A Global Celebration of Creativity for the BAPE STA 25th Anniversary
A BATHING APE® (BAPE®) and KidSuper reunite to introduce their second collaboration, SUPERBAPE CUP Collection by KidSuper, in celebration of the 25th Anniversary of the BAPE STA, bringing together two distinct creative forces to reimagine an icon through a global lens.
Born in the streets of Ura Harajuku in 2001, the BAPE STA has evolved from a street-born sneaker into a global symbol of fearless self-expression. Defined by its signature STA logo, bold colorways, and premium craftmanship, it has been embraced by generations across music, art and sport, and street culture worldwide.
As the BAPE STA marks its 25th anniversary, the milestone comes to life through a series of collaborations and creative explorations. Among them, SUPERBAPE CUP Collection by KidSuper reflects a shared commitment to pushing cultural boundaries while honoring the silhouette’s enduring legacy. The partnership looks at the legacy of the BAPE STA not as something fixed in the past, but as a silhouette that continues to evolve through the people and cultures that adopt it. The anniversary celebrates a design that has shaped generations and continues to inspire new waves of global creativity.
A Global Concept Rooted in Unity
Inspired by the spirit of football, the collection explores unity through diversity, expressed in 48 unique BAPE STA designs—representing the gathering of 48 nations on a global stage. Every pair adopts the national colors of its respective country, reinterpreted through KidSuper’s artful lens to form a vibrant collective that celebrates global creativity and cultural identity.
Crafted with BAPE®’s signature patent leather, each design features a premium high-gloss finish that accentuates its distinctive palette. Building on their previous collaboration, the collection fuses the iconic BAPE STA silhouette and star motif with KidSuper’s expressive, art-driven approach.
Each pair is finished with dual branding details, including the KidSuper logo at the heel—symbolizing the ongoing creative dialogue between the two brands. From the complete lineup of 48 designs, the collection will be available for online pre-order, while ten selected colorways—Argentina, Brazil, England, France, Ghana, Japan, Mexico, Portugal, Spain, and the United States—will be available in stores.
BAPE® BY KIDSUPER BAPE STA RETAIL PRICE: $325
A Campaign Beyond Expectations
What began as a design concept evolved into a heartfelt exploration of identity and connection. Led by Colm Dillane, the project set out to feature a grandmother from each of the 48 represented countries—a heartfelt tribute to heritage, memory, and the people who carry culture through generations.
Each woman steps into the frame wearing her nation’s pair, not as a model, but as a storyteller. Their presence conveys a quiet strength—the kind shaped by years, families, and traditions. Through their eyes, the collection transforms from a celebration of design into a reflection on belonging, identity, and pride.
“The biggest football tournament in the world brings people together. New York does the same thing every day. Seeing grandmas from all over the world wearing BAPE STAs and hearing their stories felt like a version of that. Different cultures, different histories, different generations, all sharing the same city.
Grandmas have so much wisdom. And they look amazing in BAPE STAs.” — Colm Dillane
“At BAPE®, ‘Fearless Expression’ has always defined who we are and how we shape culture. As the BAPE STA marks its 25th anniversary, this collaboration with KidSuper reflects our commitment to continuously evolve the icon through bold ideas and diverse creative voices. By bringing together perspectives from around the world, we are not just celebrating a legacy—we are building the next chapter of global creativity.” — Mahmoud El Salahy, Global CEO, A BATHING APE®
Together, these portraits go beyond the language of fashion, forming a powerful collective narrative that celebrates humanity in all its forms. In a collection inspired by global competition, these 48 grandmothers truly embody what it means to represent a place, a people, and a shared culture.
Continuing a Legacy of Creative Expression
SUPERBAPE CUP Collection by KidSuper represents an ongoing exchange between fashion, art, and culture—where heritage meets contemporary creativity.
As the BAPE STA enters its next chapter, the collaboration reinforces a shared vision of individuality, cultural exchange, and fearless expression, continuing to shape its position as a lasting icon within global youth culture.
Pre-orders for all 48 designs will be available through superbapecup.com while the collection will officially launch on June 11 at selected BAPE STORE® locations.
Selected BAPE STORE® locations
- BAPE STORE® LONDON
24–25 Conduit Street, London, UK
- BAPE STORE® SHIBUYA
13–17 Udagawa-cho, Shibuya-ku, Tokyo
- BAPE STORE® HARAJUKU
4–21–5 Jingumae, Shibuya-ku, Tokyo
- BAPE STORE® OSAKA
1–19–2 Minami-Horie, Nishi-ku, Osaka-city, Osaka
- BAPE STORE® HONG KONG
G/F One Hysan Avenue, Causeway Bay, Hong Kong, China
- BAPE STORE® SHANGHAI
Building 7, Xintiandi, Huangpu District, Shanghai, China
Pre-orders for all 48 designs are available now through superbapecup.com and at selected BAPE STORE® locations.
