Posts tagged with "Griffith Park"

L.A. Tourism/HOUSE/OBEY press image via Los Angeles Tourism and Convention Board for use by 360 MAGAZINE

L.A. Tourism × OBEY × House Industries

Bouncing back from the prolonging COVID-19 pandemic, Los Angeles Tourism announced their brand-new partnership with OBEY Clothing and House Industries on an exclusive, limited-time-only collection that captures the SoCal essence enthralled by the city of Los Angeles.

The collection dropped on February 11 and sports Los Angeles Tourism’s latest logo with a set of three other designs on a selection of tees and sweatshirts. Los Angeles Tourism, OBEY Clothing and House Industries have pledged to contribute all funds from the project to The Midnight Mission, a non-profit that aims to fight the problem of homelessness in L.A.

The energy that encapsulates the city of L.A. is like no other, often chased throughout differing locations across the nation. The distinctive cities that encompass the area are rich in culture, experience and opportunity, entailing everything that L.A. is notorious for.

For this upcoming collection, the collaboration sees this celebration of four differing locations in the L.A. area. Designs range from the price points of $34 – $77, honoring the distinguished cities of Venice, Griffith Park, Echo Park and the city of Los Angeles in total.

The collection is available for purchase at obeyclothing.com NOW!

Don Skeoch, Chief Marketing Officer for Los Angeles Tourism spoke to the new collection, stating, “When we launched our new brand identity, we received so many awesome messages from fans who wanted to see it on a shirt they could buy. We’re thrilled to partner with House Industries and hometown-based OBEY Clothing to create a special LA-themed line that also contributes to the higher good. It was important to us that 100% of Los Angeles Tourism’s proceeds go towards a cause so critical in Los Angeles –homelessness.”

CEO of OBEY Clothing, Steve Ternosky, expressed the excitement behind the collaboration, stating, “It’s exciting to get to work on a project based on your own backyard and the icing on the cake is getting to work on it with your friends. In this case, having the opportunity to represent the city we love and co-design a collection with House Industries, of which we have so much respect and history, is a perfect scenario for us. We would like to thank Los Angeles Tourism for solidifying the opportunity and their generosity to ensure the project gives back to the community in its support of The Midnight Mission.”

Andy Cruz with House Industries elaborated on the power of the collection, stating, “The fact that our artwork can help support people that are struggling makes the L.A. Tourism/HOUSE/OBEY collaboration even more impactful than just designing a defining logo for an iconic city.”

G. Michael Arnold, President and CEO of The Midnight Mission, detailed what the profits would be supporting, stating, “The Midnight Mission is delighted to be a beneficiary of this limited-edition capsule collection. Our goal is to restore people to self-sufficiency and combat the issues surrounding homelessness, and the proceeds from this project will help us provide individuals and families experiencing homelessness with a secure place to sleep and three nutritious meals a day.”

To find out more, visit @discoverla on Twitter, Instagram or Facebook. If you plan on visiting soon, travel carefully and adhere to guidance from Los Angeles County Public Health.

L.A. Tourism/HOUSE/OBEY press image via Los Angeles Tourism and Convention Board for use by 360 MAGAZINE
L.A. Tourism/HOUSE/OBEY press image via Los Angeles Tourism and Convention Board for use by 360 MAGAZINE
L.A. Tourism/HOUSE/OBEY press image via Los Angeles Tourism and Convention Board for use by 360 MAGAZINE
L.A. Tourism/HOUSE/OBEY press image via Los Angeles Tourism and Convention Board for use by 360 MAGAZINE
GoTrax EBE2 image via Alex Bogdan for use by 360 Magazine

GoTrax EBE2 Electric Bike

By: Emily Bunn x Vaughn Lowery

GoTrax’s EBE2 Electric Bike lets cyclists trek faster and further than ever before. The EBE2 Electric Bike is part of GoTrax’s high series line, which showcases the brand’s e-bikes with the largest motors and longest distance capabilities. The EBE2 is one of GoTrax’s most lightweight and high performance e-bike models.

360 Magazine had the incredible opportunity to test ride GoTrax’s EBE3 on the Ballona Creek Bike Path. We mountain biked over six miles of trails, soaking up sun and the picturesque California landscape. Our exhilarating bike trip with GoTrax led us from Marina Del Rey to Culver City. Reminiscent of canal-side bike trails in Amsterdam, Ballona Creek offered awe-inspiring views during our adventure. We whisked through sandy trails, expeditiously sped alongside Ballona Creek, and enjoyed breathtaking views across LA with GoTrax.

