Posts tagged with "TOSH ALEXANDER"

Tosh Alexander via The Thom Brand for use by 360 MAGAZINE

TOSH ALEXANDER – YAH

Today, international Jamaican-American artist Tosh Alexander releases the tantalizing official music video to her sizzling hit “Cum Yah,” available to watch HERE

The official music video, directed by Rogen “Ruption” Walker (Aidonia, Konshens, Shenseea,) was shot in Portland, Jamaica, and immediately grabs the attention of all with Tosh’s hard-hitting presence as she pays homage to the 90’s golden era of Dancehall with a splendor aesthetic and enriching allure. 

Tosh shares, “It was important for me to highlight the dynamic of the Jamaican culture through our fashion, attitude & art form. From the vibrant colors of the tropical- lux landscape, the fashion which pays homage to Caribbean & Dancehall fashion with subtle nuances of couture, to the grit of our expression throughout the video. I wanted the person watching “Cum Yah” to gain an authentic experience of my culture for those 3 minutes & 7 seconds.”

Since the release of “Cum Yah” earlier this month, the JonFX (Vybz Kartel, Shabba Ranks, XXXTentacion) produced dancehall track has dominated with praise earning placements on coveted playlists across major platforms, including Apple Music’s ‘Breaking Reggae,’ ‘Worldwide Riddim’ and Tidal’s ‘Dancehall Massive.’ The single topped Top 10 via iTunes Reggae charts as Jamaica’s finest such as Usain Bolt, Ky-Mani Marley, Baby Cham, Protoje and more praised the bubbling track via social media. The track cuts a strong dancehall stance that nods to Tosh’s heritage yet adds the unique flare that makes it an unmistakable Tosh Alexander hit.

LISTEN/ PURCHASE “CUM YAH” HERE
WATCH THE OFFICIAL MUSIC VIDEO HERE

Tosh, named after her mother’s favorite singer, Peter Tosh, is a Brooklyn native raised in Jamaica. She captures the best of both worlds in her delivery & refuses to be placed in a box. “I grew up in both cultures so my approach to music and expression reflects exactly that,” she states. Serving her classic movie star looks layered with a Bad Gyal demeanor accompanied with smooth unadulterated vocals, Tosh is excited to release her new genre-bending sound authentic to her upbringing & life experiences. Tosh is no stranger to the music scene having received accolades from Rolling StoneClash Magazine & more. “Cum Yah” will serve as her highly anticipated return as she re-claims the title as Jamaica’s hottest sensation following a string of successful releases which include “Games” “Can’t Give You a Try” “911” featuring Ky-Mani Marley and more. 

Photo Credit: Kayla Dawkins 

LISTEN/ STREAM/ PURCHASE HERE
 
FEATURED ON
APPLE MUSIC
BREAKING REGGAE PLAYLIST
WORLDWIDE RIDDIM PLAYLIST
 
TIDAL
DANCEHALL MASSIVE PLAYLIST

FOLLOW TOSH ALEXANDER
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Tosh Alexander New Single "CUM YAH" Cover Art via The Thom Brand for use by 360 MAGAZINE

TOSH ALEXANDER – CUM YAH

TOSH ALEXANDER BRINGS THE FLARE OF JAMAICAN CULTURE WORLDWIDE WITH NEW SINGLE “CUM YAH”

LISTEN/ STREAM/ PURCHASE HERE

Following this week’s surprise announcement of her highly-anticipated single “Cum Yah,” Jamaican American artist Tosh Alexander delivers the tantalizing new track, one day before Jamaica’s Independence Day, available today to purchase and stream HERE.

No stranger to releasing music excellence that fuses her cultural roots as a Brooklyn-born native raised in Jamaica and Florida, Tosh Alexander’s latest release dominates with appeal to all. The Pop artist, who over the years has grown a strong following within several genres from Dancehall to R&B, channels her Caribbean essence just in time for the peak of Summer.

The Jamaican sensation captivates listeners with a chant-like hook on the JonFX (Vybz Kartel, Shabba Ranks, XXXTentacion) produced track and reels-in attention upon first listen. “My time tuh drive di boat, mi ah di captain” — a lyric taken from the release stands as a pledge that she delivers on.

Cum Yah” follows the release of a string of singles and guest features by Tosh that continues to dominate globally. From her feature hook to the Billboard-charting hit “Twerk It,” by Busta Rhymes featuring Nicki Minaj to her rendition to Serani’s No Games” with her Rolling Stone-praised single “Games” Tosh has displayed her artistry in many forms with the achievements to match. Today’s release proves her reign is far from letting up.

Tosh, named after her mother’s favorite singer, Peter Tosh, is a Brooklyn native raised in Jamaica. She captures the best of both worlds in her delivery & refuses to be placed in a box. “I grew up in both cultures so my approach to music and expression reflects exactly that,” she states. Serving her classic movie star looks layered with a Bad Gyal demeanor accompanied with smooth unadulterated vocals, Tosh is excited to release her new genre-bending sound authentic to her upbringing & life experiences. Tosh is no stranger to the  music scene having received accolades from Rolling StoneClash Magazine & more. “Cum Yah” will serve as her highly anticipated return as she re-claims the title as Jamaica’s hottest sensation following a string of successful releases which include “Games” “Can’t Give You a Try“911” featuring Ky-Mani Marley and more. 

LISTEN/ PURCHASE “CUM YAH” HERE

FOLLOW TOSH ALEXANDER

INSTAGRAM | YOUTUBE TIK TOK