About 360 MAGAZINE

360 MAGAZINE is an award-winning international publishing on popular culture and design. We introduce avant trademarks to efficacious architects. We are a LGBTQIA2S+ friendly publication--officially recognized by the NGLCC. Our core demographic ranges from 19 to 39-year-old college-educated trendsetters within their respective international communities. The pages in this art book satisfy their strong interests including music, art, travel, auto, health, fashion, tech, philanthropy, design, food and entrepreneurship. It's an introspective digital/print/tablet portrait series, which encapsulates artists/brands/entities who embody the true essence of our publication- empowerment, equality, sensuality and most important of all, humanity within a global society.

Higher Reality

From our ancient Mother, we have stories of victory that give us light. We, as Higher Beings, grow as plants and trees to provide shade that we will never sit in. Today, Adversity comes from those with no roots who hate plants. They want to extinguish our sacred flame. Power from Profit, they are poisoning our souls one individual at a time. Individual liberty and equality are a memory?

I am one voice. I am a self-taught artist who has overcome autism and a decade of rape with Cannabis. Her manifestation within my mind and blood has given me peace. Freedom is within all of us. We just need to listen to the Voice of our Ancestor. Healing and loving kindness are just breath away. Using what grows from Mother Earth has given me a Spark of Determination to ignite and grow into a flame of passion. We must let our fire burn in the oven. Fire is universal. Fire stirs the essence of human artistry; it is the spark of the will to a higher frequency. That frequency is Love. Fire creates light and is not appreciated in our modern plastic society. Most humans are asleep and have lost interaction with real Fire.

Every human being is an individual, and every individual is a world like no other. We must become aware. Consciousness is awareness. We must make the subconscious conscious. Do you think Mother Earth is happy today? Is She proud of all the innocent blood seeping into her soil? Mother Earth is just, but Her actions can be terrible for those who violate Her. Why must we ask permission for freedom in this realm?

If cannabis plants could talk, we would arrest them! Exterminate them! I do not fear the system and its invented drug laws, because I defend Mother Nature. You can’t manipulate Love and Harmony. This war on people has gone on long enough. There is no liberty if the people have no voice. There is no justice where there is no truth. We need to stop putting people into boxes and view life as a unified whole. Don’t let the Oppressor be your Master. Face the light and know the Highest Consciousness of the cosmos is Love. Only truth awakens the morning of peace, and no law is higher than truth. There must be reparations for everyone who has lost freedom because of what grows beautifully from soil. We are a warm Light in this world and changing the world is NOW!

My art is growing marvelously like new buds on a healthy plant. I have always attempted what is out of the ordinary and have achieved the wonderful impossible. I have used all aspects of trauma to awaken the Divinity within my blood and devise my own style of art. I am a cosmic force, and my art is a tender plant being watered every day. Art is magic, and magic allows us to see what is hidden from our physical world. My spiritual roots are extremely strong and no plant lives without them.

History is within us; we just have to Remember. Our primal mother’s blood flows in our veins as we experiment meticulously with experience. There are so many people that need help, and every day is a chance to let our 420 Light shine! The energy within my vessel has passed through many transformations and stages of Alchemy to make me the electric individual I am today. Within my blood stirs centuries of fire! Out of the ashes the Phoenix will spread its wings and fly. Freedom is our battle cry!

We must not fear those who aim guns at plants because we are more powerful than they are. The wise ears of Mary Jane’s children seek truth. With patented grown food we are killing our youth. Humans eat and kill beings greater than themselves… And the kids still are not getting an appropriate number of vitamins and nutrients. The children are now the size of the cow. Maybe that’s bloody Karma? We are a Higher Frequency in a realm of polluted air that we must breathe every day. Resistance is part of this evolution. Oxygen is a wonderful gift from plants, that when within our vessels transforms into energy. Energy is Eternal. Plants are green energy. Plants Heal. We have a choice. I am screaming Can you hear my voice? One day your earth walk will end. Don’t let your fire die!

Is Tokenization the Future of Real Estate?

By Julio Gonzalez, Founder and CEO, Engineered Tax Services

In the Middle Ages, medieval alchemists dreamed of a magical object called the Philosopher’s Stone, which could change lead into gold. Well, today, we in the realm of real estate have at our disposal just as miraculous a tool—tokenization, which can transform an illiquid asset (like a real estate holding) into a liquid asset!

