Posts tagged with "skin care"

Nicole Kidman illustration by Heather Skovlund for 360 Magazine

Seratopical Revolution

Nicole Kidman and Sera Labs Inc., a CURE Pharmaceutical Company, Launch Seratopical Revolution and New Ad Campaign

The plant based, alcohol-free, non-CBD, anti-aging beauty line is available Wednesday, June 9  

Sera Labs, a subsidiary of CURE Pharmaceutical Holding Corp. (OTC: CURR), announced today a new ad campaign and launch of Seratopical Revolution, a new clean, plant-based, technologically advanced, anti-aging, ‘revolutionary,’ beauty line.

The line touts 11 luxurious products which are all are made in the U.S., available at accessible pricing, and are designed to make you feel more youthful and hydrated from head to toe. Award-winning actress Nicole Kidman, Sera Labs’ strategic business partner and global brand ambassador, collaborated with Sera Labs to design the Loving Hands Essential Oil, Indulgence Brown Sugar Scrub, Harmony Face & Neck Toner, and Gleaming for the ultimate brightening glow. The full line of products can be seen at Seratopical Revolution

“I really wanted to create something that was meaningful to me and that I knew people would genuinely enjoy,” states Kidman, Seratopical strategic business partner and global brand ambassador. “These products are personal to me from the scent to the texture. I am so excited to share them with the world and hope everyone loves them as much as we do.”

Seratopical Revolution marries nature and science into one clean and nourishing line of beauty products. The line’s PꝫP complex, developed by CURE Pharmaceutical, drives natural, plant-based ingredients into the deeper layers of the skin by utilizing a proprietary tri-peptide delivery system. Unlike other companies that use alcohol as a delivery system, which is incredibly drying to the skin, Seratopical Revolution’s natural oil and surfactant delivery systems are efficacious and offer almost immediate results.

“It’s been an incredible ride creating this line with Nicole,” said Nancy Duitch, Sera Labs CEO and CURE Pharmaceutical Chief Strategic Officer. “There are a lot of beauty companies, but the problem is that most of them don’t understand that without an effective delivery system, the products are sitting on top of your skin and clogging your pores. Our proprietary formulators have developed a high-tech delivery system which allows the ingredients to go deep into the skin. Our loyal customers will benefit from scientifically backed ingredients that are designed to enhance hydration and rejuvenate collagen. Revolution offers a full-body line packed with natural plant extracts and peptide blends.”

Seratopical Revolution products can be purchased online at Seratopical Revolution.  

For more information visit: Seratopical, Sera labs health and follow us on Instagram at @seratopical, as well as Twitter, and Facebook.

About Sera Labs

Sera Labs is a trusted leader in the health, wellness, and beauty sectors of innovative products with cutting edge technology and superior ingredients such as CBD and clean plant-based products. Sera Labs creates high quality products that use science-backed, proprietary formulations. Its more than 20 products are sold under the brand names Seratopical, SeraLabs, and Gordon’s Herbals. Sera Labs sells its products at affordable prices, making them easily accessible on a global scale. Strategically positioned in the growth market categories of beauty, health & wellness.  Sera Labs products are sold in major national drug, grocery chains and mass retailers. The company also sells products under private label to major retailers and multi-level marketers, as well as direct-to-consumer (DTC), via online website orders, including opt-in subscriptions. For more information visit: Seratopical, Seralabshealth and follow us on Instagram at @seratopical, as well as Twitter, and Facebook.

About CURE Pharmaceutical Holding Corp.

CURE Pharmaceutical is the pioneering developer of CUREform, a patented drug delivery platform that offers a number of unique immediate- and controlled-release drug delivery vehicles designed to improve drug efficacy, safety, and patient experience for a wide range of active ingredients. As a vertically integrated company, CURE’s 25,000 square foot, FDA-registered, NSF cGMP-certified manufacturing facility enables it to partner with pharmaceutical and wellness companies worldwide for private and white-labeled production. CURE has partnerships in the U.S., China, Mexico, Canada, Israel, and other markets in Europe.

Forward Looking Statement

Statements CURE makes in this press release may include statements which are not historical facts and are considered forward-looking within the meaning of Section 27A of the Securities Act of 1933, as amended (“Securities Act”), and Section 21E of the Securities Exchange Act of 1934, as amended (“Exchange Act”), which are usually identified by the use of words such as “anticipates,” “believes,” “estimates,” “expects,” “intends,” “may,” “plans,” “projects,” “seeks,” “should,” “will,” and variations of such words or similar expressions. CURE intends these forward-looking statements to be covered by the safe harbor provisions for forward-looking statements contained in Section 27A of the Securities Act and Section 21E of the Exchange Act and is making this statement for purposes of complying with those safe harbor provisions.

