Posts tagged with "university"

Kaelen Felix Illustrates a COVID-19 Article for 360 MAGAZINE

Antidepressant x COVID-19

Based on a trial from the University of Virginia School of Medicine, the antidepressant fluvoxamine appears to prevent COVID-19 infections from worsening, even keeping patients out of the hospital.

The clinical trial was conducted by the Washington University School of Medicine in St. Louis. Fluvoxamine was compared with a placebo in 152 adult patients who were infected with the coronavirus.

80 participants received the fluvoxamine, and not one of the 80 became seriously ill after 15 days. Six patients receiving the placebo became seriously ill with four being hospitalized for between four and 21 days. One of the four in the hospital was on a ventilator for 10 days.

Though the sample size was relatively small, the data is believed to be statistically significant. The plan is to launch a larger trial in coming weeks.

Eric J. Lenze, MD, of the Washington University School of Medicine, said patients who took fluvoxamine did not require hospitalization because of issues in lung function.

“Most investigational treatments for COVID-19 have been aimed at the very sickest patients, but it’s also important to find therapies that prevent patients from getting sick enough to require supplemental oxygen or to have to go to the hospital,” Lenze said. “Our study suggests fluvoxamine may help fill that niche.”

UVA’s Alban Gaultier, PhD, and former graduate student Dorian A. Rosen, PhD, found in 2019 that fluvoxamine may stop sepsis, a deadly inflammation causing the immune system to spiral out of control. The findings of Gaultier and Rosen inspired the tests at the Washington University School of Medicine.

Gaultier and Rosen determined that fluvoxamine reduces the production of cytokines, which have been linked to deadly cytokine storms, which are thought to occur in severe cases of COVID-19

“Because elevated cytokines levels have been associated with COVID-19 severity, testing fluvoxamine in a clinical trial made a lot of sense to us,” said Gaultier. “We are still unclear about the mode of action of fluvoxamine against SARS-CoV-2, but research is under way to find the answer.”

Washington University’s Angela M. Reiersen, MD, said the drug works by interacting with the sigma-1 receptor to reduce the production of inflammatory molecules.

“Past research has demonstrated that fluvoxamine can reduce inflammation in animal models of sepsis, and it may be doing something similar in our patients,” Reiersen said.

The limitations of the research were emphasized. The small sample size was noted along with the fact that 20% of participants stopped answering surveys during the trial. Though the researchers could rule out hospital visits for those who stopped answering, they did believe it possible that the participants sought treatment elsewhere.

Because of the limitations, the findings should be considered encouraging and worthy of further research rather than iron clad truth.

Gaultier said, “If a larger clinical trial (phase III) confirms the results, fluvoxamine would be a perfect treatment for COVID patients newly diagnosed. Fluvoxamine is not an experimental drug, it is cheap and safe and could be available as a first line of defense to unburden the hospitals that are overwhelmed by the COVID health crisis.”

For more medical research news from UVA, you can click right here.

Rita Azar illustrates relationship article for 360 MAGAZINE

Important Tips When Vacationing with Your Special Someone

Traveling is an enjoyable activity, most especially if you are with the one you love. Sunrises and sunsets become more beautiful, the food seemingly tastes better, and any cultural barriers become more of an experience to laugh at than an irritant.

So, all your custom research papers are written, vacation is about to start, your clothes are ready and tickets are waiting for you to take them and go. But if you are together and unprepared, things might not go the way you planned. Here are some things to consider when vacationing with your special someone.

#1 Agree upon what you’d like to do together

A common source of conflict when vacationing together is that one person is dictating the terms. He or she says what tourist sites they will visit, where they will eat, what souvenirs to buy, and even what time of the day they will do all these things. While the other partner may give in at first, it eventually becomes a pain.

Instead, the couple should discuss what they’d like to do together before going on the trip, including possible dos and don’ts. While spontaneity can be fun and romantic, if your partner is really against doing something (swimming with the sharks, jumping out of a plane, or eating scorpions), then there should be no reason to force them.

#2 Be patient when difficulties crop up

When traveling, difficulties of some sort usually crop up, such as misplacing your tickets, leaving the cellphone charger at the hotel, or forgetting to pick something up on your supply run at the local store. It is important to stay patient. Snapping at each other over such minor inconveniences will ruin the mood for your trip.

This patience is also necessary when dealing with the locals. Cultural and language differences may cause you to become impatient. But dealing rudely with them may get you into further trouble, or it may even irritate your partner who just wants to have a good time.

#3 Give each other space

Even in your locale, it is important to give one another space. 

This is also true when visiting a new place. If the place is safe, it is good to allow one another to explore the area alone for a time. If not that safe, then give one another time to lounge alone, read a magazine, or even watch a favorite show. You will find that after some alone time, you and your partner will be ready to enjoy things together again.

#4 Enjoy your time together

A vacation together is supposed to strengthen your bond as a couple. So ensure that you are both having fun. That’s why it is inadvisable to bring work with you as much as possible.  

If you notice that one of you is not enjoying the trip, find ways to make it more fun. Think of what you can both do to bring more life to your trip. It could be visiting something not on your itinerary, having a coffee at a local café, or just watching the sunset together.

Summary

It’s a blessing to have the chance to travel together. Take advantage of such time, and make it enjoyable by considering the tips above.

