Enhypen via The Oriel Company for use by 360 Magazine

ENHYPEN – DILLUSION : DILEMMA

Six months after wowing worldwide audiences with their 2nd Mini Album BORDER : CARNIVAL, your new K-pop destination ENHYPEN has made another splashing return with their 1st Studio Album DIMENSION : DILEMMA.

The rising authentic storytellers who expressed their complex yet sincere emotions experienced before and after crossing the border of debut with their ‘BORDER’ series, now come to realize that this world is even more multidimensional than they expected in their new ‘DIMENSION’ series.

DIMENSION : DILEMMA opens the doors to the new ‘DIMENSION’ series. After entering a multidimensional world, where many values collide, the septet face a dilemma, questioning their identity while realizing their desires for the first time. The album, however, captures their resolution to put this dilemma aside and dash forward to find a solution. Producers of HYBE’s labels led by “hitman” bang and Wonderkid, who have been with ENHYPEN from the very beginning, once again participated in the production of the band’s latest discography to magnify the musical quality of the album which consists of eight tracks: “Intro : Whiteout”, lead single “Tamed-Dashed,” “Upper Side Dreamin'”, “Just A Little Bit”, “Go Big or Go Home”, “Blockbuster feat. YEONJUN of TOMORROW X TOGETHER”, “Attention, please!”, and “Interlude: Question.”

The lead single “Tamed-Dashed” is a New Wave track reminiscent of the 80’s that calls into question a dilemma of choice: to be “tamed” by one’s desires, or to “dash” to find the answers to address one’s predicament. It depicts the vivid dilemma of the seven boys unable to decide which path to pursue between the paradoxical contradictions and conflict of their desires.

The music video for “Tamed-Dashed” raises curiosity from the start as it begins with NI-KI reaching out to grab a rugby ball on the ground. It continues with scenes of the septet dressed in uniforms exuding a sense of freedom as they hang out and toss a ball to one another. Against the backdrop of a school gym, field, and blue ocean, ENHYPEN show off their powerful, yet refreshing choreography to complete a perfectly synchronized performance that delivers a cool and refreshing feel. Throughout the music video, the members’ past selves dressed in different clothing continuously intersect with the present, and concludes with NI-KI eventually taking the ball from the ground.

Reactions to the return of the record-breaking K-pop prodigies were massive. The band trended on social media channels with the release of various album-related content and broke their own record with the new album surpassing 920,000 pre-order copies, proving their reputation as the new K-pop destination.

Following the release of DIMENSION : DILEMMA at 6 PM KST, ENHYPEN premiered the performance of their new song on Mnet’s Comeback Show at 7 PM KST.

About ENHYPEN

ENHYPEN is the first boy band created by BELIFT LAB, consisting of members JUNGWON, HEESEUNG, JAY, JAKE, SUNGHOON, SUNOO, and NI-KI. Inspired by the hyphen(-) that connects one word to another, ENHYPEN means that seven different boys connect to discover one another and grow together. The group has been smashing from day one since their debut on November 30, 2020 with their first mini album BORDER: DAY ONE. They have caught the attention of viewers worldwide with relatable music and energetic performances and have performed on global shows like MTV Fresh Out Live. The septet also took the “Rookie of The Year” title at four Korean award shows within two months of their debut, proving their reputation as the breakout boyband to watch out for. With the release of their sophomore album BORDER: CARNIVAL in April 2021, the one of a kind global rookies not only topped Japan’s Oricon Daily, Weekly, and Monthly Album Charts, but also peaked at #18 on the Billboard 200 and Artist 100 Charts respectively, solidifying their position as the new destination for K-pop fans everywhere.

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