#BespokeIsRollsRoyce
- Rolls-Royce unveils Ghost ‘Champagne Rose’ – a pure expression of individuality finished in a single Bespoke colorway
- Champagne Rose Signature Bespoke hue developed specially and reserved exclusively for the client
- A one-off commission conceived as the ultimate personal statement to celebrate the client’s artistic success
- Design inspired by client’s digital persona – @ChampagneRose
- Bespoke interpretation of a rose motif on the waterfall and rose-inspired embroidery on the picnic tables
- Bespoke ‘Champagne Rose’ Starlight Headliner took more than 60 hours to create
- Commission presented to the client at a private Miami event
Rolls-Royce Motor Cars reveals Ghost ‘Champagne Rose,’ a magnificent Bespoke commission highlighting Rolls-Royce Bespoke Collective’s mastery of color. Commissioned by the self-made musician from South Florida, this Bespoke creation takes its name and inspiration from the client’s digital persona, @ChampagneRose. The client challenged the Bespoke Collective to capture her personality with a Bespoke signature color, reserved exclusively for her use.
The journey began with the client spending four days viewing, inspecting, and driving the entire Rolls‑Royce model family to select the one that would best suit her eclectic lifestyle. She chose Ghost as a motor car she could both enjoy driving herself and being chauffeured in, offering a pure canvas for celebration of her success.
VISION IN PINK
The Rolls-Royce Bespoke Collective’s greatest challenge task was to create the perfect Bespoke color hue to express the client’s persona. The search began with a mood board of nearly one hundred color swatches of varying pink hues, which the client shared with the Bespoke Collective at Goodwood. Following an extensive analysis and examination of her work and preferences, they developed 30 paint samples, from which the final ‘Champagne Rose’ color was selected.
Executed on nearly every surface of this unique commission, the ‘Champagne Rose’ Bespoke color presented the team with an opportunity to accentuate Ghost’s pure, minimalist design. The ‘Champagne Rose’ exterior with a Crystal finish produces an elegant, shimmering effect, highlighted with a single hand-painted coachline featuring a ‘Champagne Rose’ inscription. Matching wheel centers and single pinstripes complete the exterior finish.
A LABOR OF LOVE
The monochromatic interior continues to immerse the passengers in a daring splash of color, with the ‘Champagne Rose’ leather trim providing a contrast to the Piano Black veneers, black piping, and the interlinked RR monogram on the headrests. Specialists from the Interior Trim Centre at Goodwood spent six months developing a Bespoke ‘Champagne Rose’ leather hue to perfectly match the exterior. Rigorous sun-simulation testing will ensure the color remains consistent over time in the Florida climate. The interior palette is completed with lambswool carpets, also in ‘Champagne Rose.’
Creating a single-tone colorway at the level of perfection expected from the Bespoke Collective is a highly complex undertaking. Because materials absorb and reflect light in their own way, the human eye will perceive slight variations if the same color is applied to different surfaces. To ensure the consistency of the color experience within the car, the Bespoke Collective, therefore, had to develop numerous formulations of the ‘Champagne Rose’ hue, each subtly adjusted
ROSE MOTIF
To celebrate the personality of the client, the rear seat waterfall is adorned with a delicate rose motif. To ensure the design was exactly in accordance with the client’s wishes, the Interior Surface Centre experts spent several days experimenting with prototypes. The final design is created by combining multiple coats of paint and lacquer in a process that took over 14 hours to complete. The rose motif continues in the embroidery on the back of the picnic tables, each created with 5,500 individual stitches and representing over 30 hours of collective work.
The rose motif also appears on the Bespoke Starlight Headliner. Created by particular positioning of 482 from the 1,132 fiber-optic ‘stars’, this beautiful expression of the client’s persona took over 60 hours to design. Unique Bespoke backlit treadplates in the Champagne Rose color complete this exceptional commission.
ENDLESS POSSIBILITIES
Launched in the fall of 2020, Ghost provides Rolls-Royce patrons around the world with the ultimate blank canvas for expression of their individuality through Bespoke personalization. Its infinite potential is as boundless as an owner’s limitless imagination and, over past years, Rolls-Royce has encapsulated clients’ visions in the most extraordinary Ghost commissions, representing the full bandwidth of Bespoke craftsmanship. Clients’ imaginations and the unparalleled skills of the Rolls-Royce Bespoke Collective continue to push boundaries of creativity for Ghost.
Watch the unveil HERE.