Rolls-Royce Apprentices

Rolls-Royce announced Monday that a brand new intake of apprentices would be welcomed into the company.

18 new minds hailing from all across the UK will join the luxury vehicle titan at its home in Goodwood, West Sussex. They will be known as the “Class of 2020” in a program that began in 2006.

More than 150 aspiring engineers have entered the apprenticeship learning high-level practical and technical skills over the course of two to four years. They learn from Rolls-Royce specialists, gaining knowledge from the best minds in the company.

Of the 18 members of the “Class of 2020,” seven are candidates for the Sir Ralph Robins Degree Apprenticeship scheme, a four-year apprenticeship that grants students a degree from the University of Chichester upon completion.

Rolls-Royce is also providing placements in the industry for over 50 students. The placements last from six to 12 months. It also has a graduate program that makes new positions available every year.

Kaelen Felix Illustrates a Healthcare Article for 360 MAGAZINE

Roderic Pettigrew × Vannevar Bush Award

On Monday, the National Science Board announced that Roderic Pettigrew will be presented with the Vannevar Bush Award, which is considered one of the nation’s highest science awards. It honors lifelong science and technology leaders who have made exceptional contributions to the welfare of the nation through public service in science and technology and in shaping public policy.

“Roderic Pettigrew’s passion and creativity have spurred innovation in biomedicine,” said Victor McCrary, Vice Chair of the National Science Board and Chair of the 2020 NSB Honorary Awards Subcommittee. “His reimagining of healthcare solutions is helping converge science fields, narrowing gaps between disciplines in a way that really impacts society. Pettigrew is helping us to see what might be, what could be, and what is possible.”

Pettigrew’s contributions are wide-ranging and include:

  • His service as the founding director of the National Institute of Biomedical Imaging and Bioengineering (NIBIB) at the National Institutes of Health.
  • His advanced treatment for spinal injuries that enabled some chronically paralyzed men to regain voluntary muscle movement and sensory function.
  • His use of radiation in cancer treatments.
  • His work to use MRI to image the beating heart and quantify blood flow.
  • His establishment of a partnership with the Indian government to develop cuff-less blood pressure measurement, along with other low cost diagnostic and therapeutic technologies.

Pettigrew’s work also involved bringing out the best in others. While at NIH created the Quantum Grants Program to encourage researchers to undertake “medical moon shots” to solve major challenges through technological innovation.

Pettigrew continues to help others archive greatness at Texas A&M, where he helped found EnMed in Houston. The program blends engineering and medicine in a 4-year curriculum to develop problem-solving “physicianeers;” graduates who earn a medical degree and a master’s degree in education. Plus, they must invent a solution to a healthcare problem that is ready for a patent.

“It is an incredible honor to receive the Vannevar Bush Award, which is so steeped in science history,” Pettigrew said. “My only regret is that my parents are not alive to share this honor. They were my first role models.”

We as a nation should thank and honor the work Pettigrew has done for the medical field, and the Vannevar Bush Award is a good place to start.

BARD COLLEGE illustrated by Rita Azar in 360 MAGAZINE.

BARD COLLEGE – VIRTUAL CEREMOMY

BARD COLLEGE HOLDS ONE HUNDRED SIXTIETH COMMENCEMENT, IN A VIRTUAL CEREMONY, ON SATURDAY, AUGUST 22, 2020

Musician David Byrne Delivered Commencement Address
 
Honorary Degrees Were Awarded to Byrne, Multimedia Artist Laurie Anderson, Physicist Steven Chu, Composer Gao Xiaosong, Curator Thelma Golden,  Brooklyn Public Library President Linda Johnson,  Educational Historian Ellen Condliffe Lagemann, and Biophysicist George Rose ’63.
 
Bard College held its one hundred sixtieth commencement on Saturday, August 22, 2020. In the virtual commencement ceremony streamed live from the Bard College campus, Bard President Leon Botstein conferred 437 undergraduate degrees, in absentia, on the Class of 2020 and 161 graduate degrees, including master of fine arts; doctor and master of philosophy and master of arts in decorative arts, design history, and material culture; master of science and master of arts in economic theory and policy; master of business administration in sustainability; master of arts in teaching; master of arts in curatorial studies; master of science in environmental policy and in climate science and policy; master of music in vocal arts and in conducting; master of music in curatorial, critical, and performance studies; and master of education in environmental education. The program, which took place at 2:30 p.m. in the commencement tent on the Seth Goldfine Memorial Rugby Field, included the presentation of honorary doctoral degrees.
 
Owing to the severity and longevity of the COVID-19 pandemic, the College held a modified commencement. The events and ceremonies were held in real time, but, consistent with public health policies and regulations, access to them was limited.
 
Text (unedited) of commencement address by musician David Byrne:
 
Thank you. Congratulations to the brass ensemble. It’s very difficult to play together when you’re distanced. I heard a story from a musician the other day. There was a socially distanced orchestra that was playing, and some of the musicians said, “You have to gesture bigger, we can’t see you.” So, the conductor had to make it bigger than before, so that everybody could see.
 
This is certainly my first time talking to a live audience … performing, alright, to a live audience in many, many months. It’s kind of strange. It’s kind of wonderful. It’s strange and wonderful to actually be gathered in a group of people this much. I’m encouraged by this institution. I was invited to come here. I have some familiarity with this place. I understand what Bard stands for.

