This year’s sideline collection celebrates the NFL’s 100th Season by honoring the decades each NFL franchise was established, giving fans a retro yet modern look on gameday.
The New Era 2019 Official NFL Sideline Collection is available at neweracap.com neweracap.com , as well as major sporting goods and headwear retailers for a retail price ranging from $27.99 – $39.99 USD.
NEW ERA CAP CELEBRATES THE NATIONAL FOOTBALL LEAGUE’S 100TH SEASON WITH DECADE INSPIRED SIDELINE COLLECTION
The New Era 2019 Official NFL Sideline Collection Brings Back Retro Classic Caps With A Modern Twist
Today, international sports and lifestyle brand, New Era Cap Co., Inc., launches the New Era 2019 Official NFL Sideline Collection, which features the caps the players and coaches will wear both at home and on the road this season. This year’s sideline collection celebrates the NFL’s 100th Season by honoring the decades each NFL franchise was established. The New Era 2019 Official NFL Sideline Collection is available at neweracap.com, as well as major sporting goods and headwear retailers for a retail price ranging from $27.99 – $39.99 USD.
“As the official on-field cap of the NFL, we wanted the New Era 2019 Official NFL Sideline Collection to pay homage to the rich history of the NFL’s 32 franchises,” said Ryan DiNunzio, Director of Football and Soccer at New Era Cap. “We focused on designing classic caps inspired by past decades, while making them relevant for today’s fan and celebrating the monumental NFL 100th Season.”
The New Era 2019 Official NFL Sideline Home Collection features designs dating back to 1919, when the League was first founded. Available in a mix of silhouettes, including the 59FIFTY® fitted, Low-profile 59FIFTY® fitted, 9FIFTY® snapback, 39THIRTY® stretch fit and women’s 9TWENTY®, each team’s design is reflective of the decade it was founded. Each unique cap is inspired by the specific decade the respective NFL franchise joined the League giving fans a retro yet modern look on gameday. While teams on the field will only wear the caps from their established decade, fans have the option of purchasing caps of their favorite team in any decade’s design. All caps in the New Era 2019 Official NFL Sideline Home Collection feature the team’s established year on the right side with thoughtful details that reflect the following decades:
1910’s-1920s: Thesecaps feature a piped crown with a melton wool fabric and team color visor and team patch embroidery. Teams featured in this decade include Arizona Cardinals, Chicago Bears, Green Bay Packers and New York Giants.
1930s – 1950s: Featuring a dark melton wool with a team logo patch, these caps feature the team’s established year, along with the current logo is displayed on the right side. Teams featured in this decade include Cleveland Browns, Detroit Lions, Indianapolis Colts, Philadelphia Eagles, Pittsburgh Steelers, Los Angeles Rams, San Francisco 49ers and Washington Redskins.
1960s: These caps combine popular styles from the 60s, like retro script logos and woven rope, with a modern look. The caps from this decade include Buffalo Bills, Denver Broncos, Kansas City Chiefs, Los Angeles Chargers, New England Patriots, New York Jets, Raiders, Tennessee Titans and Minnesota Vikings.
1960s – 1970s: Screen-printed logos, foam and mesh were popular in this timeframe, so these caps feature screen-printed logos on a foam front and mesh backing. Teams featured in this decade include Atlanta Falcons, Cincinnati Bengals, Miami Dolphins, New Orleans Saints, Seattle Seahawks and Tampa Bay Buccaneers.
1990s – 2000s: Caps from these decades include alternate color blocks within each team logo. Franchises featured in these decades include the Baltimore Ravens, Carolina Panthers, Houston Texans and Jacksonville Jaguars.
Alternatively, the New Era 2019 Official NFL Sideline Road Collection features a clean, minimalist look that boldly displays a team logo on the front of the cap with a silicon patch displaying the established year on the right side. The road caps are available in a mix of silhouettes, including 59FIFTY® fitted, 9FIFTY® snapback, 39THIRTY® stretch fit, Visor and women’s 9TWENTY®.
ABOUT NEW ERA CAP:
New Era Cap Co., Inc.is an international lifestyle brand with an authentic sports heritage that dates back over 90 years. Best known for being the official on-field cap for Major League Baseball and the National Football League, New Era Cap is the brand of choice not only for its headwear collection, but also for its accessories and apparel lines for men, women and youth. The brand is worn as a symbol of self-expression by athletes, artists and some of the most interesting people around the globe. New Era Cap encourages people to truly express their personal style and individuality through its products. The Company is headquartered in Buffalo, NY and operates facilities in Canada, Europe, Brazil, Japan, and Hong Kong. For more information, visitwww.neweracap.com.
Learfield Licensing Partners, a trademark management company specializing in collegiate licensing and branding, announces that National Tailgate Weekend has appointed Josh Capon, the world-renowned, New York City based Executive Chef behind critically acclaimed eateries including Lure Fishbar, B&B Winepub and El Toro Blanco, as official Chef Partner and Brand Ambassador of the holiday.
National Tailgate Weekend returns for another year on October 7-8, 2017. The annual holiday, which made its debut in Fall 2016, was created to give college football fans a proper platform to celebrate a favorite pastime: tailgating. In only its second year, more than 600 schools across the country are set to participate in the annual holiday. Leading up to the weekend, Chef Capon will be providing tailgating tips, sharing his favorite recipes and will host the official National Tailgate Weekend party at Purdue University as they take on conference rival, University of Minnesota.
“Tailgating is truly one of my favorite things, there’s nothing better than grilling and hanging out in a parking lot before the big game or even a concert,” says Josh Capon. “Several years ago, my friends and I formed a tailgate themed fundraiser called ‘The Tailgate with a Cause,’ and we’re pleased to share that, moving forward, the charity will become the official charity of National Tailgate Weekend and we thank Learfield for their generous donation.” adds Capon.
