MONFRÈRE turned up the heat in the driver’s seat this past weekend, Saturday, May 7, launching a limited Motorsport Capsule collection while offering complimentary race-day inspired personalization adornment at Saks Fifth Avenue Bal Harbour.
FOODGOD, formerly known as Jonathan Cheban, Tara Rudes Dann (owner of L’AGENCE) and models Bertil Espegren and Fabian Basabe were among the VIPs enjoying live music by DJ Leo Supra and complimentary cocktails from the Italian liquor brand Strega. Spotted was FOODGOD picking out his favorite brand MONFRÈRE to wear to all of his parties during Formula 1, while also rocking his new Jacob & Co. Jewelry.
MONFRÈRE co-founders Sean Rudes and Steven Dann have created a new class of denim that reflects their tireless mission to innovate and perfect products that are a signature mix of provocative and modern.
John Legend, Maluma, Justin Theroux and Leslie Odom Jr. are among the fashionable men who are frequently spotted wearing MONFRÈRE on the red carpets and in real life. MONFRÈRE is also a favorite of professional athletes, including Anthony Harris, Marcus Williams and Danny Green.
