Basketball image by Mina Tocalini for 360 Magazine

Americup 2021

A post-pandemic basketball tournament unlike anything else in the world, FIBA 3×3 AmeriCup 2021, will arrive in Miami’s Bayfront Park next month. On November 12-14th, in the home of the Miami Heat, Hurricanes, and countless other legendary sports teams, FIBA, in partnership with VAUNT and in collaboration with LiveOne’s LiveXLive, will bring the US Men’s National Team and Tokyo 2020 Olympic Gold US Women’s National Team–along with 18 Countries represented by the best 3×3 national teams in Americas–to Miami for the first-ever 3×3 AmeriCup. A three-day hybrid pop-culture event, FIBA 3×3 AmeriCup 2021, will feature a star-studded in-person and virtual music festival, Music Lives: Ballerfest, LiveOne’s original franchise, with Afrobeats, EDM, Hip Hop, Latin, R&B and country music performances that will be livestreamed on LiveXLive. Additionally, the festival will include business panels on industry disruptions. The FIBA 3×3 AmeriCup 2021  will be a culture-shifting event, unlike any live, entertainment, and sporting event in the post-COVID world and the first in Miami’s history.

FIBA partnered with VAUNT, a sports and entertainment intellectual property (IP) development company that creates and produces alternative competitions and culturally relevant content, and Vaunt will collaborate with LiveOne’s LiveXLive, a global platform for livestream and on-demand audio, video, and podcast/vodcast content in music, comedy, sports, and pop culture. The collaboration will create the first-of-its-kind festival. The historic moment marks FIBA’s return to Miami nine years after the City hosted the final of the first-ever FIBA 3×3 World Tour and commences VAUNT’s multi-year relationship as the Local Organizing Committee with FIBA for the exclusive rights to the FIBA 3×3 AmeriCup on the continents. 

“I have fond memories of playing in FIBA competitions and representing my country on Team USA in 2001,” said VAUNT CEO, Roger Mason Jr. “Finishing my career with the Miami Heat and being able to bring FIBA AmeriCup 3×3 2021 to Miami is an honor. With the opportunities to coordinate the intersections of sports, music, technology, and competition, my journey as an NBA player and industry executive comes full-circle in the vision of this event.”

“The FIBA 3×3  AmeriCup 2021 will be a great way to expand the game across the globe,” FIBA’s office in the Americas Executive Director, Carlos Alves, said. “Having the FIBA 3×3 AmeriCup 2021 in Miami is not only a homecoming for our regional head office, but more consequentially, a city encompassing the main traits of the game: urban, iconic, vibrant, international, and multicultural.”

“Music and sports naturally complement one another. LiveOne is excited to bring this emerging culture to Miami and a global audience,” Dermot McCormack, President of LiveOne. “Music Lives: Ballerfest will offer fans a truly unparalleled listening, interactive and live streaming viewing experience and will be the blueprint for the future of all hybrid festivals.”

“FIBA 3×3 AmeriCup 2021 is a great event to add to Miami’s entertainment scene,” said Miami Mayor, Francis Suarez. “Miami is the best City in America for sports fans and I’m so excited to be adding the AmeriCup to the list of what we have to offer fans—Miami welcomes FIBA, VAUNT, LiveOne, and all of those involved for three days of basketball, music, and entertainment.”

“After nine years, I’m excited to see the return of FIBA to Miami-Dade,” said Mayor of Miami-Dade County, Daniella Levine Cava. “I know this event will draw leaders in sports, business, and entertainment to our community, inspiring young people who dream of becoming great athletes both at home and around the world. Miami-Dade is proud to host dynamic, global, world-class events like FIBA 3×3 AmeriCup 2021 as we work to build back our economy stronger than ever from the pandemic.”

“I’m excited to be a part of this historic event,” said legendary championship boxer and confirmed festival participant Floyd Mayweather. “It’s unique to have so many different people at the top-of-their-game coming together to one event and venue, especially in a great city like Miami.” 

“It’s an honor to produce the 3on3 Celebrity Basketball games with VAUNT,” said Michael Mak, CEO & Founder of Celebrity Sports Entertainment “CSE”. The games will offer a fresh perspective to sporting events and will deliver their mission of creating meaningful content that shifts cultural norms for live entertainment. FIBA 3×3 AmeriCup 2021  is a dope way for celebrities and championship athletes to do what they love while interacting with their peers in business and entertainment.”

“I’m eager for people to experience this unique, innovative event that will pair Sports and musical performances,” said Darren Collison, former NBA player, AmeriCup attendee and youth clinics host. “I’m excited to host the youth clinical and the larger-than-life dreams and ambitions to participate amongst such esteemed sports industry leaders and athletes.”

The festival will be live-streamed on LiveXLive’s platform. Each day, from (9:30am  to 6:30pm EST), the event will be free. After 7pm, tickets will be required for entry for the end-of-the-day games and artist performances.

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