I recently worked with a Bard alumnus named Alex Kalman ’06 on a book. I’ve written about the Bard Prison Initiative, which I think some of you will be familiar with. And, I’ve read some pieces that Mr. Botstein wrote about music.
 
This place is special. I’ve been here, visited here a few times over the years. I saw an exhibition at the gallery in 2008. The gallery had been turned into a re-creation of the artist Keith Edmier’s parents’ house, with all its extreme ’70s décor. It was like walking into a movie set. And, you know, as you walk into a movie set, you know that it’s all fake, but part of you is still seduced into feeling that you’re in that place. There’s this kind of wonderful tension in something like that where you know it’s fake, but you kind of feel like you’re in the place at the same time, between the real and the artificial. We are in a world that someone has made that is just like this world that this artist made of his parents’ house.
 
His world, like our world, is unreliable. It’s based on unreliable memory and imagination. We all do this. We make these artificial worlds. The difference is, we have to live in them. A world that’s made like this, it can be a seductive lie, or it can be a revealing truth. On a thing like this, a commencement, I imagine it’s common to ask oneself, “Well, what comes next for me? What comes next for me as I leave this place? Will I be a different person? Will I be a different person than I was a month ago?” Well, I think we’re all different than we were last week. Things are changing incredibly rapidly. And then you ask, “What person am I now, and how should I be as that person? What do I love? What does that entail? What, if any, are the … obligations? Obligations to myself? Obligations to a larger community? How does one reconcile oneself, between one’s personal rights, one’s personal desires, and those of the community and the collective? What have I learned here? Has the world changed? Has the world changed [laughing] since the spring? It probably has. Has it changed into something far different than the world that I knew? Is that a good thing? Is everything I learned here, at this institution, now meaningless?” I don’t think so.
 
I’m very sorry for the world you inherit. We’ve left you a mess, the one that we made, the world that we made. But, there are reasons to be cheerful. The pandemic has pulled back the curtain, which has revealed both the worst and the best of what and who we are. Arundhati Roy, the writer, referred to this moment as a portal when we have unprecedented opportunity to change things, to cross into another world. In this moment, we have been both cursed and blessed. This is one of those moments that occur once in a while. Ideas that were taken as given, economic ideas, cultural ideas, etc., are being questioned, reconsidered. An era based on a set of biases and assumptions is ending. In a sense, we’re lucky. The portal that she mentions is opened and we have a chance to go through it.
 
I’m as a guilty as anyone else for waking up in the morning and feeling that nothing really changes very much. I have moments of despair and anger and frustration. No surprise. Martin Luther King Jr.’s quote, “The arc of the moral universe is long but it bends toward justice,” some mornings that feels like an empty platitude when I look at the news that morning. It sometimes feels like, oh, you know, same as it ever was. But that’s not really true. The real constant is change. We often forget or overlook the momentous changes in our thinking that we now accept as obvious, inevitable. But, in truth, nothing was inevitable. The changes that have happened, that we live with now, for better or worse, they’re here because we made them so.
 
Okay, here’s a few of them: slavery is now universally considered unacceptable. Two thousand years ago, Aristotle thought slavery was natural and necessary, but even then his contemporaries argued that it was unacceptable. These changes don’t happen overnight. Okay, here’s another one: women should be allowed to vote. If I said to anyone now that if you heard someone else say, “No, women shouldn’t be allowed to vote,” you would think that was completely ridiculous. It happened in the United States, state by state, one hundred years ago. In Saudi Arabia it happened five years ago, but it happened. Education, primary and secondary education, I think everyone accepts that it should be free, it’s a right for everyone to have it. This was not always true. Children were considered cheap labor. Eventually, maybe higher education will be considered a right as well. Interracial marriage: I think we all accept this now. We all accept this. It seems like, what’s the big deal? The Supreme Court made a ruling legalizing interracial marriage in 1967—not that long ago. Alabama has some laws on the books that counteracted the Supreme Court ruling, and those were overturned 20 years ago. Okay, gay marriage, we all know that this is now law, this is now legal. When I was a young person, if someone had told me that this would be legal and generally accepted, I would have said, “You’re crazy, this should happen, but it’s going to take forever.” But, just five years ago, in 2015, it was recognized as legal in all 50 states.
 
I can go on—infrastructure, clean air, clean water, things that don’t exist for us entirely now, but we do think of them as our right, and these ideas that we consider as part of our lives and how it is to live and how it is to be, it didn’t always have to be that way. It wasn’t always that way. This is something new in the world, and the world has changes. These changes weren’t predictable, and they weren’t inevitable. I’m a little older than some of you, and I can say that some of these changes, they weren’t expected. They weren’t expected to happen as soon as they did, and when they did, then they seemed inevitable. People make these changes. Things that seemed impossible have happened, and they will continue to happen. Try and imagine what radical and momentous changes in our thinking might happen next, and they will! We can imagine what they might be.
 