We can’t wait to take the EBE2 out for a spin at other LA cyclist hot-spots, like Elysian Park, Cogswell Dam, Mount Wilson, Marvin Braude/Pacific Coast Bike Path, Griffith Park, and The Rose Bowl Loop Trail.

Save time and money on commuting costs by utilizing the ferocious capability and cost-conscious feasibility of the EBE2. Fashioned for fast paced city cruising, this stealthy e-bike maintains a smooth ride for busy commuters. A super hero of modern microtransit, this agile e-bike makes for superior errand runs, pleasure trips or getaway missions. Channel The Hulk as you take on the world on this tenacious, brawny e-bike.

Without ever compromising speed or style, this reliable e-bike lets cyclists go the distance. The EBE2 lessens one’s ecological impact and carbon footprint, transportation costs, and time spent sitting in morning rush traffic while increasing efficiency, physical activity, and pleasure.

GoTrax provides transportation solutions that are accessible and affordable. The company describes their mission as such: “To change, the future of commuting by making products that are environmentally friendly and an effective alternative to traditional transportation, To create, a smarter, greener, and more unique traveling experience, To inspire riders everywhere to experience and join the electric vehicle revolution.”

Design

The EBE2 boasts ultra-modern curb appeal, so riders are sure to be transported with sophistication and style. This e-bike is available to be outfitted in two attractive, monochromatic colorways- white or black. The super sleek, slim, 68.1” x 24.8” x 42.1” aluminum alloy body can compactly fit on subways, maneuver crowded city streets, and beat congested traffic in the bike line. The narrow frame also improves handling and cornering capabilities.

The EBE2 is designed with stylish rims that give the bike a unique, cosmopolitan appearance. The ergonomic, plush bike seat provides a comfortable, cushioned ride, no matter the distance. This souped-up model also comes with custom aluminum alloy rims.

Weighing in at only 66 lbs. and with a 265lb maximum pay load capacity, this light weight electric bike is transportable yet sturdy. This e-bike is sure to be the crown jewel of the streets, showcasing subtle sophistication with its low noise motor.

Technology 

On the bike’s handlebars, the LED display conveniently shows the five speed settings, speedometer, battery life, odometer and headlight status. Positioned to the right of the display monitor is the Shimano 21 speed shifter. Shimano’s products are known to be durable, and provide riders with rapid shift capabilities.

In close reach is the e-bike’s accelerator, located next to the bike’s speed shifter system. Under the LCD display is a USB port, allowing adventurers to charge mobile USB devices on the go.

Durability 

The thin, 26” air filled, shock absorbing, road pneumatic tires allow for increased adaptability and maneuvering capabilities. With up to 50 miles of pedal assist, or 25 miles using thumb throttle only, the EBE2 is the ultimate companion for venturesome cyclists. The pedal assist settings on this e-bike have five speed settings for personalized rider customization. For bikers with the need for speed, the EBE3 is able to climb up to 20mph.

On both sides of the handlebars rests the EBE2’s hand brakes, allowing bikers to yield at a moment’s notice. The vehicle is also equipped with both front and rear brakes. Alert other cyclists of your presence on the road instantaneously with the bike’s horn, situated on the right side of the handlebars.

Thanks to the sturdy front fork suspension and 26” shock absorbing thin road tires, the EBE2 absorbs impact, lessening strain on bikers. The suspension is able to be locked and unlocked.

The EBE2 is a loyal escort where ever riders go–thanks to the e-bike’s 1P53 waterproof rating and aluminum body. Ready for any outdoor expedition, this bike can travel through most weather and road conditions. The off-road capabilities of the EBE2 makes for endless expedition, whether on rugged mountain terrain or uneven city streets.

Performance 

Reach new speeds with the massive 350 watt brushless motor, which can accelerate to 20 mph. This power-packed motor provides high torque while simultaneously maintaining low power consumption. With the impressive Shimano speed shifter, riders can transition between gears without friction.

