City’s iconic Times Square on the evening of August 26, hosting some of football’s most influential personalities and athletes, both past and present, for a spectacular launch moment. In an immersive and impactful 360 experience, the giant billboards in Times Square went dark, creating a disruptive blackout moment. The area then quickly roared back to life as a larger-than-life visual spectacle showcasing Mahomes, Smith-Schuster and James in a creatively-orchestrated and high-energy content piece specially developed to run across the various screens.