Okay, make no mistake, things can go wrong, things can go the other way. This country was ever so closely inching towards democracy, but, as in many other countries around the world, there’s been some serious backsliding. There’s no guarantee that change will be good. That part is up to us. And, so I ask myself, “How did these changes happen? Where’s the levers? Where’s the buttons? What’s the process? What can we, as a lone individual or with a little group of people, what can we do to have an effect?” I supposed you might ask yourselves the same questions. “Does my line of work have any wider resonance?” Not that every line of work has to focus directly or solely on social justice. I believe that the meaning of what we do, in our work and our lives, is more subtle than that. I’ll use myself as an example, okay? Most of the time I’m a performer and a musician, and it seems to me that music and performance affects people’s view of the world, not directly, not by me writing a song about climate policy or housing inequities, although I might like to do that. Rather, it works in a less didactic and not kind of text-based ways. It’s kind of a language without words. Music creates community. When I was young, I heard music on a little radio that was about the size of a phone. And, I realized when I heard this music that there was a world out there that was very different and wider than the little suburban town that I lived in. You’ve heard people say things like, “That song saved my life” or “That DJ saved my life,” and these are kind of clichés, but there’s a truth to it. Music can have that kind of effect. It reveals a larger world, and it brings people together because they know that there are other people out there like them. For someone else, it might not be music that has this effect. It might be the visual arts, theater, cooking, dance. It might be ways of thinking in education, sustainability, even economics can touch people about a new idea and it changes their thinking.
 
I also think that one discipline needs to influence all the others. There needs to be a lot of curiosity about what’s going on in other disciplines, and one discipline can, in surprising ways, affect another one. When I heard the music of James brown, as a young man, I came to realize that here is music where no one part is more important than any other. The melody is not played by one instrument, but it emerges out of the interlocking parts played by all the instruments. The groove is not just played by the drums, but it comes into being as a result of what everyone is doing. I sensed that, unlike traditional Western music, Brown’s music is nonhierarchical. In his musical model, we’re given an audio metaphor. We hear, metaphorically, a model of social organization and cooperation that makes us feel joyous and transported. We’re not kind of intellectually going through all of this, but I feel that we sense it. Here I sense is a social and economic argument made with music, and the transcendent feeling it brings, when you hear and experience it, is more persuasive that language. Music proposes a world. Metaphorically, it gives evidence of that possibility. An economist hearing James Brown might possibly see the world the same way. Of course, my model for cross-disciplinary influences comes from music, but it can go the other way as well.
 
I’m going to mention the first abstract artist, Hilma af Klint, who was influenced by spiritualism that was prevalent over a hundred years ago, turn of the last century. It had been proposed that one of the reasons for the wide enthusiasm for this spiritualism was because of the scientific discoveries that were happening at that time. The science was showing that there were invisible forces in our world. Electromagnetism, radiation, radio waves, X-rays. The entire world, ourselves included, are affected by these invisible and pervasive forces. Science proposed this world, a world that hadn’t previously existed in our imagination, and this affected how these artists worked. They realized that what we with see with our eyes is only part of what is there, and artists like af Klint and others began to attempt the abstractions to represent this world, a world of energy that go through buildings and go through our bodies. So, with art and science, we conjure worlds, and, over time, we who conjure these worlds, we ourselves change, and then worlds that we conjure, those change as well.
 
A couple of years ago, after I finished a music tour that lasted almost a year, I decided to go to India. I wanted to catch a traditional music festival in Chennai. It was wonderful. I saw a kid, this young kid in a kind of Elvis outfit playing Carnatic music on a saxophone. I saw singers communicating with drummers with their hands. And, I also went to Kerala, which is another state in the south, and there’s a kind of performance there called Kudiyattam. It’s an ancient form of dance drama. It’s about a thousand years old. In this dance drama, the performer begins the performance by metaphorically dancing into existence and kind of proposing a world. This will be the world that the story will take place in, kind of like Star Wars or Game of Thrones. It’s complete, it has a cosmology, it has a history, every detail. In the dance drama, the world building is not made with sets and props and computers. It’s conjured in the audience’s imagination, via singing and dancing and gesture. Like the actors in this drama, we, in whichever field we endeavor, we also dance a new world into existence—not just in music or theater, every kind of work and activity we engage in proposes a world. In the end of the Kudiyattam performance, the actors dismantle the world that they have made. Likewise, we destroy an old world, a worn-out world, the one we ourselves and others before us have made, so that a new one can be imagined and brought into existence.
 
Thank you.
 
 

ABOUT THE COMMENCEMENT SPEAKER

 
David Byrne’s recent works include the Broadway debut of David Byrne’s American Utopia (2019); launch of Reasons to be Cheerful—an online magazine focused on solutions-oriented stories about problems being solved all over the world (2019); the solo album American Utopia (2018), which was nominated for Best Alternative Album at the 61st Grammy Awards; Joan of Arc: Into the Fire, a theatrical exploration of the historical heroine, which premiered at The Public Theater in New York (2017); The Institute Presents: NEUROSOCIETY, a series of interactive environments created in conjunction with PACE Arts + Technology that question human perception and bias (2016); Contemporary Color, an event inspired by the American folk tradition of color guard and performed at Brooklyn’s Barclays Center and Toronto’s Air Canada Centre (2015); Here Lies Love, a 22-song theatrical production about the life of Imelda Marcos, authored in collaboration with Fatboy Slim, which premiered at The Public Theater in New York City (2013), traveled to London’s National Theatre for a sold-out run (2014–15), and was remounted at Seattle Rep (2017); Love This Giant, a studio album and worldwide tour created with St. Vincent (2012); and How Music Works, a book about the history, experience, and social aspects of music (2012).
 
