Posts tagged with "Natural Light"

Natural Light Da Vinci of Debt

Natural Light’s Da Vinci of Debt

Natural Light Beer is making history by unveiling the world’s most expensive piece of art to shine light on the staggering cost to attend college in America and the crippling impact of college debt. The artwork, entitled Da Vinci of Debt, is now on display at NYC’s Grand Central Terminal and is made up of 2,600 authentic college diplomas from real graduates across the country.

The value of Da Vinci of Debt is derived from the average total cost of a four-year college education – $180,000 is representative of each singular diploma. Total up each of the 2,600 diplomas and the result is a piece of art valued at $470 million, besting the most expensive piece of art ever sold at public auction – Salvator Mundi, a 600-year-old Da Vinci painting that sold for $450 million in 2017.

Through the medium of art, Natty is highlighting the U.S.’ shocking student debt crisis and bringing awareness to the crippling $1.7 trillion in debt Americans currently hold. An eloquent point considering many college students choose Natty Light as their drink of choice for its affordability and style.

Da Vinci of Debt also celebrates the return of the Natural Light College Debt Relief program, which launched in 2018 and each year since, has given out $1 million to help Natty fans pay down student loans. Now entering year four of its ten-year, $10 million commitment, Natty Light is disclosing the “highly-classified” plan behind its $100 diploma rentals in 2020 as it unveils the stunning artwork.

Natural Light Da Vinci of Debt (1)

The installation is in residence for a limited time in NYC at Vanderbilt Hall in Grand Central Terminal from January 14-16, 2021. If interested A full gallery of the installation will be viewable virtually at www.naturallight.com/davinci-of-debt.com.

In 2021, Natty is back with another $1 million in debt relief. Fans can tell Natty what inspired them to go to college for a chance to have Natty pay down their debt. Natty Light will be accepting entries using #NattyStories and #Contest from Jan 11 through March 21, 2021. Full contest rules and regulations can be found here. To learn more, follow @naturallight on Twitter and Facebook, @naturallightbeer on Instagram.

beauty

Leopara Lighting System

Achieving the perfect lighting, especially on the go, can present its challenges. We’ve all been faced with such a dilemma: dingy lighting in a hotel room bathroom, making makeup or shaving nearly impossible. Or even just brightening up a space during travel for a quick touch up in the car. Luckily, a new product from Leopara solves these issues. Their patented technology features a 360° makeup lighting system that is compact, portable, and delivers bright, gorgeous lighting through wireless GlamPanels that attach and detach to any mirror.

The Leopara Lighting System comes with numerous impressive features, making it the perfect purchase for applying make-up flawlessly, or achieving the perfect shave. The four mirror-mountable LED GlamPanels illuminate even the darkest space as they are engineered with 5000k Daylight White LEDS that mimic natural light. This effort towards natural light provides the ideal color temperature for grooming, avoiding the troublesome overly white or yellow lights often present when traveling. Compact, wireless, and mirror-mountable, the easily portable Leopara Lighting System can travel mirror to mirror, car to house, on the plane, to your hotel, and anywhere else you need to go! It fits right into any bag in its custom case along with a 4-in-1 USB charging cord. Cases come in three colors: Onyx Chrome, Electric Pink, and Leopard Lux.

Crafted from a matte black, high-quality aluminum with a polycarbonate lens, the Leonara is lightweight, durable, sleek, and chic. To attach to any mirror, merely use the GlamPanels to create a vacuum seal. Mirrors aren’t the only option either – any non-porous surface will work with the Leonara Lighting System including other glasses and screens, making it all the more convenient.

In 360’s experience with the product, we found the convenience to be overwhelming. For those always on the go, like 360, the convenience of having excellent lighting in a moment, anywhere, truly came in handy. It proved excellent for grooming needs while traveling. Not only that, but it also became useful in unexpected ways. For those taking pictures on the go, achieving the perfect lighting in content can be challenging. Yet with the Leopara lighting system, pictures are suddenly illuminated by a clean, natural light. Selfies, pictures of landscape, or food pictures all benefited from being a bit more lit with Leopara just out of frame.