It’s Time for a Change: Brick & Mortar Goes Blockchain

Last year I came up with an innovative idea. Blockchain technology is disrupting capital markets through cryptocurrency—what if we harnessed blockchain technology to promote liquidity in real estate markets?  As the founder and CEO of Engineered Tax Services, the nation’s leading specialty tax advisory firm that weds modern accounting methods with sophisticated engineering studies, I have over 20 years of experience in commercial real estate, and I believe in looking ahead.

To bring my dream into reality, I partnered with tZERO, a leader in blockchain technology for capital markets, which works to tokenize and trade digitally-enhanced securities securely. Its stated goal is “democratizing access to private market investments.” I collaborated with tZERO to bring tokenization to the accounting industry and its real estate clients so I could make next-generation real estate services available to the nation, just as I’ve done with cost segregation studies, 179D energy tax deductions, and R&D tax credits for a wide variety of industries. 

Disrupting Real Estate Markets Through Digitalization

To understand how tokenization works, let’s first take a look at the traditional real estate landscape.  Real estate’s status as a relatively safe investment has remained pretty much unchallenged. There’s a famous Mark Twain quote: “Buy land, they aren’t making it anymore.”  The stock market might rise or fall, but real estate is eternal—people will always need a physical place to live and work. However, real estate transactions also tend to be some of the most complex and expensive, which makes real estate itself relatively illiquid.

In recent decades, securitization has been somewhat successful in making real-property interests easier to transact. But there’s a new method of engaging in such transactions that promises to go even further in transforming the purchase, holding, and sale of real property. It’s called tokenization.

Exactly what is tokenization? When you tokenize real estate, you create a digital securities ownership interest in the entity that holds and/or operates the underlying real estate assets. These securities use blockchain technology to make trading easier and safer for investors. (In the future, with regulatory reform, we could see an expanded role for blockchain in the lifecycle, including real time or near-real time settlement.) To make their holdings available to the public, an issuer can utilize a variety of blockchain networks, such as Ethereum or Telos. Digital securities are typically governed by a smart contract that’s programmed to be compliant with securities regulations.

Tokenization and blockchain have numerous advantages over traditional methods of dealing in real estate. Among these technological innovations are:

  • Increased liquidity and transparency;
  • Materially faster transaction settlement speeds;
  • Reduced settlement costs;
  • Enhanced security; and 
  • Simplified management.

How Does Tokenization Work?

By tokenizing real estate, you issue digital equity securities in a holding company that owns the real estate asset. You can easily structure digital securities to represent a variety of ownership and economic interests in an underlying asset.  These interests can be:

  • Equity in a company that owns the asset;
  • An interest in debt secured by the real estate;
  • A stream of income based on cash flows from the asset; or 
  • An interest in the capital growth of an off-plan project. 

You can apply tokenization to a wide variety of types of the real property, including single-family homes, multifamily structures, office buildings, warehouses, retail spaces, timeshares, and everything else imaginable.

Several models of real-estate tokenization are already being actively developed, such as:

  • Ownership of real estate through a special purpose vehicle;
  • Shares in real estate funds;
  • Investments in and loans to development projects; and
  • Tokenized REITs.

Why Tokenization Is a Good Idea: Its Benefits

Here are some of tokenization’s outstanding advantages:

  • Access to capital: Because property developers can fractionalize a property efficiently, more investors can participate, so more capital can flow into a project.
  • More accurate pricing: The price of the asset will closely match its real market value, since illiquidity discounts will be significantly decreased. In the secondary market, potential investors can easily trade many assets at low fees.
  • Real-time pricing information from the order books: Because you’ve eliminated paper-based systems that share data asymmetrically, investors can uncover better trading deals more swiftly.
  • Elevated transparency: Since the blockchain-based system is regularly updated, investors can be informed of the underlying property’s value in advance.
  • Reduced overhead expenses, faster settlement of funds: With tokenization, there’s no need for intermediaries such as brokers and agents, since you’ve converted the platform’s entire operations digitally and automated them.
  • Portfolio diversification: Market participants can invest in multiple properties internationally and enjoy higher returns.
  • Decreased opportunity for fraud: Investors can have greater confidence in the process, since no one can change a transaction recorded on the blockchain network. 
  • A collateral-backed investment: Since real estate tokens are financially supported by real-world assets (tangible property), they’re less risky than unstable cryptocurrencies or potentially questionable Initial Coin Offerings (ICOs).
  • Constant oversight: With regular checks and balances that ensure stability, the security token’s value doesn’t fall below the real estate asset’s net asset value (NAV).