In 2015, Byrne curated Southbank Centre’s annual Meltdown festival in London. A cofounder of the group Talking Heads (1976–88), he has released nine studio albums and worked on multiple other projects, including collaborations with Brian Eno, Twyla Tharp, Robert Wilson, and Jonathan Demme, among others. He also founded the highly respected record label Luaka Bop. Recognition of Byrne’s various works include Obie, Drama Desk, Lortel, and Evening Standard Awards for Here Lies Love; an Oscar, Grammy, and Golden Globe for the soundtrack to Bernardo Bertolucci’s The Last Emperor; and induction into the Rock and Roll Hall of Fame with Talking Heads. Byrne has published and exhibited visual art since his college days, including photography, filmmaking, and writing. He lives in New York City.

Cash and wallet illustration for 360 Magazine

The Business Comeback After COVID-19

Business Turnaround Expert Cites Keys to a COVID-19 Comeback

By Merilee Kern, MBA ‘The Luxe List’ Executive Editor

The September 11th attacks. The Great Recession. The COVID-19 pandemic.

All three of these seismic and tragic events have resulted in heartbreak to humanity, including loss of life and our emotional well-being – both individually and collectively. Of course, accompanying these global crises were monetary meltdowns reminiscent of the Great Depression that commenced in 1929 and lingered until the late 1930s.

After a “relatively” calm 70 years, the United States economy has suffered three devastating developments inside the last two decades, alone. There have been wars fought throughout the world and inflation escalations along the way, to be sure, but the start to the 21st century has suffered escalating and unusually concentrated economic calamities – some that have profoundly altered the very fabric of our lives, both personally and professionally.

Indeed, on the business front, such periods have been among the most – perhaps the unequivocal most – trying of times. Amid current circumstances as the coronavirus rages on around the globe, I recently connected with internationally-renowned business restructuring executive James “Jim” Martin, founder of ACM Capital Partners with offices in Charlotte, Denver and Miami. Having spent the last three decades leading international middle-market companies through periods of distress and transition to actualize stability and growth, Martin is uniquely well-positioned to share insights on how business can rally to best assure a “COVID comeback.” Here’s what he had to say.

MK: First, before addressing the current coronavirus situation, what can you tell us about how you’ve helped companies navigate previous “rough waters?”

JM: Relative to the September 11th attacks back in 2001, I’ll share a representative example of a strategic pivot that didn’t just help a company survive, but actually drove profit. After that horrendous event, I stepped in to assist a large aviation maintenance repair-and-overhaul facility whose revenue had been cut fully in half immediately following the attacks – the result of many carriers permanently parking older aircraft (including the 727 fleet). The sizable challenge presented was to maintain a 1000-person labor force while allowing the industry the necessary time to recover. To do so, we created a captive subcontracting company to which we transferred one-third of our labor force. During our troughs, we contracted this labor to our competitors and, during peak periods, we utilized this labor for ourselves. Thus, not only were we able to retain our skilled, well-oriented labor force during the recovery, but that very staff actually provided additional, supplemental profit. The end result was that we sold the business for $138 million, which provided our new investors with a 33 percent internal rate of return (IRR).

Less than a decade after 9/11, amid The Great Recession in 2008, I entered another industry that proved to be among the most brutalized by a global economic downturn: automotive supply. My client was a key supplier to the “Big 3” U.S. auto manufacturers.

At the start of 2008, the industry forecast was the production of 18 million vehicles in North America. Come summer, however, it was clear the automakers would not come near reaching that forecast due to the financial crisis. This did not come as a complete surprise to us, though, because – amid our firm’s protocols – we had had already fully immersed ourselves in our client’s industry and employed forecasting tools alerting us of trends … this one in the wrong direction. So, we were privy to the situation well before management and others within the industry. By late June 2008, we instituted cost-cutting maneuvers and furloughs that enabled the company to withstand the industry’s brutal second half of ’08 that would result in two of the “Big 3” automakers filing for Chapter 11. Despite the industry producing less than half – as much as eight million – of its original vehicle-production forecast, our client not only survived, but ultimately grew and prospered.

MK: Turning attentions to COVID-19, what do you feel is integral for businesses to survive and recover?

JM: For businesses to recover from the coronavirus shutdown, it’s going to take a two-pronged approach: both financial and human capital. Starting with the financial, it will be a “loan-ly” world for those not well-versed in the intricacies of SBA, PPP and other “economic disaster” lending. Consider how expeditiously those programs were rolled out. Then consider how even more quickly they were scooped up. Did anyone really read those loan documents in full, or even halfway through, initially – or even to this day?

My guess is at least half of the companies receiving COVID-related loans took a very “CliffsNotes” approach to these agreements. The result is there’s a solid chance funds were used incorrectly, which is going to make a lot of the loans, shall we say, less “forgivable.” For example, if your company’s payroll roster is shorter today than it was pre-virus, the portion of the loans forgiven is likely to be less.

And while your mind may rush to claiming ignorance and throwing yourself upon the mercy of the government to which you already pay taxes, realize that third-party capital is likely to participate in this market through securitization. This means that thousands of SBA loans could be bought, then packaged to be sold to the secondary market, at a discounted rate, no less. If this happens, understand that the purchasers will have the full intention of holding their borrowers (i.e. small business owners) to paying back 100 cents on the dollar.