These forward-looking statements include, without limitation, the ability to successfully market the partnered products, the difficulty in predicting the timing or outcome of related research and development efforts, partnered product characteristics and indications, marketing approvals and launches of other products, the impact of pharmaceutical industry regulation, the impact of competitive products and pricing, the acceptance and demand of new pharmaceutical products, the impact of patents and other proprietary rights held by competitors and other third parties and the ability to obtain financing on favorable terms. The forward-looking statements in this press release reflect CURE’s judgment as of the date of this press release. CURE disclaims any intent or obligation to update these forward-looking statements. This press release shall not constitute an offer to sell or the solicitation of an offer to buy nor shall there be any sale of our securities in any state or jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such state or jurisdiction.

Respire by Design image via Nyla M Grant for use by 360 magazine

RESPiRE by DESiGN

In 2015, Nyja M. Grant’s health was ­drastically declining. Her doctor informed her that she was going to have to make a decision. She saw several specialists, and they all agreed. To ensure that she was making the right decision, Nyja began researching her condition, less evasive treatment options and what had possibly caused it.

Nyja’s research led her to alarming data. She learned that by age fifty, 80 percent of African American women are diagnosed with uterine fibroids. Nyja was astounded. Digging a little deeper, she found out that fibroids are the number one cause of hysterectomies and other reproductive issues. Several studies have linked the ingredients in African American beauty products to infertility, fibroids, and ovarian cysts. With Nyja’s failing health, thinning hair and continuous alopecia flare ups, she decided to make a change.

Nyja chose to use this time to heal from the inside out. She promised to give herself a two-year grace period. During this time, she would not relax, cut, or dye her hair. She began to research alternative natural hair care and body products. Nyja searched for products that were safe, good quality and didn’t break her spending plan. To Nyja’s dismay, she was not able to find any products that she loved.

So, Nyja began to make her own hair and body butters. As the years passed, she started to give out her butters as gifts. People loved her product and wanted more. One day, Nyja’s son told her that she should sell her product. He even provided her with a whole business plan. Nyja launched RESPiRE by DESiGN as a birthday gift to herself, while living in the United Kingdom.

RESPiRE by DESiGN Mission Statement

“’Respire:’ to build hope and strength, despite difficulty. I understand that life is not all about looks, but let’s be honest – people feel better if they are comfortable in their own bodies. Something as simple as a good hair day and glowing skin can do wonders for self-esteem. ‘RESPiRE by DESiGN’ was birthed from a difficult situation, and evolved beyond being just a business. For founder Nyja, ‘RESPiRE by DESiGN’ is personal. The lowercase ‘i’ stands for inner beauty, insight, inspiration, and intention. ”

  • Nyja M. Grant, Founder & CEO, Analyst, Database Manager, Anthropologist, Epidemiologist, Veteran

Questions for RESPiRE by DESiGN by 360 Magazine:

How did your diagnosis affect your outlook on life?

When I was diagnosed, I felt vindicated. I had been seeing doctors and specialists for nine years, only for them to insinuate that I was a hypochondriac. While I was elated to have a diagnosis, my new reality hit me hard.  I would no longer be able to bear children. My hope for a little Nyja was not going to happen. The pain made me go into research mode. I wanted to identify ways to help myself, what caused fibroids, and how to prevent this from happening to others. I couldn’t change the damage that was done, but I can prevent further by using healthier products. When I could not find healthier products, I decided to make them.

What type of ingredients do you use in your body butter?

Each of my products are formulated with ingredients that are cold pressed, vegan-friendly, and do not contain preservatives, chemicals, and dyes. Each product is safe if ingested, making it safe for our skin and hair to absorb.

The oils I use are: Sweet Almond Oil, Avocado Oil, Grapeseed Oil, Castor Oil, Olive Oil, Jojoba Oil, Argon, Vitamin E and Neem Oil

For scents I use the following essential oils: Lavender, Tangerine, Vanilla, Ylang Ylang, and Peppermint

The butters I use are: Mango Butter & Cocoa Butter.

Whether you choose RbD products or not, please keep in mind that your skin is the largest organ on your body. Everything you put on your body will eventually be absorbed into your body.

What is the difference between a body butter and lotion?

