Posts tagged with "collectables"

cypress hill nft by The Non Fungible Token Company and Unblocked for use by 360 Magazine

CYPRESS HILL × UNBLOCKED RELEASE NEW NFTs

UNBLOCKED LAUNCHES TO DEMOCRATIZE DIGITAL COLLECTIBLES, ANNOUNCES FIRST PARTNERSHIP WITH PRIMARY WAVE MUSIC AND CYPRESS HILL

Backed by A-List Investors, Company to Focus on Connecting Fans with Popular Talent, Offering Artist-Focused NFTs and Exclusive Real-World Experiences

Breaking the mold of digital collectibles as expensive and exclusive, The Non Fungible Token Company (NFTCo), also known as Unblocked, is launching with the mission of connecting talent with fan communities, both online and in the real world. Its first digital collectible, in partnership with Primary Wave Music and multi-platinum hip-hop group Cypress Hill, drops on November 22.

The company has created NFTs with Cypress Hill to promote upcoming milestones for the iconic band. Fulfilling the goal to offer NFTs linked to fan-shared experiences, some Cypress Hill NFTs will allow fans to memorialize their experience at in real life events, while collectors and fans who can’t attend those events can buy collectible NFTs on their store. All Unblocked NFT experiences aim to also build fan communities with exclusive rewards such as talent meet-and-greets, signed merchandise, and recording sessions with artists.

Following the release for Cypress Hill, Unblocked will continue to work with Primary Wave Music to launch NFTs for other artists on their roster. Founded in 2006, Primary Wave is home to some of the world’s most iconic artists such as Prince, Bob Marley, Boston, Alice Cooper, Stevie Nicks, Luther Vandross, Frankie Valli and the Four Seasons, and Olivia Newton-John.

“Unblocked’s founding team’s vast knowledge and experience in tech, blockchain and cryptocurrency made them an incredibly compelling partner for us,” says Natalia Nastaskin, Primary Wave Music’s Chief Content Officer. “We are seamlessly aligned on our collective approach to building fan communities based on engagement through serialization and gamification of digital collectibles. We could not be more excited about our platform’s launch with Cypress Hill, to be followed by a steady pipeline of artists who are passionate about serving their fan bases with unique and dynamic drops.”

Harrison Wang, co-founder of Unblocked, stated, “We are excited to launch Unblocked with Primary Wave Music, opening the door for other music and entertainment brands. While offering partners a full suite of services to monetize their assets, we look to democratize the digital collectible market by giving everyone the opportunity to own a shared social moment – or in a larger sense, a piece of history – building communities and increasing fan-to-fan and fan-to-artist engagement.”

ABOUT UNBLOCKED

Unblocked is led by an all-star team with extensive experience in the consumer and blockchain space. Co-founders Jeremy Arnold, Brian Dilley and Harrison Wang, as well as most other members of the team, have all worked together at Flipagram, TikTok, Blockfolio and FTX (as well as several other notable companies), leading growth, product, data, and engineering at several of those stops.

Founded in May 2021, Unblocked closed its seed round in July with an investor list which includes Primary Wave Music, Dapper Labs, Oaktree Capital, Marcy Venture Partners (Larry Marcus, Jay Brown, Jay-Z), B Capital, M13, BAM Ventures, Defy Ventures, and GFT Ventures. Individual investors include Shawn Mendes, music manager Andrew Gertler, Shopzilla and Flipagram founder Farhad Mohit, Honey founder and CEO George Ruan, and Dapper Labs founder and CEO Roham Gharegozlou.

The Non Fungible Token Company (NFTCo) d/b/a Unblocked is headquartered in Los Angeles.

Cryptocurrency illustration by Heather Skovlund for 360 Magazine

Cryptocurrency × NTFs

By: Heather Skovlund-Reibsamen

Cryptocurrency × NTFs

In recent news, Tautachrome Inc. has announced its patent attorney’s opinion on the early applicability of its KlickZie patents. The KickZie application will enable users to capture images that are invisibly marked and verified as the original. The owner of the image or video will have the ability to use, sell, and monetize their images. A simple tap on the image will allow users to communicate with the image’s author or others currently viewing the image. The patent is among many in the market of NFTs (Non-Fungible Tokens).

Cryptocurrency Breakdown:

Understanding cryptocurrency can be a headache! It is best to research thoroughly before investing your hard-earned money into just any digital asset. Let’s start with the basics: what is cryptocurrency?  Crypto, crypto currency, or cryptocurrency is a digital asset designed to work as a medium of exchange where individual coin ownership records are stored in a ledger existing in a form of computerized databases using strong cryptography to secure transaction records, control the creation of additional coins, and to verify the transfer of coin ownership. Now, cryptocurrency does not exist in a physical form, like your wallet filled with dollar bills.