So, those companies who received loans and are required, but unable, to pay them back in full may be exposed to either foreclosure or, worse, a “loan to own” scenario. In other words, much like the agreement that comes with your big-tech user agreements, like those prompting users to “click agree,” the fine print matters.

What this means to recovery is that, once again, cash is king: gather it, preserve it, cease lines of credit, liquidate what you can, negotiate costs down with suppliers. If you’re struggling to pay you suppliers, you can look into purchase order financing options in order to improve your cash flow. And if your company had a healthy bottom line pre-COVID, than a professional familiar with these trenches can help you look to refinance or bring in equity.

With all of that said, the key to a COVID-19 recovery is going to be adhering to the rules of a lender’s road, as well as the ability to navigate the red tape when you veer off that road. If you have read all the fine print and properly managed your loan, congratulations! You’ve acquired some really cheap capital. For those who didn’t do their research, however, this road to recovery likely will need some paving.

MK: What about the human capital you mentioned?

JM: Yes, and then we arrive at the human capital. Lots of companies today are excessively top-heavy. Remember the part about removing emotions from this process? Companies that quickly recognize cuts need to be made will be better positioned to recover than those who dawdle. Again, compiling and preserving cash is going to best position a business for recovery.

This is an instance where it’s especially beneficial to know when to pull triggers (best if earlier than others) and to make decisions that are not based on emotions—a tall order for many CEOs, which is why many turn to turnaround experts. However it’s undertaken, what’s certain is that reducing human capital is painful, but it is also often necessary and almost always beneficial.

The upside is that, when the virus no longer exits, businesses can already be well-positioned for a fairly quick recovery. Maybe not v-shaped sans a vaccine, but quick relatively speaking due to the downturn having been so specific to one singular causing factor.

MK: Tell us a bit about your role as – and general value of – a turnaround expert when turmoil strikes a business.

JM: During times of difficulty, owners and executives can greatly benefit from specialized knowledge that’ll help them best navigate those unchartered waters that are often entangled in a lot of red tape. So, turnaround experts bring to the table a litany of tried-and-true “been there, weathered that” experience and expertise. There’s simply no substitute for engaging with a partner whose entire mandate is ensuring your company’s survival and success during some of the most grim and challenging times it might experience – those professionals who are willing to spend sleepless nights figuring out how to ensure the company meets payroll; who’ll work around the clock to keep the company’s doors open; and who can tackle challenges without being hindered by emotions that understandably weigh on a business owner or manager. It takes this kind of specialized expertise, experience and grit to lead companies through periods of distress and transition, to stability and growth.

No stranger to corporate chaos, during Martin’s own three decades as a globally-regarded turnaround expert, he has reportedly created and restored nearly $1.5 billion in value to lower middle-market companies; raised an additional $1 billion in capital; and managed mergers and acquisitions in excess of $500 million – all collectively representing his company restructuring portfolio valuation in excess of $3 billion.

Today, as the coronavirus continues to wreak havoc on business operations far and wide, take heed that there are various key strategic and creative tactics that can help businesses not only weather the storm, but even emerge stronger and more financially secure on the other side.

About Merilee Kern:

Forbes Business Council Member Merilee Kern, MBA is an internationally-regarded brand analyst, strategist and futurist who reports on noteworthy industry change makers, movers, shakers and innovators across all categories, both B2C and B2B. This includes field experts and thought leaders, brands, products, services, destinations and events. Merilee is Founder, Executive Editor and Producer of “The Luxe List” as well as Host of the nationally-syndicated “Savvy Living” TV show. As a prolific consumer and business trends, lifestyle and leisure industry voice of authority and tastemaker, she keeps her finger on the pulse of the marketplace in search of new and innovative must-haves and exemplary experiences at all price points, from the affordable to the extreme. Her work reaches multi-millions worldwide via broadcast TV (her own shows and copious others on which she appears) as well as a myriad of print and online publications. You can connect with Merilee at www.TheLuxeList.com and www.SavvyLiving.tv

Follow Merilee Kern:  Instagram | Twitter | Facebook | LinkedIN

music Ivory Rowen illustration for 360 Magazine.

Music Educators Teaching Online

K-12 musical instruction and performances may look different this fall, but the beat will go on thanks to creativity and music-making technologies, says a Purdue University expert.

“There are so many online tools out there that music educators can use to bring students together during the COVID-19 pandemic,” said Christopher Cayari, assistant professor of music education in the Patti and Rusty Rueff School of Design, Art, and Performance at Purdue. “One option is for programs to host online concerts or performances through the recording and mixing of virtual ensembles and individual performances.”

Platforms like Soundtrap by Spotify and Protools are great resources for sound editing. Other softwares like Flipgrid and Adobe Premiere do video editing, while Acapella by PicPlayPost and BandLab are compilation apps available for mobile devices to create musical productions amid the pandemic. Cayari encourages music educators to experiment with these softwares to make music with their students, and the skills they develop while distance learning can then be carried into physical classrooms after the pandemic is over.

