Posts tagged with "charity work"

Football Image for 360 Magazine by Rita Azar

Russell Wilson’s Good Man Brand

A November 7 article on Sportscasting reports on NFL Seahawks quarterback Russell Wilson’s generosity in using his clothing brand to give to communities in need. The article notes that Wilson’s clothing company, Good Man Brand, donates 3% of all purchases to the Why Not You Foundation, another one of Wilson’s charitable endeavors, to provide food and career guidance for those in need.

Los Angeles-based manufacturer Hi-Tech Printing & Labeling Inc. says that brands big and small should be sure to take advantage of all marketing opportunities available to advertise their unique message and branding.

Hi-Tech Printing & Labeling Inc. says that while the most obvious locations to include a brand’s ethics are on the company’s website, online product descriptions, and in-store marketing, clothing tags, and labels are just as important and are often overlooked for their benefits.

The Los Angeles manufacturer adds that by including a brand’s message on fabric tags and labels, it reminds customers of the causes they’re supporting each time they wear a product, which helps to encourage future purchases as well.

Without a message’s integration on clothing tags, Hi-Tech Printing & Labeling Inc. says customers will only be reminded of the charitable connection if they actively visit a physical store or the company’s online shop. Even a big fan of a product is going to see clothing labels many more times than they are ever likely to see its website or advertising, says the manager.

For a brand’s message to remain visible over time, Hi-Tech Printing & Labeling Inc. says it’s important for clothing tags and labels to be made from high-quality materials that will not wear or fade for a long time. The Los Angeles manufacturer notes that product tags can only be effective if they can remain fully intact even after numerous wash cycles. Brands that invest in durable fabric labels demonstrate their attention to detail to customers.

Hi-Tech Printing & Labeling Inc. says that telling customers of a brand’s ethics is crucial for brand loyalty. Whether it’s sustainability or supporting a local community, customers are more likely to purchase products from a company whose mission they support. The Southern California company adds that oftentimes, individuals are more than happy to donate to a good cause; they just don’t know where to start.

By ensuring that a clothing brand’s message is clearly advertised across all marketing opportunities, including clothing tags and labels, customers will always remember the company and causes they’re supporting and where they can return to for more.

Readers interested in learning more about Hi-Tech Printing & Labeling Inc. and its offerings can call (213) 746-7772 or visit its website at https://www.fabriclabels.com.

Photo of Larry Namer curtesy of Nicole Goesseringer Muj

QxA With Larry Namer

An entertainment industry veteran with close to 50 years of professional experience in cable television, live events and new media, Larry Namer is a founding partner of Metan Global Entertainment Group (MGEG), a venture created to develop and distribute entertainment content and media specifically for Chinese speaking audiences in China and abroad. In 2018, the company launched the MGEG Film Fund I and serves as a managing partner.  He is also the executive producer of the recently announced feature film “EMPRESS,” a new travel series for the China audience titled “Explore The World,” and an executive producer of the new crime series “Nova Vita.”  He is a co-founder of the recently launched lifestyle platform BeautyKween. Most recently, he was appointed Chief Operating Officer of FanVestor.

Mr. Namer is the co-founder of E! Entertainment Television, a company now valued at over four billion USD, and the creator of several successful companies in the United States and overseas. Among those companies are Comspan Communications that pioneered Western forms of entertainment in the former Soviet Union and Steeplechase Media that served as the primary consultant to Microsoft’s MiTV for developing interactive TV applications.  

Early on, he was named the youngest general manager of a major cable system at Valley Cable TV (VCTV) in Los Angeles. His vision and direction garnered VCTV several Emmy and Cable ACE award nominations, as well as recognition by Forbes magazine as the national model for local cable television programming. In 1989, he was awarded the prestigious President’s Award from the National Cable Television Association. He was honored with the “Outstanding Contribution to Asian Television Award” at the 19th Asian Television Awards in Singapore and received the International Media Legacy Award at the 2017 Elite Awards Foundation Gala. He was the recipient of Lifetime Achievement Awards at the 2018 Hollywood Tribute Awards and the 2019 Hollywood China Night, presented by the American-Chinese CEO Society, both in celebration of the Academy Awards®.  In July 2019, he was awarded The Tribeca Disruptor Award at the Novus Summit, held at the United Nations, and in September 2020, he received the Lifetime Achievement Award from the French Riviera Film Festival. 

We sat down with Mr. Namer to ask him a few questions about the recent collaboration between the companies FanVestor and Cre8or Global. The companies are working together to connect celebrities with their fans. The companies want to deliver future investment opportunities, exclusive perks and experiences, as well as fan-focused sweepstakes, eCommerce exclusives and charity offerings to fans. 

What made FanVestor interested in partnering with Cre8or Global? 

We felt that Cre8or had a unique business model as well as all the resources to execute that plan. They already had some major celebrities and sports figures working with them on beauty, make-up, and wellness products which would fit perfectly into the FanVestor systems. We already had certain celebrities who were looking for strong partners who could take them into those spheres and develop and distribute the products. So, it was a clear and good match for both companies.

What are some things the public can look forward to as a result of this collaboration? 

Very quickly you will see a few major celebrities launch their new product lines directly to their fans via FanVestor. These will be special editions that come with some nice perks which can be collectibles or even unique dream experiences. After first exposing these to hardcore fans, then the products will be made available to the general public. Then a little further down the road, you will see that fans will have the opportunity not only to acquire products, but they will be able to invest in those very same companies

What lead you to become the chief operating officer for FanVestor? 

Well, I was on the advisory board at first because I was intrigued with the concept, but as time went on I learned a lot more and felt that with what FanVestor had accomplished so far coupled with my skills and connections, there was a great opportunity to make FanVestor a market leader and game-changer.