Crypto Coins – Altcoins: Tokens, cryptocurrencies, and other forms of digital assets that are NOT bitcoin are known as alternative cryptocurrencies.

A few examples:

  • Peercoin
  • Litecoin
  • Dogecoin
  • Auroracoin
  • Namecoin

Tokens: Created and given out through an Initial Coin Offering, or ICO – much like a stock offering. Crypto tokens are a blockchain account that can provide functions other than making payments. Tokens are usually issued within a smart contract running on top of a blockchain.

  • Value tokens (Bitcoins)
  • Security tokens (to protect your account(s))
  • Utility tokens (designated for specific uses)

What does it mean when a cryptocurrency forks?

Sometimes a cryptocurrency will ‘fork’ and yes, that does sound confusing. It can be broken down into Forks, Hard Forks, or Soft Forks. Forks can be classified as accidental or intentional. An accidental fork happens when two or more miners find a block at the same, or almost same, time. The fork is then resolved when subsequent blocks are added and one of the chains becomes longer than the alternative. The network then abandons the blocks that are not in the longer chain, then referred to as orphaned blocks.

Hard Fork: A hard fork happens if a protocol or rule is changed so that the old protocol version is no longer valid.

Soft Fork: A soft fork occurs when a protocol or rule is changed, and the old version accepts the new version; enabling it to continue working.

What exactly are NTFs?

 A non-fungible token is a unit of data within a digital ledger called a blockchain. This is where each NFT can represent a unique digital item and are not interchangeable. A blockchain is a growing list of records (blocks), that are linked using cryptography. Each block has a cryptographic hash (a mathematical algorithm that maps data), a timestamp, and transaction data.

NFTs can be used to represent digital files such as audios, art, collectibles, sports, pornography, video games, and other forms of creative work. While copies can be made of these creative means, the NFTs representing the original are tracked on their underlying blockchains; therefore, providing the buyers with proof of originality and ownership.

In order to create an NFT, a file is uploaded to an NFT auction market. This creates a copy of the file recorded on the digital ledger as an NFT. This enables it to be bought with cryptocurrency and then resold. The artist can sell an NFT representing the work and still retain the copyright to the work as well as create more NFTs of the same file.

In addition, the buyer of the file does not gain exclusive access to the work or the original digital file. Unfortunately, a seller does not have to prove that they are the original artist either. There have been many cases where are was used for NFTs without the true artist’s permission.

Most Common Types of Cryptocurrency

Bitcoin: Invented in 2008 by a person or group using the name Satoshi Nakamoto. The currency began being used in 2009 when its implementation was released as open-source software. Bitcoin was the first decentralized cryptocurrency leading the way for many others in the years to come. Bitcoins were created as a reward for a process known as mining (record-keeping service done electronically). Bitcoins can be exchanged for other currencies, products, and services.

Bitcoin Cash: A spin-off or altcoin of Bitcoin that was created in 2017 eventually splitting into two cryptocurrencies – Bitcoin Cash and Bitcoin SV. Bitcoin Cash is one of the most popular types of cryptocurrency on the market and holds a block size of 8MB. To compare, Bitcoin’s block size is just a mere 1MB. This means Bitcoin Cash processes at faster speeds for its users.

Litecoin: A peer-to-peer cryptocurrency and open-source software project released under the MIT/X11 license. Litecoin is nearly identical to Bitcoin. Created by Charlie Lee to improve on Bitcoin technology, with shorter transaction times, lower fees, and more concentrated miners. In May 2017, Litecoin became the first of the top 5 cryptocurrencies to adopt Segregated Witness – a soft fork implementation change in the transaction format of Bitcoin.

Ethereum: A decentralized, open-source blockchain with smart contract functionality developed by Vitalik Buterin. Ether (ETH) is the native cryptocurrency of the Ethereum platform. It is the second-largest cryptocurrency by market capitalization. Ethereum is also the most actively used blockchain. It focuses on decentralized applications (phone apps) – almost like an app store. Ethereum looks to return control of apps to its original creators instead of the middlemen (like Apple, for instance). The token name is Ether, which is used as currency by app developers and users.

Ripple: A real-time gross settlement system, currency exchange, and remittance network created by Ripple Labs Inc.  Ripple was released in 2012 upon a distributed open-source protocol that supports tokens representing fiat currency, cryptocurrency, commodities, or other units of value (frequent flier miles, for example). Ripple is geared more towards large companies and corporations than it is for individual users. Ripple is well known for its digital protocol because it allows large amounts of money in any form to be transferred.