 “Putting together a virtual ensemble can be difficult, but I have seen many tech-savvy educators or sound engineers helping music educators create virtual performances,” Cayari said. “Students can also collaborate with one another to create anything from karaoke videos to vlog projects. The great thing about technology is that students can collaborate with others without geographical restraint.”

For the last 10 years, Cayari has researched online music making and virtual performances, focusing most of his attention on YouTube and how the platform has changed the way people create, consume and share music. According to Cayari, online music-making projects, research, technologies and literacies occur within three dispositions:

  • Do-it-yourself: “There are many avenues for do-it-yourself projects thanks to social media or audio recording websites like SoundCloud or Bandcamp. This method is great for students because it allows them to learn for themselves about the aspects that go into music recording projects.”
  • Do-it-with-others: “Online music making isn’t a new concept. For many years, people have been collaborating with others to create music and connect with one another through the production of music.”
  • Do-it-for-others: “These type of performances are organized projects where individuals submit their own performances and someone else pulls it all together. Everyone from the organizer to the performers to the editors have a hand in creating something for the enjoyment of others.”

This week, a special issue of the Journal for Popular Music Education, co-edited by Cayari and Janice Waldron from Windsor University in Ontario, Canada, was released that focuses on learning, performing and teaching, which includes international research about how music teachers are using the internet to teach students.

About Purdue University

Purdue University is a top public research institution developing practical solutions to today’s toughest challenges. Ranked the No. 6 Most Innovative University in the United States by U.S. News & World Report, Purdue delivers world-changing research and out-of-this-world discovery. Committed to hands-on and online, real-world learning, Purdue offers a transformative education to all. Committed to affordability and accessibility, Purdue has frozen tuition and most fees at 2012-13 levels, enabling more students than ever to graduate debt-free. See how Purdue never stops in the persisten

New approach to airborne disinfection uses food-coloring dyes

Purdue – Airborne Disinfection

By Chris Adam

The COVID-19 pandemic has shed new light on the needs for improved disinfection methods, both for individuals and facilities.

Purdue University innovators have developed an airborne disinfection method – using food-coloring dyes – to be applied to the entire body and rooms for sterilization purposes and lowering the risk of infection.

The Purdue team’s disinfection method uses edible materials. The Purdue team presented the technology in July during a COVID-19 virtual conference sponsored by the National Council of Entrepreneurial Tech Transfer.

“Most of the antiviral and antibacterial sprays used for airborne antiviral and antibacterial disinfectants, such as aerosolized hydrogen peroxide, ozone, and deep ultraviolet illumination, are a biohazard risk to humans,” said Young Kim, an associate professor of biomedical engineering at Purdue. “Additionally, disinfectants containing titanium dioxide and noble metal nanoparticles pose carcinogenic and cytotoxicity risks.”

Kim also said new methods are needed since transmission of pathogens (viruses and bacteria) often occurs in the air and infection with pathogens is transmitted by an airborne route. The Purdue method might also help in medical settings, where healthcare workers typically are exposed to the disease-causing agents when they take off their personal protective equipment.

The Purdue airborne antiviral phototherapy technique uses small aerosols FDA-approved food coloring dyes to mitigate the risks of airborne transmissions of pathogens. This is referred to as Photodynamic Airborne Cleaner (PAC).

“We have demonstrated with our novel solution how visible light activation of several FDA-approved food coloring dyes generate singlet oxygen, which can be used to kill airborne pathogens,” Kim said. “In the medical community, it is well known that singlet oxygen is effective to inactivate viruses. We are developing a scalable aerosol generation system for the dyes, allowing uniform fog-like dispersion lingering in the air to minimize wetting and surface staining. In addition, as health care workers are often infected when removing PPE, this technology can be installed in a confined chamber for health care professionals to change PPE in hospital settings.”

The novel photoreactive arrangement can be used in rooms where many people are present at risk of airborne pathogen exposure.

The innovators are working with the Purdue Research Foundation Office of Technology Commercialization to license this patented technology.

The researchers are looking for partners to continue developing their technology. For more information on licensing and other opportunities, contact D.H.R. Sarma of OTC at DHRSarma@prf.org and mention track code 2020-KIM-69064.

Kim also is receiving support from Purdue’s Trask Innovation Fund, which helps labs commercialize their innovations.

About Purdue Research Foundation Office of Technology Commercialization

The Purdue Research Foundation Office of Technology Commercialization operates one of the most comprehensive technology transfer programs among leading research universities in the U.S. Services provided by this office support the economic development initiatives of Purdue University and benefit the university’s academic activities through commercializing, licensing and protecting Purdue intellectual property. The office recently moved into the Convergence Center for Innovation and Collaboration in Discovery Park District, adjacent to the Purdue campus. In fiscal year 2020, the office reported 148 deals finalized with 225 technologies signed, 408 disclosures received and 180 issued U.S. patents. The office is managed by the Purdue Research Foundation, which received the 2019 Innovation and Economic Prosperity Universities Award for Place from the Association of Public and Land-grant Universities. In 2020, IPWatchdog Institute ranked Purdue third nationally in startup creation and in the top 20 for patents. The Purdue Research Foundation is a private, nonprofit foundation created to advance the mission of Purdue University. Contact otcip@prf.org for more information.

