Dominique Boseman and Sandy Pierre at the WOC FashTech Brunch.

Fayetteville Road and Nordstrom x Women of Color FashTech Brunch

Fayetteville Road, rising retail technology agency, just partnered with Nordstrom to host the Women of Color FashTech Brunch. Established due to the lack of community and limited opportunities for women of color in the intersection of creative and technical industries, the WOC FashTech Brunch will celebrate its first national collaboration with leading fashion retailer Nordstrom. Remaining true to its origin, the event series will celebrate the successes and accomplishments of the top women of color in the fashion and beauty industries all while creating a safe space for them to discuss their brands and personal experiences.

Founded in 2018 by Jessica Couch and Brittany Hicks, the WOC FashTech Brunch was first held during New York Fashion Week and has since grown 50x in the past few years.

The two entities are leaning on one another to curate a raw, uncut conversation between black beauty founders, gatekeepers and experts across the fashion and beauty industry – all while practicing social distancing. Key names in the beauty industry Autumne West (National Beauty Director – Nordstrom) and Misa Hylton (Celebrity Stylist & Global Creative Partner MCM), AJ Crimson (Founder/CEO AJ Crimson), Dominique Boseman (Founder, Spraise), Samantha Garvey (Designer, S. Garvey) and many more.

The virtual event will be syndicated across multiple platforms (later this week) and reach more than a million women of color who are beauty and fashion enthusiasts, featuring the women behind the scenes serving as gatekeepers in the beauty and fashion industry. This highly anticipated event will serve as a prelude to an exciting beauty launch at Nordstrom.

Image courtesy of SamVibes

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