Posts tagged with "ELEVATE"

Will-Claye Press-Pic from Alex John from Red Bull Records for use by 360

Will Claye – Wee Hours

Today, hip-hop artist and Olympic medalist Will Claye releases his latest single, “Wee Hours,” out now via Red Bull Records. Written by Claye, “Wee Hours” was produced by Grammy-winning songwriter and producer DJ Khalil, best known for his work with Jay-Z, Kanye West, Drake, Kendrick Lamar, and more.

Drawing from his own experiences, the strength of “Wee Hours” lies in Claye’s introspective and poignant lyrics, which he delivers with a West Coast-influenced flair. As the opening melodies and subtle instrumentations float in and out of focus, the single’s smooth production is effortlessly juxtaposed against Claye’s heavy-hitting flow.

“This track is inspired by my city, my people, and the kids who are growing up where I come from,” says Claye of the release. “I wanted to speak for people whose voices have been suppressed. I want to inspire my people and show them that even through all the horrific things we have gone through as a people, we can make it through and rise above it all.”

The release of “Wee Hours” follows the announcement of Elevate, the forthcoming documentary from Red Bull, set for release on Tuesday, June 8. The short film follows Claye as he trains for the Olympics and records new music, working to make his mark on the world. As his moment in the spotlight parallels a cultural boiling point surrounding racial injustice, Claye seeks to use his voice to inspire his community’s youth, serving as a positive role model for the next generation. Watch the trailer here.

About Will Claye
Three-time Olympic medalist Will Claye started his path as a world-class athlete. By way of track and field, he was able to move into starting his brand ELEVATE, music, and philanthropy. Will’s brand grew largely at the London Games in 2012, where he earned a bronze medal in the long jump and a silver medal in the triple jump to become the first man since 1936 and the first American since 1904 to obtain medals in both events. The Phoenix, AZ native of Sierra Leone-descent solidified himself as the #3 triple jumper of all time in 2019 and at the same time released an EP, WEST SIDE STORY, and single “TMS.”

The catalyst for Will’s music career came from artist YG inviting him to the studio and them creating “IDGAF,” what is now known as a classic West Coast record. From there, Will began to create his own lane and his own sound, taking inspiration from Bob Marley, Andre 3000, Snoop Dogg, DJ Quick, Pharrell, Jay Z, Nipsey Hussle, Kendrick Lamar, and Nate Dogg. With a wide array of influences, Will has created a sound that is eclectic and diverse, based on how he is feeling and what is going on in life. He is a rare combination of talent and genuine humility, recognizing that he can use his status as an artist and professional athlete to help others.

About DJ Khalil
DJ Khalil is a thirteen-time Grammy nominee and three-time Grammy award-winning songwriter and producer from Los Angeles, CA. His career started as one-half of the acclaimed underground hip-hop duo Self Scientific alongside rapper Chace Infinite. After catching the ear of mega-producer Dr. Dre early on in his career, Dre signed him as an in-house producer to Aftermath Records, where he continued to develop and hone his skills. Over the years, he has gone on to write and produce songs and albums with Eminem, Jay-Z, Kanye West, Drake, Kendrick Lamar, Usher, Big Sean, Pink, Gwen Stefani, Logic, Anderson .Paak, A$AP Rocky, Celine Dion, and many others, winning his first Grammy for his work on Eminem’s 2010 album, Recovery.

Continuing his run of success, Khalil co-wrote and produced Aloe Blacc’s Top 5 pop worldwide single “The Man,” which has sold over six million units worldwide, and won a Clio Award for music innovation through its inclusion in the 2013-2014 Beats by Dre campaign that was featured in the Super Bowl broadcast as well as the NBA finals. In 2018, Khalil created the end title song “Elevate” for Spider-Man: Into The Spider-Verse. The film won the Academy Award for Best Animated Film, and the soundtrack album has sold over two million units, which has made him one of the most sought-after producers for film and television synchronization. Khalil recently topped the pop charts with two songs on Logic’s #1 album Bobby Tarantino II (“Iconic” and “Everybody Dies”), four songs on Nipsey Hussle’s Top 5 album Victory Lap, Eminem’s #1 album Revival, and two songs on Big Sean’s #1 album, Detroit 2.
Follow Will Claye
Instagram | Twitter | Facebook | Spotify

Follow DJ Khalil
Instagram | Twitter | Facebook

Photo courtesy of ELEVATE for use by 360 Magazine

Hot Rod Announces Power Tour 2021

MOTORTREND ANNOUNCES REGISTRATION IS NOW OPEN FOR THE 2021 HOT ROD POWER TOUR, The nation’s largest & most recognized traveling car show returns August 23-27, 5,000+ total performance cars will roll through the Midwest, Registration and further event details available here!

Registration is now open for Motortrend’s legendary annual event, Hot Rod Power Tour Presented by HP Tuners and Driven by Continental Tire. Celebrating 27 years in 2021, the world’s largest traveling car show will once again roll through the heartland of hot rod culture as it returns to five cities in the Midwest beginning Monday, Aug. 23 through Friday, Aug. 27, 2021. For registration and event details, visit their website.

