Through the eyes of a fashionable Italian in America, get the behind-the-scenes of all that entails to achieve enviable style, the Italian way; that quintessential seal of always looking pulled together with insouciant elegance. Please join us for an intimate conversation with Francesca Belluomini, author of “The Cheat Sheet of Italian Style: Confidence and Sustainable Chic in Ten Struts”, a literary catapult into a life of rousing style filled with carefully-crafted clothing, summer holidays in the Italian countryside, the aroma of fresh tomato sauce simmering in the kitchen, and fresh lavender escaping from grandma’s armoire.
Through playful and witted prose, anecdotes, tips and interviews, Francesca transports the reader into a world of desirable glamour, and teaches them how to achieve the same understated chicness Italians are recognized for regardless of nationality, age or budget. You’ll learn how not to follow trends, how to borrow from the boys’ closet and why lingerie is for you and not him.
A quick-witted and unapologetic fashion veteran and a style savant, Francesca Belluomini has lived in Miami long enough to know not to blink when peacocks cross the street, but is originally from Viareggio, Tuscany, the same region where local notables Marquis Emilio Pucci and Guccio Gucci were born. With a degree in Fashion Sociology and a master’s in Mass Media and Communication from the University of Florence, foundations which formed her notorious unpretentious taste, Francesca has dedicated her entire career to fashion.
Her career and personal life choices have led her to live in fashion capitals like Milan, Paris and London, and sealed her unmistakable knack for mixing sartorialgarments, local market finds and vintage. People would always compliment her chic style and would wantto dress like her. They would admire her ability to put things together with a nonchalant elegance. She worked to capture the essence of her process, extracted a concentrate, and created the tools forevery woman to achieve this same flair by adapting their wardrobe to the Italian style.
Located in the heart of Wynwood, Antidote is carefully curated collection of high-fashion, eco-conscious clothing brands aimed at fashionistas looking for conversation-starting closet standouts with heart. The effortlessly chic collection of several designers and brands from around the world offers a wide range of styles–from Cienne’s bold, yet playful banded-bottom pants to Lemlem’s gauzy bohemian dresses made in Ethiopia. Many pieces in the collection utilize recycled fabrics, vegan leather and champion fair trade practices.
Antidote’s founder, the French-born Sophie Zembra, has participated in Smart Fashion Week in Paris and is an advocate and pilot of numerous projects promoting conscious fashion. Through Antidote, her mission is to engage with brands and designers that strive to eliminate a growing list of global hardships, including social injustice, poverty, animal cruelty and the depletion of our environment. Antidote’s belief is that by engaging with these designers, it can help progress and advance a more positive, innovative and respectful fashion industry.