We’re excited to share with you Nielsen’s latest Diverse Intelligence Series report: Being Seen on Screen: Diverse Representation and Inclusion on TV. In the current day and age, visibility on screen is more powerful than ever. Through Nielsen’s latest report, the clear facts about representation on television are laid out in a clear and coherent way for interested parties.
This is Nielsen’s first ever report that measures the television media landscape’s progress and gaps in on-screen inclusion. The report reviews a variety of underrepresented groups in TV, including women, people of color and LGBTQ+ folks.
Some major takeaways from the report:
- Hispanic/Latinx women are consistently and significantly less represented across all platforms
- Across all TV, Native Americans’ share of screen is less that one quarter of their presence in population estimates
- Of the top 300 programs across broadcast, cable and SVOD, only 2.3% have non-binary representation
From these takeaways, it is clear that although television has moved in a direction of representation, there is still plenty of progress to be made. If Nielsen continues to report this information yearly, it will be interesting to track these developments over time.
You can download the full report and learn more here: nielsen.com/inclusionanalytics