Chef Capon will share tips, recipes and demonstrations via National Tailgate Weekend’s website and social media channels. The website will constantly evolve with new content and will provide visitors with links to retailers, products, tailgate tips and more. All social media will be anchored with #nationaltailgate.
“Simply put, Josh is the king of the tailgate. We couldn’t be happier to have him on board with National Tailgate Weekend,” says Eric Johnson, COO of Learfield Licensing. “Josh is an expert behind the grill and has a true passion for all things tailgating. We look forward to kicking this relationship off and sharing his tailgating tricks of the trade and recipes leading into the official weekend.”
For 2017, in addition to confirming more than 600 schools to participate and a celebrity chef, a number of retailers (including Amazon, Follett, Barnes & Noble, Rally House, Scheels, and LIDS, etc.) and several licensees (including Wincraft, LogoBrands, Victory Tailgate, Tervis, Boelter Brands, Top of the World, etc.) will partake in the holiday. This year, the focus has been on creating content and extending the reach of the holiday via curating a group of leading licensees and retailers.
ABOUT NATIONAL TAILGATE WEEKEND
Before the seats are filled, the coin is flipped or the ball is kicked off, the real gameday experience begins when thousands congregate to pay respect to their beloved team through the timeless tradition of tailgating. Founded and created by Learfield Licensing Partners in 2016, National Tailgate Weekend is an annual holiday that celebrates tailgating. For fans across the country, tailgating is just as important as gameday as the actual game. It provides fans opportunities to showcase their school spirit in some of the most fun and creative ways. Looking to celebrate the rabid fanbases of college football’s love of tailgating, Learfield Licensing Partners developed the holiday and will be celebrated annually during the first weekend in October.
Josh Capon is the seasoned executive chef and partner behind Lure Fishbar, B&B Winepub, El Toro Blanco, and Bowery Meat Co, in New York City’s stylish Soho and Bowery neighborhoods. He became executive chef of Lure Fishbar in 2004 and in 2010, owners John McDonald and Joshua Pickard asked Capon to partner with them in their newest restaurant, B&B Winepub. Capon is the five-time winner of the People’s Choice award at the New York City Wine Festival’s Burger Bash event for his “Bash-Style” burger, a juicy patty topped with American cheese, pickles, caramelized onions and bacon jam. He has appeared on numerous television shows including The Chew, Rachel Ray Show, Live with Kelly and Michael, CBS Early Show, TODAY and Food Network and has been featured in The New York Times, New York Magazine, Time Out New York and other media outlets.
ABOUT LEARFIELD LICENSING
Learfield Licensing Partners is a world-class licensing firm whose services and success align perfectly with Learfield’s history, strength and reputation within the industry. We strive to provide the best practices and strategies in the industry to properly protect and promote our clients’ brands, and couple that with new resources and strategies for growth with help from Learfield, which has a deep presence in the college athletics landscape. Learfield manages the multimedia and sponsorship rights for more than 125 collegiate institutions, conferences and arenas, and supports athletic departments at all competitive levels as title sponsor of the Learfield Directors’ Cup. For more than four decades, Learfield has connected brands to the excitement, passion, tradition, fun and fans of college sports and now leverages multiple platforms and partnerships through distinct offerings through its affiliated companies
With the Packers season kicking off, Packers fans and Wisconsin residents are all looking forward to seeing the team take the field in the coming weeks. This year, the excitement is spreading across the pond to British musician Barns Courtney and his band. A Packers staff member heard the up-and-coming musician’s song “Glitter and Gold” and immediately knew it would catch on with Packers fans, especially if the song was re-recorded as “Green and Gold.”
With his recent album release and North American tour, including a stop at Summerfest in Milwaukee in June and at Lollapalooza in Chicago last weekend, Courtney was happy to lend his voice and music to the energy of the coming football season.
“The struggles I experienced when I lost my first record deal, and the drive to succeed in the face of adversity runs parallel to the challenges in football,” said Courtney. “You need the same fire in your belly to play professionally be it in music or in sports. If I didn’t feel a personal connection to the subject matter, I wouldn’t write about it. I try to be as honest as possible in my lyrics. So with that in mind, I tried to find as many parallels as possible with the Packers’ world and my own.”
Courtney’s debut album, “The Attractions Of Youth,” will be released Sept. 29.
Billboard has said, “Barns Courtney lit up the crowd at El Rey Theatre in Los Angeles….His deep George Ezra-esque vocals with the husky Americana rhythm of Mumford & Sons, along with his attention-grabbing stage presence left no boring moments throughout the concert.” His shows are consistently recommended as picks of the week by such publications as buzzbands.la and The Dallas Observer, which noted, “His raspy vocals, genuine talent and nod to early R&B make his music a must-listen.” Listen SD observed, “Barns Courtney will make you swoon with his special brand of bluesy folk-pop. We love his song ‘Fire’ but frankly all of his songs are fire.”
The young artist has already surpassed 45 million combined streams globally – including more than 22 million streams in the U.S. “Hands,” from his debut EP, The Dull Drums, was tapped for a recent commercial while “Fire,”a Top 5 hit at Triple A radio and a Top 15 hit at Alternative, has been heard in several ads and for the FIFA 17 trailer. “Glitter & Gold” climbed to #1 on the Spotify UK Viral Chart and has been heard in promotional spots for Miller Lite and the critically acclaimed film The Founder. Barns Courtneyhas opened for The Who at London’s Wembley Stadium and has also supported Ed Sheeran, Elle King, Blur, Fitz and The Tantrums, Tom Odell and The Libertines.
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