Are there any celebrities that FanVestor and Cre8or Global want to work with that you haven’t yet?

Yes, I would say there are hundreds of celebs that this makes sense for. FanVestor’s targets are sports, esports, fashion, art, film, TV and music stars, and influencers. Just take a dozen from each group and you are over 100. Then there are so many areas that are of interest to us and to celebrities, beyond unique products. There are securities, bonds, experiences and perks, charity fundraising, auctions, sweepstakes, and so on. Over the career of a celebrity, he or she might want to engage in projects within several of those activities.

Does FanVestor have any ideas for the future for other companies you would like to partner with? 

I think the concept of fans wanting to engage with their heroes and celebrities wanting to have a closer, more intimate relationship with their fans is universal. I can see us doing localized versions of FanVestor in other countries and other languages (other than English). I’m a strong believer in finding good, experienced, local partners whenever I engage in business outside the United States.

What advice would you give fans that want to invest in celebrities through FanVestor? 

While return on investment is certainly something to consider, think beyond just the monetary measures and of the intangibles that come with it. For example, the Green Bay Packers are owned by fans and they have special shareholder days and even a merchandise catalog of things only available to shareholders. Besides the monetary reward, they relish in having that stock certificate framed and hanging on the wall for all their friends to see. There is a pleasure to be had in supporting your team that way. So, it’s not just money that is part of the ROI. Choose the things you feel passionate about, whether it be a sports team or a celebrity doing great charity work.

How can the public get involved in this partnership between FanVestor and Cre8or Global? 

Starting next month, you will begin to see the Website and mobile apps populated with the first of a wave of fan opportunities. You can go on right now and register to be kept apprised of all the news

Since you are using the celebrities’ own fanbases, do you see any major problems occurring with promoting the product line?

Not at all. There will be some very clear communication between the celeb and the fans, so everyone knows what is being offered. When it comes to securities, everything is regulated on a federal level, so there is consistency in what and how opportunities are offered to fans.

Where do you see this partnership going in the future? Will the companies continue to work together to connect celebrities and their fans?

Yes, FanVestor and Cre8or are perfectly aligned. Crea8or knows how to develop and market new products with celebrity tie-ins. FanVestor knows how to monetize fandom. Today with the world-changing the way it has, celebrities and their managers, are looking for new ways, to connect to their fanbases and monetize those connections. FanVestor and Cre8or provide a one-stop shop for them.

Saint Motel Share Official Music Video for “Preach”

Watch the music video HERE.

Elektra recording group Saint Motel have shared the official video for their latest single ‘Preach.’  Directed by frontman A/J Jackson and longtime collaborator Mario Contini, the video brings the infectious track to life, highlighted by Jackson himself performing choreographed dance moves alongside the LA Roller Girls. Saint Motel embraces pandemic chic culture featuring couture personal protective equipment. Watch the video here. The track is available at all DSPs and streaming services here, and appears on the band’s forthcoming THE ORIGINAL MOTION PICTURE SOUNDTRACK: PART 2, due for release September 18th and serves as the second installment of their three-part album, THE ORIGINAL MOTION PICTURE SOUNDTRACK.

Remaining on the cutting edge of innovation, Saint Motel make history as “the first band to open their own virtual world” powered by Mozilla Hubs. On Monday night, the quartet’s New World launch welcomed fans to the virtual space where Jackson performed a live acoustic set. In this 3D VR chatroom enabled for all headsets and browsers, audiences can enter an exclusive, immersive environment to engage directly with the band through virtual meet-and-greets and intimate, live performances, consume exclusive video content, and much more. Additionally, it doubles as a space for fans to congregate and get to know each other as well. Saint Motel’s New World upholds what has become a tradition of engaging with groundbreaking technology for the guys. Visit www.saintmotel.com/newworld to explore the New World. In 2016, they dropped their Elektra full length debut saintmotelevision as the first-ever Virtual Reality album and first-ever Augmented Reality album and accompanied the record with the free Saintmotelevision app.

PART 1 was heralded by the infectious lead single ‘Van Horn.’ Known for their cinematic aesthetic, the band brought the western-themed official music video for track  directed by Saint Motel frontman A/J Jackson to life with an inventive performance on Jimmy Kimmel LIVE! Earlier this year, the band sold out their entire North American headline tour in support of PART 1, culminating with hometown finale in Los Angeles, days before the country went into quarantine due to COVID-19.

In recent months, Saint Motel has made a concerted effort to mobilize their fans to join them on a pair of philanthropic causes through special, limited edition merchandise. With blood donations needed now more than ever, the band has partnered with The American Red Cross to offer a Just My Blood Type enamel pin, available for free to those who donate blood. Named for their breakout hit ‘Just My Type,’ the pins are also available for purchase with 100% of net profits going to The American Red Cross. Likewise, Saint Motel has joined with the National Independent Venue Association’s #SaveOurStages campaign to ask Congress to provide aid to their network of nearly 2,000 independent live music venues across the country, many of which the band has performed, that have been 100% shut down with zero revenue due to the pandemic. All profits from a special Saint Motel X Save Our Stages tour t-shirt will go directly to NIVA’s efforts. Both items are available in the Saint Motel Gift Shop.

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Dolly Parton on CBS

Dolly Parton to Appear on “CBS News Sunday Morning” this Sunday, February 10th

We’ve been singing along for decades with Dolly Parton, the poor girl from the Great Smoky Mountains who became the glitzy queen of country glamour. She’s still at it 24/7, still writing her legacy one song at a time, without a thought for the “R” word. Tony Dokoupil talked with the entertainer, who has sold more than 100 million albums, and who is the Grammys’ 2019 MusiCares Person of the Year for her charity work.
The episode airs on CBS at 9am EST / 8am CST — check your local listings for airtimes in other time zones.