tZERO’s Real-Life Examples of Real Estate Tokenization

Now I’d like to discuss why my tokenization partner, tZERO, has been so successful in introducing digital liquidity to real estate markets.

First, tZERO digitizes securities by creating a digital capitalization table can be efficiently managed with an innovative smart contract. Then it offers a regulated trading platform through its regulated broker-dealer subsidiaries, where issuers can make their assets available for trading. (These securities aren’t purchased with or quoted in Bitcoin or another exotic cryptocurrency—only in traditional cash, although tZERO is working on regulatorily-compliant mechanisms so investors can convert their crypto into cash that the broker-dealer would then accept.)

Tokenizing real estate has many advantages. One is controlling liquidity. If you don’t want a certain party to own more than 10% of your security, for example, through set contracts, you can obtain tailored liquidity. You can also create a “sandbox” where only a certain set of investors are allowed to trade your security.

If you’re a real estate owner, you can digitize your building or real estate portfolio and sell shares in it as if you were a large public REIT on the NYSE. Recently tZERO has been seeing on its platform 30 times the historically balkanized and opaque liquidity of traditional private markets.

Here’s a useful case study. Last year, tZERO was approached by a luxury ski resort in the western United States that was interested in tokenizing its real estate assets. Last summer, it took tZERO less than two months to completely digitize the capitalization table for the holding company owning the real estate asset and onboard the holding company’s securities for trading. During the pandemic, this resort continued to maintain continuous automated liquidity, with market-driven pricing that was untouched by the dislocation some other publicly traded hospitality companies suffered.

Tokenization: The Future of Real Estate

Tokenization is yet another sign of how technology is revolutionizing the real estate profession. I see it as the democratization of access to asset classes. Now anyone with substantial assets—even collectibles!—can convert those illiquid assets into liquid ones and trade them on a regulated trading platform as if they were shares of Apple or Amazon. It’s a potential game-changer for capital markets — and I think it’s a startling new development that could introduce substantial liquidity to U.S. and international real estate markets.

Tips on choosing a teeth whitening service that is guaranteed to deliver results

The perfect smile is just a teeth whitening service away. Whitening is great for removing any yellowing or stains on the exterior of your teeth. It sometimes isn’t as effective in getting rid of any deeper stains on the interior of your teeth, but whitening will still improve the appearance of your teeth. 

The two options

There are two options for teeth whitening, depending on personal preference. The process of teeth whitening should fit into your lifestyle, so if you’re always busy, then teeth whitening at home might be the option for you. However, if you’d rather get it done at the dentist, then you might prefer the in-house teeth whitening service. 

  1. Teeth whitening completed by your dentist

If you want instant results and to come out of the dentist appointment with sparkling white teeth then this is most likely the best route for you. Your dentist will be able to treat your teeth with stronger bleach than you can just buy off the shelves at your local drugstore. The thing with both teeth whitening options is that the results do depend on your teeth, some people’s teeth will whiten better than others, and others may need a couple of extra treatments. The price for this treatment does tend to vary, depending on a lot of factors, like the length of the appointment. Prices often start at £500 but can go all the way up to £2000. 

There is an advantage to opting for teeth whitening completed by your dentist, and this is that it’s extremely quick, from around an hour to ninety minutes long. Also, some people do experience sensitivity after whitening, but getting your teeth whitening by a professional slightly eliminates this risk as a dentist will only put the whitener on your teeth. If you choose to whiten your teeth yourself, there is the risk of the whitening liquid leaking onto your gums and causing irritation. 

In terms of disadvantages, sensitivity is a problem with any method of teeth whitening. But, because of the strength of bleach, a dentist may use, you may experience increased sensitivity if you opt for this method. It should only last around 24-48 hours long, and if it lasts any longer then a quick check-in with your dentist may be necessary. 