Bikers can venture out on lengthy day trips and extended cruises with the EBE2’s 36V 10.4Ah high capacity battery. Compared to the EBE2’s sister model, the Emerge, this newer model packs more power than ever before. The EBE2 lets bikers to reach up to 50 miles under PAS Mode, or up to 25 miles under electric mode. The long range battery, which provides prolonged travel potential, is seamlessly integrated into the bike’s body. Able to recharge in just 6 hours, GoTrax effortlessly keeps up with all of life’s thrilling adventures.

For riders seeking out extra long-lasting battery power, consider Raptic Strong‘s Titan 225 battery. The Titan 225 is a portable, rechargeable battery generator designed to provide long-lasting power for all your devices– able to recharge your phone up to twenty times, laptops up to five times, and tablets up to six times. The battery includes three USB hubs, one USBC hub, a lighter plug, and an AC plug. This portable power cell came in handy while we traversed trails at Ballona Creek all day long. With this extremely durable battery, you don’t have to worry about losing power– no matter where your e-bike adventure takes you! 

Safety

This e-bike is able to keep riders safe even at night, thanks to its illuminating front headlight. For added visibility, attach a valve tire light– like this one from Buzztronics– to your e-bike. USB handlebar lights also can help brighten biker’s paths while riding at night. For bikers looking for rechargeable, long-lasting, illuminating power, look no further than Dash‘s 520 USB light. 

For bikers looking for more security, bike lock kits like UBULLOX’s on Amazon provide tools for proactive protection. Their bike kit includes a heavy duty bike lock, shackle, security cable, mounting bracket, and keys. Similarly, security tech company ABUS offers security solutions with their folding locks.

Another protective security measure bikers can take is attaching a horn to their vehicle. This guide can help find the optimal horn for your bike. Considerations to keep in mind while purchasing a bike horn include sound, type of horn, sound modes, size, ease of use, and price.

The EBE2’s included kick stand allows for bikers to prop up their bike while stopped. 360 Magazine recommends checking that the brake system is properly functioning before use. Furthermore, be sure to review the e-bike’s safety warnings.

Ergonomics × Additional Features

Compared to other similar GoTrax models- including its predecessor model (the EBE1) and proceeding model (the EBE4) – the EBE2 reigns triumphant. The EBE2 is able to travel faster and almost double as far as the EBE1. The EBE2’s 26” inch tires towers over both the EBE1 and EBE4 model’s wheels, providing the utmost stability for riders. These wheels are unlikely to get bent, and provide long lasting wear. As compared to regular bikes with spokes, the EBE2’s mag wheels more lightweight, which licenses this e-bike to accelerate faster.

The EBE2 is affordable compared to other e-bikes in its category, such as the NCN Moscow Plus or the ECOTRIC Fat Tire bike. The GoTrax 26” EBE2 Electric Bike also has a more powerful motor than comparable electric bikes, like the NAKTO 26” Caro Electric Bike. The thumb throttle on the EBE2 is relatively smaller than average, which allows it to comfortable fit into rider’s palms.

The EBE2’s original price was $889.99, but this impressive, intrepid e-bike is currently on sale for just $849.99. Upon purchase, orders are generally processed in 24 hours and shipped out for free in 3-5 business days.

This e-bike is easy to assemble, but mobile bike services may be contacted if need be. Cyclists looking for aid in constructing their e-bike should call Velofix– a mobile bike shop with many locations across the United States. For those on the East Coast, Cycle Haus is another trustworthy option for mobile e-bike repair. On the West Coast, Hoopty Bikes Mobile Bike Repair offers 24/7, mobile bike services. Once their e-bike is put together, riders are to be cruising in style wherever they journey on GoTrax’s EBE2 Electric Bike.

All of GoTrax’s products are certified to UL safety standards. If you’re not satisfied, GoTrax offers a 30-day return and 90-day warranty. Furthermore, for additional purchase, customers can add on a 2-year ($74.99) or 3-year ($849.99) warranty plan.

Purchase NOW

GoTrax EBE2 lifestyle image from Emily Dodge at GoTrax for use by 360 Magazine
GoTrax EBE2 lifestyle image from Emily Dodge at GoTrax for use by 360 Magazine
Sunlite LightRing USB Combo Light product image by Armon Hayes for use by 360 Magazine
Buzztronics Sparx Valve Tire Light with Battery image by Armon Hayes for use by 360 Magazine
Raptic Strong Titan 225 battery product image via Vaughn Lowery for use by 360 Magazine