Posts tagged with "sema 2017"

LEXUS × MARVEL STUDIOS

When a Super Hero is your muse, the results can be amazing. And Lexus is proving just that with two new vehicles inspired by its team-up with Marvel Studios’ “Black Panther”—a 2018 LC Inspiration Series production car and a concept coupe dubbed the Black Panther Inspired LC. As previously announced, Lexus and Marvel have collaborated to pair the 2018 Lexus LC 500 with Marvel’s dynamic Black Panther character in the highly anticipated film, Marvel Studios’ “Black Panther,” in U.S. theaters Feb. 16, 2018.

The limited-edition 2018 Lexus LC Inspiration Series features an exclusive deeply saturated, iridescent Structural Blue color. This vehicle is the first in a succession of Inspiration Series vehicles Lexus plans to create for each of its flagship models.

“The Inspiration Series takes our flagship products and makes them even more exclusive and distinguished,” said Brian Bolain, general manager, Lexus marketing. “Our collaboration with Marvel Studios’ ‘Black Panther’ features a technologically advanced blue LC and was the perfect inspiration for the first car in the Series.” 
Separately, the Black Panther Inspired LC concept coupe is a celebration of the Black Panther and Wakanda itself—complete with a powertrain that gets an extra boost from vibranium, the mythical ore found only in the Black Panther’s home of Wakanda.

“With this vehicle,” Bolain added, “we took the LC Inspiration Series vision one step further into a universe that defies reality.”

“This is what it’s all about,” said Mindy Hamilton, Marvel’s SVP of global partnerships & marketing. “We’re bringing our two worlds together by letting our imaginations run wild like there are no limits to what’s possible. That’s what Black Panther and the nation of Wakanda represent in the film, and it’s been incredible to work with Lexus as we attempt to re-create that ideology here in our own corner of the universe.”­­

2018 LC Inspiration Series

The first vehicle in Lexus’ Inspiration Series is a limited-edition 2018 Lexus LC, celebrating the attributes of sophistication, performance and innovation embodied by the Black Panther character, King T’Challa, and his home country of Wakanda. With only 100 slated to be sold in the U.S., the Lexus LC Inspiration Series features a first-of-its-kind paint technique called Structural Blue. Inspired by the morpho butterfly, the paint is developed through an eight-month process. While the paint contains no actual blue pigment, its unique construction reflects blue light and highlights the vehicle’s dynamic design and features to produce a compelling motion effect even when parked. A more in-depth look at the technology can be found here.

Additional features of the Inspiration Series LC include:

  • Unique carbon fiber scuff plate
  • Bespoke white interior
  • 21″ forged alloy wheels
  • Signature Barneys sommelier set, a limited-edition collection of barware inspired by the vehicle’s elegant design

The Inspiration Series LC will be available in Spring 2018 and pricing will be announced closer to that time.

Black Panther Inspired LC Car

Fit for a Super Hero who is also a king, this vehicle is part Lexus Takumi craftsmanship, part Wakandan vibranium engineering and all badass.

This concept vehicle incorporates (mythical) vibranium into its very core to provide added boost. Much like Black Panther’s uniform, the sheet metal of the Black Panther Inspired LC is reinforced with a layer of vibranium weave, making the vehicle almost entirely bulletproof. Top-secret refinement processes also allow for a self-sustaining fueling component (vibranium-powered core) that enhances the Black Panther Inspired LC’s driving dynamics.

Additional features of the Black Panther Inspired LC include:

  • Pulsating underbody glow
  • Side-view mirror design based on a panther’s claw with instinctual positioning technology to align with driver’s eyeline
  • Black Panther mask inlay on hood with vibranium-powered core indicator nodes
  • Vibranium-infused self-healing paint treatment
  • Customized body-widening kit
  • System controlled by unique Wakandan B-CPU (Brain/Computer Interface) creating a symbiotic relationship between the vehicle and its driver
  • Remote Pilot Kimoyo Bead Interface allows the Black Panther Inspired LC to be driven remotely from control stations within Birnin Zana

“Black Panther: Soul of a Machine” Custom Graphic Novel

Lexus and Marvel Custom Solutions also released the first four chapters of the graphic novel, “Black Panther: Soul of a Machine.” Envisioned by head writer Fabian Nicieza, the story teams Black Panther with the ultimate machine—the LC 500—as they work together to thwart Machinesmith’s villainous plans to infiltrate Wakanda’s systems. Contributors to the novel include Geoffrey Thorne and Chuck Brown. The full novel will be released in Dec. 2017. To read the first four chapters, visit https://marvel.com/lexuslc.

See photos of the Inspiration Series LC and Black Panther Inspired LC on LexusNewsroom.com. Both vehicles will be on display at the Lexus booth at the Specialty Equipment Market Association Show (SEMA) Central Hall Booth #21601 starting on Oct. 31, 2017.

The Black Panther Inspired LC is not available for purchase.

About Lexus

Lexus’ passion for brave design, imaginative technology, and exhilarating performance enables the luxury lifestyle brand to create amazing experiences for its customers. Lexus began its journey in 1989 with two luxury sedans and a commitment to pursue perfection. Since then, Lexus has developed its lineup to meet the needs of global luxury customers in more than 90 countries. In the United States, Lexus vehicles are sold through 238 dealers offering a full lineup of luxury vehicles. With five models incorporating Lexus Hybrid Drive, Lexus is the luxury hybrid leader. Lexus also offers six F SPORT models and two F performance models.

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About Marvel Studios’ Black Panther 

Marvel Studios’ “Black Panther” follows T’Challa who, after the death of his father, the King of Wakanda, returns home to the isolated, technologically advanced African nation to succeed to the throne and take his rightful place as king. But when a powerful old enemy reappears, T’Challa’s mettle as king—and Black Panther—is tested when he is drawn into a formidable conflict that puts the fate of Wakanda and the entire world at risk. Faced with treachery and danger, the young king must rally his allies and release the full power of Black Panther to defeat his foes and secure the safety of his people and their way of life.
“Black Panther” stars Chadwick Boseman, Michael B. Jordan, Lupita Nyong’o, Danai Gurira, Martin Freeman, Daniel Kaluuya, Letitia Wright, Winston Duke, with Angela Bassett, with Forest Whitaker, and Andy Serkis.
The film is directed by Ryan Coogler and produced by Kevin Feige with Louis D’Esposito, Victoria Alonso, Nate Moore, Jeffrey Chernov and Stan Lee serving as executive producers. Ryan Coogler & Joe Robert Cole wrote the screenplay. Marvel Studios’ “Black Panther” hits U.S. theaters on February 16, 2018.

About Marvel Entertainment 

Marvel Entertainment, LLC a wholly-owned subsidiary of The Walt Disney Company, is one of the world’s most prominent character-based entertainment companies, built on a proven library of more than 8,000 characters featured in a variety of media over seventy-five years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information visit marvel.com. © 2017 MARVEL.