To be honest, not much. Several soap recipes use similar ingredients. I just haven’t had a large enough demand from my customers to add soaps to my product line. However, my plan is to add hand-crafted soaps to my line in 2022.

The key difference between a lotion and a butter is in their ingredients. Body butter contains shea butter, and various oils like coconut, or jojoba. Body lotion is often a combination of water and oils. Body butter is often thicker, heavier, and has an oilier finish to it. However, RbD products are uniquely formulated to absorb quickly into the skin and hair to prevent leaving an oily finish.

In what ways does hair butter help hair?

RbD’s ReNew Hair Butter is naturally formulated using oils similar to those produced by our body. This makes it easier for these oils to penetrate quickly to soften hair, minimize tangles, smooth hair follicles, provides moisture, prevent split ends and breakage, improve retention, nourish the scalp, provide protection from sun damage, and promote hair growth.

Would you recommend your hair butter for all types of hair?

Yes, I would recommend ReNew for all hair types. However, I would suggest the product be used as described below:

For thin or straight hair– Use ReNew Hair Butter as a hair mask. Let the mask remain on your hair for 10-20 minutes. Wash your hair as normal with lukewarm water.

For thick, coiled, kinky, or curly hair– Use ReNew Hair Butter when pre-shampooing. Apply a generous amount to your hair, then add your conditioner of choice. If you are going to use a plastic cap, allow it to sit for 20-30 minutes. If you are using a steamer, allow it to sit for 15-20 minutes. Then, rinse out the conditioner using lukewarm water.

Does RESPiRE by DESiGN have any new products coming out in 2021?

Yes, I have two products coming out in 2021–ReStore Hair Oil and Bath Bombs.

ReStore Hair Oil was formulated for individuals who have a temperamental scalp. The key ingredient is Neem Oil. Research has shown that Neem Oil has the following benefits: promotes hair growth, prevents boldness, conditions hair, helps with dandruff and itching, treats head lice, treats scalp infections, and prevents premature graying.

If used as a body oil ReStore will: moisturize, sooth inflamed and itchy skin, repel insects, treat acne and pimples, treat hyperpigmentation, treat scars and blackheads, act as a layer of protection against environmental damage.

Respire by Design image via Nyla M Grant for use by 360 magazine

Respire by Design image via Nyla M Grant for use by 360 magazine

Cannabis illustration by Rita Azar for 360 Magazine

Holistic CBD Beauty Therapy

When OLIVEDA founder, Thomas Lommel, discovered the active ingredient cannabidiol/CBD, he researched the great synergy effects that arise in connection with the legendary cell elixir from the olive leaf and developed a new beauty line for inside and outside:

LA DOPE is a holistic, highly active cosmetic based on the power of the two oldest cultivated plants in the world. It combines the legendary active ingredient cannabidiol from the hemp plant with the highly active antioxidants oleuropein and hydroxytyrosol from the olive leaf to create powerful beauty grenades.

LA DOPE­ provides protection and care with 100 percent pure effectiveness because all products contain the precious cell elixir from the olive leaf, instead of water. Due to the globally unique composition of the emulsions, LA DOPE works with the intelligence of nature, which intuitively recognizes the individual texture of the skin and its current needs. LA DOPE actively regenerates and balances skin’s texture on this basis.

True to the OLIVEDA tradition, LA DOPE is also holistically oriented, starting with products for internal use, and then devoting itself to the skin with various serums, oils and creams.

The synergy effect from the transforming energy of cannabidiol with the extraordinarily protective and regenerative effects of the cell elixir from the olive leaf makes LA DOPE the perfect CBD, holistic beauty therapy. For beauty that comes from within and radiates outwards. Dope your wrinkles from within with Oliveda and LA DOPE.

 

Tattoo Illustration by Heather Skovlund for 360 Illustration

Do’s × Don’ts of Tattoo Aftercare

In honor of International Women’s Day, NYC based tattoo artist Monikka Velvet, and owner of the queer, female owned, High Hopes Tattoo shop, talked tattoo aftercare with 360 Magazine. She offered some of the best tips on healing tattoos that she’s learned throughout her successful tattooing career. While there is controversy in the tattooing world about the best aftercare for a new piece– suggestions ranging from using water, to petroleum jelly, to special creams and ointments– Monikka provides expertise on the subject. When it comes to caring for a new tat, it’s important to take precaution as to best handle your new, permanent ink. 

