Roll Royce, 360 Magazine, Ghost, luxury, bespoke

Rolls-Royce Ghost

Celebrate the final chapter for the fleeting icon of Rolls-Royce’s Ghost

From the Silver Ghost, the motor car that established the moniker of ‘The Best Car in the World’ over 100 years ago, to 200EX, the experimental car that introduced the concept of a contemporary expression of this nameplate at the Geneva Motor Show in 2009, Ghost has offered patrons of the marque a modern, nimble and driver-focused Rolls-Royce.

When production of Ghost began in 2009, patrons across the world were drawn to its elegant lines and dynamic offering and it quickly became, and remains to this day, the most successful Rolls-Royce motor car ever to be built, attracting a new group of young entrepreneurs to the marque. Indeed, the reduction in average age of a Rolls-Royce customer to around 43 is in part testament to Ghost’s global success.

As Ghost approaches the end of its remarkable ten-year tenure, the marque with the extremely limited Zenith Collector’s Edition of Rolls-Royce Ghost. The Collection of just 50 commissions celebrates the elegance of a nameplate that has become the cornerstone of contemporary Rolls-Royce Motor Cars. Fewer than ten commissions are still available to North American clients.

The Ghost Zenith Collection draws many references from 200EX, with perhaps the most significant being the inclusion of a commemorative ingot, made from the original 200EX Spirit of Ecstasy, melted down and set into the centre console of each of the 50 Zeniths. Engraved with the three key design lines of Ghost, the plaque details its significant origins. The Collection’s own Spirit of Ecstasy and clock are engraved with the name of this highly anticipated collection.

Black Badge Ghost joins in the celebration with Ghost Zenith, Ghost and Ghost EWB. About one-fourth of all Ghost commissions are done in Black Badge. Black Badge Ghost features not only the darker Bespoke design, it delivers more power along with a more dynamic handling and performance.

The darker, edgier iteration of Ghost has been a tremendous hit in North America. The iconic luxury brand celebrates this virtual send-off celebration in preparation for the arrival of all-new Ghost later this year. Rolls-Royce Motor Cars North America has created a limited selection of Black Badge Ghost for 2020.

Leave a Reply