Louis Vuitton announces an official multiyear partnership with Real Madrid and unveils its formal wear and Formal Travel Wear Collections for the Men’s and Women’s football teams, as well as for the Men’s Basketball team. By joining forces with Real Madrid, Louis Vuitton becomes part of the legacy of the most decorated club in history, which has united exceptional talents under its colors since 1902.
Specially crafted for the players and members of the Real Madrid teams and designed by Louis Vuitton’s Men’s studio led by Creative Director Pharrell Williams, the formal wardrobe includes ready-to-wear pieces, shoes, and accessories that will be worn during official representations.
The collection, created exclusively to accompany the team on their international travels, features pieces with assertive lines and timeless style. These pieces are complemented by a series of accessories such as a leather belt with a palladium LV buckle, a navy cotton embroidered cap, and exceptionally supple LV Soft. A bespoke luggage line completes this wardrobe, which includes: the Horizon 55 carryon suitcase, Keepall, and Christopher backpack, as well as travel accessories.
As a partner of the greatest sporting events of our era – from the Paris 2024 Olympic and Paralympic Games to the Formula 1® World Championship – the House has already left its mark on the world of elite sports. Now, by outfitting all the club’s players and representatives for major travel and events, this unprecedented collaboration confirms now more than ever that “Victory Travels in Louis Vuitton.”
The collections are not available for purchase. However, some of the House’s emblematic models and the Mon Monogram personalisation service can be found in stores and online at louisvuitton.com.
