Travis Scott and Fanatics CEO Michael Rubin celebrated the new “Jack Goes Back to College” limited-edition apparel collaboration between Cactus Jack, Lids, Fanatics, and Mitchell & Ness with a three-stop college campus tour across the U.S. at Louisiana State University (USC), University of Texas at Austin (UT), and University of Southern California (USC). 

The cross-country trip kicked off the release of the new collegiate-inspired headwear and apparel collection – featuring 28 different Universities. Each university receives unique, specially designed products, ensuring students can rep their school in true Cactus Jack style. The diverse assortment includes:   

  • Headwear: Mitchell & Ness snapback hats reimagined with a Cactus Jack twist and university branding.  
  • Clothing: T-shirts, crewnecks, hoodies, shorts, sweatpants, and backpacks, providing a complete head-to-toe look. 

At LSU: 

To start the night, Travis and Michael stormed into LSU, surprising the football team – Heisman Trophy winner Jayden Daniels included!

Images and video from LSU, Texas & USC (Credit: Instagram/@MichaelRubin): LSU, Texas, USC