  1. Teeth whitening completed at home, while being supervised by your dentist

The second option is teeth whitening which is done by you, at home. The first step is for your dentist to create a retainer that fits exactly into your mouth. To do this, they will take a mould of your teeth. Then, to complete the whitening you will need to place the whitening gel in the retainer and wear it for however long your dentist recommends. Sometimes this can be for half an hour, or slightly longer. The key is to get as much contact between your teeth and the whitening gel as possible.

The most obvious advantage here is that this method of whitening completely fits into your lifestyle and routine. You can do the whitening at any time you wish. Also, this method of whitening does tend to be a more cost-effective option as you’re not paying for your dentist’s time and knowledge. It will whiten just as well, for a cheaper price, which is a win-win situation. The price tends to be significantly lower than option one, at around £200 to £400 – and that’s including your retainer, whitening gel and dentist appointments. 

For disadvantages, this option is definitely a slower process than just a one-time visit to your local dentist. Instead, it will take a few times of you putting in your whitening gel and retainer for you to see any noticeable difference. This is because the gel tends to be less powerful than the one done by your dentist. Also, this method is likely to cost you more time in the long run as you’ll have to take regular trips to the dentist to make sure that your retainer still fits properly. 

Choose the option which suits you best

There are many things you should consider before choosing the teeth whitening option for you. Think about what fits in with your lifestyle. Do you prefer a quicker method of teeth whitening? Or would you rather complete it yourself at home? Both methods of whitening are guaranteed to give you those pearly white teeth that you’re after, so now it’s down to you. 

ComplexCon is Back!

ComplexCon returns to Long Beach, CA, this November 6-7 for two unforgettable days of shopping, performances, drops, food, and reconnecting safely.

ComplexCon is the largest pop culture festival and exhibition in the world! A place that brings together music, lifestyle, art, sports, innovation, activism, and education. The two-day festival is the epicenter for tens of thousands of the world’s most active, influential, and engaged individuals. Guests in attendance will be able to shop hundreds of exclusive releases from the most sought after brands such as, Adidas, Kerwin Frosts, and Hello Kitty.

This year’s hosts are J Balvin and Kristen Noel Crawley, and the weekend will close with a live performance by ASAP Rocky. 

Over the weekend there will be in-depth conversations led by influencers and celebrities, art exhibits, food, brand activations, interactive technology, and much more. 

ComplexCon is a one-of-a-kind experience that brings together creators and audiences to celebrate culture, spark creativity, and foster community. We look forward to having you here.  

ComplexCon 2021 Recap Day 1

Day 1 was led with in-depth conversations, led by influencers and celebrities, art exhibits, food, brand activations, interactive technology, and much more. The day featured appearances by celebrities such as J Balvin, Lil Yachty and Gunna. Crowds flooded the floor for DJ sets by Zack Bia, Kitty Cash and Siobhan Bell. 

Adidas had an impactful start to the weekend with multiple activations and giveaways on the floor with top brands and talent. Adidas in collaboration with Prada constructed a interactive cube, which they are raffling off 10 pairs of their Adidas x Prada Re-Nylon. The multi-hyphenate talent Kerwin Frost, who has created “Kerwin’s Castle,” had a slew of celebrity appearances and raffle giveaways. 

J Balvin at ComplexCon covered by 360 MAGAZINE photographed by Armen Kelechian
Photographed by: Armen Kelechian

ComplexCon 2021 Recap Day 2

Day two of ComplexCon was nothing short of entertaining. With appearances from former NBA star, Dwayne Wade (at Lining), podcast sessions, a lagoon of food trucks and more. 

Hip-hop artist, Trinidad James, promoted his shoe collection in collaboration with Saucony. His brand Hommewrk is also spotlighted alongside the new crimson painted sneaker. Streetwear brand Babylon hosted a roulette table for attendees to play on in addition to a slot machine and pinwheel for prizes. Hello Kitty seemed to have a large presence at the event with multiple carnival inspired attractions including a ferris wheel perfect for a Fall day.

A$AP Rocky performed his iconic debut album LIVE. LOVE. A$AP for the first time, celebrating ten years since its release, as well as recent hits. With Rihanna cheering him on next to the stage, Rocky closed out the convention reminiscing through his career over the years and climbing a twenty-five foot pillar to top it off. 