Do’s:

Keeping a new tattoo sanitary is of the utmost importance. Monikka suggests that clients always wash your hands before touching your tattoo. This way, you aren’t transferring bacteria and germs that your hands have come into contact with onto the area in which you’ve been tattooed. Since tattoos can be easily infected, Monikka also suggests cleaning your tattoo twice a day with antibacterial liquid soap. She continues, explaining that clients should apply a thin layer of Mad Rabbit tattoo after care gel twice a day after cleaning.

Don’ts:

After getting a tattoo, making sure it’s clean is just as important as letting to breathe. Avoiding tight clothing and vigorous exercise (such as going to the gym) allows for your tattoo to heal comfortably. Monikka cautions to not over-apply aftercare on a healing tattoo. This can clog your pores and slow down the healing process. There is a fine balance between caring for your new tattoo, and allowing for your new tattoo to just be. Do not use bar soap when cleaning, as bacteria sits on the surface of bar soap and can clog skin, too. Always use liquid soap.

Further, make sure not to pick or scratch at your fresh tattoo while it’s healing. While it’s likely that your skin will feel itchy and irritated, it’s important to not scratch as it could lead to scabbing and damaging your new ink. Monikka continues, adding some of the lesser known “don’ts” of tattoo aftercare. When you have new ink, don’t submerge your tattoo in water or expose it to direct sunlight. Sunlight can fade the ink away, and since your tattooed skin is more vulnerable, it can lead to skin burning and sun damage. Since the tattooed area of your body is essentially an open wound, it’s important to keep it out of water as well, which can contain chemicals, chlorine, and other irritants. Tattoos need to be able to breathe and stay air-dry to heal correctly.

 

 

 

Allison Christensen Illustrates a Skin Care Article for 360 MAGAZINE

COCOOIL

While on a trip to Fafa Island in 2011, the creators of COCOOIL had an idea. They wanted to create a a luxury skincare product made with certified fair trade cold-pressed organic coconut oil. Here in 2020, they have it in COCOOIL, which only uses sustainably produced coconut oil from the Pacific Islands.

COCOOIL can guard against UV rays using their protective products like COCOOIL Tanning Oil SPF6COCOOIL Beach’n’Body Oil SPF15 and COCOOIL Broad Spectrum Sunscreen SPF30.

COCOOIL Tanning Oil SPF6 protects from harmful UV rays and delivers a beautiful tan while laying on the beach or next to the pool. COCOOIL Beach’n’Body Oil SPF15 and COCOOIL Broad Spectrum Sunscreen SPF30 offer even more protection against UV rays and come in packages that fit just right in your purse or travel pack.

They also have the COCOOIL SPF50 Broad Spectrum, which is made with natural botanical oils to hydrate and nourish skin.

The protective products are complimented by COCOOIL Face Oil with RosehipCOCOOIL Body OilCOCOOIL Baby Oil with Lavender and COCOOIL Ocean Spray.

COCOOIL Face Oil with Roseship leaves your face feeling luxurious and non-greasy. COCOOIL Body Oil is the perfect daily moisturizer while COCOOIL Baby Oil with Lavender will nourish your little one’s skin and provide a calming scent. COCOOIL Ocean Spray gives your hair waves, volume and texture.

Products come in regular size 200 mL bottles or in mini 100 mL bottles. They even have bundles that come with a COCOOIL tote, perfect for your next trip to the beach.

COCOOIL also has a cruelty free policy, meaning that they don’t buy any products or ingredients that have been tested on animals. In place of animal testing, they test all of their products on human volunteers in Australia.

They say they will not use any sources who are not just as committed as they are to their code of ethics, morals and standards.

To see all COCOOIL products, you can click right here. You can also read their story and learn more about their mission by clicking right here.

Elyptol Sanitizers Clean × Heal

Elyptol is the first Type 1 eco-certified and professionally registered hand sanitizer. It harnesses the healing properties of eucalyptus oil and naturally-sourced pure ethanol to bring you a product that sanitizes in a healthy and eco-friendly way. Despite its gentle feel, make no mistake that this hand sanitizer is FDA listed and hospital grade.

To Kill Germs Gently, Think Naturally with Elyptol

The sanitizer kills 99.99997% of germs with 70% alcohol. It contains eucalyptus oil and pure ethanol derived from sugar cane to eliminate germs gently and safely. And, it uses botanical food grade ethanol and eucalyptus ingredients that are known for soothing and healing aching bones and irritated skin.

Not only is Elyptol antibacterial, but it is antimicrobial as well. For this reason, it kills a wider range of germs.