Hot Rod Power Tour is widely considered to be the finest high-end hot rod–based automotive tour in the world, bringing together more than 5,000 vehicles. Classic cars, hot rods and trucks travel city to city while performance car lovers, Hot Rod editors and photographers follow alongside the tour, cruising through small town America like one big family reunion road trip. Participants can join for one day, two days, or be a Hot Rod Power Tour long hauler and join for all five days.

The Hot Rod Power Tour is back after a year’s hiatus and the staff and I couldn’t be happier, said Hot Rod Editor-in-Chief John McGann. We can’t wait to be part of the world’s largest rolling car show again, thanks to the help and support from our fans, participants, and sponsors.

Hot Rod Power Tour Presented By Hp Tuners And Driven By Continental Tire 2021 Schedule

  • Kickoff / Day 1: Monday, Aug. 23 – Summit Motorsports Park in Norwalk, Ohio

  • Day 2: Tuesday, Aug. 24 – Montgomery County Fairgrounds in Dayton, Ohio
  • Day 3: Wednesday, Aug. 25 – Lucas Oil Raceway in Indianapolis, Indiana
  • Day 4: Thursday, Aug. 26 – World Wide Technology Raceway in St. Louis, Missouri
  • Day 5: Friday, Aug. 27 – State Farm Center in Champaign, Illinois

Attendees are invited to make some power with the HP Tuners Dyno sponsorship and burn some rubber in the HP Tuners Burnout Box at select stops along the tour! Event-goers can stop by the main HP Tuners trailer to meet the team, learn about products, and get a free t-shirt. Staff will also randomly give away swag bags with product during the event to participants wearing HP Tuners merchandise.

There are few things better than joining a lineup of hot rods and muscle cars across a multi-city road trip, said HP Tuners Director of Marketing Eddie Xu. HOT ROD Power Tour is the ultimate celebration of horsepower and all things automotive, and HP Tuners is excited to present this year’s tour and share our latest and greatest products with all the automotive enthusiasts out there!

Registration Information and Spectator Tickets

All vehicles and spectators must pre-register before arriving at the first venue they attend. Spectators can come out and witness the Hot Rod Power Tour spectacle at no gate admission cost, but must register for a free ticket at their website to be guaranteed entry. Spectator parking is located away from the show grounds and parking charges may apply in some locations. 

Participants may register a vehicle for just one day, two days, or for the best value the entire event as a Long Hauler. Vehicle registration is open to any year, make, or model. Registration is now open at their website.

Economic Impact

Hot Rod Power Tour brings significant impact to the economies of each of its tour stops. Hotels, restaurants, and local establishments play host to tour participants, who are relaxed and enjoying the lifestyle of the ultimate hot rodding journey. Hot Rod Power Tour annually attracts participants from around the world who plan for months or even years to make the trip, and they come prepared to make each stop a memorable experience. 

Connect

For more information on the tour, visit their website, Facebook, Twitter and Instagram.

Health and Safety Precautions Overview

All stops will adhere to federal, state and local health and safety guidelines related to COVID-19 and follow a plan approved by local health departments.

About Hot Rod

Hot Rod has been the most recognized brand in the world of high-performance cars since the iconic American magazine was founded in 1948. Today, the authoritative Hot Rod media footprint connects with more than 5 million individuals per month. The Hot Rod Network includes HOTROD.com; the two largest events of their kind, Hot Rod Power Tour and Hot Rod Drag Week; plus Roadkill and Hot Rod Garage shows on the MotorTrend App, the world’s only auto-dedicated subscription video-on-demand service.

About HP Tuners

HP Tuners is a company focused on providing industry leading automotive calibration tools for everyone. With comprehensive hardware and software resources designed to address various diagnostic, data logging and calibration needs, HP Tuners brings unmatched products for modern OBD vehicles. The tools offered by HP Tuners give you an endless array of digital adjustments, seamless live logging, vehicle diagnostics and tuning abilities. Whether you are building a dedicated track car, a next level streetcar, or just want more fuel efficiency or better towing for your daily driver, HP Tuners has the tools to get the most out of your vehicle. For more information, visit their website.

About MotorTrend Group

MotorTrend Group is the largest automotive media company in the world, bringing together Discovery’s fast-growing MotorTrend TV and a vast automotive digital, direct-to-consumer, social, and live event portfolio, including MotorTrend, Hot Rod, Roadkill, Automobile, and more than 20 other industry-leading brands. With a monthly audience of 26 million across web, TV, and print, and 110 million social followers, culminating in 1.3 billion monthly impressions across all platforms, the company encompasses television’s #1 network for automotive superfans, a leading automotive YouTube Channel, and the MotorTrend App, the only auto-dedicated subscription video-on-demand service. MotorTrend serves to embrace, entertain, and empower the motoring world.