The Leopara Makeup Lighting System is the brainchild Rachel Vicknair, a global beauty educator, former pro dance, and film and TV talent who need a solution to a major problem she repeatedly faced when traveling: bad lighting! On her company’s aim, Vicknair states they are “on a mission to change the way the world gets glam by developing innovative tools and accessories that empower women and their beauty routines, rather than limit them.” Before founding Leopara, she worked extensively in the beauty, wellness, and biotech industries. Vicknair also advises FLIK, the Female Laboratory of Innovative Knowledge, a community for female founders and leaders to connect with apprentices in order to provide mentorship. The Leopara system is now available on Leopara.com and Amazon for purchase.

Bottled Beer illustration done by Mina Tocalini of 360 MAGAZINE.

Natty Light – Dorm from Home

As universities across the country announce campus closures to enact social distancing, droves of 21+ college students are facing a harsh reality; the semester they dreamed of won’t be happening. Natural Light knows how crushing this is for our fans, so we’re stepping in to help preserve some of the freedoms of on-campus living. The Dorm From Home initiative awards one lucky 21+ student with a “Nattified” mobile dorm unit. The dorm comes equipped with all the college staples and a space to call their own while they sit out another semester.

21+ college students across America will face hundreds of hours of digital lectures and exams this semester without a sanctuary to relax and step away from their studies. With the college experience hanging in the balance, Natty Light created a solution that delivers the independence of the college experience without ever leaving home.

The Dorm From Home mobile unit will be parked right in your backyard or driveway and comes

equipped with all the college classics:

  • Flat screen TV
  • Heat/AC/Electric
  • Mini fridge
  • Lax volume policies
  • Gaming system
  • Other people optional
  • Chill vibes included
  • A semester’s worth of Natty Light beer
  • money to enjoy responsibly*

“Having to miss a semester on-campus is a devastating feeling for our fans,” said Daniel Blake, Vice President of US Value Brands at Anheuser-Busch. “We could never replace the full experience, but Dorm From Home will give a piece of the college lifestyle back to one lucky fan and more importantly, it’s a reminder to the full Natty community that the college experience is worth celebrating, no matter where you are.”

For the chance to win, fans 21+ can post a photo on social with #DormFromHome and #contest to make the case why they deserve their own space this semester to dorm from home. Natty will select a winner based on the most creative and convincing argument that reflects the Natty Light personality and values.

The winner will receive their decked out mobile home to their doorstep at the start of the fall semester and will be theirs to keep.

No Purchase Necessary. Open to US residents who are 21+ and who are currently enrolled in an accredited college or university in the US or who were enrolled in an accredited college or university in the US within two (2) years prior to the time of entry. Ends 8/18/20. See Official Rules at naturallight.com/dorm-from-home for prize & details. Msg & data rates may apply. Void where prohibited. *Cash equivalent of 2 cases a month for 3 months

Natural Light was introduced in 1977 as Anheuser-Busch’s first reduced-calorie light beer. Currently the sixth best-selling beer in America, Natural Light is brewed with a blend of premium hops and a combination of select grains producing a clean flavor, light body and satisfying refreshment.

For more than 165 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate 23 breweries, 14 distributorships and 23 agricultural and packaging facilities, and have more than 18,000 colleagues across the United States. We are home to several of America’s most recognizable beer brands, including Budweiser, Bud Light, Michelob ULTRA and Stella Artois, as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. 

Follow Natural Light: Facebook | Instagram | Twitter

Follow Anheuser-Busch: Facebook | Instagram | Twitter

Natural Light × Worldwide Live Commencement

NATURAL LIGHT TO HOST WORLDWIDE COMMENCEMENT CEREMONY VIA FACEBOOK LIVE

Natty to rally college grads from cancelled ceremonies and host first of its kind virtual graduation with appearances from Mark Cuban, Jane Lynch, Stephen A. Smith, Amanda Cerny, Erika Nardini and many more.

Learn More

Colleges nationwide are cancelling commencements because of the COVID-19 health crisis, and as a result, seniors will be missing out on the graduation ceremony they have been working hard for these past few years.

Announced today, Natural Light is throwing a Worldwide Commencement on Facebook Live this May for the entire Class of 2020. Natty Light believes that every graduate has earned a celebration to revel in how epic the past few years have been, even if they can’t experience it in person together with their friends and family.

