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Candy Crush Survey

According to a new survey by King, makers of Candy Crush Saga, over half of Americans are playing mobile games during their work breaks.

The new survey finds that individuals are using their work breaks to play mobile games in order to unwind and have some fun – and, as an added bonus, these short stints of gameplay make them feel more productive, no matter where they’re working.

Many Americans today are working in new ways and new schedules outside of typical hours, resulting in added stress and lack of focus. The survey reveals that playing games like Candy Crush Saga can increase one’s energy levels and even boost both productivity and work quality.

Here are the data highlights:

  • A huge 83% of employed Americans play mobile games
  • Over one in two employed mobile gamers (55%) play during breaks in their workday
  • Among those who play at work, 65% choose to take a break with their mobile game compared to 56% who choose a cup of coffee
  • The Gen Z workforce turns to mobile gaming over unwinding with a cup of coffee or tea, with more than half (58%) playing mobile games during work breaks
  • More than three quarters (76%) of Candy Crush players surveyed find that playing the hit game makes them feel more efficient and capable of producing better work

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