Hello Kitty

Article: Krishan Narsinghani


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LAMBORGHINI RAISES AWARENESS FOR MOVEMBER

North America Drives Lamborghini’s Largest Global Rally to Raise Awareness and Funding for Movember

  • More than 1,500 mustached Lamborghinis paraded the streets of major cities around the world, with 92 Lamborghini showrooms joining in support
  • Movember rally activities included approximately 600 cars across 22 states in North America, including Los Angeles, New York, Miami, Austin, Vancouver and Mexico City
  • Donations can be submitted through Lamborghini’s dedicated fundraising page by November 30

Today, more than 1,500 Lamborghini super sports cars across the globe participated in drive events with the collective Sant’Agata Bolognese/New York, November 6, 2021 – Today, more than 1,500 Lamborghini super sports cars across the globe participated in drive events with the collective mission to raise awareness and funding for the world’s leading men’s health charity, Movember. North American rallies were held across 22 major cities, with approximately 600 cars in attendance, each wearing a decal of the charity’s mustache symbol. In New York, 45 cars were organized into the mustache shape to generate attention for the cause in the country’s most populated city.

The money raised from the Movember “Bull Run” will aid in the charity’s mission of bringing awareness to important issues surrounding mental health, suicide prevention, prostate and testicular cancer. Those who wish to donate to Movember can do so through Lamborghini’s dedicated fundraising page HERE through November 30.

“The Movember Bull Run was the largest global rally in the company’s history and we are thrilled North America was able to play a large part in leveraging our brand to elevate the awareness for men’s health,” said Andrea Baldi, Automobili Lamborghini Chief Executive Officer for the Americas Region. “We saw passionate fans and customers of all ages come together in major cities across the Americas to support the cause and actively contribute to the crucial issue of health and support research.” 

Lamborghini from the new track-inspired Lamborghini Huracán STO to various historic models, all supporting the cause with an emblem of a mustache affixed to their hood. Each rally commenced from a local retail-partner showroom and paraded in glorious progression to a final destination.

The Benefits of Mist Humidifier for Your Home

You may notice that the air in your home seems dry during the chilly winter months. Dry air can irritate the nose and eyes in otherwise healthy people, like overly humid air can be detrimental to your health. Many of these health problems can be alleviated by keeping your home’s air from getting too dry. Controlling indoor humidity might be difficult depending on where you live. This is where an Everlasting Comfort Cool Mist Humidifier for Bedroom (6L) – Filterless, Quiet, Ultrasonic – Large Room Home Air Diffuser with Essential Oil Tray (Black) comes in handy. 

Adults and children both benefit from the use of humidifiers while sleeping. Our immune system is aided by sleep in terms of repair, renewal, and maintenance. Adding a humidifier to your bedroom can help to enhance the benefits of sleeping. The following are some of the advantages of sleeping with a humidifier in your room.

Help prevent the spread of colds and flu

Colds and flu viruses can make you feel horrible and disrupt your sleep. They may appear to pass from person to person without slowing down throughout the cold months. Fortunately, air with an acceptable humidity level that is not too dry may reduce the infectivity of airborne viruses. As per the recent study, increasing indoor humidity levels to 43% had a significant impact on around 85 percent of airborne viruses, rendering them virtually ineffective.

Moisture has the can to stop germs from spreading because they attach to the water droplets and fall. This happens because the airborne particles have become too heavy to float in the air. As a result, many infections, including influenza, are less likely to spread. This is why boosting the general humidity levels in a room or a home is one of the key benefits of a humidifier.

Prevents snoring

It’s nearly hard to avoid dryness when you breathe through your mouth. This is particularly true while sleeping.

By adding moisture to the air with a humidifier, you can create a more conducive environment that may help calm the tissues in the back of your throat. This will not only make you sleep more peacefully, but it will also help you stop snoring. Running the humidifier throughout the day can also help keep your throat moist and prevent the irritation that comes with snoring.

Prevent dry skin

Because water makes up 50–60% of the human body, moisture can deplete moisture, resulting in dry skin, chapped lips, and possibly bloodshot eyes. Our bodies rely on the right amount of water to feel good and function properly. Because our skin has such a large surface area, when we are in excessively dry conditions, it is generally the first thing we notice. When lips and eyes aren’t properly hydrated, they become irritated as well.