This won’t be a typical commencement with a drawn-out speech by someone you’ve never heard of. A first-of-its-kind graduation experience, the event will bring together graduating seniors across the country and feature multiple speeches and sage advice from guests like entrepreneur and Dallas Mavericks owner Mark Cuban, actress Jane Lynch, sports commentator Stephen A. Smith and Barstool Sports CEO Erika Nardini. More special guests, as well as additional news on how Natty Light is helping seniors prepare for life after graduation, will be announced in the lead-up to the event. “The transition from college to working life is challenging, period. It’s now going to be a bigger test for the Class of 2020 following the unprecedented impact of the pandemic on our country.

But graduation is the exclamation point on years of hard work and commitment, designed to celebrate and propel you forward onto your next success,” said Stephen A. “I hope my words of advice at the Natty Light Worldwide Commencement on May 14 help to embolden and motivate the Class of 2020.”

Additional quotes from the commencement special guests are below.

Viewers can tune in to the Worldwide Commencement, hosted by actress, entrepreneur, and activist Amanda Cerny, on Natural Light’s Facebook page on Thursday, May 14 at 7 PM ET. Seniors can sign up on the commencement microsite for the chance to have their name featured during the ceremony (terms & conditions below*) and to be kept informed on more commencement updates.

“The public health crisis has had a massive impact on college students, including forcing the cancellation of many on-campus graduations. We’re a brand known for celebrating milestones with our fans – and commencement is normally one of those major moments,” said Daniel Blake, Vice President of US Value Brands at Anheuser-Busch. “The Class of 2020 not only deserves a commencement, but one of epic proportions. Natty Light is going to host the most memorable graduation ceremony to date.”

Always looking to support its drinkers transition from college into adult life, Natural Light is committed to helping grads with college debt. Natty made a 10 year, $10M pledge to help their fans pay down student loans, and just last week, the brand took to Twitter, randomly paying fans $400 each who were struggling to meet their monthly student loan bill. Actress Jane Lynch on Natty’s Worldwide Commencement “Graduating college is such an important moment for people. It’s a time to take note of how far you’ve come and how hard you have worked. Now more than ever, we’ve got to show these legal drinking age graduates that, regardless of what the universe throws at us, it’s important to celebrate their journey and the bright future ahead.”

Actress, entrepreneur, and activist Amanda Cerny on Natty’s Worldwide Commencement “Hosting this commencement for graduating seniors across the country is a huge honor. Props to Natty for pulling together a celebration that 2020 college seniors deserve. I can’t tell you how excited I am to share this virtual stage with the amazing and talented guests we’ve recruited. This is going to be incredible! EVERY senior should tune in safely from home and we’ll all celebrate on Facebook Live.”

*Natty Commencement No Purchase Necessary. Open to US residents 21+. Ends 4/24/20. See Official Rules for prizes and details. Void where prohibited.

ABOUT NATURAL LIGHT

Natural Light was introduced in 1977 as Anheuser-Busch’s first reduced-calorie light beer. Currently the sixth best-selling beer in America, Natural Light is brewed with a blend of premium hops and a combination of select grains producing a clean flavor, light body and satisfying refreshment.

ABOUT ANHEUSER-BUSCH

For more than 165 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate 23 breweries, 14 distributorships and 23 agricultural and packaging facilities, and have more than 18,000 colleagues across the United States. We are home to several of America’s most recognizable beer brands, including Budweiser, Bud Light, Michelob ULTRA and Stella Artois, as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedIn, Twitter, Facebook and Instagram.

Natty Light Puts His Resume on a NASCAR Racecar

Natural Light is at it again helping recent grads as they enter the real world.

Natty Light recently unveiled the NASCAR resume paint scheme–yes, an actual person’s job resume–and wrapped it around Chris Buescher’s #37 car for the South Point 400 race in Vegas on Sunday.

WHY THEY DID IT

Natty Light gets it–the entry-level job market in 2018 is as competitive as ever, and 44M+ Americans graduate with crippling college debt. What better way to get your resume recognized than slap it on a racecar for a nationally televised NASCAR event.

THE WINNER

The chosen candidate is Brian Starr from Burdick, KS. An aspiring motorsports journalist, his head shot, work experience, skills, phone number, and email all appear on Chris’s #37 car. Briar better be ready for his phone to buzz nonstop with calls, texts, and emails from job recruiters!