About Purdue University

Purdue University is a top public research institution developing practical solutions to today’s toughest challenges. Ranked the No. 6 Most Innovative University in the United States by U.S. News & World Report, Purdue delivers world-changing research and out-of-this-world discovery. Committed to hands-on and online, real-world learning, Purdue offers a transformative education to all. Committed to affordability and accessibility, Purdue has frozen tuition and most fees at 2012-13 levels, enabling more students than ever to graduate debt-free. See how Purdue never stops in the persistent pursuit of the next giant leap at purdue.edu.

Bed Bath & Beyond has products, services, and solutions to help everyone get ready for on or off-campus living. As seen in 360 MAGAZINE.

Bed Bath & Beyond

By Armon Hayes

Post quarantine, many global citizens are adapting to the New World Order grand opening. College students, in particular, are navigating this semester, presenting new challenges, and subsequently shaping the future. COVID-19 has not only impacted economics across the board, but education as well.

Bed Bath & Beyond has products, services, and solutions to help everyone get ready for on or off-campus living. This is a crucial decision that many students will face, so it’s important that Bed Bath & Beyond makes college shopping easier and more convenient with great services and solutions. Bed Bath & Beyond is here to help with essentials, across the country students share faves and recommendations of what they couldn’t live without at school. Check out recommendations HERE.

No need to lug stuff from home to school. Students can pick out what they love online or at their local store and pick up at a store near campus to build a personalized workspace, whether students are home or away. From bedding to lighting, and décor, find everything needed to make a space cozy, functional, and authentically “you”! Utilize the Dorm & Apartment Checklists: A favorite resource among students and parents. These checklists have all they need for dorm or apartment life. Get it in-store or purchase online.

Whether it’s building a study-at-home setup or outfitting a new space, as of late, Bed Bath & Beyond outfitted live-work space for 360 Magazine. Gifting included Wamsutta collective comforter, designed with glamping in mind – a tent inspired bed set that’s beyond practical with deep cargo pockets, each at the head to store bedtime necessities. It is army green, which is the perfect neutral and ideal for anyone who enjoys snacks in bed. To complete the set, there are matching pillow shams with ringlet outline details. The awesome extras were two Dawson UGG pillows reminiscent of their iconic footwear and comfort.

They are experts for all thing’s college and solutions to help everyone get ready for on or off-campus living based on a student’s needs and budget. Save with Bed Bath & College Savings Pass: Get 20% off every purchase. Receive a great value on made-to-last items when shopping with the College Savings Pass! Unlimited use in-store or online through 9/30/20! Sign up HERE.

Bottled Beer illustration done by Mina Tocalini of 360 MAGAZINE.

Natty Light – Dorm from Home

As universities across the country announce campus closures to enact social distancing, droves of 21+ college students are facing a harsh reality; the semester they dreamed of won’t be happening. Natural Light knows how crushing this is for our fans, so we’re stepping in to help preserve some of the freedoms of on-campus living. The Dorm From Home initiative awards one lucky 21+ student with a “Nattified” mobile dorm unit. The dorm comes equipped with all the college staples and a space to call their own while they sit out another semester.

21+ college students across America will face hundreds of hours of digital lectures and exams this semester without a sanctuary to relax and step away from their studies. With the college experience hanging in the balance, Natty Light created a solution that delivers the independence of the college experience without ever leaving home.

The Dorm From Home mobile unit will be parked right in your backyard or driveway and comes

equipped with all the college classics:

  • Flat screen TV
  • Heat/AC/Electric
  • Mini fridge
  • Lax volume policies
  • Gaming system
  • Other people optional
  • Chill vibes included
  • A semester’s worth of Natty Light beer
  • money to enjoy responsibly*

“Having to miss a semester on-campus is a devastating feeling for our fans,” said Daniel Blake, Vice President of US Value Brands at Anheuser-Busch. “We could never replace the full experience, but Dorm From Home will give a piece of the college lifestyle back to one lucky fan and more importantly, it’s a reminder to the full Natty community that the college experience is worth celebrating, no matter where you are.”

For the chance to win, fans 21+ can post a photo on social with #DormFromHome and #contest to make the case why they deserve their own space this semester to dorm from home. Natty will select a winner based on the most creative and convincing argument that reflects the Natty Light personality and values.

The winner will receive their decked out mobile home to their doorstep at the start of the fall semester and will be theirs to keep.

No Purchase Necessary. Open to US residents who are 21+ and who are currently enrolled in an accredited college or university in the US or who were enrolled in an accredited college or university in the US within two (2) years prior to the time of entry. Ends 8/18/20. See Official Rules at naturallight.com/dorm-from-home for prize & details. Msg & data rates may apply. Void where prohibited. *Cash equivalent of 2 cases a month for 3 months

Natural Light was introduced in 1977 as Anheuser-Busch’s first reduced-calorie light beer. Currently the sixth best-selling beer in America, Natural Light is brewed with a blend of premium hops and a combination of select grains producing a clean flavor, light body and satisfying refreshment.

For more than 165 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate 23 breweries, 14 distributorships and 23 agricultural and packaging facilities, and have more than 18,000 colleagues across the United States. We are home to several of America’s most recognizable beer brands, including Budweiser, Bud Light, Michelob ULTRA and Stella Artois, as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. 

Follow Natural Light: Facebook | Instagram | Twitter

Follow Anheuser-Busch: Facebook | Instagram | Twitter