G-SHOCK x New Era

Casio announced that it joined with longtime collaborator New Era Wednesday for a brand new timepiece.

The GM110NE-1A is a celebration of New Era’s 100th anniversary and includes the classic headwear brand’s flag logo at the 3 o’clock position on the watch’s face.

The gold accents work in conjunction with an engraved gold IP case back that features inscriptions reading “100 1920-2020,” a tribute to New Era’s long and storied history.

While carrying the design of the G-SHOCK GM110, the GM110NE-1A has a dark gray metal-forged and polished IP bezel.

The GM110NE-1A also comes with two bands.

One is a black cloth band lined with green, similar to New Era’s famous 59FIFTY hat. It also has a gold buckle and band keepers on the underside, a nod to the sought after 59FIFTY cap, gold buckle, band keepers, an embroidered New Era logo and a gold-speckled back.

The other is a gold-speckled black urethane band with a stainless-steel keeper.

G-SHOCK released a video for everyone to see all the features of their new design. You can see it by clicking right here.

The GM110NE-1A comes with signature G-SHOCK technology like:

-200M Water Resistance

-Shock Resistance

-Magnetic Resistance

-Super Illuminator Auto LED Light

-3-year battery

-5 Multi-Function Alarms with 1 Snooze Alarm

-World Time (31 Time Zones + UTC / 48 Cities)

-1/100th Sec. Stopwatch (24Hr)

-Countdown Timer (1Sec., 24Hr)

-12/24 Hr. Time Formats

-Full Auto Calendar

It is available in Nov. and will retail for $340. It can be purchased through select G-SHOCK retailers, the G-SHOCK Soho Store and online on G-SHOCK’s website.

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