“The perfect synergy of science and nature,” notes the company on their front page. “Elyptol harnesses nature’s strengths to create skincare and hard surface hygiene products that effectively kill germs harmful to your health.”

About Elyptol:

The USA/Australian company takes its natural inspiration from those putting their lives on the line for us every day. Elyptol founder Tim O’Connor recognized just how much health care workers used sanitizers when his daughter was born. These hospital grade formulas wreaked havoc on their hands. With years of extensive research and development using green chemistry, Elyptol became the first Type 1 eco-certified and professionally registered hand sanitizer. It expertly pairs eucalyptus oil, known for its healing properties, and natural sanitizing ingredient pure ethanol, derived from sugarcane and corn. The result is an efficient formula that eliminates germs, yet it’s gentle enough on skin and safe for the environment.

The Salon Project

The Salon Project by Joel Warren
Opens Innovative
New Beauty Salon at Saks Fifth Avenue Long Island

  • Debut location of innovative new retail and beauty salon concept at Saks Fifth Avenue Long Island.
  • Premium beauty creation and destination where artistry integrates technology, with leading technicians and unique products.

  • Bespoke beauty experiences in a unique setting, customized around the client, where specialized services are seamlessly connected to the vastly trusted experience of industry veteran Warren.


The Salon Project by Joel Warren is an updated original. A new concept in retail, beauty, and service. The combination of a curated assortment of hair care, skin care, nail care and makeup has never before been offered in such a highly customized way. We created our business model to help the consumer enjoy a bespoke experience, turning the client’s journey in a typical salon and beauty retailer into a thoroughly personalized, turnkey beauty service and shopping experience. Joel Warren, a veteran in the salon business, had a revelation that there is a far better way to primp and shop than what is offered by the current salon model. What was once thought of as an enjoyable day at the salon now truly is, along with expert guidance and incredibly curated retail, Warren has the solution.
The Salon Project offers an innovative approach to the client journey by eliminating the typical front desk for check-in. Instead, guests are greeted by iPad-equipped concierges who direct them to their designated station where the client remains and relaxes for the duration of their services.

Joel Warren said, “I noticed the way that many salons operate is not efficient or as client-focused as it could be. Our approach improves operations, and the client experience, by using our knowledge and technology to bring everything to the client. Saks Fifth Avenue has a focus on luxury, making it the perfect environment for the first location of The Salon Project.”

The first Salon Project location will open its doors in February 2018 at Saks Fifth Avenue Long Island. The plan is to have an additional ten locations opening at Saks Fifth Avenue stores throughout the United States over the next 24 months. Houston and Boca Raton are next on deck to open in 2018, with the second wave of locations in 2019. The highlight of 2019 will be the highly anticipated opening of The Salon Project at the Saks Fifth Avenue flagship store in New York City.

RPG designed the interiors under the leadership of CEO Bruce E. Teitelbaum in partnership with Joel Warren. Two beauty and retail veterans joined forces to create a compelling, unforgettable space that melds unexpected touches and contemporary twists with 20th-century retro and modern, casual glamour. The salon and spa environment have the technological edge to create excitement and ultimate client convenience. Augmented and virtual reality features drive engagement and allow for seamless check-out in your chair with no trip to the front desk. The Salon Project is truly a stand-out in its category; it is the store of the future.

Bruce E. Teitelbaum commented, “We are thrilled to bring our global, diversified design and build experience to The Salon Project, a pioneer in its category. Joel’s incredible talent and knowledge along with the prestige and allure of Saks and RPG’s creative and manufacturing expertise should prove to be a winning combination.”

To that end, each Beauty Expert from The Salon Project has the opportunity to engage in multi-services training, allowing them to play a key role in facilitating sales through trusted stylist-client relationships. While seated, clients can play with augmented reality technology to try on products available among The Salon Project’s inventory. They test lipsticks and other beauty items from a try-on bar cart, all while receiving recommendations from the Beauty Expert / Hairstylist who seamlessly completes product purchases directly from an iPad.

Sean Paul Campbell, General Manager of The Salon Project, said, “I am thrilled to be supporting Joel Warren, as well as the many talented team members at The Salon Project. This innovative and unique new approach to beauty represents a giant leap forward in service and technology, and means that our clients will be able to expect the most current trends and products every time they walk through our door.”