A humidifier can help keep your skin moisturized and prevent it from drying out. Dry or itchy skin, peeling or chapped lips, and dry eye discomfort may all benefit from the extra moisture in the air.

Conclusion

A humidifier is an extremely important item, especially during the dry winter months, for everything from avoiding infections to making you sleep better. Humidifiers can help you save money on your heating bill and on devices that have been damaged by static electricity. Purchasing an Everlasting Comfort humidifier is an investment in the safety of individuals you care about and the things you possess.

Four Tips to Keep Elderly Adults in Good Health

Contrary to what some people may think, becoming elderly isn’t always about gray hair and having to deal with medical conditions. In truth, many elderly people are just as healthy as they were during their younger years. Granted, being that healthy and staying that way does require diligence and proper medical care. Here are four tips for elderly people to keep themselves healthy and active.

Remain Active

Just because someone is older doesn’t mean they should stop moving. In fact, physical activity is one of the best ways for older people to stay in good shape. This is because regular exercise, whether it’s a power walk or a light jog, can give your immune system the boost it needs to ward off any unwanted illnesses. It also can decrease the risk of inflammation, which is a common medical problem among elders. Here’s a quick list of low-intensity exercises you can do:

  • Swimming
  • Aerobics
  • Riding a bicycle
  • Yoga
  • Pilates
  • Small weight training

If you’re someone who’s not too excited on going out of the house, you can easily do your exercise routine from home. You can use an elliptical machine, a treadmill and even a pulley for your strength training. However, these can be expensive pieces of equipment, so you may have to look to alternative means of affording them.

A great way to get the money you need is to sell a life insurance policy. You can accomplish this by either giving it back to the company or getting a life settlement. A life settlement is when you give your policy to a third-party rather than the actual company. Depending on how much your policy is worth, you’ll receive a lump sum of cash, which can be up to 25 to 30 percent.

Eat Right

While engaging in physical activity every day is good, it’s not the only contributing factor when it comes to staying healthy. You need to balance it out with a nutritional diet, which includes vegetables, fruit and whole grains. Be sure that you are providing your body with the nutrients it needs to build immunity as well. In some cases, living too cleanly can rob our diets of important elements of health. For elderly people, fruits that are rich in antioxidants, like blueberries and raspberries, are ideal as they can reduce inflammation.

Learn How to Manage Stress

Stress is something you can never really be rid of. While some stress is a good thing, experiencing excessive amounts of it isn’t. Stress is the catalyst to many types of problems, albeit physical or mental. Elderly people can suffer the brunt of it more than younger people because their bodies are a bit slower. To keep stress levels in check, you’ll need to learn how to proper management strategies. There are many ways you can manage your stress, which include taking breaks from certain tasks and indulging your favorite hobbies.

Have Routine Checkup

In order to truly know how healthy you are, you need to get your yearly physical. Despite the tips provided here, certain medical conditions can easily slip under your radar. Hypertension, for example, often goes undiagnosed. Seeing your doctor regularly is one of the best ways to monitor your blood pressure.

THE STANDARD – HALLOWEEN PARTY NYC

High Line’s Return of the Boom Boom Halloween Party

Last night Halloween took over The Standard, High Line with the return of the long-loved Boom Boom Halloween Party. Capping off a trifecta of fetes in the iconic “Boom,” preceded by the now legendary Madonna Pride Party and the annual Met Gala After Party hosted by Kacey Musgraves, The Standard’s loyal tribe of creatives, designers, influencers, artists and friends returned to enjoy the cherished tradition once again in the usual parade of over-the-top costumes.

The night kicked off with music by the evening’s DJ, Mazurbate, who set the soundtrack for Boom in a dedication to New York City and the dying essence of glamour to bring back what he would imagine a modern Studio 54 would sound and feel like for one night while a stream of guests including musicians Lorde, Anitta and Ava Max, model Anok Yai, designers Prabal Gurung, Maisie Willen and Laquan Smith, Ru Paul’s Drag Race Season 10 and 11 Winners Aquaria and Yvie Oddly and Whitney Peak and all dressed in their Halloween’s best costumes and gathered on the dance floor to toast the return of the property’s famed party. 