ABOUT THE SALON PROJECT BY JOEL WARREN

The Salon Project by Joel Warren is a unique beauty retail concept created by Joel Warren. Warren is a globally recognized colorist, product developer, TV personality and salon owner who is moving forward into his new venture with iconic retailer Saks Fifth Avenue. Warren has selected everything from the product labels to the lighting. Warren will be developing the staff to his liking, creating a new category, which will combine high-end services with prestige retail in a unique environment. Services include hair care, skin care, makeup and medical spa.

For more information or to book an appointment, please go to thesalonproject.com, Instagram, Snapchat, Facebook, and Twitter.

ABOUT SAKS FIFTH AVENUE

Saks Fifth Avenue, one of the world’s preeminent specialty retailers, is renowned for its superlative American and international designer collections, its expertly edited assortment of handbags, shoes, jewelry, cosmetics, andgifts, and the first-rate fashion expertise and exemplary client service of its Associates. As part of the Hudson’s Bay Company brand portfolio, Saks operates 41 full-line stores in 22 states and Canada, five international licensed stores and saks.com, the company’s online store.

For more information, kindly visit saks.com, Instagram.com/saks, Facebook.com/saks, Snapchat.com/saks_official, and Twitter.com/saks.

Couples that Mask Together Stay Togther

Jenny McCarthy & Donnie Wahlberg Pamper Themselves with Queen Helene

Spotted: Jenny McCarthy and Donnie Wahlberg being cuter than ever. The couple that masks together, stays together…

These love birds can’t get enough ofQueen Helene face masques, and we don’t blame them! They’re the perfect stocking stuffer for anyone on your list as they offer something for all skin types – oily, acne-prone, normal, dry… you name it. So don’t walk, RUN to your closest Walmart or Sally Beauty and pick up any (or all) of these masques that are sure to please even the most picky person 😉 Because, who doesn’t want the gift of refreshed and glowing skin!?

NEW! VOLCANIC ASH MASQUE: This skin-detoxifying facial masque harnesses the purifying power of Volcanic Ash (also known as Bentonite) to deeply clean skin. Known for its ability to draw out pollutants, Volcanic Ash acts like a magnet for pollutants, bringing them to the surface so they can be washed away. The result is refreshed, renewed skin. ($5.49 (6oz), SallyBeauty/.com)

MINT JULEP MASQUE: This deep cleaning facial scrub deeply cleans and helps unclog pores and draw out impurities, while hydrating Glycerin helps maintain skin moisture balance. After use, skin is clean with a fresher-looking complexion. For Oily, Acne-Prone Skin. Deep cleans and refreshes. ($2.47 (8oz), Walmart/.com and $5.49 (12oz), SallyBeauty/.com)

MUD PACK MASQUE: This classic facial masque is enriched with Kaolin, a natural English Clay known to immediately lift away impurities and revitalize tired looking skin. After use, skin feels firmer while fine lines and wrinkles appear diminished. For Maturing Skin. Revitalizes and detoxifies.($5.49 (12oz), SallyBeauty/.com)

AVOCADO & GRAPEFRUIT MASQUE:This unique, gel-clay masque gently lifts away impurities and nurtures skin with smoothing Avocado and antioxidant Grapefruit extract. After use, skin is refreshed and energized with a healthy radiance. For Normal to Dry Skin. Rejuvenates and revitalizes. ($5.49 (6oz), SallyBeauty/.com)

MADONNA LAUNCHES MDNA SKIN

(Photo credit: Kevin Mazur/Getty Images for MDNA SKIN)

MADONNA LAUNCHES MDNA SKIN IN THE US AT BARNEYS NEW YORK
  

Madonna yesterday hosted a meet and greet at Barneys New York to celebrate the US launch of MDNA SKIN, applying product to select VIP fans and taking photos with customers.

 

The line was co-developed by Madonna and MDNA SKIN’s Japanese parent company MTG. Dr. Paul Jarrod Frank, Madonna’s dermatologist of two years, is also on board as MDNA SKIN’s brand consultant. The hero product, The Chrome Clay Mask, is comprised of clay that comes from Montecatini, Italy, where MDNA Skin was granted permission to use the city’s thermal waters and fango clay. Every product in the range is formulated with M.T. PARCA, a proprietary ingredient derived from four natural springs in Montecatini. The restorative, mineral-rich water is the base for the line’s products including a Face Wash, Face Serum, Eye Serum, Eye Masks and Rose Mist. Looking ahead, a Finishing Cream will join the lineup in the US in November, followed by a Reinvention Cream and an Onyx Black Beauty Roller next year.