In true Boom Boom Halloween fashion the party would not be complete without a twist and this year not one, but two surprise performances by 90’s superstars CeCe Peniston and Robin S made the night one to remember. Taking to the DJ booth, the artists performed live and graced the crowd with their iconic hit songs including Finally and We Got a Love Thang (CeCe Peniston) and Show Me Love (Robin S).

About Standard International (The Standard Hotels):

Created in 1999, The Standard hotels are known for their taste-making clientele, their pioneering design, and their unrelenting un-standard-ness. With 7 hotels in New York, Los Angeles, Miami, most recently London and the Maldives, and the upcoming The Standard, Hua Hin and the Asia flagship, The Standard, Bangkok Mahanakhon slated to open in early 2022, the goal of every Standard project—be it a hotel, a rooftop discothèque, or a magazine—is to defy conventions, up the aesthetic stakes, and deliver an experience that can only be had at The Standard. The Standard’s irreverent and playful sensibility, combined with a careful consideration of design, detail and service, have established its reputation as a pioneer of hospitality, travel, dining, nightlife, and beyond.

@thestandard

Michael Chetrit, Anitta, Daniel Chetrit

Will Smith – YouTube Originals

WILL SMITH PUSHES LIMITS IN NEW SIX-PART
DOCUSERIES “BEST SHAPE OF MY LIFE”

WATCH OFFICIAL TRAILER HERE

NEW YOUTUBE ORIGINALS FIVE-DAY EVENT PREMIERES
MONDAY, NOVEMBER 8 ON 
WILL SMITH’S YOUTUBE CHANNEL

YouTube Originals and Will Smith today debuted the highly-anticipated official trailer for new six-part unscripted series “Best Shape of My Life,” premiering Monday, November 8 with episodes one and two followed by new episodes premiering daily only on Will Smith’s official YouTube channel. This emotionally packed five-day event from Westbrook Media peels back the curtain on what makes Will Smith truly tick as he is pushed to his limits physically, mentally, and emotionally. 

What starts as a docu-follow about Will’s desire to go from the “worst shape” of his life to a new movie star body evolved into a deeper, darker and more profound journey into Will’s psyche. With “Best Shape of My Life,” Will finds himself questioning the very behaviors that have led to his success – and ultimately it’s on this search where his healing can begin, featuring meaningful moments with his family and those closest to him. This marks Will Smith’s second project with YouTube Originals. In his first, “Will Smith: The Jump,” he accepted the ultimate challenge to bungee jump from a helicopter over the Grand Canyon on his 50th birthday for charity in 2018, resulting in nearly 18M views in the first 48 hours.

Watch the official trailer for Will Smith’s “Best Shape of My Life” HERE.

“Best Shape of My Life” joins a robust slate of YouTube Originals including recent hits like “Demi Lovato: Dancing with the Devil,” “Noted: Alicia Keys The Untold Stories,” “I Promise” with LeBron James, “Barbershop Medicine,” “World Debut,” “30 Days With: Bretman Rock,” “K-Pop Evolution,” “Black Renaissance,” “and more.

About Westbrook Media:

Westbrook Media, a subsidiary of Westbrook Inc., is a best-in-class content studio that incubates and produces premium IP with talent, creators, and brands. Westbrook Media’s innovative approach challenges the status quo by combining emerging technologies, formats, artists, and platforms to broaden the reach of premium storytelling across the ever-evolving content landscape.

About YouTube Originals:

YouTube Originals are award-winning series, specials and livestream events for YouTube’s two billion active monthly users that entertain, inspire, connect, and educate audiences through authentic storytelling from YouTube creators, music artists and celebrities. By tapping into the platform’s growing global community, fan engagement product capabilities, and innovative content, YouTube Originals amplify the most popular and unique aspects of YouTube.  Fans can experience YouTube Originals content for free through the standard YouTube platform (ad-supported), or through a paid subscription to YouTube Premium, which adds ad-free, bonus/exclusive content, and early binge access to select programming. YouTube Originals are available in over 100 countries worldwide.  Keep up with the latest YouTube news by visiting the global platform’s official blog at https://blog.youtube/.